Float Horizen, LLC
Float Horizen, LLC is a privately held single-location wellness studio in Nashville, TN, founded in 2015, offering float therapy, infrared sauna, massage therapy, and sound meditation to individual consumers and small groups via memberships and session-based pricing.
- Company typePrivate
- Founded2015
- HeadquartersNashville, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Float Horizen, LLC does
Float Horizen, LLC operates a single direct-to-consumer wellness studio at 1012 Russell Street, Suite 204, Nashville, Tennessee, founded in 2015 by Zane Ritter. The company's core offering is flotation therapy using Epsom-salt-saturated water in enclosed Dreampod V2 pods and WAVE Float Rooms (with color therapy and audio controls) maintained at approximately 93.5°F and filtered with hydrogen peroxide and UV between sessions. Complementary services include a Sunlighten Full Spectrum Infrared Sauna operating at 110-140°F, five massage modalities (Relaxation/Swedish, Deep Tissue, Thai, Myofascial, and Lymphatic Drainage), and Sound Meditation using Himalayan bowls, tuning forks, and gongs. Services are bookable online via the FloatHelm (HelmBot) platform, by phone, or in person.
The business generates revenue through four streams: individual session sales priced $35-$200, bundled experience packages at $114-$219, gift cards (180-day validity), and the ZEN Club subscription membership with three tiers (Foundation $99/month, Restore $149/month, Deep Reset $199/month) that include monthly service credits, priority booking, and rollover privileges. Customer segments include wellness-conscious individuals, athletes and active users, and groups or corporate clients served via private ZEN Parties that pair floats with add-on modalities. Distribution is entirely domestic, single-location, and supported by website content, email newsletter capture, organic social media, and community partnerships with local organizations including Vanderbilt University Medical Center, Arbor Wellness, and MPower MD.
The company is a privately held Tennessee LLC with no external institutional funding, no parent company, and no subsidiaries. Operations rely on standard third-party technology (Squarespace website, FloatHelm booking system) rather than proprietary software. Float Horizen is a founder-led local service business whose scale, capital structure, and growth signals are not consistent with venture-backed or high-growth positioning.
Float Horizen, LLC firmographics
Firmographics- Name
- Float Horizen, LLC
- Legal name
- Float Horizen
- Website
- https://floathorizen.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Float Horizen, LLC is a privately held single-location wellness studio in Nashville, TN, founded in 2015, offering float therapy, infrared sauna, massage therapy, and sound meditation to individual consumers and small groups via memberships and session-based pricing.
- Ownership category
- akta.pro rank
Float Horizen, LLC industry classification
Industry- Product category
- Wellness Services
- NAICS
- Fitness and Recreational Sports Centers (71394)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Float Therapy (Sensory Deprivation Tanks) (HSADAKAF)
- akta.pro secondary industries
- Sauna & Steam Bath Facilities (HSADAKAC), Hydrotherapy & Thermal Spa Services (Sauna/Steam/Hot Tubs) (HSALAFAF), Holistic & Alternative Therapies (Reiki, Sound Healing, Breathwork, Energy Work) (THAJAHAF)
Keywords
Where Float Horizen, LLC is headquartered
LocationHeadquarters
- HQ city
- Nashville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Float Horizen, LLC business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain
Revenue model
- Individual Session Sales: One-time payment for individual wellness sessions including float therapy, infrared sauna, massage therapy, and sound meditation. Session-based revenue with per-visit pricing.
- Package Sales: Bundled experience packages combining multiple services (e.g., Float + IR Sauna, Float + Massage, Float + IR Sauna + Massage) offered at discounted rates compared to individual purchases.
- ZEN Club Memberships: Month-to-month wellness memberships providing monthly service credits, priority booking, birthday benefits, preferred member pricing, and 10% off retail. Three tiers: Foundation ($99/month), Restore ($149/month), Deep Reset ($199/month). Membership credits roll over while active.
- Gift Cards: Open-dollar and service-specific gift cards valid for 180 days from purchase date.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 60 min Float Session |
| Unit Pricing | Pay-as-you-go | 30 min Infrared Sauna |
| Unit Pricing | Pay-as-you-go | Relaxation Massage 60/90 min |
| Unit Pricing | Pay-as-you-go | Deep Tissue Massage 60/90 min |
| Unit Pricing | Pay-as-you-go | Thai Massage 60/90 min |
| Unit Pricing | Pay-as-you-go | Myofascial Massage 90/120 min |
| Unit Pricing | Pay-as-you-go | Lymphatic Drainage Massage 30 min |
| Unit Pricing | Pay-as-you-go | Sound Meditation 60 min |
| Subscription | Monthly | ZEN Club Foundation Membership |
| Subscription | Monthly | ZEN Club Restore Membership |
| Subscription | Monthly | ZEN Club Deep Reset Membership |
| Unit Pricing | Pay-as-you-go | Float + IR Sauna Experience Package |
| Unit Pricing | Pay-as-you-go | Three Float Challenge Package |
| Unit Pricing | Pay-as-you-go | Float + Relaxation Massage Experience |
| Unit Pricing | Pay-as-you-go | Full Experience Package |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Float Horizen, LLC product offering
Product offeringCore offering
Float Horizen, LLC operates a wellness studio offering float therapy in sensory deprivation tanks, infrared sauna sessions, multiple massage modalities, and sound meditation. The studio combines these services into integrated wellness experiences and bundles them through the ZEN Club membership program with rollover credits and member-only pricing.
