LES LOCOMOTIVES

What LES LOCOMOTIVES does

LES LOCOMOTIVES is a French private company (EURL) founded in 2018 by Sandra Verger and headquartered in Valbonne, France. The company provides online training, group coaching, individual coaching, and media content aimed at women transitioning from salaried employment to entrepreneurship. Its core offering is a structured 3-phase methodology — introspection, exploration, and realization — delivered through flagship program Locomotive Académie (over 120 video lessons, group coaching, downloadable workbooks) and premium tier Locomotive Business (a 3-month intensive with dedicated business coaching, expert masterclasses, and a private community). Supporting products include Locomotive Boost (individual coaching sessions), periodic events, and a free lead-generating masterclass funnel.

The technology stack is intentionally lean: there is no proprietary platform. Content is delivered via a third-party online learning platform and live video conferencing, with payments processed through Stripe and discovery calls scheduled via Tally. Distribution runs entirely through owned digital channels — the company's podcast (2M+ listens, 200+ guests), a 5-channel organic social presence totaling 80,000+ followers, and a free masterclass landing page. The business operates with 1–10 employees, is bootstrapped with no disclosed external funding, and serves French-speaking markets primarily in France. Revenue is generated exclusively through one-time payments (with optional installment plans) across training tiers, events, and a small e-commerce storefront; pricing is not publicly disclosed.

The go-to-market motion is community-led: the podcast and social channels build top-of-funnel awareness, the free masterclass captures and qualifies leads via email opt-in, and premium coaching tiers require a discovery call before purchase — an inside-sales-assisted step layered over a product-led acquisition funnel. Customer testimonials and a 4.8 Trustpilot rating (1,100+ Spotify ratings at 4.9) reinforce word-of-mouth referrals. The company has reportedly accompanied 700+ women through Académie and ~100 through the premium Business program, with stated outcome metrics of 98% participant clarity, 95% project identification, and 50% achieving career reconversion within a year.

Name

LES LOCOMOTIVES

Legal name

Les Locomotives

Website

https://leslocomotives.fr

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

LES LOCOMOTIVES is a French online coaching company founded in 2018 by Sandra Verger that helps women transition from salaried employment to entrepreneurship through training programs (Locomotive Académie, Business, Boost), group coaching, and a 2M+ listen podcast aimed at the French-speaking market.

Ownership category

akta.pro rank

Product category

Online Coaching and Training Services

NAICS

Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Training Delivery Providers (In-Person, Virtual, Train-the-Trainer) (BPACANAM)

Keywords

• Online coaching programs
• Entrepreneurship training
• Women's career coaching
• Personal development courses
• Podcast media brand

Headquarters

HQ city

Valbonne

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Formation en Autonomie (Self-paced training): Self-paced online training programs accessible via a dedicated platform, structured around multiple modules with video content and downloadable workbooks. Clients receive permanent platform access even after completing the program. Revenue is generated as a one-time payment (comptant) or installment plan (echeancier) at the point of purchase.
2. Formation Coaching de Groupe (Group coaching programs): Premium group coaching programs delivered over multiple sessions (typically 3 months), combining live video coaching, peer community (private WhatsApp group), video lessons, and workbooks. Programs include Locomotive Académie and Locomotive Business. Sold as one-time purchases with optional installment payment plans. Revenue recognized at point of sale with limited seat availability creating urgency.
3. Formation Coaching Individuel (Individual coaching sessions): Single-session personalized coaching sessions delivered via video conference with Sandra Verger or a partner coach. Booked via an online agenda, with payment collected at time of booking. Revenue is one-time per session.
4. Evénements (Events / Talk-shows): Virtual or in-person talk-show style events gathering women with shared interests, organized periodically. Ticket sales are processed as one-time purchases with specific cancellation terms (full refund if cancelled 15+ days before the event).
5. Le Shop (E-commerce): The company operates a dedicated e-commerce storefront (shop.leslocomotives.fr) selling products related to the brand ecosystem. Revenue from product sales is separate from the training programs.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

LES LOCOMOTIVES sells online coaching and training programs that help French-speaking women transition from salaried employment to entrepreneurship. Its core paid offerings are Locomotive Académie (a structured 3-phase training program with 120+ video lessons, group coaching and workbooks), Locomotive Business (a premium 3-month business coaching program for women who already have a project and want to scale), and Locomotive Boost (individual single-session coaching). A podcast with 2M+ listens, a free masterclass funnel, and a branded e-commerce shop support customer acquisition and ancillary sales.

