James Goodman, Architecture
James Goodman, Architecture is a California-based architectural firm founded in 1989 that provides design and consulting services primarily for self-storage facility operators and developers, including Extra Space Storage, Public Storage, and Life Storage. The firm operates as a small, founder-led practice with a strategic partnership with Arclogica Architects.
- Company typePrivate
- Founded1989
- HeadquartersSan Juan Capistrano, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What James Goodman, Architecture does
James Goodman, Architecture is a privately held architectural and consulting firm founded in March 1989 by James (Jim) Goodman, headquartered in San Juan Capistrano, California. The firm specializes in architectural design services for self-storage facilities, with a portfolio spanning major national operators and regional developers across California (and select projects in Oregon and other states). Beyond self-storage, the firm has delivered commercial, industrial, and mixed-use projects including Innovative Silicone Products, Ortega Law & Professional Center, Westcore Executive Center, Capital 360, and 800 Cesar Chavez. Its core technology is conventional architectural design and consulting — there is no proprietary software, platform, or AI tooling disclosed.
The firm operates on a project-based professional services revenue model, generating fees from design and consulting engagements with no publicly disclosed pricing. Its go-to-market is direct enterprise relationship selling, with Jim Goodman serving as principal in charge and personally involved in all self-storage projects. The client base includes national self-storage chains (Extra Space Storage, Public Storage, Life Storage, A-1 Self-Storage, Saf Keep Storage, US Storage Centers) and real estate developers (Palatine Capital Partners, Horne Partners, Silverado Interests, Branahg Development, Capital 360). In 2018, the firm formalized a strategic partnership with Arclogica Architects to share resources, knowledge, and design capacity for self-storage and related projects.
The team is small — four named individuals (Jim Goodman, Robert Scott, Merry Campbell, Justin Kerfoot) — with no disclosed headcount data, no external funding, and no parent company. The firm is wholly founder-owned and operated, with no evidence of institutional investment, M&A activity, or leadership changes. Its competitive position rests on 35+ years of niche specialization, long-term enterprise client relationships, direct principal involvement, and the resource-sharing partnership with Arclogica Architects.
James Goodman, Architecture firmographics
Firmographics- Name
- James Goodman, Architecture
- Legal name
- James Goodman, Architecture
- Website
- https://jgaia.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Short description
- James Goodman, Architecture is a California-based architectural firm founded in 1989 that provides design and consulting services primarily for self-storage facility operators and developers, including Extra Space Storage, Public Storage, and Life Storage. The firm operates as a small, founder-led practice with a strategic partnership with Arclogica Architects.
- Ownership category
- akta.pro rank
James Goodman, Architecture industry classification
Industry- Product category
- Architectural Services
- NAICS
- Architectural Services (541310)
- akta.pro primary industry
- Self-Storage Facility Management & Operations (Third-Party Managed) (HSAKAGAI)
Keywords
Where James Goodman, Architecture is headquartered
LocationHeadquarters
- HQ city
- San Juan Capistrano
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
James Goodman, Architecture business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations
Revenue model
- Architectural Services: Professional architectural services including project design, consulting, and project delivery for self-storage facilities and commercial developments. Revenue is generated through project-based fees for design and consulting services.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
James Goodman, Architecture product offering
Product offeringCore offering
James Goodman, Architecture provides highly personalized architectural and consulting services for self-storage facilities, commercial buildings, and industrial properties. Founded in March 1989, the firm operates from San Juan Capistrano, California, with principal Jim Goodman directly involved in all self-storage projects. The firm maintains a strategic partnership with Arclogica Architects to combine resources and deliver projects for major self-storage operators and real estate developers.
Product overview
James Goodman, Architecture is an architecture firm that offers highly personalized architectural and consulting services. The company operates as a single-service practice focused on delivering design and consulting for various project types, primarily self-storage facilities. The portfolio includes multiple branded self-storage projects (A-1 Self-Storage, Able Storage, All Right Storage, Extra Space Storage, Home Storage Partners, Life Storage, Premier Storage, Public Storage, Saf Keep Storage, Storage etc..., US Storage Centers) located throughout California, as well as commercial development projects (Branagh Development, Capital 360, 800 Cesar Chavez) and other industrial/professional projects. The firm was established in 1989 and maintains a strategic partnership with Arclogica Architects for resource sharing and expanded service delivery.
