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FarmRight Ltd

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uuid02m15ow

Namestring
FarmRight Ltd
Legal namestring
FarmRight Ltd
Websiteurl
farmright.co.nz
Company typeenum
Private
Founded yearint
2000
Descriptiontext

FarmRight Ltd is a New Zealand-based, employee-owned agribusiness investment management company founded in 2000 and headquartered in Christchurch. On behalf of institutional investor clients — most prominently the NZ Super Fund, with whom it has partnered continuously since 2010 — FarmRight manages a portfolio of 79 farm properties valued at approximately $1.25 billion across roughly 12,800 hectares. The portfolio spans multiple agricultural sub-sectors, including dairy farms, dairy support and beef operations, hop gardens, apple orchards (notably the 194-hectare Riwaka orchard acquired from T&G Global in 2022 with 14 hectares of Envy apples), and vineyards, with a stated focus on sustainable long-term returns and environmental stewardship including riparian planting and waterway fencing programmes.

The company's core offering is full-service investment management that combines capital allocation with hands-on operational farm management. FarmRight earns management fees on AUM and additional fees tied to acquisitions and portfolio expansion for its institutional clients. Its product surface is therefore an integrated service — asset selection, farm operations oversight, sustainability programmes, and downstream market access — rather than a discrete software or technology platform; core technology is not publicly disclosed. The business distributes services through direct institutional relationships, with a stated intent to attract additional institutional capital partners both domestically and internationally, evidenced by 2024 attendance at the Global Agribusiness Investment Conference in New York.

FarmRight is led by CEO Jim Lee, COO Gavin Tayles (a co-founder-era hire since 2000), and CFO Mark Paul (joined 2018), under independent chair Albert Brantley. The company is exploring mechanisms to broaden employee share ownership to support the next generation of leadership. Strategic moves since 2022 — the Riwaka orchard acquisition, the DairyNZ sustainability partnership, and the active pursuit of new institutional LPs — point to measured expansion within New Zealand agriculture rather than geographic or vertical diversification beyond the agribusiness sector.

Short descriptiontext

FarmRight Ltd is a New Zealand-based, employee-owned agribusiness investment manager that manages dairy, beef, hop, horticulture, and viticulture farm assets for institutional investors, primarily the NZ Super Fund.

Operating statusenum
Operating
Ownership categoryenum
akta.pro rankint
HeadquartersChristchurch, New Zealand
HQ citystring
Christchurch
HQ countrystring
New Zealand
HQ regionstring
Oceania
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
agribusiness investment management, farm asset management, dairy farm management, institutional agribusiness investing, rural portfolio management
Industry4 codes
1Natural Resources — Farmland & Agriculture
CodeFSAAAKAIPrimaryYes
2Whole-Farm Business Management & Budgeting Advisory
CodeAFACAJAAPrimaryNo
3Farm Financial Management & Recordkeeping Services
CodeAFACAJACPrimaryNo
4Supply Chain, Marketing & Contracting Advisory (Grain/Livestock Marketing)
CodeAFACAJAHPrimaryNo
NAICS code1 code
  • Other Crop Farming1119
SIC code1 code
  • Agricultural Services700
Product category
Agricultural Investment Management
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Investment Management Services
TypeManaged Services
Description

FarmRight generates revenue by managing agricultural investments on behalf of investor clients, including the NZ Super Fund. The company earns management fees for overseeing diversified farm portfolios including dairy farms, dairy support, beef farms, hop gardens, apple orchards, and vineyards.

farmright.co.nz
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

FarmRight is an agribusiness investment management company that manages diversified New Zealand farm assets — dairy farms, beef farms, hop gardens, apple orchards, and vineyards — on behalf of institutional investors (notably the NZ Super Fund). The firm oversees 79 farm properties valued at approximately $1.25 billion and more than 12,800 hectares, earning management fees in exchange for operating, developing and reporting on these rural portfolios.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Portfolio exceeding $1 billion managed for NZ Super Fund since 2010 partnership
+2 more records
Product overview1 text field

FarmRight Ltd is an investment management company offering a unified suite of agribusiness investment and farm management services. The core offering is portfolio management for institutional investors (notably the NZ Super Fund), overseeing a portfolio of 79 farm properties across New Zealand. The services span multiple agricultural sectors including dairy farms, beef farms, hop gardens, apple orchards, and vineyards, managed through an integrated approach combining sustainable farming practices with operational excellence. The company operates as an employee-owned business with an executive team and board of directors providing strategic oversight.

