Glow + Flow Franchises

What Glow + Flow Franchises does

Glow + Flow Franchises, doing business as Glow + Flow Beauty, is a privately held, family-owned clean beauty retail business founded in 2020 and headquartered at 933 N. La Brea Ave., Inglewood, CA. The company operates a single physical showroom alongside a direct-to-consumer e-commerce storefront, selling hair care products, lashes, press-on nails, wigs, ponytails, and braiding hair to individual consumers. The product mix combines a curated set of local and Black-owned beauty brands—SLAYYY Hair, Beat Gang, Afro Unicorn, Grown Your Edges Back, and Glamazon Beauty—with proprietary-adjacent SKUs such as the GROW YOUR EDGES BACK Braiding Gel.

The business model is one-time unit-priced retail with no subscription or recurring revenue component; observed SKUs price between $8.49 and $14.99. The technology stack is minimal: a Lightspeed-powered e-commerce storefront and a YouTube brand channel, with no proprietary software, mobile app, or documented AI/ML capabilities. Customer acquisition and retention are driven by Glow + Flow Saturdays, a recurring experiential retail event featuring live product demonstrations, brand-founder meet-and-greets, live DJ entertainment, complimentary champagne, and a 'You Buy, We Apply' complimentary professional installation service for select purchases.

Ownership is concentrated with co-founders Diann Valentine and Riann Valentine, a mother-daughter team. The firm employs 1–10 people, has no disclosed external funding, no parent company, no subsidiaries, and no franchise units documented despite the 'Franchises' entity name. The addressable market is the U.S. consumer beauty category with a specific focus on the clean, multicultural, and locally curated segments served by the Inglewood showroom and online channel.

Name

Glow + Flow Franchises

Legal name

Glow + Flow Beauty

Website

https://glowandflowbeauty.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Glow + Flow Franchises, operating as Glow + Flow Beauty, is a family-owned clean beauty retailer in Inglewood, CA selling hair care, lashes, press-on nails, wigs, and braiding hair through a single showroom and e-commerce storefront, featuring local and Black-owned beauty brands and experiential Saturday events.

Ownership category

akta.pro rank

Headquarters

HQ city

Inglewood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Supply Chain, Personnel, Infrastructure

Revenue model

1. Retail Product Sales: One-time purchase revenue from clean beauty products including hair care, lashes, press-on nails, wigs, ponytails, and braiding hair. Products are sold both in-store at the showroom and through the e-commerce platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Glow + Flow Franchises (operating as Glow + Flow Beauty) runs a clean beauty retail business through a physical showroom in Inglewood, CA and an e-commerce storefront, selling hair care products (SLAYYY Hair chocolate/cocoa, braiding gel), lashes, press-on nails, wigs, ponytails, and a curated selection of products from local and Black-owned beauty brands. The company complements product sales with hands-on demonstrations, in-store educational experiences, and Glow + Flow Saturdays events that include complimentary professional installation of purchased items.

Product overview

Glow + Flow Beauty operates as a clean beauty retail showroom and online store offering a curated selection of hair care and beauty products. The product portfolio includes proprietary hair care products such as SLAYYY Hair (Chocolate #4 and Cocoa variants) and GROW YOUR EDGES BACK BRAIDING GEL. The company also retails products from local and Black-owned beauty brands including Beat Gang, Afro Unicorn, Grown Your Edges Back, and Glamazon Beauty. Beyond product sales, Glow + Flow Beauty provides an interactive shopping experience through their Glow + Flow Saturdays events, which offer live product demonstrations, meet beauty brand founders, complimentary champagne, live DJ entertainment, and professional installation services for purchased items ("You Buy, We Apply" model). The company is located in Inglewood, CA, and maintains a showroom open Monday-Saturday 9AM-7:30PM and Sunday 10AM-6:30PM.

