What Re-New Surface Systems does

Re-New Surface Systems, Inc. is a privately held Canadian specialty construction materials company headquartered in Nanaimo, British Columbia, that has commercialized a patented crystal-based concrete overlay technology. Founded in 1991 and operating with 1–10 employees, the company sells a two-product portfolio — the Re-New Surface Concrete Overlay and the Re-New Surface Industrial Sealer — that together restore damaged concrete surfaces to original height without full removal and disposal. The overlay achieves 4,200 PSI compression strength within seven days (CSA A23.2-9C tested) and offers 50–60% cost savings versus replacement, with cure times of roughly four hours for foot traffic and four days for vehicle traffic.

The company monetizes through three streams: sale of crystals and sealer to trained customers, full-service contracted repair jobs, and a $350 per day on-site training program for municipal public works personnel, supplemented by travel expense reimbursement. Its go-to-market is enterprise field sales targeting municipalities, provincial departments of highways, school boards, healthcare facilities, and corporate facilities managers across British Columbia, Alberta, Saskatchewan, Manitoba, and into the United States. The patent is the company's primary differentiator and supports both its proprietary cost advantage and modest switching costs created by trained-customer lock-in, though the absence of disclosed revenue, management team, partnerships, or funding events limits visibility into scale and growth rate.

Name

Re-New Surface Systems

Legal name

Re-New Surface Systems, Inc

Website

https://renewsurfacesystems.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1–10 employees

Short description

Re-New Surface Systems is a privately held Nanaimo, BC-based company that sells a patented crystal-based concrete overlay and industrial sealer, plus training and contracted repair services, to municipalities, government departments, school boards, healthcare facilities, and corporate clients across Canada and the U.S.

Ownership category

akta.pro rank

Product category

Concrete Repair and Resurfacing Services

NAICS

Other Concrete Product Manufacturing (327390), Other Concrete Product Manufacturing (32739)

SIC

Concrete Products, Except Block & Brick (3272), Concrete, Gypsum & Plaster Products (3270)

akta.pro primary industry

Concrete Resurfacing, Overlays & Patching (HSAGALAD)

akta.pro secondary industries

Concrete Repair, Sealing & Waterproofing (Coatings/Membranes) (IMAIAKAK), Concrete Admixtures & Curing Compounds (IMADAAAL)

Keywords

• Concrete repair services
• Concrete overlay systems
• Sidewalk trip hazard removal
• Municipal concrete resurfacing
• Industrial concrete sealer

Headquarters

HQ city

Nanaimo

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Concrete Overlay Products: Sale of patented Re-New Surface concrete overlay crystals and industrial sealer products. Products can be applied by trained local staff or company professionals. One-time product sales with ongoing relationship potential through repeat purchases.
2. On-site Training Services: Professional on-site training for public works personnel on concrete repair and resurfacing techniques. Training cost is $350/day plus travel expenses. Cities purchase required crystals, sand, and cement directly after training.
3. Contracted Repair Services: Full-service concrete repair contracting using local staff or company-qualified professionals. Includes complete repair services with materials and equipment provided.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Re-New Surface Systems sells a patented crystal-based concrete overlay product mixed with water, cement, and washed sand, along with an elastomeric industrial sealer, to restore damaged concrete surfaces such as sidewalks, curbs, bridge decks, and highways without full removal. The company complements these products with paid on-site training for public works staff and full-service contracted repair work delivered through its own crews or trained local personnel.

Product overview

Re-New Surface Systems offers a focused product portfolio centered on two core concrete repair solutions: the Re-New Surface Concrete Overlay (a patented crystal-based coating mixed with water and cement for resurfacing damaged concrete) and the Re-New Surface Industrial Sealer (an elastomeric protective sealer). These products work together in the repair process—the overlay restores damaged surfaces while the sealer provides long-term protection against oil, soft drinks, and dusting. The company also provides professional repair and resurfacing services using these products for sidewalks, curbs, bridges, and other concrete surfaces across commercial, municipal, and industrial applications.

Differentiator

Problem solved

Functional benefit

Products and services

• Re-New Surface Concrete Overlay A patented crystal product mixed with water, cement, and washed sand that creates a concrete overlay for restoring damaged or deteriorated concrete surfaces. The overlay can be applied from 1/4 inch to required repair thickness, is freeze-thaw and salt-resistant, achieves 4200 PSI compression strength in seven days (CSA A23.2-9C tested), and cures for foot traffic in 4 hours and vehicle traffic in 4 days. Designed for municipalities, public works departments, commercial properties, healthcare facilities, and school boards.
• Re-New Surface Industrial Sealer An elastomeric liquid styrene acrylate sealer that protects colored concrete surfaces against oil, soft drinks, and concrete dusting. Can be applied by roller or pump sprayer and bridges small cracks that do not affect structural strength. Intended for use on Re-New Surface concrete overlays on commercial, municipal, and industrial surfaces.
• On-Site Training Services Professional on-site training for public works personnel on concrete repair and resurfacing using the Re-New Surface crystal system. Training is $350 per day plus travel expenses, includes all tools and equipment, and enables local staff to perform repairs independently. Targeted at municipalities and government public works departments.
• Contracted Concrete Repair Services Full-service concrete repair contracting using company professionals or trained local staff, including complete repair services with materials and equipment provided. Covers sidewalks, curbs, bridge decks, highways, driveways, walkways, and other concrete surfaces across British Columbia, Alberta, Saskatchewan, Manitoba, and other Canadian provinces, with expansion into the United States.

Quantifiable outcome

• 50% to 60% cost savings compared to concrete replacement
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Expansion highlights4 records

Broad incumbents

• Mapei: Global construction chemicals manufacturer with deep concrete repair, resurfacing, and protective coating lines. Serves the same municipal and commercial restoration customers with broader solutions.
• Sika AG: Global construction chemicals giant with extensive concrete repair, sealing, and admixture portfolios. Broad incumbent serving the same municipal/commercial concrete repair customers with wider product breadth.
• Quikrete: Large North American manufacturer of packaged concrete, repair, and resurfacing products. Comparable on consumer/professional concrete repair category, though heavier DIY/retail tilt.
• Euclid Chemical: North American concrete admixtures, repair products, and sealers manufacturer. Comparable product categories (admixtures, sealers, repair mortars) for similar infrastructure and commercial customers.
• BASF Master Builders Solutions: Global construction chemicals division offering concrete admixtures, repair mortars, and waterproofing systems. Comparable to Re-New's repair/sealer use cases but at vastly larger scale and broader portfolio.

Direct peers

• Western Construction Group: US specialty contractor providing concrete and masonry restoration, including sidewalk and parking-deck repair. Comparable on the contracted-repair-services side of Re-New's business.
• Structural Preservation Systems: North American contractor specializing in structural and architectural concrete repair, restoration, and protection. Comparable on contracted concrete repair for bridges, parking structures, and commercial properties.
• Kryton International: Vancouver-based manufacturer of crystalline concrete admixtures and waterproofing products. Closest analog: Canadian origin, proprietary crystalline chemistry added to concrete mixes, targets similar infrastructure repair applications.
• Xypex Chemical: Canadian-headquartered producer of crystalline concrete waterproofing and admixture technology. Highly comparable on technology (crystal chemistry for concrete modification) and target market (infrastructure durability and repair).

Emerging players

• CTS Cement | Rapid Set: Specialty cement and concrete repair products manufacturer focused on rapid-setting and high-performance cementitious repair mortars. Direct overlap on fast-cure concrete repair for infrastructure and commercial use.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Re-New Surface Systems