Product and service6 records
1Farm Investment Management Services
CategoryAgricultural Investment Management
Description

Investment management services overseeing diverse agribusiness ventures for institutional investor clients, including dairy farms, beef farms, hop gardens, apple orchards and vineyards across New Zealand.

2NZ Super Fund Rural Portfolio Management
CategoryAgricultural Investment Management
Description

Portfolio management services for the New Zealand Super Fund's rural assets, encompassing dairy, horticulture, viticulture and hops with managed assets exceeding $1 billion.

3Dairy Farm Management
CategoryDairy Farm Operations
Description

Operational management of dairy farms focused on sustainable practices, operational efficiency, enhanced pasture management, efficient water use, and reducing greenhouse gas emissions.

4Horticulture and Viticulture Management
CategoryHorticulture and Viticulture Operations
Description

Management services for apple orchards and vineyards, including the Riwaka orchard with premium Envy apple variety, with plans for further expansion and development.

5Beef Farm Management
CategoryBeef Farm Operations
Description

Bull beef unit management including a 1,200-hectare fattening unit for bobby calves from the dairy industry, operated under sustainability programmes such as waterway fencing and riparian plantings.

6Hop Garden Management
CategoryHops Operations
Description

Management services for hop garden operations as part of the diversified agribusiness portfolio.

Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2024-05-01
Description

NZ Super Fund partnered with FarmRight to manage dairy farms in New Zealand, focusing on sustainable practices and operational efficiency. The collaboration aims to improve environmental outcomes and financial performance, leveraging FarmRight's expertise in farm management.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2022-12-01
Description

T&G Global and the New Zealand Superannuation Fund extended their partnership with the sale of T&G's Riwaka orchard in Nelson to FarmRight. The 194-hectare orchard with 14 hectares planted in Envy apple variety was transferred to FarmRight management. T&G's permanent Riwaka team members joined FarmRight. This was the third partnership between T&G and FarmRight.

Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Canadian farmland investment manager that preserves and manages farmland for institutional and family-office investors. Direct peer in business model — pure-play farmland asset management for institutional capital, with comparable permanent-crop and row-crop exposures.

TypeBroad incumbent
Description

Global real-estate investment manager (part of Prudential Financial) operating a dedicated global agricultural strategy for institutional investors across row-crop, permanent-crop, and timberland assets. Comparable diversified incumbent farmland manager with global scale and institutional LP base.

TypeDirect peer
Description

New Zealand-based farm investment platform that syndicates and manages farmland investments for investors across dairy, horticulture, and sheep/beef. Closely comparable to FarmRight's NZ-focused institutional farm management and capital-raise model.

TypeDirect peer
Description

NYSE-listed US farmland REIT acquiring and managing row-crop and specialty farmland across North America. Comparable active farmland acquisition and management business, though publicly traded and US-focused versus FarmRight's NZ private, diversified model.

TypeBroad incumbent
Description

US-based institutional farmland investment manager (part of Manulife Investment Management) managing diversified row-crop and permanent-crop farmland for institutional investors. Comparable farmland-focused asset management franchise, though broader US/global scale than FarmRight.

6Westchester Group Investment Management
TypeDirect peer
Description

US-based investment manager dedicated to farmland for institutional investors, now part of Nuveen. Direct functional peer to FarmRight as a pure-play farmland asset manager serving pension funds and institutions, with a similar diversified row-crop and permanent-crop model.

TypeBroad incumbent
Description

Global investment manager with a dedicated Global Agriculture strategy (incorporating the acquired Westchester platform) serving institutional investors across row-crop, permanent-crop, and timberland assets. Comparable broad-institutional farmland manager with deeper capital base.

