Fabryka Mebli Biurowych Maro Sp Z O O

What Fabryka Mebli Biurowych Maro Sp Z O O does

Fabryka Mebli Biurowych MARO Sp z o.o. is a privately held Polish office furniture manufacturer headquartered in Komorniki, Poland, with continuous operations dating to 1991. The company designs and manufactures a comprehensive catalog of office furniture sold under the MARO brand, including height-adjustable desks (Lano-E 300 series), bench team desks (K-eM, Q-eM, A-em), conference and high tables (AXY-Line, Idea), storage furniture (PRO, Op-Lite, TOP), acoustic and space-division systems (Brevo felt panels, Texo curtains, AcuPro, AcuStixx, SafeSpot), reception counters (Sinto), agile furniture (Wariant), and the BookinGO desk/space reservation software. Production combines a modern machine park with hand-finishing by experienced employees, and the company maintains its own design office enabling custom/tailor-made furniture for non-standard specifications.

The business operates a multi-channel European go-to-market, with enterprise sales handled by direct sales advisors, a B2B e-commerce portal (shop.maro.pl), a B2C storefront (sklep.maro.eu) for Home Office products, and a distributor network covering 18+ countries across Western, Central, and Eastern Europe. Revenue is generated primarily through one-time product sales and custom manufacturing, with ancillary income from assembly services (priced at 5-8% of order value in Europe, 8% in Poland) and recurring BookinGO subscription fees. Pricing is disclosed in net values, with PLN for Poland and EUR for international markets, and distinct logistical minimums and assembly surcharges apply for specific collections.

MARO's documented enterprise client base spans pharmaceutical (GlaxoSmithKline, Takeda), financial services (Raiffeisen, Bank Pekao, Enterprise Investors), FMCG (Unilever, Hochland, Coca-Cola HBC), automotive (Mercedes-Benz, Autoneum), industrial (John Deere, DMG MORI, Homag, Framatome), and education (Adam Mickiewicz University) sectors. The company is incorporated as a Polish limited liability company (sp. z o.o.) with declared share capital of PLN 8,110,000, is privately held with no parent company, and has no disclosed funding rounds, M&A activity, or pending leadership changes.

Name

Fabryka Mebli Biurowych Maro Sp Z O O

Legal name

Fabryka Mebli Biurowych MARO sp. z o.o.

Website

https://maro.eu

Company type

Private

Founded year

1994

Operating status

Operating

Short description

MARO is a Polish office furniture manufacturer founded in 1991, designing and producing desks, storage, acoustic systems, conference tables, and the BookinGO reservation software for enterprise clients across 18+ European countries through direct sales, distributors, and B2B/B2C e-commerce.

Ownership category

akta.pro rank

Headquarters

HQ city

Komorniki

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Office Furniture Sales: Core revenue from manufacturing and selling office furniture including desks, seating, storage, conference tables, reception counters, executive furniture, and accessories. Products are sold as one-time purchases with optional assembly services.
2. Custom/Tailor-made Furniture: Custom furniture manufacturing based on customer specifications for non-standard office requirements. Products are made to order according to defined parameters.
3. BookinGO Software Service: Subscription-based software service for desk and space reservation. Technology partner EVEO handles implementation and warranty/SLA. Requires purchase of BookinGO service for BookinGO collection products to operate.
4. Assembly Services: Optional furniture assembly service at delivery location. Cost calculated as percentage of order value (5-8% for Europe, 8% for Poland) with minimum fees, or elevated surcharges for certain collections.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

MARO designs and manufactures a comprehensive range of office furniture systems including electric height-adjustable desks, bench team desks, conference and high tables, seating, acoustic panels and curtains, storage cabinets and lockers, reception counters, and home office furniture. The company also offers tailor-made furniture through its in-house design office and the BookinGO desk/space reservation software developed with partner EVEO, distributed across Europe through direct sales, distributors, and dedicated B2B and B2C online stores.

