What STUMO does

StuMo (Student Mobilization) is a 501(c)(3) Christian campus ministry founded in 1986 at the University of Arkansas by Steve and Carol Shadrach and headquartered in Conway, Arkansas. It mobilizes and disciples college students through staffed ministry teams currently operating on 28 campuses across 10+ US states plus international sites in Japan and the Philippines, supported by approximately 326 staff and volunteers including roughly 100 overseas missionaries.

The organization's core programs form an integrated student pipeline: SMC (StuMo Conference) summer gatherings, Kaleo Summer Projects (short-term missions and outreach), year-round campus ministry teams, an Alumni Multiplication Program for post-graduation engagement, and StuMoOnline, a digital learning platform launched in March 2020. Infrastructure includes the Kaleo Home Base facility known as The Pines at West Bay, a $22 million capital project with Phase 1 completed in 2025, intended to anchor summer projects and conferences.

Revenue is generated through three primary streams: approximately 75% from staff-raised support (in which each staff member personally solicits donations to cover their salary), roughly 20% from program and conference fees paid by participants and sending churches, and the balance from development/synergy funds and broader donations. The organization is ECFA accredited and has received a BCWI Flourishing award, supporting its credibility with the church, donor, and college-student segments it serves. Current CEO Dave Riner leads the organization originally founded by Steve Shadrach.

Name

STUMO

Legal name

Student Mobilization

Website

https://stumo.org

Company type

Private

Founded year

1986

Operating status

Operating

Short description

StuMo is a 501(c)(3) Christian campus ministry that mobilizes college students through 28 staffed campus teams, summer conferences, and outreach projects across 10+ US states plus Japan and the Philippines, serving students, sending churches, and individual donors.

Ownership category

akta.pro rank

Product category

Religious Campus Ministry Services

NAICS

Religious Organizations (8131), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

akta.pro primary industry

Campus Spiritual & Religious Life (EDALAHAI)

Keywords

• Campus ministry services
• Christian discipleship programs
• Student leadership development
• Faith-based nonprofit
• Summer missions programs

Headquarters

HQ city

Conway

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Donations and Contributions: Approximately 75% of support is raised by staff members through personal support raising. Staff members build teams of individuals, churches and companies who fund their ministries through recurring and one-time donations.
2. Program and Conference Fees: Almost 20% of revenue comes from support raised by students for summer projects (Kaleo) and fees provided for the annual SMC conference.
3. Development/Synergy Funds: Approximately $300,000 is raised annually by the Development department as 'Synergy Funds' to cover support services provided to staff members.
4. Kaleo Contributions: Contributions specifically designated for the Kaleo Summer Projects and the Kaleo Home Base capital campaign.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

STUMO is a Christian campus ministry that places full-time staff on college campuses to build relationships with students through Bible studies, mentoring, and community events. It runs two signature programs — the SMC winter conference and the nine-week Kaleo Summer Projects — alongside year-round on-campus ministry, a post-graduation Alumni Multiplication Program, and the StuMoOnline digital engagement platform. The ministry is sustained by donor support raised largely by its own staff teams.

Product overview

STUMO (Student Mobilization) operates a multi-faceted campus ministry ecosystem centered on building spiritual leaders for Christ from college campuses. The organization functions as a unified ministry with interconnected programs: Campus Ministry serves as the foundational on-campus engagement, with staff present on campuses across the U.S. and internationally. SMC (StuMo Conference) serves as the entry-point winter conference, drawing thousands of students for intensive biblical teaching. Kaleo Summer Projects provides a nine-week immersive discipleship experience as the spiritual engine of the ministry, now anchored by the completed Kaleo Home Base facility in Panama City Beach. The StuMo Alumni Multiplication Program extends the ministry's reach post-graduation, and StuMoOnline provides digital engagement for remote/distributed students. These products work together to engage students, establish them in faith, equip them for ministry, and send them out as laborers worldwide.

