The Clendenin Consulting Group

What The Clendenin Consulting Group does

The Clendenin Consulting Group is a private, founder-led management consulting and M&A advisory firm headquartered in the Orlando, Florida area, serving business owners in the pest control, lawn care, and landscaping industries. The firm is built around the operating track record of its founder and CEO, Greg Clendenin, who brings 43 years of industry experience including growing Middleton Lawn & Pest Control from $8M to $35M in organic revenue and overseeing more than $500M in career M&A transactions. The firm's core deliverable is bespoke professional services: monthly retainer advisory engagements as a 'think partner' on growth, organizational alignment, EBITDA improvement, and exit preparation, plus sell-side M&A advisory for owners looking to maximize sale price and identify the right strategic or financial buyer.

The firm's productized offering is the Exponential Growth Course, priced at $5,000 for an initial course plus 15 hours of personal consulting with Greg, which functions as both a standalone educational product and a top-of-funnel client acquisition channel. Distribution is exclusively direct: content marketing (blog, webinars, industry conferences such as NPMA and PCT), peer testimonials from named ORKIN and industry executives, and confidential introductory conversations. The firm also partners formally with Graham Anthony of Anthony Advisors as the 'Clendenin Anthony Partnership Team' for joint M&A execution. There is no proprietary technology platform; all engagement IP is codified in the GO! Moments™ framework and Greg's operating playbook.

The firm operates with 1–10 employees, has no institutional funding, and discloses no financial metrics beyond the $5,000 course price point. Customer engagements are split between SMB owner-operators and mid-market PCT Top 100 companies, with occasional enterprise mandates such as Pestmaster Services. Geographic reach is described as nationwide U.S. with limited Canadian engagements. The firm's growth mechanics depend almost entirely on Greg Clendenin's continued personal involvement, presenting both a credibility anchor and a concentration risk.

Name

The Clendenin Consulting Group

Legal name

The Clendenin Consulting Group

Website

https://theclendeninconsultinggroup.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

The Clendenin Consulting Group is a founder-led boutique consulting and M&A advisory firm serving pest control, lawn care, and landscaping business owners with growth strategy, monthly retainer advisory, and sell-side transaction services.

Ownership category

akta.pro rank

Product category

Management Consulting and M&A Advisory

NAICS

Management Consulting Services (54161), Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

M&A Advisory (Buy-Side & Sell-Side) (BPAHAOAA)

akta.pro secondary industries

Strategy & Corporate Development Consulting (BPAHACAA), M&A Advisory (Buy-side/Sell-side) (BPAHADAC)

Keywords

• Management consulting services
• M&A advisory
• Growth strategy consulting
• Pest control consulting
• Business exit planning

Headquarters

HQ city

Vero Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Exponential Growth Course: One-time course fee covering video training, workbooks, a growth course, and 15 hours of personal consulting with Greg Clendenin. Serves as both a standalone product and a client acquisition entry point. The entire initial course plus 15 hours of consulting is priced at $5,000.
2. Consulting Retainer and Advisory Fees: Ongoing consulting engagements with clients on a monthly retainer basis. Greg Clendenin is retained by clients on monthly retainer engagements as a think partner providing strategic guidance on growth, leadership, operations, marketing, and M&A advisory services. Fees are quote-based and tailored to each client engagement.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

The Clendenin Consulting Group provides management consulting and M&A advisory services to pest control, lawn care, and landscaping business owners. Core offerings include monthly-retainer think-partner consulting on growth, leadership, operations, and marketing; sell-side M&A advisory (buyer matching, valuation, negotiation); exit planning; and the Exponential Growth Course, an online self-paced program with videos, workbooks, and 15 hours of personal consulting with founder Greg Clendenin, priced at $5,000.

Product overview

The Clendenin Consulting Group is a consulting and M&A advisory firm focused on the pest control, lawn care, and landscaping industries. Their primary offering is the Exponential Growth Course, a complete program designed to teach sustainable, profitable growth strategies. The firm also offers GO! Moments content for growth opportunities and direct consulting engagements including strategic planning and business valuation.

