KOAD

What KOAD does

KOAD is the trade name of Kristian Olson Art & Design LLC, a Los Angeles–based freelance presentation design firm founded in 1996 by Kristian Olson. The company designs custom PowerPoint, Google Slides, and Keynote presentations as its core offering, serving B2B clients including startups, agencies, corporate sales teams, executives, and professional speakers. Around 2010 the firm narrowed its practice from broader graphic design to an exclusive focus on presentation design, and the founder subsequently completed an MFA at Hartford (2011) to anchor the studio's craft positioning.

The firm operates on a project-based model with three primary service tiers — Design Match (reformatting existing decks to a chosen template), New Design (custom-built decks from scratch), and Big Templates (a library of reusable slide templates) — augmented by à la carte add-ons. Per-project pricing is published in ranges from $1,400 up to $9,200+, indicating a premium, custom-service orientation rather than commodity slide production. Long-tenure client relationships (15+ years) and NDA-governed confidential work suggest a relationship-driven, repeat-engagement book of business rather than a high-volume transactional model.

KOAD is structured as a single-member LLC with the founder as the principal (and likely sole full-time) designer, with the broader company size listed as 1–10 employees, implying occasional subcontractor capacity. A partnership with SlideTech Analytics extends the offering into real-time audience engagement measurement during presentations. No external funding, acquisitions, or inorganic growth moves are disclosed; the firm has grown organically since inception through founder-led client work and incremental productization of its design assets.

Name

KOAD

Legal name

Kristian Olson Art & Design LLC

Website

https://koad.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

KOAD (Kristian Olson Art & Design LLC) is a Los Angeles–based freelance presentation design firm founded in 1996, designing custom PowerPoint, Google Slides, and Keynote decks for B2B clients including startups, agencies, sales teams, executives, and speakers on a project-based pricing model.

Ownership category

akta.pro rank

Headquarters

HQ city

Venice

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Presentation Design Services: Project-based professional services for custom PowerPoint and Google Slides presentation design. Pricing based on slide count with options for Design Match (existing design aesthetics), New Design (from scratch), and Big Templates (large reusable templates). Add-on services include infographics, premium images, complex animation, and rush services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

KOAD is a freelance presentation design studio that creates custom PowerPoint and Google Slides (and Keynote) decks for B2B clients. The studio is led personally by founder Kristian Olson, with no junior designers or middlemen, and delivers native, fully editable presentation files rather than InDesign artwork. Its portfolio spans pitch decks, sales decks, marketing decks, RFP responses, executive presentations, conference keynotes, and large reusable corporate templates.

Product overview

KOAD (Kristian Olson Art & Design LLC) is a freelance presentation design studio offering a structured portfolio of services built around professional PowerPoint and Google Slides design. The core offerings consist of three service tiers: Design Match (for repurposing existing decks with established aesthetics, from $1,400/15 slides), New Design (for creating decks from scratch, from $1,800/15 slides), and Big Templates (large reusable templates for teams, from $5,200/60 slides). These are supplemented by add-on services including Extended Look & Feel (multiple design options), Infographics, Rush Service (1.5X–2X rates), Premium Images, Complex Animation, and SlideTech Analytics (real-time audience engagement metrics via an official partner). KOAD does not use Adobe InDesign—deliverables are exclusively native PowerPoint, Google Slides, or Keynote files. The studio serves a range of segments including startups, agencies, sales and marketing teams, executives, speakers, and corporate/B2B organizations.

Differentiator

Problem solved

Functional benefit

Products and services

• Design Match Presentation design service for repurposing existing decks with established design aesthetics, including template adjustments and design matching. Starts from $1,400 / 15 slides with a 1–2 week turnaround.
• New Design Full presentation design service for decks created from scratch with little or no existing design aesthetics. Includes theme/master setup, production of all slides, basic animation, and fully editable files. Starts from $1,800 / 15 slides with a 1–2 week turnaround.
• Big Templates Large-scale template creation service for teams to produce multiple decks, including look & feel, theme setup, master layouts, template slides, charts, diagrams, tables, instructions, and toolkit. Starts from $5,200 / 60 slides with a 2–3 week turnaround.
• Pitch Deck Design Dedicated pitch deck design service for fundraising and new business pitches. Tiered at $1,800 for 15 slides (1–2 weeks), $2,800 for 30 slides (2 weeks), and $3,700 for 45 slides (2–3 weeks), with price adjustments based on complexity and timing.
• Infographics Add-On Visual storytelling add-on for explaining processes, structures, and concepts through combined impactful imagery and text. Priced at $200–$600 depending on complexity.
• Premium Images Add-On Sourcing of high-quality premium stock images for presentations. Priced at $250–$800 per image depending on complexity.
• Rush Services Expedited presentation design delivery with Expedited Rush at 1.5X standard rates and Overnight Rush at 2X standard rates. Not always available; fees must be paid in advance.
• SlideTech Analytics Real-time audience engagement metrics add-on for virtual presentations, measuring attention and participation during and after talks, with curated post-presentation reports. Offered as an official SlideTech partner integration.

Quantifiable outcome

• Increased rate of getting into final pitches for agency clients
• +1 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Emerging players

• Gamma: Generative-AI presentation and document builder producing decks from prompts. Competes with KOAD at the lower-complexity end of the market where clients may opt for instant AI-generated decks instead of human designers.
• Pitch: Collaborative presentation software purpose-built for sales teams and agencies to build pitch decks. An emerging-platform competitor that lets teams produce presentations internally rather than outsourcing to KOAD.
• Beautiful.ai: AI-powered presentation design platform that automates slide layout and design. Represents the emerging AI-native alternative competing for the same pitch-deck and sales-presentation budget that KOAD targets.
• Tome: AI-native storytelling and presentation tool targeting startup pitch decks and sales narratives — the exact use cases KOAD serves for founders and Series A-stage companies.

Broad incumbents

• Canva: Mass-market online design platform with extensive presentation templates and AI design tools. A broad incumbent whose presentation product overlaps with KOAD's SMB/startup segment, particularly for clients willing to do design in-house.
• Microsoft (PowerPoint Designer): PowerPoint's built-in Designer feature provides automated design suggestions and templates directly inside the tool. As a free, ubiquitous incumbent, it sets the baseline against which outsourced presentation design (KOAD) must justify its premium pricing.

Direct peers

• 24Slides: Outsourced presentation design service delivering custom PowerPoint and Google Slides decks at scale. Competes with KOAD on the same unit-priced, project-based presentation-design model, though with a much larger distributed-designer workforce.
• Duarte: Presentation design and storytelling firm (author of 'Resonate') that builds high-stakes keynotes and pitch decks for executives and Fortune 500 clients — a direct competitor for KOAD's executive and corporate segments.
• Ethos3: Presentation design agency offering custom PowerPoint and Keynote deck design for enterprise clients. Directly comparable as a presentation-design specialist serving sales, marketing, and pitch-deck use cases similar to KOAD's core offering.
• 356labs: Boutique presentation design and storytelling agency producing pitch decks and keynote slides for B2B clients. Closely comparable in service scope and target customer profile to KOAD's agency/startup segment work.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kolsondesign

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KOAD