The Charity Governance Guide

What The Charity Governance Guide does

The Charity Governance Guide is a sole trader business registered with HMRC and operated by Craig Fulton from Portsmouth, United Kingdom. Founded in 2020, the firm provides training, governance reviews, and advisory services to UK charity trustees and charity staff. Its core offerings include the Trustee Induction Course (a one-day in-person programme at £100 per delegate, typically delivered to groups of 10-15, or an 8-session Zoom-based format at £60 per person) and the Trustee Update Course, which drills into specific governance areas using Charity Commission case studies. These are complemented by multi-day on-site Governance Reviews with traffic-light assessments of key governance areas, and bespoke services covering presentations, mentoring for new charity executives, independent advice, and workshop facilitation.

The business operates without any proprietary technology platform. Delivery relies on a WordPress website (govguide.co.uk) for content marketing and lead capture, Zoom for virtual training, and Google Analytics for traffic monitoring. Marketing is predominantly organic: monthly blog updates covering Charity Commission guidance and sector news, plus email newsletters to course subscribers and direct referrals. There is no third-party distribution, no app, and no disclosed API or integration ecosystem beyond standard analytics.

Revenue is generated almost entirely through professional services fees, with no subscription or recurring contract structure disclosed. Pricing is unit-based and small-ticket on the training side, with custom quoting for governance reviews and bespoke engagements. The sole trader also operates 'Craig's Cycles', a related bike maintenance sub-brand (£30 standard / £60 deluxe servicing and refurbished bike sales), whose profits are donated to New Foundations Community Chaplaincy and St Faith's Church. All services are delivered by the founder, supported by an informal network of specialist contacts rather than employed staff.

Name

The Charity Governance Guide

Legal name

The Charity Governance Guide

Website

https://govguide.co.uk

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

The Charity Governance Guide is a sole-trader firm based in Portsmouth that provides trustee training courses, governance reviews, and bespoke advisory services to UK charities, founded and operated by Craig Fulton.

Ownership category

akta.pro rank

Product category

Charity Governance Training and Advisory Services

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Fund Governance Support (Board/Trustee, Minutes, Policies, Oversight) (FSAAAMAH)

akta.pro secondary industry

Charitable Giving & Philanthropic Trust Advisory (FSAEAKAH)

Keywords

• Charity governance training
• Trustee induction courses
• Nonprofit advisory services
• Governance reviews
• Charity compliance training

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Training Courses: Revenue from delivering Trustee Induction Courses (one-day in-person or 8-session Zoom format) and Trustee Update Courses to charity trustees. In-person courses run at £100/delegate, Zoom courses at £60/person.
2. Governance Reviews: One-day preparation reviewing charity documentation, one-day on-site interviews, and final day for assessment report delivery. Custom pricing based on charity needs and size.
3. Bespoke Training and Advice: Custom presentations, mentoring, workshops, and independent advice tailored to specific charity needs including presentations on impact measurement, trustee-staff relationships, risk management, and strategic planning.
4. Bike Sales and Services: Bike maintenance services (standard £30, deluxe £60) and sale of refurbished bikes. Profits donated to New Foundations Community Chaplaincy or St Faith's Church.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

The Charity Governance Guide delivers trustee training, governance reviews, and bespoke advisory services to UK charity boards. Core offerings include the Trustee Induction Course (one-day in-person or 8-session Zoom), Trustee Update Course, full Governance Reviews (documentation review, on-site interviews, traffic-light assessment report), and tailored services such as presentations, mentoring, workshop facilitation, and independent advice.

Product overview

The Charity Governance Guide is a sole trader business providing training, guidance, and advisory services for charity trustees and staff. The core offering centers on the Trustee Induction Course (a full-day in-person or Zoom-based training program) and the Trustee Update Course (advanced follow-up training). These are complemented by Governance Reviews (comprehensive assessments of charity governance practices) and Bespoke Services including Presentations, Mentoring, Independent Advice, and Workshop Facilitation. The company also operates Craig's Cycles as a separate bike repair sub-brand. All services are delivered by founder Craig Fulton with support from a network of specialist contacts.

Differentiator

Problem solved

Functional benefit

Products and services

• Trustee Induction Course (in-person) A full-day in-person training course providing an introduction to the UK charity sector for new trustees, covering legal status, financial awareness, personnel management, and governance structures. Delivered in the Portsmouth area to groups of 10-15 delegates at £100 per delegate including all training materials.
• Trustee Induction Course (Zoom)
• Trustee Update Course
• Governance Reviews
• Bespoke Presentations
• Mentoring Services
• Independent Advice
• Workshop Facilitation
• Craig's Cycles Bike Services

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• NCVO: National Council for Voluntary Organisations is the largest umbrella body for the UK voluntary sector, providing extensive free governance resources and training that overlap with the subject company's trustee training offering.
• Bates Wells: UK law firm with a strong charity and social enterprise practice advising on governance, regulation and compliance. Adjacent incumbent that overlaps on charity governance advisory services, though at the higher-priced, more complex end of the market.
• ACEVO: Association of Chief Executives of Voluntary Organisations. Provides training, networks and resources for charity sector leaders including governance support. Operates at much larger scale and across a broader remit than the subject company.

Direct peers

• Charity Finance Group: Membership body providing finance training and governance support to charity finance staff and trustees. Overlaps on governance and financial oversight training for charity boards and represents a peer in the charity governance education space.
• Clore Leadership: Provides leadership development programmes for the cultural and charity sectors. Comparable in delivering structured training and development for charity leaders and boards, with a similar focus on practical governance capability building.
• Pilotlight: Charity that pairs business professionals with charity leaders for coaching and strategic support. Comparable in providing advisory and mentoring services to UK charities, complementing formal governance training.
• Getting on Board: UK charity that places professionals on charity boards and delivers governance training for trustees. Direct competitor in trustee induction and governance education for UK charities, operating with a similar mission-driven, training-focused model.
• School for Social Entrepreneurs: UK provider of training, mentoring and support for charity and social enterprise leaders. Overlaps on structured training courses and mentoring services for the charity sector, addressing similar customer pain points around leadership capability.
• Cass Centre for Charity Effectiveness: Part of Bayes Business School (City, University of London) providing training, consulting and research for charity leaders and trustees. Overlaps directly on charity governance education and advisory services to UK charities.

Emerging players

• Reach Volunteering: Connects skilled professionals with charity trustee roles and supports charity boards with governance resources. Adjacent peer operating in the trustee/governance space with a focus on trustee matching rather than training delivery.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/the-charity-governance-guide

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Charity Governance Guide