Grand Froid

What Grand Froid does

Grand Froid (legal entity AMBI'COM / GRAND-FROID) is a French family-owned e-commerce retailer founded in 2007 and headquartered in Noisy-le-Grand, France, specializing in technical clothing, footwear and accessories for extreme cold environments rated down to -60°C. The company does not develop proprietary technology; instead it curates and retails products from established specialist brands — Norveg, Stormtech, RefrigiWear, Heat Holders, James & Nicholson, Baffin, Blaklader, Smartwool and Portwest — organized around a three-layer insulation system (thermal underwear base layers, fleece mid-layers, waterproof outer shells) plus footwear, gloves, head protection, high-visibility workwear, and fireproof garments. The company claims to have equipped over 60,000 customers and serves enterprise buyers including ENGIE, Nestlé, Airbus, Axians, Charal, EFS (Établissement Français du Sang) and Frigodom.

The business operates a direct-to-consumer e-commerce model through grand-froid.fr (with French and English storefronts) supplemented by a sales-led professional/B2B channel offering dedicated accounts, progressive pricing, 24-hour quote turnaround, and certified protective equipment for industrial cold-chain, food processing, energy, telecom infrastructure and aerospace/defense use-cases. Pricing spans approximately €13 to €545+ per unit (excluding VAT), with pay-as-you-go consumer billing and multi-year contract cadence for professional accounts; free delivery applies to orders above €1,000 within the CEE region. Marketing is conducted via SEO-optimized category pages, an email newsletter with an instant €5 first-purchase incentive, and a loyalty program.

Grand Froid is a small, privately held family business operating with 1–10 employees, no external funding rounds, no disclosed revenue, no subsidiaries, and no AI, API or proprietary technology stack. Ownership remains concentrated with the founding family ("de père en fils, depuis 2007"), and the company is positioned as a specialist curator and reseller rather than a product innovator or technology platform.

Name

Grand Froid

Legal name

AMBI'COM / GRAND-FROID

Website

https://www.grand-froid.fr

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

Grand Froid is a French family-owned e-commerce retailer (founded 2007) that curates and sells technical extreme-cold clothing, footwear and PPE down to -60°C from brands such as Norveg, Stormtech, RefrigiWear and Baffin, serving both individual consumers and enterprise buyers in cold-chain, food processing, energy and aerospace sectors.

Ownership category

akta.pro rank

Product category

Cold Weather Protective Apparel

NAICS

Shoe Retailers (45821)

SIC

Retail-Apparel & Accessory Stores (5600), Retail-Shoe Stores (5661)

akta.pro industry

PRIMARYCRAMAJAB

Ski & Snowboard Apparel Retail (Outerwear, Base Layers, Gloves, Socks)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Winter Sports (Ski/Snowboard) Retail

SECONDARYCRAMAJAJ

Winter Accessories & On-Mountain Essentials Retail (Hand/Foot Warmers, Packs, Hydration, Sunglasses)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Winter Sports (Ski/Snowboard) Retail

SECONDARYCRAAAIAG

Thermal Underwear & Base Layers

Consumer Products & Retail/Apparel, Footwear & Accessories/Intimates, Lingerie & Sleepwear

SECONDARYCRAAALAD

Fire-Resistant (FR) & Arc-Rated Apparel

Consumer Products & Retail/Apparel, Footwear & Accessories/Workwear, Uniforms & Safety Apparel

Keywords

• Extreme cold clothing
• Thermal protective wear
• Cold weather workwear
• Industrial cold storage apparel
• Winter expedition apparel

Headquarters

HQ city

Noisy-le-grand

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. E-commerce Product Sales: Direct retail sales of extreme cold weather clothing and equipment through their e-commerce website. Products include thermal underwear, fleece, parkas, jackets, boots, gloves, and accessories. Both B2C (individual consumers) and B2B (professional accounts) sales channels.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Grand Froid retails technical cold-protection clothing, footwear, and accessories engineered for extreme cold environments down to -60°C. The product portfolio follows a 3-layer thermal insulation system (thermal underwear base layers, fleece mid layers, and waterproof/windproof outer shells) sourced from premium international brands, sold to both individual consumers and professional/industrial buyers through e-commerce with dedicated B2B account services.

Product overview

Grand Froid is a French e-commerce company specializing in extreme cold weather protection clothing and equipment, established in 2007. The product portfolio follows a 3-layer insulation system: (1) Thermal underwear base layers (Norveg, Heat Holders, Smartwool brands) that wick moisture and provide insulation down to -60°C; (2) Polar fleece, sweaters, and sweatshirts as breathable intermediate layers; and (3) Parkas, jackets, and coats as outer shells (Stormtech Explorer, James & Nicholson). Additional product lines include trousers/overalls/coveralls, winter boots and shoes, gloves/mitte

Differentiator

Problem solved

Functional benefit

Products and services

• Thermal Underwear (Base Layers) First-layer thermal underwear including long-sleeve shirts, leggings, and thermal sets designed to wick moisture and provide insulation against extreme cold down to -60°C. Available in men's and women's specific fits, featuring merino wool and technical fabrics.
• Polar Fleece, Sweaters & Thermal Sweatshirts Second-layer breathable intermediate garments including fleece jackets, sweaters, and thermal sweatshirts providing modular thermal barriers for varying activity levels and temperatures, in men's and women's specific fits.
• Parkas, Jackets and Coats Third-layer outer shell garments including expedition parkas, winter jackets, and coats with waterproof membranes and thermal insulation rated for extreme cold down to -50°C, available in men's and women's fits.
• Trousers, Overalls & Coveralls Lower body and full-body coverage garments including insulated trousers, warm salopettes, and thermal coveralls providing continuous leg insulation with no thermal bridges, rated down to -50°C.
• Winter Boots & Shoes Insulated footwear including cold weather boots and winter shoes with thermal protection rated down to -60°C, featuring waterproof and anti-slip properties, available in men's and women's versions.
• Gloves, Mittens & Liners Hand protection including thermal gloves, mittens, and liner gloves designed for extreme cold conditions, offering varying levels of dexterity and warmth, in men's and women's versions.
• Head Protection (Beanies, Chapkas, Balaclavas) Head and neck protection including thermal beanies, chapkas, balaclavas, and neck warmers designed for protection down to -50°C, available in men's and women's versions.
• High-Visibility Cold Weather Workwear Professional-grade high-visibility clothing combining extreme cold protection with safety features including reflective vests, jackets, coveralls, and trousers for industrial and construction use.
• Fireproof Cold Weather Clothing Specialized clothing combining fire resistance with extreme cold protection for professional environments requiring both thermal and fire safety.
• Cold Weather Accessories Supporting cold weather equipment including heating devices, insulated bags, backpacks, head lamps, and sleeping gear for outdoor and professional use in extreme cold.

Quantifiable outcome

• Products tested and proven to -60°C protection rating
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grand Froid