Liv&Co

What Liv&Co does

Liv&Co, operating under the brand LIV Collection, is a privately held Cypriot hospitality company headquartered in Larnaca that owns and operates four distinct suite-and-villa properties: LIV Mackenzie Beach Suites (36 suites, beachfront adults-only), LIV The City Suites (26 suites, urban adults-only with rooftop pool), LIV Urban Suites (22 suites, city-connected), and LIV&CO Suites & Villas (retreat property in Oroklini). The properties collectively offer roughly 84+ keys with studio, one-bedroom, two-bedroom, and penthouse configurations, all featuring fully equipped kitchens, private balconies, and hotel-style amenities designed to enable guests to 'live like locals.' Target segments include leisure tourists, business travelers, digital nomads, families, and wellness retreat groups.

The company operates an integrated hospitality platform with ancillary revenue streams: the LIV Spa & Wellness Center (massages, aromatherapy, infrared light therapy at €20-€115), OLIV restaurant and deli (Mediterranean F&B open daily), three branded conference rooms (Albert Einstein, Frida Kahlo, Marilyn Monroe — capacities 12-45), and the LIV Store branded merchandise line (€10-€25 items). Distribution is primarily direct-to-consumer through the company's own reserve-online.net booking engine with a 20% direct-booking discount and pay-at-hotel flexibility, supplemented by phone, WhatsApp, and OTA channels (Booking.com). The LIV Circle loyalty program and the LIV Magazine content blog (covering local Larnaca guides, dining, and trip planning) function as retention and top-of-funnel marketing assets. The company is privately held with no disclosed institutional investors, parent company, or funding rounds, and is operated with a lean team of 11-50 employees.

Name

Liv&Co

Legal name

Livcollections

Website

https://livcollections.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Liv&Co (LIV Collection) is a privately held Cypriot hospitality company operating four suite-and-villa properties (84+ keys) in Larnaca — including beachfront, urban, and retreat concepts — along with integrated spa, F&B, conference, retail, and loyalty programs serving leisure, business, and digital-nomad guests.

Ownership category

akta.pro rank

Product category

Boutique Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Urban & Downtown Full-Service Hotels (THAGAAAA), Hotel & Resort Restaurants (THAFACAH), Hotel & Resort Banqueting / In-House Catering (THAFAIAD)

Keywords

• Luxury suite accommodations
• Hospitality complexes
• Spa wellness services
• Conference event venues
• Wellness retreats

Headquarters

HQ city

Larnaka

HQ country

Cyprus

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Suite/Villa Rentals: Primary revenue from renting fully equipped luxury suites and villas across four properties: LIV Mackenzie Beach Suites (36 suites), LIV The City Suites (26 suites), LIV Urban Suites (22 suites), and LIV&CO Suites & Villas. Properties offer studio, one-bedroom, two-bedroom, and penthouse configurations with fully equipped kitchens, living areas, and private balconies.
2. Spa & Wellness Services: Revenue from spa treatments including massages (Classic Swedish €75-115, Deep Tissue €75-100, Aromatherapy €75, Trekkers €75), foot/ankle massage €50, infrared light therapy €20, and full body salt scrub + massage packages. Spa operating hours Monday-Sunday 13:00-19:00.
3. Restaurant & Deli: Revenue from OLIV restaurant and deli serving breakfast, lunch, dinner, and cocktails. Features fresh, healthy Mediterranean cuisine using seasonal island ingredients. Also offers grab-and-go picnic baskets for beach outings. Open daily 9AM-10PM.
4. Conference & Event Venues: Revenue from renting conference rooms with capacities of 12-45 guests. Meeting rooms include Albert Einstein (12 people), Frida Kahlo (40 people), and Marilyn Monroe (45 people). Penthouse rooftop available for events. Packages include catering, refreshments, and spa treatments.
5. Merchandise: Revenue from branded merchandise sold through the LIV Store including Superstar cup (€15), Solid Bottle (€14), Hamman beach towel (€17), Bucket hat (€10), Beach bags (€22-25).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Liv&Co (LIV Collection) operates four boutique suite-and-villa hospitality complexes in Larnaca, Cyprus, offering fully equipped luxury suites with kitchens, private balconies, and hotel-style amenities, complemented by an in-house spa, restaurant/deli (OLIV), conference/event venues, branded merchandise, and a guest loyalty program.

Product overview

LIV Collection is a hospitality company operating four distinct suite complexes in Larnaca, Cyprus: LIV Mackenzie Beach Suites (beachfront adults-only property with spa and wellness), LIV The City Suites (urban adults-only property), LIV Urban Suites (city-connected suites with rooftop jacuzzi), and LIV&CO Suites & Villas (wellness retreat property). The company provides integrated hospitality experiences combining luxury accommodations with ancillary services including the LIV Spa & Wellness Center, OLIV restaurant and deli, and conference room facilities. Additional offerings include the LIV Store merchandise line and LIV Circle loyalty program. The product architecture functions as a platform of complementary hospitality properties and services unified under a single brand experience.

