Green Ventures Landscape Care Ltd

What Green Ventures Landscape Care Ltd does

Green Ventures Landscape Care Limited is a privately held, fourth-generation family-owned landscaping company headquartered in Kitchener, Ontario, serving the Kitchener-Waterloo region. Founded in 2013 by Ryan Hebel and Sean Hebel, the company traces its lineage to York Nursery, established in 1964, and operates across six service lines: residential landscaping, condominium landscaping, commercial landscaping, irrigation, lawn spray and fertilization, and snow removal. The business serves residential homeowners, condominium property managers, and commercial property owners, with revenue generated through both one-time project work (landscape design, hardscaping, installations) and recurring maintenance contracts (lawn care, irrigation servicing, seasonal snow removal). Pricing is quote-based and not publicly disclosed, with customer acquisition conducted through a direct sales motion via website quote requests, phone, and email, supplemented by social media presence on Facebook and Instagram and a public project gallery.

The company's technology stack centers on operational efficiency and sustainability rather than software platforms. Core technology includes professional-grade electric and battery-powered landscaping equipment, weather monitoring stations and cameras that track surface temperatures and precipitation, smart irrigation controllers, and sensor-based salt usage monitoring systems. Green Ventures holds Ontario Smart About Salt certification and has partnered with Swap Robotics to deploy a semi-autonomous, 100% electric robotic snow plow for sidewalk clearing, positioning the company as an environmentally differentiated operator in the regional market.

The business is bootstrapped with no external investors or funding rounds evidenced, and operates from a single headquarters location at 970 Guelph Street, Kitchener. The management team includes co-owners Sean and Ryan Hebel, COO Haidi Hamilton (25+ years agricultural industry experience), VP of Sales and Landscape Consultant Kyle Appleby (40+ years industry experience, 30+ years with the company), and specialized managers for maintenance operations, lawn care, and irrigation. Distribution is direct-to-customer with no intermediary channels, and the company's competitive positioning is built on multi-generational brand recognition, sustainability credentials, and comprehensive year-round service capability.

Name

Green Ventures Landscape Care Ltd

Legal name

Green Ventures Landscape Care Limited

Website

https://greenventureslc.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Green Ventures Landscape Care Ltd is a fourth-generation family-owned landscaping company based in Kitchener, Ontario, providing residential, condominium, and commercial landscaping, irrigation, lawn care, and snow removal services across the Kitchener-Waterloo region.

Ownership category

akta.pro rank

Product category

Landscaping Services

NAICS

Landscaping Services (561730)

SIC

Agricultural Services (700)

akta.pro primary industry

Commercial Landscaping & Grounds Maintenance (IMAIAIAA)

akta.pro secondary industries

Residential Landscaping & Lawn Care (BPABADAB), Residential Landscape Design (HSAIABAA), Commercial Landscape Design & Installation (HSAIABAJ), Landscape Installation (Plants, Sod & Soil) (HSAIABAB), Landscape Maintenance Plans & Post-Installation Care (Establishment Services) (HSAIABAL)

Keywords

• Residential landscaping services
• Commercial property maintenance
• Irrigation system installation
• Snow removal services
• Lawn care fertilization

Headquarters

HQ city

Kitchener

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Landscaping Services: One-time and recurring landscaping services including lawn maintenance, garden design, hardscaping (patios, walkways), and landscape installation. Services are quoted per project and may include seasonal maintenance contracts.
2. Ongoing Maintenance Contracts: Recurring maintenance services for residential, condominium, and commercial properties including lawn care, irrigation maintenance, and snow removal with seasonal or annual contract arrangements.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Green Ventures Landscape Care Ltd provides professional landscaping services for residential, condominium, and commercial properties in the Kitchener-Waterloo region of Ontario. Core offerings include landscape design and installation, hardscaping (patios and walkways), lawn maintenance, irrigation system design and maintenance, lawn spraying and fertilization, and year-round snow removal with eco-friendly de-icing. Services are delivered through quote-based project engagements and recurring seasonal or annual maintenance contracts.

