Cerba Healthcare Italia

What Cerba Healthcare Italia does

Cerba Healthcare Italia Srl is the Italian operating subsidiary of Swiss-headquartered Cerba HealthCare SA, providing laboratory diagnostics, outpatient specialist care, radiology, sports medicine, telemedicine, longevity programs and occupational health through a national network of over 400 medical centers. The company serves three primary customer sets: individual patients accessing diagnostics via SSN-conventioned ticket payments or private pay, corporate clients procuring occupational medicine and workplace safety compliance, and healthcare facilities outsourcing analytical work to the ServiceLab B2B division. ServiceLab supports more than 1,500 diagnostic facilities through three structured models — Service di Laboratorio, FullService and Service On Site — and is reinforced by the Health Point advanced diagnostics portfolio offering cutting-edge tests such as microbiome, NIPT and precision allergy panels.

The business is anchored by a hybrid physical-digital distribution model: patients can book through walk-in, phone, the prenotazione.cerbahealthcare.it portal or the Voilà WhatsApp assistant, and access consolidated records via the in.Cerba patient portal. Operational technology includes LIS-to-LIS bi-directional data exchange, real-time cold-chain sample tracking, and SSN as well as major-insurer reimbursement partnerships. Revenue is generated through a mix of recurring SSN-conventioned services, per-visit private pay, managed-service B2B laboratory outsourcing, and annual corporate occupational health contracts, with premium add-ons such as check-up packages, non-invasive prenatal testing and longevity programs monetized as one-off specialty purchases.

Name

Cerba Healthcare Italia

Legal name

Cerba HealthCare Italia Srl

Website

https://cerbahealthcare.it

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Clinical Diagnostic Services: Laboratory analyses, radiology, specialist visits, and diagnostic services delivered through 400+ medical centers. Revenue generated through National Health Service (SSN) conventions and private pay patients. Mixed model with SSN ticket payments and private fees.
2. ServiceLab B2B Laboratory Outsourcing: FullService, OnSite, and Service di Laboratorio offerings for hospitals, clinics, and independent laboratories requiring analytical outsourcing. Includes laboratory management, equipment provision, and staff services.
3. Corporate Occupational Health Services: Occupational medicine, workplace safety compliance, health surveillance, and training services for businesses. Customized corporate health plans as required by Italian law.
4. Specialty Health Programs: Longevity programs, sports medicine certifications, prenatal testing, and specialized check-up packages offered as premium services.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels8 records

Core offering

Cerba Healthcare Italia operates a nationwide network of 400+ medical centers delivering clinical laboratory diagnostics, specialist outpatient consultations, diagnostic imaging, sports medicine, telemedicine, longevity/preventive health, and non-invasive prenatal testing to individual patients. It also runs a B2B ServiceLab division that provides laboratory outsourcing solutions (Service di Laboratorio, FullService, Service On Site, Health Point ServiceLab) to hospitals, clinics, polyclinics, and independent laboratories, and offers corporate occupational health services including medicina del lavoro, health surveillance, workplace safety, and training to Italian employers.

Product overview

Cerba Healthcare Italia operates as a multi-service healthcare platform offering diagnostic and medical services across over 400 centers throughout Italy. The portfolio consists of patient-facing clinical services (Laboratorio Analisi, Poliambulatori, Radiologia, Medicina dello Sport, Telemedicina, Longevity) alongside a B2B division called ServiceLab providing laboratory outsourcing solutions (Service di Laboratorio, FullService, Service On Site, Health Point). Additional offerings include preventive health check-up packages, non-invasive prenatal testing, and the in.Cerba patient portal. The company also offers occupational health services for businesses including workplace medicine, health surveillance, and safety training.

Differentiator

Problem solved

Functional benefit

Brands

• ServiceLab: Laboratory services division offering Service di Laboratorio, FullService, and On Site solutions for other laboratories and healthcare facilities
• Health Point ServiceLab
• In.Cerba
• Cerba Card
• Voilà

