The Foodies Club

Name

The Foodies Club

Legal name

The Foodies Club

Website

https://thefoodiesclub.co.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Children's Culinary Education Services

NAICS

Special Food Services (7223)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYTHAJAKAE

Culinary Skills Workshops (Baking, Regional Cooking, Food Prep Skills)

Travel & Hospitality/Tours, Attractions & Experiences/Workshops & Classes (Arts, Crafts, Skills & Local Lessons)

SECONDARYTHAJAGAL

Food Festivals & Culinary Events (Ticketed Tastings, Pop-ups)

Travel & Hospitality/Tours, Attractions & Experiences/Food & Drink Experiences (Culinary Tours, Tastings, Cooking Classes)

SECONDARYTHAHAKAN

Event Culinary Staffing & Back-of-House Services (Chefs, Servers, Bartenders)

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Catering & Banqueting Services for Events

Keywords

• Children's cooking classes
• Birthday party hosting
• School cookery workshops
• Curriculum-linked food education
• Mobile cooking events

Headquarters

HQ city

Tamworth

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Birthday Party Packages: One-time booking fees for themed cooking birthday parties. Includes host-led activity, ingredients, equipment, aprons, party games, and snack buffet. Minimum 8 children at £210 with £20 per additional child.
2. Public Workshops and Classes: Ticketed workshops open to families and children. Example: Lunchbox Legends Workshop at £15.00–£25.00 per session. One-time transaction per attendee.
3. School and Nursery Programs: Bespoke cooking programs delivered at educational settings including one-off themed workshops, after-school clubs, weekly or fortnightly sessions, and enrichment days. Custom pricing based on session frequency and group size.
4. Venue Pop-Up Events: Cooking pop-up experiences hosted at partner venues (cafés, soft plays, farm parks). Revenue from session fees with venue hosting the space; flexible 20-minute to 1-hour sessions.

Pricing tiers

Go-to-market motion4 records

Distribution channels3 records

Marketing channels4 records

Core offering

The Foodies Club is a children's culinary education and entertainment service that delivers hands-on cooking experiences for children aged 3-12 in the West Midlands, UK. It sells themed birthday parties, curriculum-linked cookery classes for schools and nurseries, and mobile pop-up cooking events at family venues. All sessions are fully hosted by the company, which brings portable equipment and ingredients to customer locations.

Product overview

The Foodies Club is a children's cooking education service business operating in the West Midlands, UK. The company offers three interconnected service lines: (1) Children's Cookery Classes for schools, nurseries, and home ed groups, including curriculum-linked workshops, after-school clubs, and enrichment programs; (2) Birthday Parties with four themed options (The Great Royal Bake Quest, Slice Slice Baby, Teddy Bear Picnic, Cheesecake Dream Lab) offered as fully hosted events; and (3) Foodies Club Pop-Ups, mobile cooking activities for third-party venues. All services emphasise hands-on cooking skills, nutritional awareness, and creativity for children aged 3-12.

Differentiator

Problem solved

Functional benefit

Products and services

• Children's Cookery Classes Hands-on cooking sessions delivered on-site at schools, nurseries, and home education groups for children aged 3-12. Sessions are curriculum-linked across EYFS, Key Stage 1, and Key Stage 2 and include one-off themed workshops, after-school clubs, weekly or fortnightly programs, and enrichment days. Pricing is bespoke based on session frequency and group size.
• Birthday Parties Fully hosted cooking-themed birthday parties for children, with four themed options: The Great Royal Bake Quest, Slice Slice Baby, Teddy Bear Picnic, and Cheesecake Dream Lab. The £210 base package for 8 children includes a themed cooking activity, chef hat decorating, party games, snack buffet, ingredients, aprons, equipment, and cleanup. Additional children cost £20 each with optional add-ons such as Birthday Bake, Bespoke Theme, and Bake-at-Home Thank You Bags.
• Lunchbox Legends Workshop Public ticketed workshop teaching children to create snacks, lunchbox favourites, and crowd-pleasing treats for school days. Priced between £15.00 and £25.00 per ticket depending on ticket type, with a session duration of approximately 1 hour 40 minutes. Hosted at community venues such as Tamworth Family Hub.
• Foodies Club Pop-Ups Mobile cooking activity pop-ups hosted at partner venues including cafés, soft play centres, farm parks, family attractions, and garden centres. The Foodies Club brings the cooking activity and ingredients while the venue provides the space and audience. Sessions run from 20 minutes to 1 hour and can be pre-booked or drop-in.

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Baby Sensory: UK children's activity franchise running structured sensory and developmental classes for babies and toddlers through local franchisees — comparable franchise-driven children's enrichment delivery model with overlapping parent-customer base.
• Creation Station: UK franchise offering structured arts, crafts, and creative activity classes for young children via in-home and venue sessions — comparable franchise-style children's enrichment model even though the activity category is arts rather than cooking.
• Cook Stars: UK children's cookery class franchise delivering themed cooking workshops, parties, and after-school clubs via local franchisees — the closest direct analogue to The Foodies Club's mobile children's cooking education model.

Emerging players

• The Big Bake: Experiential bake-off style event venue offering group baking parties and team events — overlaps with themed cooking-party experiences, though operates venue-based rather than mobile.
• Kids' City: UK provider of children's activity classes, parties, and holiday workshops across multiple categories — comparable as a children's enrichment and party operator though covering a broader set of activities than cooking alone.

Others

• Squires Kitchen: Long-standing UK cake decorating and sugarcraft school and supplier — adjacent to The Foodies Club's baking-themed workshops and parties, providing enabling tools and education to hobbyists rather than children's sessions.

Broad incumbents

• Leiths School of Food and Wine: Established London culinary school offering professional and recreational cooking classes — overlaps with The Foodies Club on culinary education, but serves adult professionals and hobbyists and operates a fixed facility model.
• The Avenue Cookery School: London-based recreational cooking school running hands-on cookery classes and private events — overlaps with the hands-on culinary education space but for adults and from a fixed venue.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/The-Foodies-Club-61574688185874
• LinkedInlinkedin.com/company/the-foodies-club-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Foodies Club