Product overview

Green Ventures Landscape Care Ltd is a fourth-generation family-owned landscaping company offering a comprehensive suite of landscaping services. The company's service portfolio includes six core offerings: Residential Landscaping, Condominium Landscaping, Commercial Landscaping, Irrigation Services, Lawn Spray & Fertilizer, and Snow Removal. Services focus on sustainable, eco-friendly practices with emphasis on quality craftsmanship. The company has recently innovated by partnering with Swap Robotics to offer robotic snow plow technology for their snow removal services.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Landscaping Professional, eco-friendly landscaping solutions for residential properties, including lawn maintenance, hardscaping (patios and walkways), irrigation, and enhancements designed to improve curb appeal and property value. Targeted at individual homeowners in the Kitchener-Waterloo region.
• Condominium Landscaping Expert landscaping services designed to enhance and maintain outdoor spaces of condominium properties, including lawn maintenance and hardscaping for shared common areas. Targeted at condominium corporations and property managers of multi-unit residential buildings.
• Commercial Landscaping Comprehensive landscaping services for commercial properties providing customized outdoor environments that boost curb appeal and property value. Includes lawn maintenance, plantings, green spaces, patios, walkways, and lighting. Targeted at commercial property owners and managers.
• Irrigation Services Efficient, eco-friendly irrigation solutions including system design, installation, and maintenance. Services include spring opening, mid-season checkups, end-of-season closing, smart controllers, drip irrigation, sprinkler systems, and rainwater harvesting, offered in Premium and Full-Service packages for water conservation.
• Lawn Spray & Fertilizer Professional, eco-friendly lawn spraying and fertilization services that promote healthy, vibrant growth and protect against weeds and pests. Targeted at residential, condominium, and commercial properties in the Kitchener-Waterloo region.
• Snow Removal Reliable, efficient, and eco-friendly snow removal services using weather monitoring, brine application, salt usage monitoring, and robotic snow plow technology. Covers driveways, walkways, and parking areas during winter months for residential, condominium, and commercial customers.

Quantifiable outcome

• Ontario Smart About Salt certification for environmental responsibility in winter maintenance
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Swap RoboticsnotableTechnology or IntegrationGreen Ventures partnered with Swap Robotics to offer a semi-autonomous, 100% electric robotic snow plow to clear sidewalks. This technology allows the company to maintain long stretches of sidewalk and driveways with minimal noise pollution and helps reduce their carbon footprint. The partnership represents an innovative approach to winter maintenance services.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• TruGreen: U.S. national lawn care leader offering fertilization, weed/pest control, and recurring lawn maintenance programs to residential customers; similar recurring-service and route-based model at much larger scale.
• BrightView Landscapes: Largest U.S. commercial landscaping services company offering maintenance, design, irrigation, and snow services to enterprise clients; comparable end-to-end service portfolio but at significantly larger scale and U.S.-centric footprint.
• Davey Tree Expert Co. Large North American provider of tree care, landscape services, and environmental consulting serving residential, commercial, and utility customers; comparable service breadth though substantially larger and not regionally focused on Ontario.

Direct peers

• Weed Man: Canada-headquartered franchised lawn care company specializing in fertilization, weed control, and pest management for residential customers; comparable service mix, recurring contract model, and Canadian operating context.
• The Grounds Guys: Franchised full-service landscaping company offering residential and commercial landscape maintenance, irrigation, and snow removal; directly comparable multi-segment service mix and recurring-contract business model.
• Spring-Green Lawn Care: Franchised lawn care provider offering fertilization, weed control, and tree/shrub services to residential customers in North America; comparable recurring-service revenue model and customer type.
• Nutri-Lawn: Canadian franchised lawn care provider offering fertilization, weed control, and integrated lawn maintenance programs to residential customers across multiple provinces; directly comparable to Green Ventures' residential lawn spray and recurring maintenance model.

Regional players

• CDA Property Services: Ontario-based commercial and residential property maintenance and landscaping provider serving the Greater Toronto Area; comparable regional service portfolio including grounds maintenance and snow removal.
• Landcare: Canadian commercial landscape maintenance and snow services provider focused on commercial properties and HOA accounts; comparable commercial-and-property-management customer base and snow services.

Emerging players

• Yard Dawgz Lawn Care: Smaller-scale residential lawn care operator offering recurring maintenance and fertilization services in localized markets; a comparable emerging small operator in the same recurring-service category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/GVLCLtd
• Instagraminstagram.com/gvlcltd
• LinkedInlinkedin.com/company/green-ventures-landscape-care-ltd

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Green Ventures Landscape Care Ltd