Product overview
Float Horizen is a wellness center offering float therapy, infrared sauna, massage therapy, and sound meditation services in Nashville, TN. The core product is Float Therapy using Epsom salt tanks (Dreampod V2 and WAVE Float Rooms) that create 80% gravity reduction for deep relaxation and healing. Complementary services include Full Spectrum Infrared Sauna for detoxification, various massage modalities (Relaxation, Deep Tissue, Thai, Myofascial, Lymphatic Drainage), and Sound Meditation. The company operates a membership model through ZEN Club (Foundation, Restore, Deep Reset tiers) providing monthly service credits with benefits like priority booking and discounts. Signature experience packages combine multiple services at discounted rates. Services are bookable through the HelmBot booking platform and are not built on a platform-plus-modules software architecture.
Differentiator
Problem solved
Functional benefit
Brands
- ZEN Club: Month-to-month wellness membership program offering float therapy, infrared sauna, and massage services with benefits including shareable service credits, priority booking, birthday float or infrared sauna, preferred member pricing on additional services, and 10% off retail.
Products and services
- Float Therapy
Companies that use Float Horizen, LLC
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Float Horizen, LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Float Horizen, LLC partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor.
- Musicians Corner NashvilleminorCommunity partner - Nashville-based music and arts organization supporting the local creative community.
- Arbor WellnessminorCommunity partner - Mental health and wellness provider in Nashville.
- Vanderbilt University Medical CenterminorCommunity partner - Major academic medical center in Nashville, TN.
- MPower MDminorCommunity partner - Medical wellness practice.
- Pure Living NashvilleminorCommunity partner - Wellness-focused organization in Nashville.
- Day Seven Wellness CenterminorCommunity partner - Wellness center providing holistic health services.
- RocketownminorCommunity partner - Local Nashville organization.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Float Horizen, LLC competitors and assessment
Company assessmentDirect peers
- Urban Float: Multi-location float therapy franchise operating Dreampod and WAVE-style float tanks with membership programs. Directly comparable in core modality (sensory deprivation float), equipment choice, and DTC wellness positioning to Float Horizen.
- True REST Float Spa: National float therapy chain with Epsom salt float tanks, infrared sauna add-ons, and membership pricing. Closest direct competitor in pure float therapy services and pricing tier structure.
- Lift Floats: Boutique float therapy studio offering single-service and package float sessions in premium tank setups. Comparable on core product, customer experience, and DTC membership structure.
- The Now Massage: Boutique massage studio concept with multiple modalities, membership programs, and premium DTC positioning. Overlaps with Float Horizen's massage therapy offering and wellness-lifestyle brand presentation.
Broad incumbents
- Restore Hyper Wellness: Multi-modality wellness franchise offering cryotherapy, infrared sauna, IV therapy, and recovery services. Comparable in combining multiple recovery modalities under one roof with membership pricing, though float is not the anchor service.
- Hand & Stone Massage and Facial Spa: National massage and spa franchise operating membership-based wellness services. Comparable in recurring revenue model and DTC wellness consumer base, though broader in modality mix than Float Horizen.
Others
- Sunlighten Saunas (retail & studio network): Infrared sauna equipment supplier whose technology (Sunlighten mPulse) is the same platform Float Horizen operates. Relevant as both an enabling vendor and as part of the broader infrared sauna service category Float Horizen competes in.
Regional players
- FLOAT STL: Independently owned float therapy studio in St. Louis offering Epsom salt float tanks and complementary wellness services. Comparable as a similarly positioned single-market float studio but in a different geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Float Horizen, LLC social profiles
Digital presenceFloat Horizen, LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Float Horizen, LLC leadership team
Management profileNumber of profiles
Profiles1 record
Float Horizen, LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Float Horizen, LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Float Horizen, LLC
What does Float Horizen, LLC do?
Float Horizen, LLC operates a wellness studio offering float therapy in sensory deprivation tanks, infrared sauna sessions, multiple massage modalities, and sound meditation. The studio combines these services into integrated wellness experiences and bundles them through the ZEN Club membership program with rollover credits and member-only pricing.
Is Float Horizen, LLC a public or private company?
Float Horizen, LLC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Float Horizen, LLC founded?
Float Horizen, LLC was founded in 2015. It employs 1 to 10 people.
Where is Float Horizen, LLC based?
Float Horizen, LLC is headquartered in Nashville, United States, in the North America region.
How does Float Horizen, LLC make money?
Four revenue lines are on record. Individual Session Sales are the primary driver. The others are package Sales, ZEN Club Memberships and gift Cards.
Who are Float Horizen, LLC's main competitors?
Direct peers on record are Urban Float, True REST Float Spa, Lift Floats and The Now Massage. Broad incumbents are Restore Hyper Wellness and Hand & Stone Massage and Facial Spa. Sunlighten Saunas (retail & studio network) is listed as an others. FLOAT STL is listed as a regional player.
Does Float Horizen, LLC have an API?
No public API is recorded for Float Horizen, LLC.
What industry is Float Horizen, LLC in?
Float Horizen, LLC's product category is Wellness Services. Its primary akta.pro industry code is HSADAKAF, Float Therapy (Sensory Deprivation Tanks), with a secondary code of HSADAKAC, Sauna & Steam Bath Facilities. Its NAICS code is 71394 and its SIC code is 7997.