Gawenda Seminars & Consulting

What Gawenda Seminars & Consulting does

Gawenda Seminars & Consulting, Inc. is a privately held education and consulting firm founded in March 2009 by Rick Gawenda, PT, that provides specialized training on CPT coding, ICD-10 coding, documentation compliance, billing, revenue cycle management, denial management, and practice management for outpatient therapy providers. The company targets Physical Therapy, Occupational Therapy, and Speech-Language Pathology professionals across the United States, serving private practices, hospital outpatient departments, skilled nursing facilities, and rehabilitation agencies. There are no disclosed enterprise customers or large anchor accounts; the customer base is a long tail of individual practitioners, practice owners, and small institutional buyers.

The product portfolio is built around three delivery formats — live in-person seminars (approximately 100 dates per year across multiple US cities), live webinars delivered via TelSpanWeb, and on-demand recorded courses — supplemented by a four-tier membership program (Silver free, Gold $200/year, Platinum $350/year, Diamond $1,200/year) that bundles newsletters, proprietary reference materials such as the NCCI Edits Modifier 59 Reference Sheet, and course access. Fee-for-service consulting engagements cover coding, documentation review, denial management, and expert witness work. Distribution is entirely self-serve through the company website, with marketing driven by SEO-optimized topical content, YouTube, and email newsletters, and no app, API, or integration surface is disclosed. The firm is bootstrapped with no external institutional funding, family-controlled by Rick Gawenda (President) and Michelle Gawenda, RN (CFO), and operates with 1-10 employees, making it functionally an expert-led personal-brand professional services business rather than a technology platform.

Name

Gawenda Seminars & Consulting

Legal name

Gawenda Seminars & Consulting, Inc.

Website

https://gawendaseminars.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Gawenda Seminars & Consulting provides education, training, and consulting on CPT/ICD-10 coding, documentation compliance, billing, and practice management for outpatient Physical Therapy, Occupational Therapy, and Speech-Language Pathology professionals across the United States.

Ownership category

akta.pro rank

Product category

Medical Coding & Billing Education

NAICS

Business Schools and Computer and Management Training (6114)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Healthcare Clinical Professions (CME/CE for Nurses, Allied Health, Pharmacy) (EDAAALAC)

akta.pro secondary industry

Healthcare & Clinical Professional Development (CME/CE) (EDAGANAJ)

Keywords

• Medical coding education
• Outpatient therapy billing
• Healthcare compliance training
• Documentation consulting services
• Physical therapy seminars

Headquarters

HQ city

Saugus

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Live Seminars and Online Courses: One-time fees for individual course registrations, including live webinars and in-person seminars. Playback links available for additional purchase.
2. Membership Subscriptions: Annual subscription tiers (Silver free, Gold $200/yr, Platinum $350/yr, Diamond $1200/yr) providing access to newsletters, FAQ, news articles, NCCI reference sheets, and varying levels of course access.
3. Consulting Services: Fee-for-service consulting engagements for practice management, coding, billing, documentation compliance, denial management, and other therapy-related consulting needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Gawenda Seminars & Consulting provides education, consulting, and subscription memberships on CPT coding, ICD-10 coding, billing, documentation compliance, and practice management for outpatient Physical Therapy, Occupational Therapy, and Speech-Language Pathology providers. Offerings are delivered through live in-person seminars, live webinars, on-demand recorded courses, tiered annual memberships (Silver, Gold, Platinum, Diamond), and fee-for-service consulting engagements across the United States.

Product overview

Gawenda Seminars & Consulting is an education and consulting company offering a comprehensive portfolio of training products for outpatient therapy professionals (Physical Therapy, Occupational Therapy, and Speech-Language Pathology). The product suite consists of three core offerings: Live Seminars (onsite in-person training events), Upcoming Online Courses (live webinars via TelSpanWeb), and On-Demand Courses (recorded/archived courses for purchase). These are complemented by four membership subscription tiers (Silver, Gold, Platinum, Diamond) that provide graduated access to resources, reference materials (including the NCCI Edits Modifier 59 Reference Sheet), and course registrations. The company also offers consulting services covering CPT/ICD-10 coding, MIPS reporting, billing, documentation compliance, denial management, and practice management. Course topics span CPT coding, ICD-10 coding, documentation training, Remote Therapeutic Monitoring, MIPS reporting, Medicare compliance, revenue cycle management, telehealth implementation, and Good Faith Estimate requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Seminars Onsite in-person training seminars held in various cities across the United States, covering documentation, CPT coding, ICD-10 coding, billing, and compliance for outpatient therapy services. Approximately 100 live seminar dates are presented per year.
• Upcoming Online Courses (Live Webinars) Live webinar-based online courses delivered via the TelSpanWeb platform covering CPT coding, ICD-10 coding, Medicare compliance, MIPS reporting, NCCI edits, telehealth, remote therapeutic monitoring, revenue cycle management, and Good Faith Estimates. Webinar prices range from $79 to $179 per course.
• On-Demand Courses Recorded and archived courses available for individual purchase and immediate access, covering documentation, coding, billing, compliance, revenue cycle management, and practice management topics. Playback links for live webinars are also offered as $49.95 add-ons.
• Membership Program Annual subscription membership program with four tiers: Silver (free, weekly newsletters and limited FAQ/news access), Gold ($200/year, full FAQ and news access, NCCI Edits Modifier 59 Reference Sheet, Medicare and major private insurance policies, state practice acts, real-time breaking-news email blasts), Platinum ($350/year, Gold benefits plus the yearly Payment & Regulatory Updates Course in December and the NCCI Edits & Modifier 59 Course in January with playback links), and Diamond ($1,200/year, all upcoming online courses plus playback links during the membership year and automatic registration for each online course).
• Consulting Services Professional consulting engagements covering CPT and ICD-10 coding, NCCI Edits and Modifier 59, MIPS, billing and payment, documentation, medical records reviews, denial management and appeals, productivity, scheduling, practice management, expert witness work, and physical therapy consulting for outpatient therapy practices and facilities.

Quantifiable outcome

• Rick Gawenda presents approximately 100 dates per year around the United States

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@gawendaseminars

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gawenda Seminars & Consulting