Differentiator

Problem solved

Functional benefit

Brands

• Kaleo: A nine-week summer leadership and discipleship training program for college students, known as 'The Summer of Your Life'
• SMC (StuMo Conference)
• The Pines at West Bay

Products and services

• SMC (StuMo Conference) A 4-day, 3-night winter conference held annually during winter break where college students hear from dynamic speakers about following Christ in college. Students receive biblical teaching and training on prayer, evangelism, spiritual leadership, dating, relationships, and discipleship. Conferences are held in multiple locations (Dallas, TX and Branson/Kansas City, MO).
• Kaleo Summer Projects A nine-week summer discipleship and leadership development program for college students known as 'The Summer of Your Life.' Students live together in community, work jobs in the local area, study the Bible, attend local churches, share their faith with coworkers and others, and build lifelong friendships. Includes Relationships Conference and Missions Conference components. Operates at beach locations including Gulf Shores, Orlando, Destin, and Panama City Beach.
• Campus Ministry / Staffed Campuses On-campus student ministry where STUMO staff members live in college cities and engage students through relationships, Bible studies, faith discussions, and evangelism. Staff work to build relationships in Greek life, athletic teams, and residence halls. Campus locations span multiple U.S. states and international locations (Japan, Philippines), with dedicated regional directors for each area.
• StuMoOnline (Online Ministry) Online ministry engagement launched during COVID-19 pandemic in March 2020. Includes Zoom Bible studies, broadcast content, podcasts, blog posts, and digital engagement across 47 states. Created to maintain ministry connection when in-person campus access was restricted.
• StuMo Alumni Multiplication Program A post-graduation program that equips recent StuMo graduates to continue making disciples beyond the college campus. Launching each September in Austin, TX, it brings together graduates for weekly disciple-making groups and monthly ministry training, equipping them to start Bible studies and share the gospel in workplaces and communities.

Quantifiable outcome

• 1,001 salvations in 2024 alone
• +4 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Evangelical Council for Financial Accountability (ECFA)coreOthersStuMo is a member of ECFA, which provides accreditation for Christian nonprofits regarding financial accountability and governance standards. This membership validates StuMo's financial practices and builds donor trust.

Scale indicators23 records

Recent moves7 records

Expansion highlights5 records

Emerging players

• Salt Network: Salt Network is a smaller, emerging campus ministry that plants staff-led movements at US universities with a focus on church planting post-graduation. It is comparable to StuMo's Alumni Multiplication Program and emerging-campus-launch strategy.

Broad incumbents

• Baptist Collegiate Ministry (various state conventions): State Baptist campus ministries place directors at universities and run student-led Bible studies, conferences, and summer missions. They overlap with StuMo in core activities but operate across a much wider denominational footprint and many more campuses.
• Young Life: Young Life is a large, established youth and college ministry focused on high school and college-age outreach through relational ministry, summer camps, and donor-supported staff. It overlaps StuMo in donor-supported relational youth ministry, but operates at much larger scale and broader age range.
• Fellowship of Christian Athletes: FCA is a broad-based interdenominational sports ministry reaching student-athletes on US campuses through huddles, camps, and conferences. It is comparable to StuMo's targeted engagement with student-athletes and its conference-driven GTM motion.

Direct peers

• Reformed University Fellowship: RUF is the PCA's campus ministry operating staff-led ministries at colleges and universities with conferences and summer internships. It is comparable to StuMo in mission, structure, and GTM motion, with a more Reformed denominational base.
• InterVarsity Christian Fellowship: InterVarsity is a major evangelical campus ministry with chapters at hundreds of US universities, running small groups, conferences, and missions. It directly competes with StuMo for student engagement and donor support on overlapping campuses.
• Chi Alpha Campus Ministries: Chi Alpha (Assemblies of God) is a US campus ministry operating at secular universities through staff teams, Bible studies, and conferences. It mirrors StuMo's model of staff-embedded ministry, summer missions, and conference-driven recruitment.
• FOCUS (Fellowship of Catholic University Students): FOCUS places missionary staff on US college campuses to disciple students in small groups and runs large conferences (SEEK). It is a direct peer in campus staff model, conference recruitment, and student discipleship even though denominational orientation differs.
• Cru: Cru (formerly Campus Crusade for Christ) is the largest US evangelical campus ministry, running student movements, conferences, and summer missions. It is the closest direct peer to StuMo in mission, GTM motion (staff on campus, conferences, summer programs), and target audience.
• The Navigators: The Navigators runs collegiate ministry alongside broader discipleship work, including campus staff teams, small groups, and summer programs. Its collegiate division is structurally comparable to StuMo's campus staff and summer project approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubevimeo.com/stumo
• Facebookfacebook.com/studentmobilization
• LinkedInlinkedin.com/company/student-mobilization
• Instagraminstagram.com/studentmobilization

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about STUMO