Campaigners Network Gmbh

What Campaigners Network Gmbh does

Campaigners Network GmbH is a German professional services agency headquartered in Pforzheim with a secondary office in Berlin, operating as an "Agenturverbund" (agency network) that bundles four specialized sub-brands: campaigners (strategic and political communication), RAW&HUNGRY (digital and performance marketing), not everybody's darling (branding and design), and schiller+faust (PR and media relations), plus the chapter16 digital creative workshop. The firm develops integrated communication campaigns covering strategy, branding, content production, photo and video, web/social, and PR for a client mix that is heavily skewed toward political candidates and CDU-affiliated campaigns at municipal, state, federal, and European levels, alongside regional SMEs, manufacturing clients (e.g., Schofer Germany, aposprint), nonprofits (Caritas Pforzheim, SDW), and public-sector organizations (Jugendgemeinderat Pforzheim, Senioren Union Baden-Württemberg).

The company's underlying technology is traditional agency operations rather than a proprietary platform: there is no disclosed software product, API, or SDK. Service delivery relies on standard digital marketing tooling (Google Analytics, Google Ads, Facebook Pixel) and human creative production. Documented campaign outcomes include CDU Stuttgart's +4% result and three additional council seats, Dr. Frank Nopper's 42.3% Stuttgart mayoral runoff win, and Caritas Pforzheim's 1.4 million impressions on a recruiting campaign.

The business model is project-based professional services with custom, transparent quotes determined by scope and effort ("Die Kosten hängen vom konkreten Umfang und Aufwand ab"). Go-to-market is sales-led through direct enterprise consultation led by Managing Partner Philipp Dörflinger, supplemented by website inquiries and Meyle+Müller Group referrals. Campaigners Network has been incorporated as a GmbH since 2020 and has operated as part of the family-run Meyle+Müller Gruppe since a 2022 acquisition of a stake, providing access to 300+ specialists across Germany. Internal headcount is small (firmographics list 1–10; the network references 20 communication specialists), consistent with a sub-scale regional agency whose strategic value is as a curated, multi-disciplinary front within a larger media and IT parent group.

Name

Campaigners Network Gmbh

Legal name

campaigners Network GmbH

Website

https://www.campaignersnetwork.de

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Marketing & Advertising Services

NAICS

Advertising Agencies (54181), Public Relations Agencies (54182)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Political & Advocacy Advertising (MPADAEAK)

Keywords

• Political campaign consulting
• Strategic communication services
• Brand identity design
• Digital marketing agency
• Public relations services

Headquarters

HQ city

Pforzheim

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Creative Production Services: Photography, videography, animation, graphic design, and copywriting services. Offered as standalone services or bundled within comprehensive campaign packages.
2. Digital Marketing Services: Social media campaigns, web development, online advertising, and tracking/analytics services. Delivered as part of integrated communication campaigns.
3. Strategic Communications & Consulting: Client advisory and strategic consulting services for campaign development, brand positioning, and communication strategy. Delivered through project-based engagements with custom scoping.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

campaigners Network is an agency network (Agenturverbund) offering integrated strategic, political, and corporate communication services. It bundles four specialized sub-brands—campaigners (strategic/political communication), RAW&HUNGRY (digital/online marketing), not everybody's darling (branding/design), and schiller+faust (PR/media relations)—plus chapter16 (digital creative workshop), delivering campaign concept, brand strategy, content creation, photo/video production, web/social media, and public relations for political candidates, businesses, public administration, and nonprofits.

Product overview

Campaigners Network GmbH is an agency network (Agenturverbund) comprising four specialized sub-brands: campaigners (strategic and political communication), RAW&HUNGRY (digital/social media), not everybody's darling (brand design), and schiller+faust (PR/media relations), plus chapter16 (digital creative workshop). The network offers integrated communication services including campaign concept, branding, content creation, photo/video production, web/social media, and public relations. The parent company operates as part of the Meyle+Müller Group, providing holistic marketing solutions across strategy, creative, and digital channels.

Differentiator

Problem solved

Functional benefit

Products and services

• Campaign Concept & Strategy Services
• Content Creation Services
• Photo & Video Production Services
• Web & Social Media Services
• Public Relations & Coaching Services

Quantifiable outcome

• CDU Stuttgart achieved +4% vote increase and became strongest force in city council with 3 additional seats
• +2 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core.

• Meyle+Müller GruppecoreStrategic or Co-development Partner · 1 January 2020campaigners Network is an integral part of the Meyle+Müller Gruppe, a family-run, internationally active media and IT group based in Pforzheim. This partnership provides access to over 300 experts across Germany, specialized production capabilities, and technical infrastructure that few agencies can offer. The relationship provides both strategic backing and operational scale.
• campaignerscoreOthersSpecialist agency within the campaigners Network verbund responsible for strategic and political communication, narrative development, and positioning.
• RAW&HUNGRYcoreOthersDigital specialist agency within the network providing expertise for social and performance campaigns, web experiences, tracking, data-based optimization, and automated marketing.
• not everybody's darlingcoreOthersBranding and design agency within the network specializing in brand strategy, corporate design, key visuals, tonality, and motion assets.
• schiller+faustcoreOthersPR and media relations agency within the network bringing topics into public discourse through thought leadership, media relations, and corporate publishing.

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Serviceplan Group: Germany's largest independent agency group headquartered in Munich, offering integrated strategy, digital, creative and media services across multiple verticals. Directly comparable as a German full-service communications group, but at far greater scale and with broader international reach than campaigners Network.
• Jung von Matt: Hamburg-based creative agency group with integrated advertising, digital, brand and PR capabilities across multiple offices. Comparable as a German agency holding alternative competing for the same corporate integrated-pitch mandates, though not focused on political campaigns.
• Scholz & Friends: Hamburg-headquartered creative agency group within the WPP network providing advertising, digital, content and brand services. Competes with campaigners Network for German corporate integrated communications business at a larger scale.
• Edelman Germany: German operations of the global Edelman network, providing corporate communications, public affairs, brand marketing and digital services. Comparable for high-end German PR and public-affairs work, with greater international reach.

Direct peers

• Klenk & Hoursch: Munich-based integrated communications agency focused on brand strategy, corporate communications and digital marketing for B2B and B2C clients. Closely comparable mid-sized German agency competing for the same corporate and public-sector integrated mandates.
• FleishmanHillard Germany: German arm of the global PR network offering corporate communications, public affairs, brand and integrated marketing services. Comparable to the schiller+faust and campaigners PR/political communications offering, but with international scale and broader industry coverage.
• MSL Germany: Publicis-owned PR and integrated communications agency in Germany offering brand PR, corporate communications, public affairs and influencer services. Comparable as a German competitor for public-affairs and corporate PR mandates.

Regional players

• Antoni (Berlin): Berlin-based creative agency within the Serviceplan group offering advertising, brand and digital services with a strong creative reputation. Comparable Berlin-anchored German competitor for creative-led corporate campaigns.
• Kolle Rebbe (Hamburg): Hamburg-based creative and digital agency within the WPP/Superunion network, offering brand strategy, digital marketing and integrated campaigns. Comparable mid-sized German competitor for integrated B2C/B2B mandates.

Emerging players

• Public First (UK): London-headquartered strategic communications and public-affairs firm working with political parties, campaigns and corporate clients on narrative and strategy. Comparable on the political-communication and narrative-development service offering that defines the campaigners sub-brand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Campaigners Network Gmbh