Products and services

• Laboratorio Analisi Clinical laboratory analysis services providing blood tests, diagnostic examinations, and sample analysis across 400+ centers in Italy for individual patients and clinicians.
• Poliambulatori Outpatient clinic services providing specialist medical consultations and examinations across multiple specialties for individual patients.
• Radiologia Diagnostic radiology services including imaging examinations such as X-rays and ultrasounds for individual patients and referring clinicians.
• Medicina dello Sport Sports medicine services providing medical certifications for sporting fitness (both competitive and non-competitive) and athletic health assessments.
• Telemedicina Telemedicine services offering online consultations and televisits with qualified doctors for analysis, tests, specialist opinions, and psychological visits.
• Longevity Longevity and preventive health services focused on healthy aging, cellular aging assessment, and predisposition to chronic diseases.
• ServiceLab B2B laboratory outsourcing services for hospitals, clinics, polyclinics, and other healthcare facilities, encompassing Service di Laboratorio, FullService, and Service On Site solutions, plus the Health Point ServiceLab advanced diagnostics offering.
• Service di Laboratorio Laboratory service solutions for external laboratories requiring analytical processing support, with bi-directional Service on Line LIS-to-LIS integration.
• FullService Complete outsourcing solution for clinics wishing to outsource the entire analytical process while maintaining high quality standards.
• Service On Site (SOS) On-site laboratory management solution for hospitals, clinics, and laboratories that want to reorganize and manage their analysis laboratory with complete Cerba support.
• Health Point ServiceLab Advanced diagnostic testing division for laboratories, doctors, hospitals, and clinics offering cutting-edge technologies and validated methodologies, including Vitalessence, BioBalance, Alex Test, Prenatal Genium, and 108 Food Intolerances.
• Servizi per le aziende (Occupational Health) Corporate occupational health services for Italian employers, covering medicina del lavoro, sorveglianza sanitaria, sicurezza sul lavoro, and formazione, plus other compliance-related services.
• Test Prenatale Non Invasivo Non-invasive prenatal testing (NIPT) for detection of chromosomal abnormalities during pregnancy.
• in.Cerba Patient Portal Personal digital space for patients to access health records, book appointments, and view test results online.
• Voilà WhatsApp Booking Assistant Digital assistant on WhatsApp that knows services, locations, and availability for quick appointment booking through messaging.
• Cerba Card Membership card program offering benefits and advantages for card holders across the network.

Quantifiable outcome

• 400+ medical centers across Italy serving patients nationwide
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Italian National Health Service (SSN)coreOthersMany Cerba HealthCare medical centers are conventioned with the Italian National Health Service (SSN), allowing patients with medical prescriptions to access services covered by public healthcare with ticket fees or exemptions.
• Major Insurance CompaniescoreChannel Partner/ Reseller/ DistributorCerba HealthCare maintains partnerships with major insurance companies for direct billing or reimbursement of healthcare services. Specific insurance partners can be verified at individual centers.
• Institut Pasteur (Paris)minorStrategic or Co-development PartnerThe Clinical Counseling team collaborates with Institut Pasteur in Paris for scientific expertise and medical validation, supporting the Medical Board of Healthcare Europe Group.

Scale indicators3 records

Recent moves6 records

Broad incumbents

• Medicover: Medicover operates a broad healthcare and diagnostic services platform across Europe with clinics, laboratories, and outpatient services — overlapping with Cerba Italia's diversified healthcare delivery model, though with wider geographic scope.
• Eurofins Scientific: Eurofins operates a global laboratory testing and diagnostics network including clinical diagnostics — a broad incumbent comparable to Cerba Italia's ServiceLab B2B laboratory outsourcing and Health Point advanced testing services, though at much larger global scale.
• Humanitas: Humanitas is a large Italian private hospital and outpatient group operating clinics, diagnostic centers, and telemedicine services — overlapping with Cerba Italia's clinical diagnostics and outpatient footprint, though with broader hospital operations.
• Gruppo San Donato: Gruppo San Donato is Italy's largest private hospital group with significant outpatient and diagnostic capabilities, comparable to Cerba Italia as a broad Italian healthcare services incumbent, though more focused on inpatient hospital care.

Direct peers

• Unilabs: Unilabs is a pan-European clinical laboratory and diagnostic services operator serving patients, hospitals, and B2B clients — a direct competitor in both B2C diagnostics and B2B lab outsourcing across Europe, including Italy.
• Synlab: Synlab is the largest European medical diagnostics provider with strong Italy presence (Synlab Italia), offering laboratory analyses, outpatient services, and B2B lab outsourcing — directly overlapping with Cerba Italia's patient and ServiceLab businesses.
• Alliance Medical: Alliance Medical provides diagnostic imaging, laboratory, and outpatient services across Europe with significant Italian operations, directly competing in radiology and specialty diagnostics where Cerba Italia operates.
• Centro Diagnostico Italiano (CDI): CDI is a leading Italian outpatient diagnostic center offering laboratory analysis, imaging, and specialist visits — a direct Italian competitor in the multi-specialty outpatient diagnostics segment where Cerba Italia operates its Poliambulatori.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCRfsna2l_uFLEXwQwkOoCsg
• Facebookfacebook.com/CerbaHealthCareItalia
• LinkedInlinkedin.com/company/cerba-healthcare-italia
• Instagraminstagram.com/cerbahealthcareitalia

Revenue estimate

Valuation estimate

Number of profiles

Profiles20 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cerba Healthcare Italia