Differentiator
Problem solved
Functional benefit
Products and services
- Architectural Services
Companies that use James Goodman, Architecture
Customer profileNamed customers16 records
Segments2 records
Ideal customer profiles2 records
James Goodman, Architecture technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
James Goodman, Architecture partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Arclogica ArchitectscoreStrategic partnership announced to combine strengths of both firms for high-quality projects and unparalleled design solutions. Firms share resources, knowledge, and design philosophies to deliver enhanced value to clients. Collaboration enhances expertise and resources, particularly for self-storage projects. Both firms have been consistently partnered for six years on storage projects for major clients.
Scale indicators1 record
Recent moves2 records
Expansion highlights3 records
James Goodman, Architecture competitors and assessment
Company assessmentBroad incumbents
- Ware Malcomb: Established U.S. commercial architecture firm that produces self-storage and mixed-use commercial building designs, with a multi-office footprint overlapping JGA's commercial and storage project types but at materially greater scale.
- LPA Design Studios: Large integrated architecture and engineering firm with a robust commercial real estate practice designing office, retail, and mixed-use projects that compete for the same commercial developer budget JGA's clients control.
- Nelson Worldwide: National architecture and design firm with deep commercial real estate experience, relevant as a broader competitor for self-storage operators and developer clients seeking single-source design partners.
- GreenbergFarrow: Architecture and engineering firm focused on commercial real estate development across retail, hospitality, and storage categories, comparable as a larger competitor bidding on the same self-storage developer relationships.
Direct peers
- Lantz-Boggio Architects: Mid-sized architecture practice with strong retail, hospitality, and commercial real estate work, comparable to JGA in delivering design services to vertical-focused commercial clients.
- Arclogica Architects: Formal strategic partner of James Goodman Architecture; both firms have jointly delivered self-storage projects for Extra Space Storage, Palatine Capital Partners, and other leading operators for six years, making it the closest comparable peer in scale and self-storage specialty.
- KSS Architects: Architecture firm with a dedicated retail and self-storage practice that designs self-storage facilities and commercial developments for national operators, providing a near-direct comparison in niche specialization.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
James Goodman, Architecture financial estimates
Financial estimateRevenue estimate
Valuation estimate
James Goodman, Architecture leadership team
Management profileNumber of profiles
Profiles4 records
James Goodman, Architecture funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
James Goodman, Architecture M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about James Goodman, Architecture
What does James Goodman, Architecture do?
James Goodman, Architecture provides highly personalized architectural and consulting services for self-storage facilities, commercial buildings, and industrial properties. Founded in March 1989, the firm operates from San Juan Capistrano, California, with principal Jim Goodman directly involved in all self-storage projects. The firm maintains a strategic partnership with Arclogica Architects to combine resources and deliver projects for major self-storage operators and real estate developers.
Is James Goodman, Architecture a public or private company?
James Goodman, Architecture is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was James Goodman, Architecture founded?
James Goodman, Architecture was founded in 1989.
Where is James Goodman, Architecture based?
James Goodman, Architecture is headquartered in San Juan Capistrano, United States, in the North America region.
How does James Goodman, Architecture make money?
One revenue line is on record: architectural Services.
Who are James Goodman, Architecture's main competitors?
Broad incumbents on record are Ware Malcomb, LPA Design Studios, Nelson Worldwide and GreenbergFarrow. Direct peers are Lantz-Boggio Architects, Arclogica Architects and KSS Architects.
Does James Goodman, Architecture have an API?
No public API is recorded for James Goodman, Architecture.
What industry is James Goodman, Architecture in?
James Goodman, Architecture's product category is Architectural Services. Its primary akta.pro industry code is HSAKAGAI, Self-Storage Facility Management & Operations (Third-Party Managed). Its NAICS code is 541310.