VERTACO

What VERTACO does

Vertaco (legal name: Vertaco Expédition) is a privately held, Quebec-based adventure tourism operator specializing in guided canyoning excursions, formerly operating as Canyoning-Québec Division Portneuf. The company employs 1–10 people and is headquartered in Saint-Raymond with an additional operations site in Sainte-Agathe-de-Lotbinière, operating within the Vallée Bras-du-Nord natural area roughly one hour from Quebec City.

The company's product is a portfolio of five named canyoning excursions at distinct sites — Cascade de l'Île de Pâques (entry-level, from $97 per person), Chute Delaney ($114), Cascade des Anges ($160), Cascade des Falaises (advanced, $260), and Chute Sainte-Agathe in Lotbinière — together with a customized group excursion service for schools, day camps, and corporate clients. Excursions involve hiking through watercourses and rappelling down waterfalls, with all required equipment (including wetsuits) provided and certified guides in attendance. The underlying stack is operational rather than technological: a Wix-hosted marketing site, the third-party YoPlanning booking platform, and presence on Facebook, Instagram, and LinkedIn; no proprietary technology or AI components are disclosed.

Vertaco generates revenue on a one-time, per-person pay-as-you-go basis, with pricing tiered by excursion difficulty and duration. Distribution is direct-to-consumer through online booking, on-site sales at the Shannahan reception in Vallée Bras-du-Nord, and direct inquiry for group bookings. Site access is enabled by partnerships with the Coopérative de la Vallée Bras-du-Nord and multiple Portneuf-region municipalities, which represent the company's core economic infrastructure and a barrier to new entrants. The principal strategic activities in evidence are a rebrand to an independent identity, a regional expansion to Lotbinière, and an active guide-recruitment drive to scale delivery capacity.

Name

VERTACO

Legal name

Vertaco Expédition

Website

https://vertaco.ca

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Adventure Tourism

NAICS

Tour Operators (561520)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Canyoning, Caving & Technical Exploration (THAJABAG)

akta.pro secondary industries

Technical Outdoor Guiding Services (Hiking, Trekking, Mountaineering) (THAAALAA), Private Adventure & Expedition Experiences (Custom Hikes, Safaris, Backcountry) (THAJALAG)

Keywords

• Guided canyoning excursions
• Adventure tourism services
• Waterfall rappelling tours
• Outdoor adventure experiences
• Guided canyon experiences

Headquarters

HQ city

Saint-raymond

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Canyoning Excursions: Revenue generated from guided canyoning adventures sold on a per-person pricing basis. Customers pay fixed prices for specific excursion routes ranging from half-day to full-day experiences at various canyon sites.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Vertaco (operating as Vertaco Expédition) provides professionally guided canyoning excursions in natural canyon settings across the Vallée Bras-du-Nord and Lotbinière regions of Quebec. Customers hike and rappel through watercourses and waterfalls at multiple named canyon sites, with certified guides, all necessary equipment (wetsuits, harnesses, ropes), and instruction provided. The company serves individual adventure tourists as well as groups from schools, day camps, and corporate clients.

Product overview

VERTACO is a canyoning adventure company formerly known as Canyoning-Québec Division Portneuf. The company operates a portfolio of guided canyoning excursions in the Québec region, including five named excursion products at different locations: Cascade de l'île de Pâques ($97+), Cascade des Anges ($160+), Chute Delaney ($114+), Cascade des Falaises ($260+), and Chute Sainte-Agathe in Lotbinière. Additionally, the company offers customized group excursions for schools, day camps, and corporate events. All excursions take place in natural canyon environments where participants hike and rappel on ropes through watercourses, with professional guides providing equipment and instruction.

Differentiator

Problem solved

Functional benefit

Products and services

• Cascade de l'Île de Pâques
• Cascade des Anges
• Chute Delaney
• Cascade des Falaises
• Chute Sainte-Agathe
• Group Excursions

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Coopérative de la Vallée Bras-du-NordcoreStrategic or Co-development PartnerPartnership with the cooperative managing the Vallée Bras-du-Nord area. Vertaco operates canyoning excursions within this natural area, leveraging the cooperative's infrastructure (reception area Shannahan) and complementary outdoor activities (mountain biking, hiking trails). Located one hour from Quebec City.
• Municipalities and Organizations (Portneuf Region)coreStrategic or Co-development PartnerIn partnership with several municipalities and organizations to operate canyoning sites in the Portneuf region. Vertaco shares its passion for verticality and white water through organized outings at various sites.
• AnimationminorOthersPartner organization shown in the logos section of the About page - nature of partnership appears to be promotional or collaborative in the outdoor adventure sector.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Market position

Strengths9 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php?id=61556760314495
• LinkedInlinkedin.com/company/vertaco-exp-dition
• Instagraminstagram.com/vertaco_canyoning

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VERTACO