TypeDirect peer
Description

NASDAQ-listed US farmland REIT focused on high-value specialty crops (berries, vegetables, almonds). Comparable in its institutional farmland management approach and crop-mix specialisation, particularly relevant to FarmRight's Envy apple and horticulture sub-portfolio.

TypeBroad incumbent
Description

Global real-assets investment manager running timberland and farmland strategies for institutional investors. Comparable as a large incumbent farmland manager, though offers farmland as part of a wider natural-resources/real-asset platform rather than a dedicated agribusiness franchise.

TypeDirect peer
Description

NZX-listed New Zealand rural land investor owning and leasing dairy, horticulture, and other farmland assets. Highly comparable to FarmRight in geography, asset mix, and institutional LP base, although NZRLC operates as a passive landlord while FarmRight is an active investment manager.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles9 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

FarmRight Ltd

Agricultural Investment Managementfarmright.co.nz

FarmRight Ltd is a New Zealand-based, employee-owned agribusiness investment manager that manages dairy, beef, hop, horticulture, and viticulture farm assets for institutional investors, primarily the NZ Super Fund.

What FarmRight Ltd does

FarmRight Ltd is a New Zealand-based, employee-owned agribusiness investment management company founded in 2000 and headquartered in Christchurch. On behalf of institutional investor clients — most prominently the NZ Super Fund, with whom it has partnered continuously since 2010 — FarmRight manages a portfolio of 79 farm properties valued at approximately $1.25 billion across roughly 12,800 hectares. The portfolio spans multiple agricultural sub-sectors, including dairy farms, dairy support and beef operations, hop gardens, apple orchards (notably the 194-hectare Riwaka orchard acquired from T&G Global in 2022 with 14 hectares of Envy apples), and vineyards, with a stated focus on sustainable long-term returns and environmental stewardship including riparian planting and waterway fencing programmes.

The company's core offering is full-service investment management that combines capital allocation with hands-on operational farm management. FarmRight earns management fees on AUM and additional fees tied to acquisitions and portfolio expansion for its institutional clients. Its product surface is therefore an integrated service — asset selection, farm operations oversight, sustainability programmes, and downstream market access — rather than a discrete software or technology platform; core technology is not publicly disclosed. The business distributes services through direct institutional relationships, with a stated intent to attract additional institutional capital partners both domestically and internationally, evidenced by 2024 attendance at the Global Agribusiness Investment Conference in New York.

FarmRight is led by CEO Jim Lee, COO Gavin Tayles (a co-founder-era hire since 2000), and CFO Mark Paul (joined 2018), under independent chair Albert Brantley. The company is exploring mechanisms to broaden employee share ownership to support the next generation of leadership. Strategic moves since 2022 — the Riwaka orchard acquisition, the DairyNZ sustainability partnership, and the active pursuit of new institutional LPs — point to measured expansion within New Zealand agriculture rather than geographic or vertical diversification beyond the agribusiness sector.

FarmRight Ltd firmographics

Firmographics
Name
FarmRight Ltd
Legal name
FarmRight Ltd
Website
https://farmright.co.nz
Company type
Private
Founded year
2000
Operating status
Operating
Short description
FarmRight Ltd is a New Zealand-based, employee-owned agribusiness investment manager that manages dairy, beef, hop, horticulture, and viticulture farm assets for institutional investors, primarily the NZ Super Fund.
Ownership category
akta.pro rank

FarmRight Ltd industry classification

Industry
Product category
Agricultural Investment Management
NAICS
Other Crop Farming (1119)
SIC
Agricultural Services (700)
akta.pro primary industry
Natural Resources — Farmland & Agriculture (FSAAAKAI)
akta.pro secondary industries
Whole-Farm Business Management & Budgeting Advisory (AFACAJAA), Farm Financial Management & Recordkeeping Services (AFACAJAC), Supply Chain, Marketing & Contracting Advisory (Grain/Livestock Marketing) (AFACAJAH)

Keywords

  • Agribusiness investment management
  • Farm asset management
  • Dairy farm management
  • Institutional agribusiness investing
  • Rural portfolio management