Differentiator

Problem solved

Functional benefit

Brands

• LIV Spa: Spa and wellness center offering massage therapies, aromatherapy, deep tissue massage, and infrared light therapy treatments.
• OLIV
• LIV Conference Rooms

Products and services

• LIV Mackenzie Beach Suites Beachfront adults-only suite complex in Larnaca offering 36 luxurious suites with private balconies overlooking the Mediterranean Sea, featuring an on-site spa, wellness center, yoga studio, OLIV restaurant, and conference facilities. Targeted at leisure travelers and wellness guests.
• LIV The City Suites Adults-only urban complex with 26 stylish suites in central Larnaca featuring a rooftop pool, designed for business travelers and couples seeking a romantic getaway.
• LIV Urban Suites Urban complex with 22 well-designed luxury suites offering modern amenities, fully equipped kitchens, living spaces, private balconies, rooftop jacuzzi, and connection to the city's local attractions.
• LIV&CO Suites & Villas Wellness-focused retreat property in Oroklini, Larnaca offering suites and villas designed for personal growth journeys, retreats, and transformative experiences, featuring executive workshops, yoga sessions, wine tastings, cooking classes, and an eco-friendly environment.
• LIV Spa & Wellness Center Spa and wellness center offering massage therapies (Classic Swedish €75-€115, Deep Tissue €75-€100, Aromatherapy €75, Trekkers €75), pressure point foot & ankle massage (€50), infrared light therapy (€20), and full body salt scrub + massage packages. Operating Monday-Sunday 13:00-19:00.
• OLIV Restaurant & Deli Fresh, healthy deli restaurant open daily 9AM-10PM serving breakfast, lunch, dinner, and cocktails with locally sourced seasonal ingredients, plus grab-and-go picnic baskets for beach outings.
• LIV Conference Rooms Conference and meeting facilities including Albert Einstein (up to 12 guests), Frida Kahlo (up to 40 guests), and Marilyn Monroe (up to 45 guests theater style) rooms with modern technological equipment and catering packages.
• LIV Store Online merchandise store selling branded items including Superstar cup (€15), Solid Bottle (€14), Hamman beach towel (€17), Bucket hat (€10), and Beach bags (€22-€25).
• LIV Circle Loyalty Program Guest loyalty program offering exclusive benefits, discounts, and preferred guest services for members across LIV Collection properties.

Quantifiable outcome

• TripAdvisor rating of 9.6/10
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• YKEY House Of DigitalminorOthersYKEY House Of Digital is credited as the digital agency that built and powers the LIV Collection website. This is a vendor/agency relationship for website development and digital services.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Sun Hall Beach Hotel Apartments: Larnaca-based beachfront hotel-apartment property offering suite-style accommodations targeting leisure travelers. Direct same-city competitor for LIV Urban and LIV Mackenzie guest segments with similar apartment-style product.
• The Ciao Stelio Deluxe Hotel: Boutique seafront hotel in Larnaca targeting premium leisure guests. Comparable as a small luxury Larnaca operator competing for similar tourist and couple segments in the same local market.
• Lebay Beach Hotel: Boutique beachfront hotel in Larnaca with suite accommodations. Directly comparable in product format (suite-style), geography (Larnaca beachfront), and target guest (tourists seeking premium accommodation).

Direct peers

• Louis Hotels: Cyprus-headquartered family-owned hotel group operating resort and city hotels across Cyprus and Greece. Comparable as a multi-property Cyprus operator with both leisure and city hotel assets and similar Mediterranean guest base.
• Atlantica Hotels & Resorts: One of the largest Cyprus-based hotel groups operating full-service and resort hotels across Cyprus and Greece. Directly comparable multi-property hospitality operator with overlapping guest segments and Mediterranean resort positioning, though at significantly larger scale.
• Sentido Cypria Bay: Four-star resort in Paphos, Cyprus offering suites with spa, dining, and event facilities. Comparable Cyprus resort operator with similar amenity structure and Mediterranean leisure guest base.
• Parklane, a Luxury Collection Resort & Spa: Luxury resort in Limassol, Cyprus with spa, multiple F&B outlets, conference facilities, and beachfront positioning. Comparable premium full-service resort with integrated wellness, dining, and event revenue streams analogous to LIV's flagship property.
• Amara Hotel: Luxury seafront resort in Limassol offering suites, spa, dining, and event venues targeting premium leisure and business guests. Comparable premium positioning and integrated amenity model to LIV's suite-based resort concept.
• Napa Plaza Hotel (Ayia Napa): Adults-only Cyprus resort hotel with spa, multiple dining venues, and conference facilities. Comparable adults-only positioning and integrated resort amenity model analogous to LIV's flagship adults-only properties.

Broad incumbents

• Radisson Blu Hotel Larnaca: International branded full-service hotel operating in the same Larnaca market as LIV. Comparable overlap in business and leisure travelers but at much larger scale with broader portfolio of services typical of a global chain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/liv-collections

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Liv&Co