Product overview

LES LOCOMOTIVES operates a multi-product coaching and training ecosystem centered on helping women transition from employment to entrepreneurship. The core offerings are Locomotive Académie (self-paced and group coaching training with 120+ video lessons across 3 phases: introspection, exploration, and realization), Locomotive Business (a premium 3-month coaching program for those ready to scale with individual/group coaching and expert masterclasses), and Locomotive Boost (individual coaching sessions). These are supported by the Les Locomotives podcast (a media brand with 2M+ listens serving as customer acquisition), and a free masterclass used as a lead magnet. The company is founded by Sandra Verger and operates as an EURL (single-member LLC) based in Valbonne, France.

Differentiator

Problem solved

Functional benefit

Brands

• Locomotive Business: Premium 3-month coaching program for women who already have a project and want to develop their business, attract ideal clients, structure their activity and embody their role as a CEO.
• Locomotive Boost

Products and services

• Locomotive Académie The flagship training program described as 'l'école numéro 1 en France' for women transitioning from employment to entrepreneurship. A 3-phase methodology (introspection, exploration, realization) with over 120 video lessons, individual and group coaching sessions, and downloadable workbooks, designed to help women discover a professional path and build a business aligned with their values.
• Locomotive Business A premium 3-month business coaching program for women who already have a project and want to scale. Includes 5 individual coaching sessions, 2 group coachings per month, a dedicated business coach, a success coach available 5 days a week, masterclasses with experts, video lessons, workbooks, templates, and a private community (including a private WhatsApp group).
• Locomotive Boost Single-session individual coaching format consisting of one personalized video-conference session focused on specific topics chosen collaboratively between the coach and the client. Booked via an online agenda with payment collected at the time of reservation.
• Événements (Talk-show events) Virtual or in-person talk-show style events gathering women with shared interests, organized periodically. Tickets sold individually as one-time purchases with full refund available if cancelled 15+ days before the event.
• Le Shop Dedicated e-commerce storefront (shop.leslocomotives.fr) selling branded products and merchandise related to the Les Locomotives brand ecosystem, separate from the training programs.

Quantifiable outcome

• 98% of participants find clarity, confidence, and lay foundations of their project
• +3 more outcomes

Named customers12 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Scale indicators9 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Skillshare: Online learning marketplace with extensive courses on entrepreneurship, freelancing and creative business. Comparable in that both serve aspiring self-employed professionals, but Skillshare operates at much larger scale with a self-serve marketplace model.
• Tony Robbins / Robbins Research International: Long-established personal-development and business-coaching brand built on founder charisma, premium programs and live events. Comparable business model (founder-driven premium coaching) but serves a much broader and global audience than Les Locomotives.
• Udemy: Global online course marketplace with extensive entrepreneurship and business courses. Comparable in delivering self-paced training to aspiring entrepreneurs, though Udemy is a broad marketplace rather than a curated coaching experience.
• MasterClass: Subscription streaming platform for premium video courses from celebrity instructors, including entrepreneurship and career content. Comparable premium-content distribution model via video lessons, though operates at much larger scale and lower price point.
• Coursera: Large online education platform offering professional development and entrepreneurship courses from universities and institutions. Overlapping audience of career-transitioning professionals, but Coursera offers credentialed, lower-touch courses rather than coaching ecosystems.

Direct peers

• Jenna Kutcher / The Goal Digger Podcast: Jenna Kutcher sells courses and coaching to female entrepreneurs built around a flagship podcast and Instagram presence. Same content-to-course funnel architecture and aspirational-female-founder target audience as Les Locomotives.
• Marie Forleo's B-School: Marie Forleo's flagship program trains women entrepreneurs through online courses, group coaching and community. Highly comparable: female founder-led brand, premium cohort-based training, and personal-brand-driven content engine — the closest English-language analogue to Les Locomotives.
• The School of Life: Alain de Botton's company offers online courses, coaching and content around self-knowledge, career transitions and meaning at work. Comparable in the personal-development / career-pivot niche, with both digital and live program delivery and a French market presence.
• BossBabe: Natalie Ellis's company targets ambitious women with online courses, podcast content and a community ecosystem. Closely comparable in audience (female founders/aspiring entrepreneurs), product mix (courses + paid programs + community), and content-led acquisition model.

Emerging players

• Mindvalley: Global online personal-development platform offering cohort programs (e.g., entrepreneurship, mindset, life design) with a subscription/course catalog model. Comparable in personal-development and entrepreneurship training categories but operates at much larger scale and broader scope.

Market position

Strengths3 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@SandraVerger
• LinkedInlinkedin.com/company/les-locomotives-podcast
• Instagraminstagram.com/sandra.verger
• TikToktiktok.com/@sandra.verger

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LES LOCOMOTIVES