Where FarmRight Ltd is headquartered

Location

Headquarters

HQ city
Christchurch
HQ country
New Zealand
HQ region
Oceania

Offices1 record

Markets served

FarmRight Ltd business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

  1. Investment Management Services: FarmRight generates revenue by managing agricultural investments on behalf of investor clients, including the NZ Super Fund. The company earns management fees for overseeing diversified farm portfolios including dairy farms, dairy support, beef farms, hop gardens, apple orchards, and vineyards.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

FarmRight Ltd product offering

Product offering

Core offering

FarmRight is an agribusiness investment management company that manages diversified New Zealand farm assets — dairy farms, beef farms, hop gardens, apple orchards, and vineyards — on behalf of institutional investors (notably the NZ Super Fund). The firm oversees 79 farm properties valued at approximately $1.25 billion and more than 12,800 hectares, earning management fees in exchange for operating, developing and reporting on these rural portfolios.

Product overview

FarmRight Ltd is an investment management company offering a unified suite of agribusiness investment and farm management services. The core offering is portfolio management for institutional investors (notably the NZ Super Fund), overseeing a portfolio of 79 farm properties across New Zealand. The services span multiple agricultural sectors including dairy farms, beef farms, hop gardens, apple orchards, and vineyards, managed through an integrated approach combining sustainable farming practices with operational excellence. The company operates as an employee-owned business with an executive team and board of directors providing strategic oversight.

Differentiator

Problem solved

Functional benefit

Products and services

  • Farm Investment Management Services Investment management services overseeing diverse agribusiness ventures for institutional investor clients, including dairy farms, beef farms, hop gardens, apple orchards and vineyards across New Zealand.
  • NZ Super Fund Rural Portfolio Management Portfolio management services for the New Zealand Super Fund's rural assets, encompassing dairy, horticulture, viticulture and hops with managed assets exceeding $1 billion.
  • Dairy Farm Management Operational management of dairy farms focused on sustainable practices, operational efficiency, enhanced pasture management, efficient water use, and reducing greenhouse gas emissions.
  • Horticulture and Viticulture Management Management services for apple orchards and vineyards, including the Riwaka orchard with premium Envy apple variety, with plans for further expansion and development.
  • Beef Farm Management Bull beef unit management including a 1,200-hectare fattening unit for bobby calves from the dairy industry, operated under sustainability programmes such as waterway fencing and riparian plantings.
  • Hop Garden Management Management services for hop garden operations as part of the diversified agribusiness portfolio.

Quantifiable outcome

  • Portfolio exceeding $1 billion managed for NZ Super Fund since 2010 partnership
  • +2 more outcomes

Companies that use FarmRight Ltd

Customer profile

Named customers1 record

Segments1 record

Ideal customer profiles1 record

FarmRight Ltd technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

FarmRight Ltd partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered minor and core.

  • DairyNZminorStrategic or Co-development Partner · 1 May 2024NZ Super Fund partnered with FarmRight to manage dairy farms in New Zealand, focusing on sustainable practices and operational efficiency. The collaboration aims to improve environmental outcomes and financial performance, leveraging FarmRight's expertise in farm management.
  • T&G GlobalcoreStrategic or Co-development Partner · 1 December 2022T&G Global and the New Zealand Superannuation Fund extended their partnership with the sale of T&G's Riwaka orchard in Nelson to FarmRight. The 194-hectare orchard with 14 hectares planted in Envy apple variety was transferred to FarmRight management. T&G's permanent Riwaka team members joined FarmRight. This was the third partnership between T&G and FarmRight.