Product overview

MARO Office Furniture Factory is a Polish office furniture manufacturer with 30 years of experience offering a comprehensive product portfolio for complete office equipment. The product range includes height-adjustable desks (Lano-E 300 series with electric height adjustment, K-eM Space, O-eM workstations), bench team desks (Q-eM Bench, A-em Bench, K-eM Bench), conference and meeting tables (AXY-Line, AXY-Line A, Idea A, Idea H, L-Line, AXY-Line occasional tables, Sirio Mobile), seating solutions including acoustic seating (SafeSpot with acoustic partitions), storage furniture (PRO cabinets with hinged doors, PRO lockers, PRO combi cabinets, Op-Lite pedestals, TOP pedestals), space division and acoustics products (Brevo felt panel ceilings, Texo felt curtains, Aura space division shelving, AcuPro acoustic absorbers, AcuStixx standalone partitions), agile furniture (Wariant mobile TV stand, Wariant desk variants, Wariant meeting place), reception counters (Sinto), and the BookinGO reservation system for desk/space booking. The company differentiates through ergonomic height-adjustable desks, acoustic solutions for open office environments, and comprehensive workspace design tools including pCon Planner integration. MARO serves the B2B market across Europe with products characterized by modern design, functional aesthetics, and hand finishing craftsmanship.

Differentiator

Problem solved

Functional benefit

Brands

• MARO: The primary brand for office furniture products including desks, conference tables, seating, storage, and acoustic solutions.

Products and services

• Lano-E 300 series (Lano-E 300 T, Lano-E 300 IC T, Lano-E 300 Color)
• BookinGO Desk and Space Reservation System
• Custom/Tailor-Made Furniture Service
• Office Furniture Assembly Service
• Home Office Furniture Collection (B2C)
• MARO Acoustic Solutions (Brevo Felt Panel Ceilings, Texo Felt Curtains, AcuPro Acoustic Absorbers, AcuStixx Acoustic Partitions, SafeSpot Modular Acoustic Seating)

Quantifiable outcome

• 80 mm/s height adjustment speed with 160 kg load capacity for Lano-E 300 desks
• +1 more outcomes

Named customers28 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

One partnership is on record.

• EVEO sp. z o.o.coreTechnology or IntegrationTechnology partner for BookinGO software services - the desk and space reservation system. EVEO handles implementation and warranty/SLA for the system. Located at Walerego Sławka 3A, 30-633 Kraków, NIP: 6762363773, REGON: 120580987. Eveo is the administrator of personal data for the BookinGO system.

Scale indicators7 records

Recent moves7 records

Expansion highlights7 records

Broad incumbents

• Steelcase: Global leader in office furniture with comprehensive product portfolio and worldwide enterprise dealer network. Comparable to MARO across overlapping product categories but at materially larger scale, with stronger multinational account coverage than MARO.
• Haworth: Global office furniture manufacturer with broad portfolio of desks, seating, partitions, and architectural interiors. Comparable to MARO in product scope and B2B enterprise sales model, but with significantly larger scale and global dealer network.
• Vitra: Swiss premium office and home furniture manufacturer with strong European design-led brand. Comparable to MARO on product categories (desks, seating, storage) and enterprise customers, though Vitra operates at a higher price tier and brand premium than MARO.

Direct peers

• Profim (Flokk Group): Polish office seating and furniture manufacturer, part of the Flokk group, serving European enterprise clients. Closely comparable to MARO as a domestic Polish peer with overlapping B2B customers, ergonomic seating focus, and pan-European distribution.
• Kinnarps Group: Swedish office furniture manufacturer with strong European presence, offering desks, seating, storage, and acoustic solutions to enterprise clients. Highly comparable to MARO on product breadth, ergonomic focus, and project-based B2B sales across Europe.
• MDD (Meble Biurowe): Polish office furniture manufacturer with a comparable product range (desks, storage, acoustic solutions) and European B2B distribution. Closely comparable to MARO as a domestic peer of similar scale and customer profile.
• Bene Office Furniture: Austrian office furniture manufacturer with comprehensive portfolio including desks, partitions, storage, and acoustic systems for European B2B customers. Comparable to MARO's integrated product offering and European enterprise sales approach.
• Sedus Stoll Group: German office furniture manufacturer specializing in ergonomic seating, height-adjustable desks, and workspace solutions for European enterprises. Comparable to MARO's Lano-E 300 sit-stand desk offering and project-based enterprise sales model in DACH and broader Europe.
• Nowy Styl Group: Polish-headquartered office and public-space furniture manufacturer serving European and global enterprise customers. Directly comparable to MARO as a domestic Polish peer with overlapping product categories (desks, seating, acoustic solutions), B2B go-to-market, and European distribution — though Nowy Styl is significantly larger in scale.

Regional players

• Actiu: Spanish office furniture manufacturer with strong European presence offering desks, seating, and acoustic solutions for enterprise clients. Comparable to MARO on product breadth and ergonomic focus, primarily serving Southern and Western European markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/maroofficefurniture
• LinkedInlinkedin.com/company/maro-office-furniture

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fabryka Mebli Biurowych Maro Sp Z O O