Rice Curry LS

What Rice Curry LS does

Rice Curry LS is a privately-held subsidiary of MUSCAT GROUP Inc., a Japanese brand production company headquartered in Shibuya, Tokyo. The parent operates three core business domains: Brand Produce (creating new brands by identifying latent consumer needs through SNS behavioral data analysis and market research), Brand Partner (M&A-driven business integration and growth support for established brands while preserving brand autonomy), and CCXcloud (a cloud-based technology platform supporting the brand portfolio). MUSCAT GROUP has assembled a portfolio spanning oral beauty (MiiS), cosmetics (Fujiko via Kanarabo), hair care (bialne), e-mobility (MOVE.eBike), and kids/teen lifestyle goods (Matsumura Shoten), with additional sub-brands including Lumina.

MUSCAT GROUP's commercial model combines proprietary brand launches (e.g., MiiS redefined oral care as beauty through data-driven value design) with acquisition-led growth, exemplified by the integration of Kanarabo/Fujiko and the V-shaped recovery of acquired Matsumura Shoten (reported 1400% growth via digital transformation and EC conversion). Revenue streams include brand development, M&A integration services, and product sales across portfolio brands distributed via e-commerce platforms, retail, and emerging channels such as Shibuya City's Furusato nozei tax program. The company maintains an IR information page, active recruitment, and project showcases, indicating growth-stage operating activity.

Rice Curry LS itself is disclosed as having 1-10 employees with no further standalone operational, financial, or product detail available in the input data, and no parent-company attribution, ownership stake, or specific business function for the subsidiary is described in the source material.

Name

Rice Curry LS

Legal name

MUSCAT GROUP Inc. (株式会社MUSCAT GROUP)

Website

https://ricecurry.co.jp

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Rice Curry LS is a privately-held, 1-10 employee subsidiary of MUSCAT GROUP Inc., a Shibuya-based Japanese brand production company that creates, acquires, and grows consumer brands across beauty, hair care, and e-mobility via M&A and digital transformation.

Ownership category

akta.pro rank

Product category

Brand Management and Production Services

NAICS

Perishable Prepared Food Manufacturing (311991)

SIC

Food And Kindred Products (2000), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)

akta.pro primary industry

Prepared soups, stews & chili manufacturing (AFAKAHAJ)

akta.pro secondary industries

Deli & prepared foods (retail/foodservice pack) manufacturing (AFAKAHAF), Rice & Grain Processing (milling, polishing, parboiling, blending) (AFAKABAE)

Keywords

• Brand production services
• Brand M&A integration
• Consumer beauty brands
• Digital transformation
• Subsidiary operations

Headquarters

HQ city

Shibuya, Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Brand Production and Development: Revenue generated through developing and growing proprietary brands, including oral beauty brand MiiS, hair care brand bialne, and other lifestyle brands.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Rice Curry LS is a Japanese subsidiary of MUSCAT GROUP Co., Ltd., a brand production company. While specific standalone offerings of Rice Curry LS are not disclosed in the source, the entity operates with 1-10 employees under the MUSCAT GROUP umbrella, which produces and develops consumer brands (e.g., oral beauty, hair care, cosmetics, e-Bike) and provides brand growth, M&A integration, and digital transformation services.

Product overview

MUSCAT GROUP is a brand produce company operating three core business domains: Brand Produce (creating new brands through market analysis and SNS data-driven insights), Brand Partner (M&A-driven growth for established brands), and CCXcloud (technology platform). The company has developed multiple proprietary sub-brands including oral beauty brand MiiS, hair care brand bialne, and e-Bike brand MOVE.eBike. Through M&A, the company has acquired and integrated brands such as cosmetics brand Fujiko and operator Kanarabo. The portfolio spans beauty, wellness, and mobility sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Produce (ブランドプロデュース)
• Brand Partner (ブランドパートナー)

Named customers4 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Kanarabo (かならぼ)coreStrategic or Co-development PartnerMUSCAT GROUP and Kanarabo completed a business integration, bringing brands like Fujiko under the MUSCAT GROUP umbrella. The partnership focused on expanding growth potential while maintaining brand autonomy.
• Matsumura ShotencoreStrategic or Co-development PartnerMUSCAT GROUP supported Matsumura Shoten's V-shaped recovery through digital transformation and EC expansion, revitalizing a struggling heritage brand in the kids-teen lifestyle goods sector.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Nissin Foods Holdings: Japan's largest instant and prepared noodle/food manufacturer with curry-flavored product lines and broader ready-meal portfolio. Comparable as a dominant Japanese prepared-food incumbent with national distribution.
• Kewpie Corporation: Leading Japanese food manufacturer known for mayonnaise and dressings, with a growing ready-meals segment. Comparable as a Japanese prepared-food manufacturer expanding into convenient meal categories.
• S&B Foods: Major Japanese spice and curry manufacturer producing retort-pouch curry products (Golden Curry, Vermont Curry licensed lines). Comparable as a packaged curry incumbent with national distribution.
• Ezaki Glico: Major Japanese packaged food company with curry-related product lines and strong D2C/retail distribution. Comparable as a large, multi-category Japanese food manufacturer with brand-building expertise.
• Nichirei Foods: Japan's largest prepared frozen food manufacturer serving retail and foodservice channels. Comparable as a chilled/frozen ready-meal producer with the scale and cold-chain infrastructure that Rice Curry LS currently lacks.
• Yoshinoya Holdings: Major Japanese gyudon (beef bowl) fast-food chain that also serves curry-rice menu items. Comparable as a high-volume Japanese rice-based foodservice operator, though its primary category is beef bowls.
• House Foods Group: Japan's leading packaged curry manufacturer (House Vermont Curry, Java Curry, Kokumaro). Comparable as a large-scale Japanese curry producer; competes in retail curry aisles where Rice Curry LS products would likely sit.

Direct peers

• Go Go Curry: Kanazawa-origin Japanese curry chain famous for its signature 'Yorkshire' curry-rice plate. Direct competitor in the Japanese curry-rice category with both domestic stores and overseas expansion.
• CoCo Ichibanya (Curry House CoCo Ichibanya): Japan's largest curry chain specializing in customizable curry-rice dishes. Most directly comparable to Rice Curry LS given shared Japanese curry-rice focus, though at vastly larger restaurant-chain scale.

Emerging players

• Nishikawa Communications: Smaller Japanese prepared-food and rice-product company. Comparable as a more modestly scaled Japanese rice-based food manufacturer facing similar challenges of competing against larger incumbents.

Market position

Strengths4 records

Weaknesses3 records

Competitive moat3 records

Key risks4 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/muscatgroup

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rice Curry LS