Differentiator

Problem solved

Functional benefit

Brands

• GO! Moments™: Growth and Opportunity Moments in Business - a consulting framework for identifying and capitalizing on growth opportunities.
• Exponential Growth Course

Products and services

• Exponential Growth Course An online self-paced growth strategy program for pest control, lawn care, and landscaping business owners covering S.W.O.T. and P.E.S.T. analysis, organizational alignment, financial practices, EBITDA optimization, and growth methodology. Includes video training, workbooks, webinars, articles, and a required business-school book, plus 15 hours of personal consulting with founder Greg Clendenin. Priced at $5,000 one-time.
• Direct Consulting Engagements (Growth, Strategy, Leadership, Operations, Marketing) One-on-one consulting engagements with pest control, lawn care, and landscaping business owners on growth strategy, leadership, organizational alignment, operations, marketing, pricing, sales force development, and EBITDA improvement. Delivered through in-person sessions, phone, email, online meetings, and text. Quote-based fees.
• Monthly Retainer / Think-Partner Advisory Ongoing monthly retainer engagements where Greg Clendenin serves as a retained 'think partner' providing strategic guidance on growth, leadership, operations, marketing, and M&A to pest control and lawn care business owners. Quote-based, tailored to each client engagement.
• M&A Sell-Side Advisory End-to-end sell-side M&A advisory for pest control, lawn care, and landscape business owners, including business valuation, buyer matching from a proprietary strategic and financial buyer database, offer negotiation, and deal closing. Includes handling of unique challenges such as franchise structures and long operating histories.
• Business Exit Planning Strategic consulting for pest control, lawn care, and landscape business owners preparing to sell, including positioning the company for sale, financial and operational preparation, and maximizing sale price and terms.

Quantifiable outcome

• Middleton grew from $8 million to $35 million in annual revenue in 9 years (1996–2005), adding $27 million organically with no acquisitions — CAGR of approximately 18%
• +4 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Anthony Advisors, Inc. (Graham Anthony)coreStrategic or Co-development PartnerGraham Anthony of Anthony Advisors, Inc. operates in partnership with Greg Clendenin as 'The Clendenin Anthony Partnership Team' for M&A transactions. Graham brings his own expertise as President of Anthony Advisors, Inc. and handles transactions on the partnership's behalf. The partnership combines both advisors' deep industry knowledge and market insight to match sellers with the right buyers. They jointly bring strong offers and negotiate deal terms for clients selling businesses in the green space.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Bain & Company: Global management consulting firm providing strategy, operations, and M&A advisory. Comparable as a strategy consulting provider, though operating at far larger scale and broader industry scope than The Clendenin Consulting Group.
• Harris Williams: Middle-market investment bank providing M&A advisory across multiple industries including business services and consumer. Comparable as a sell-side advisor for founder-led companies, though operating at a larger deal-size tier than The Clendenin Consulting Group.
• Gallagher M&A Advisors: M&A advisory practice within Arthur J. Gallagher focused on insurance and commercial services. Comparable as a specialist M&A advisor with vertical expertise, though serving a different industry vertical.

Direct peers

• Woodbridge International: Middle-market M&A advisory firm serving companies with $5M-$300M in revenue. Comparable as both target founder-led companies for sell-side advisory with a similar hands-on advisory approach.
• VR Business Brokers / Mergers & Acquisitions: Franchised business brokerage network specializing in main street and lower middle-market business sales. Comparable as both target small business owners preparing to sell, offering similar valuation and buyer-matching services.
• Generational Equity: A leading M&A advisory firm focused on sell-side transactions for small to mid-market businesses. Directly comparable as both firms target founder-led companies preparing for exit and provide full-cycle advisory from valuation through closing.
• Cornerstone Business Services: Business brokerage and M&A advisory firm focused on small to mid-market transactions. Comparable as a peer offering sell-side advisory, business valuation, and exit planning services to owner-operators.
• Morgan & Westfield: M&A advisory firm specializing in lower middle-market business sales, typically $1M-$50M in revenue. Comparable because both serve owner-operators exiting their businesses with sell-side advisory, valuation, and buyer matching services.
• Sunbelt Business Brokers: Large network of business intermediaries focused on businesses with $1M-$10M in revenue. Comparable as both sell smaller businesses and provide similar valuation, marketing, and closing services to owner-operators.

Others

• Lawn & Landscape Magazine / Landscape Management: Industry trade publications serving the green industry including pest control and lawn care. Comparable as adjacent ecosystem participants that share the same target buyer audience (pest control and lawn care business owners) and serve as marketing channels for industry-specific content and advisory services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Clendenincg
• Facebookfacebook.com/clendenincg
• LinkedInlinkedin.com/company/the-clendenin-consulting-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Clendenin Consulting Group