Graf Tree Care Inc

What Graf Tree Care Inc does

Graf Tree Care, Inc. is a privately held tree care and urban forestry consulting firm founded in 1999 by Phil Graf, headquartered in Batavia, Illinois (relocating to Maple Park by 2026). The company operates two integrated service divisions: Tree Pruning/Removal and Plant Health Care, delivering pruning, removal, diagnostics, disease and pest control (including specialized Emerald Ash Borer treatment programs), fertilization, root feeding, and GIS-based urban forest asset management. Its primary customers are condominium and homeowners associations, park districts, and larger residential sites across DuPage and Kane Counties in the western suburbs of Chicago, supplemented by named municipal contracts with the City of West Chicago, City of Wheaton, and Village of Roselle.

The firm differentiates itself through credentialed labor: of its 15 employees, six are ISA Certified Arborists, two are ISA Municipal Specialists, one is an ISA Board Certified Master Arborist, four hold TRAQ Tree Risk Assessment Qualification, and six are IDA Certified Pesticide Applicators. Its GIS-based tree inventory and asset management platform, adopted in 2010, supports recurring municipal engagements such as EAB Management Plans and ash tree preservation programs. A documented track record includes preserving one of the most significant remaining Green and White Ash collections in the Chicago area at Reed Keppler Park.

Graf Tree Care generates revenue exclusively through quote-based professional services billed on a pay-as-you-go cadence, with no disclosed pricing. Distribution is direct field sales — arborist crews engage clients without intermediaries — and growth is driven by community reputation, professional certifications, and direct relationships rather than digital channels. The company is privately owned, with no institutional investment, subsidiaries, M&A activity, or external capital raises disclosed in the available data.

Name

Graf Tree Care Inc

Legal name

Graf Tree Care, Inc.

Website

https://graftreecare.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Graf Tree Care is a Batavia, Illinois-based tree care and urban forestry consulting firm founded in 1999. It delivers tree pruning, removal, and plant health care services — including Emerald Ash Borer treatment and GIS-based asset management — to HOAs, park districts, municipalities, and larger residential sites across DuPage and Kane Counties.

Ownership category

akta.pro rank

Product category

Arboriculture and Urban Forestry Services

NAICS

Support Activities for Forestry (115310)

SIC

Agricultural Services (700)

akta.pro primary industry

Arborist Consulting, Tree Risk Assessments & Appraisals (HSAIADAJ)

akta.pro secondary industries

Tree Pruning & Crown Management (HSAIADAA), Tree Removal & Dismantling (HSAIADAB), Tree Health Care (Diagnosis, Treatment, Fertilization) (HSAIADAD)

Keywords

• Tree care services
• Plant health care
• Tree pruning removal
• Urban forestry consulting
• Arborist services

Headquarters

HQ city

West Chicago

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Tree Pruning and Removal Services: Professional tree pruning and removal services delivered by ISA-certified arborists to residential and commercial clients in DuPage and Kane Counties.
2. Plant Health Care Services: Plant health care division covering tree diagnostics, disease and pest control, tree and shrub fertilizer applications, and root feeding. Includes ongoing EAB (Emerald Ash Borer) treatment programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Graf Tree Care provides professional tree pruning and removal services along with a Plant Health Care division covering tree diagnostics, disease and pest control (including Emerald Ash Borer treatment), tree and shrub fertilization, and root feeding. The firm also delivers urban forestry consulting, including GIS-based tree inventory mapping and EAB Management Plans for municipal clients in DuPage and Kane Counties, Illinois.

Product overview

Graf Tree Care is a tree care and urban forestry consulting firm offering two integrated service divisions: Tree Pruning/Removal and Plant Health Care. The company operates as a unified service offering where both divisions work together to provide comprehensive tree care — from routine pruning and removal to specialized health diagnostics, pest management (particularly Emerald Ash Borer treatments), and tree inventory management using GIS tools. The Plant Health Care Division was established in 2004 to complement the original tree trimming operations, creating a full-spectrum tree care service.

Differentiator

Problem solved

Functional benefit

Products and services

• Tree Pruning and Removal Professional tree pruning and removal services delivered by experienced and skilled ISA Certified Arborists, serving condominium/homeowners associations, park districts, and larger residential sites in DuPage and Kane Counties.
• Plant Health Care Comprehensive plant health care services including tree diagnostics, disease and pest control (with specialized Emerald Ash Borer treatments), tree and shrub fertilizer, root feeding, and tree risk assessment for residential and commercial clients.

Quantifiable outcome

• Maintained one of the most stunning collections of Green and White Ash trees anywhere left in the Chicago area at Reed Keppler Park in West Chicago, as a testament to Graf's proactive Ash tree treatment program.

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• The Care of Trees: Residential and commercial tree care firm with a strong certified-arborist positioning, similar to Graf. Operates in the same suburban-urban arborist services category with comparable client mix.
• Bartlett Tree Experts: National tree care firm with deep ISA-certified arborist bench and a strong municipal/park district practice. Closely comparable in service mix (pruning, removals, plant health care, consulting) and customer segments, though at much larger scale.
• SavATree: National tree, shrub, and lawn care firm serving residential and commercial clients with ISA-certified arborist-led services. Directly comparable service offering (pruning, removals, plant health care) and mid-market client base.

Regional players

• Wright Tree Service: Utility vegetation management and tree care provider operating across the Midwest and beyond. Comparable in municipal tree-care delivery but predominantly utility-line-clearance oriented.
• Lewis Tree Service: Regional tree and vegetation management provider serving utilities and municipalities across the Midwest and East Coast. Comparable municipal tree-care scope though with greater emphasis on utility right-of-way work.
• Nelson Tree Service: Midwest-based tree care and vegetation management firm serving municipal and utility customers. Comparable to Graf in regional municipal/government tree-care positioning, though operating at larger geographic scope.

Emerging players

• Rainbow Treecare Scientific Advancements: Tree health care products and treatment company including Emerald Ash Borer management (TREE-age). Closely comparable to Graf's EAB/plant health care focus area and often a vendor to firms like Graf, making it a partial competitor and ecosystem participant.

Broad incumbents

• Davey Tree Expert Company: Largest North American tree care company offering residential, commercial, and utility vegetation management. Overlaps Graf on residential and municipal arborist services but operates at national scale with utility-line-clearance as a major pillar.
• Asplundh Tree Expert: Large national vegetation management company primarily serving utilities and municipalities. Comparable in municipal/government tree-care work but with a far larger fleet, utility-line-clearance focus, and broader geographic footprint.

Others

• City Floral Garden Centre / Plant Health Care Programs (city municipal forestry departments): Municipal in-house urban forestry programs and public-sector park district forestry teams are not commercial peers but are adjacent buyers/users of arborist consulting services; their in-house staffing decisions directly affect demand for Graf-style outsourced municipal forestry work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/graftreecare
• LinkedInlinkedin.com/company/graf-tree-care-inc

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Graf Tree Care Inc