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

FarmRight Ltd competitors and assessment

Company assessment

Direct peers

  • Bonnefield Financial: Canadian farmland investment manager that preserves and manages farmland for institutional and family-office investors. Direct peer in business model — pure-play farmland asset management for institutional capital, with comparable permanent-crop and row-crop exposures.
  • MyFarm: New Zealand-based farm investment platform that syndicates and manages farmland investments for investors across dairy, horticulture, and sheep/beef. Closely comparable to FarmRight's NZ-focused institutional farm management and capital-raise model.
  • Farmland Partners Inc. NYSE-listed US farmland REIT acquiring and managing row-crop and specialty farmland across North America. Comparable active farmland acquisition and management business, though publicly traded and US-focused versus FarmRight's NZ private, diversified model.
  • Westchester Group Investment Management: US-based investment manager dedicated to farmland for institutional investors, now part of Nuveen. Direct functional peer to FarmRight as a pure-play farmland asset manager serving pension funds and institutions, with a similar diversified row-crop and permanent-crop model.
  • Gladstone Land Corporation: NASDAQ-listed US farmland REIT focused on high-value specialty crops (berries, vegetables, almonds). Comparable in its institutional farmland management approach and crop-mix specialisation, particularly relevant to FarmRight's Envy apple and horticulture sub-portfolio.
  • New Zealand Rural Land Company: NZX-listed New Zealand rural land investor owning and leasing dairy, horticulture, and other farmland assets. Highly comparable to FarmRight in geography, asset mix, and institutional LP base, although NZRLC operates as a passive landlord while FarmRight is an active investment manager.

Broad incumbents

  • PGIM Real Estate — Agriculture: Global real-estate investment manager (part of Prudential Financial) operating a dedicated global agricultural strategy for institutional investors across row-crop, permanent-crop, and timberland assets. Comparable diversified incumbent farmland manager with global scale and institutional LP base.
  • Hancock Agricultural Investment Group: US-based institutional farmland investment manager (part of Manulife Investment Management) managing diversified row-crop and permanent-crop farmland for institutional investors. Comparable farmland-focused asset management franchise, though broader US/global scale than FarmRight.
  • Nuveen Global Agriculture: Global investment manager with a dedicated Global Agriculture strategy (incorporating the acquired Westchester platform) serving institutional investors across row-crop, permanent-crop, and timberland assets. Comparable broad-institutional farmland manager with deeper capital base.
  • Manulife Investment Management — Timberland and Farmland: Global real-assets investment manager running timberland and farmland strategies for institutional investors. Comparable as a large incumbent farmland manager, though offers farmland as part of a wider natural-resources/real-asset platform rather than a dedicated agribusiness franchise.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

FarmRight Ltd social profiles

Digital presence

FarmRight Ltd financial estimates

Financial estimate

Revenue estimate

Valuation estimate

FarmRight Ltd leadership team

Management profile

Number of profiles

Profiles9 records

FarmRight Ltd funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

FarmRight Ltd M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FarmRight Ltd

What does FarmRight Ltd do?

FarmRight is an agribusiness investment management company that manages diversified New Zealand farm assets — dairy farms, beef farms, hop gardens, apple orchards, and vineyards — on behalf of institutional investors (notably the NZ Super Fund). The firm oversees 79 farm properties valued at approximately $1.25 billion and more than 12,800 hectares, earning management fees in exchange for operating, developing and reporting on these rural portfolios.

Is FarmRight Ltd a public or private company?

FarmRight Ltd is a private company. It is classified as management employee owned and is currently operating.

When was FarmRight Ltd founded?

FarmRight Ltd was founded in 2000.

Where is FarmRight Ltd based?

FarmRight Ltd is headquartered in Christchurch, New Zealand, in the Oceania region.

How does FarmRight Ltd make money?

One revenue line is on record: investment Management Services.

Who are FarmRight Ltd's main competitors?

Direct peers on record are Bonnefield Financial, MyFarm, Farmland Partners Inc., Westchester Group Investment Management, Gladstone Land Corporation and New Zealand Rural Land Company. Broad incumbents are PGIM Real Estate — Agriculture, Hancock Agricultural Investment Group, Nuveen Global Agriculture and Manulife Investment Management — Timberland and Farmland.

Does FarmRight Ltd have an API?

No public API is recorded for FarmRight Ltd.

What industry is FarmRight Ltd in?

FarmRight Ltd's product category is Agricultural Investment Management. Its primary akta.pro industry code is FSAAAKAI, Natural Resources — Farmland & Agriculture, with a secondary code of AFACAJAA, Whole-Farm Business Management & Budgeting Advisory. Its NAICS code is 1119 and its SIC code is 700.

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