Differentiator

Problem solved

Functional benefit

Brands

• SLAYYY Hair: A hair product brand carried in the store featuring chocolate-scented hair products
• Beat Gang
• Afro Unicorn
• Grown Your Edges Back
• Glamazon Beauty

Products and services

• SLAYYY Hair Chocolate #4 A hair chocolate product from the SLAYYY Hair line, priced at $8.49 per unit, sold by Glow + Flow Beauty to retail consumers in-store and online.
• SLAYYY Hair Cocoa A hair cocoa product from the SLAYYY Hair line, priced at $8.49 per unit; currently listed as sold out on the storefront.
• GROW YOUR EDGES BACK BRAIDING GEL A braiding gel product designed to help grow back edges, priced at $14.99 per unit, sold by Glow + Flow Beauty to retail consumers in-store and online.
• Glow + Flow Saturdays An interactive beauty experience featuring live product demonstrations, meet-and-greets with brand founders, complimentary champagne, a live DJ, and professional installation of lashes, press-on nails, wigs, ponytails, and SLAYYY Braiding Hair purchases under the "You Buy, We Apply" motto.
• Glow + Flow Beauty Retail Showroom A clean, safe, and welcoming retail space in Inglewood, CA where customers can discover high-quality clean beauty products, participate in hands-on product demonstrations, and gain knowledge for confident beauty and wellness choices.

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor.

• SLAYYY HairminorOthersLocal brand carried in the Glow + Flow Beauty retail store and featured in Glow + Flow Saturdays events with complimentary professional installation.
• Beat GangminorOthersLocal beauty brand featured in the Glow + Flow Beauty Local Brands gallery.
• Afro UnicornminorOthersLocal beauty brand featured in the Glow + Flow Beauty Local Brands gallery.
• Grown Your Edges BackminorOthersLocal beauty brand featured in the Glow + Flow Beauty Local Brands gallery and product line (GROW YOUR EDGES BACK BRAIDING GEL).
• Glamazon BeautyminorOthersLocal beauty brand featured in the Glow + Flow Beauty Local Brands gallery.

Recent moves4 records

Expansion highlights4 records

Direct peers

• Beautylish: Beautylish is an online-first curated beauty retailer offering hard-to-find and emerging brands. Its curated, brand-discovery model aligns closely with Glow + Flow's approach to assembling local and diverse-owned beauty brands.
• Credo Beauty: Credo Beauty is a multi-brand clean beauty specialty retailer with curated clean standards and educational in-store experiences. It is the closest direct peer to Glow + Flow's clean, curated, experience-led beauty retail concept.
• Thirteen Lune: Thirteen Lune is a beauty retailer purpose-built to showcase Black-owned and diverse-founded brands. Its focus on multicultural brand discovery directly mirrors Glow + Flow's 'Local Brands' gallery positioning.
• Glossier: Glossier is a direct-to-consumer clean beauty brand operating its own retail showrooms with community-led experiential marketing. It is comparable to Glow + Flow as a modern, experience-driven clean beauty brand-and-retail concept.
• Sally Beauty: Sally Beauty is a specialty beauty supply retailer carrying hair care, lashes, wigs, and nails. It is comparable to Glow + Flow on the hair-care and beauty supply assortment side, though at much larger scale.

Broad incumbents

• Sephora: Sephora is the dominant multi-brand beauty specialty retailer globally. It is comparable as the broad incumbent against which niche clean and diverse-focused retailers like Glow + Flow position.
• Ulta Beauty: Ulta Beauty is a mass-market beauty retailer combining prestige and mass beauty under one roof. It represents the broad incumbent benchmark for assortment scale in beauty retail.

Emerging players

• Violet Grey: Violet Grey is a curated clean beauty retailer with a vetted 'Clean Scene' standard. Its high-touch, curated approach is comparable to Glow + Flow's clean beauty and curation focus, though it skews prestige rather than multicultural.
• Mented Cosmetics: Mented is a direct-to-consumer beauty brand founded to serve women of color with inclusive shade ranges. It overlaps with Glow + Flow on the diverse consumer and clean-beauty positioning, though it is primarily a single brand rather than a multi-brand retailer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@glowandflowbeauty

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Glow + Flow Franchises