Genpride Llc

What Genpride Llc does

GenPride LLC is a 501c3 nonprofit organization (EIN 47-5593899) founded in 2014 and headquartered at 1521 Broadway, Suite A, Seattle, Washington, inside Pride Place — the Pacific Northwest's first LGBTQ+-affirming affordable senior housing development. The organization advocates for and serves LGBTQ+ older adults (primarily age 50+) across Seattle and King County, addressing social isolation, discrimination in mainstream elder services, and the lack of LGBTQ+-competent senior care. Its operational footprint consists of a single physical community center (the GenPride Center at Pride Place, opened 2023), staffed by approximately nine full-time employees and governed by a nine-member board of directors.

GenPride delivers a broad portfolio of free community programming including support groups (Senior Men's, Senior Trans, Grief & Loss, Meditation), wellness classes (Yoga, Strength & Balance, Qigong, Ballet for Balance), social programs (Hot Lunch served Tuesdays and Thursdays, Game Club, PRIDE Writers Circle, Seasoned Together for BIPOC LGBTQ+ seniors), and 1-on-1 technology assistance. It complements direct services with fee-eligible B2B training products — notably Rainbow Elder Equity Training and Cultural Engagement Training — sold to senior-serving organizations, housing providers, and corporations. All direct community programming is free, supported by a hot-lunch freewill donation model ($5 suggested for ages 60+, $10 for under 60).

The organization's revenue model rests on three pillars: government grants from the City of Seattle Human Services Department and King County's Veterans, Seniors and Human Services Levy (VSHSL); annual corporate sponsorships (Banner Bank, Waymo, DML Insurance); and individual donations solicited through the organization's website. GenPride has no proprietary technology platform, no AI/ML capabilities, and no disclosed revenue figures; its competitive position is built on regulatory designations, community trust accumulated over a decade, and the unique co-location with Pride Place.

Name

Genpride Llc

Legal name

GenPride

Website

https://genprideseattle.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

GenPride is a Seattle-based 501c3 nonprofit operating Washington's first LGBTQ+ senior community center at Pride Place in Capitol Hill, delivering free support groups, wellness programs, hot meals, and organizational training to LGBTQ+ older adults in King County.

Ownership category

akta.pro rank

Product category

Senior Community Services

NAICS

Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Social Services (8300)

akta.pro primary industry

LGBTQ+ Rights & Advocacy Organizations (BPAGAFAE)

akta.pro secondary industries

Elder Services & Aging Support (BPAGAEAF), Online & Hybrid Senior Learning Platforms (EDAAAMAD)

Keywords

• LGBTQ+ senior services
• Elder advocacy programs
• Community wellness programs
• Cultural competency training
• Nonprofit support groups

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Government Grants & Contracts: GenPride receives significant funding from the City of Seattle Human Services Department and King County's Veterans, Seniors and Human Services Levy (VSHSL). These government grants support operational costs and enable free community programming.
2. Individual Donations & Contributions: The organization solicits one-time and recurring donations from community members and supporters via its donate page.
3. Corporate Sponsorship: Annual sponsors including Banner Bank, Waymo, and DML Insurance provide financial sponsorship support.
4. Hot Lunch Program Fees: A $5 suggested freewill donation is requested from attendees aged 60+ for the Hot Lunch program, and $10 per meal for those under 60. This is not a primary revenue source but a modest cost-recovery mechanism.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

GenPride is a 501c3 nonprofit organization that operates Washington's first LGBTQ+ senior community center, providing free in-person and virtual programs including support groups, wellness activities, hot meals, and resource navigation for LGBTQ+ older adults aged 50+ in Seattle and King County. The organization also delivers LGBTQ+ cultural competency and elder equity training to senior-serving organizations, healthcare providers, and corporations.

Product overview

GenPride is a 501c3 nonprofit organization offering a comprehensive portfolio of community programs, wellness services, and professional training for LGBTQ+ seniors in Seattle/King County. The core offerings include in-person and online support groups (Senior Men's Support Group, Senior Trans Support Group, Grief & Loss Support Group, Meditation Group), wellness programs (Yoga, Ballet for Balance, Strength & Balance, Qigong), social programs (Hot Lunch, Game Club, Seasoned Together, PRIDE Writers Circle), tech assistance (Dr. John's Tech Assist Clinic), and professional training services (Rainbow Elder Equity Training, Cultural Engagement Training, Speakers Bureau). All programming is free for the community with support from the City of Seattle and donors. The organization is headquartered at Pride Place in Seattle's Capitol Hill neighborhood.

Differentiator

Problem solved

Functional benefit

Products and services

• Senior Men's Support Group A safe, open environment where men-identifying people 50+ share feelings, thoughts, and experiences, building community among LGBTQIA+ seniors.
• Hot Lunch Program Weekly meal program serving LGBT+ seniors and friends with hot meals Tuesdays and Thursdays from 12pm to 1pm at the GenPride Community Center.
• Senior Trans Support Group A safe, welcoming space for trans and gender-diverse seniors to connect, share experiences, and support one another, meeting on 2nd and 4th Wednesdays.
• Rainbow Elder Equity Training Comprehensive training program for organizations, facilities, agencies, and services covering LGBTQIA+ history, cultural language (including transgender and nonbinary concepts), and practical steps toward more inclusive and equitable environments.
• Cultural Engagement Training Training designed to understand cultural similarities and differences in the LGBTQIA+ community through a framework of historical experiences, discrimination, inherent biases, generational/social/economic issues, and contextual language of sexual and gender identities.
• Yoga Programs Gentle yoga practice designed for all abilities, led by Mr. Charles, available both in-person (1st & 3rd Mondays) and online (Wednesdays).
• Strength & Balance Weekly 40-minute movement-based class focusing on full-body strength, balance, and core-strengthening exercises using body weight, a chair for support, and a mat for core exercises.
• Dr. John's Tech Assist Clinic Personalized tech support tailored for seniors, helping with device setup, social media navigation, app understanding, and offering free 1-on-1 in-person tech assistance appointments.
• PRIDE Writers Circle A space for creativity, reflection, and community where LGBTQIA2S+ and ally writers can share stories, poems, and reflections sparked by shared prompts and the joy of writing together.
• Meditation Group A mindfulness session with 10-15 minutes of meditation with gentle guidance followed by discussion, open to anyone regardless of prior experience, faith background, or physical ability.
• Grief & Loss Support Group Peer-led, in-person support group designed for Rainbow Elders navigating grief and loss, offering a compassionate community to share experiences and heal together.
• Seasoned Together LGBTQ+ Seniors of Color Lunch program providing a space to unwind, celebrate, and build lasting friendships, free for BIPOC seniors 50+.
• Ballet for Balance Ballet 101 class focusing on balance and stabilization exercises, led by Mr. Charles, designed for all abilities.
• Game Club Board games, card games, and community gaming sessions held every 1st & 3rd Tuesdays after lunch, open to all experience levels.
• Embracing Your Elderhood Ongoing workshop presenting positive aspects about aging and elderhood, a place to learn, discuss, and be happy about aging.
• Qigong Gentle online movement practice helping participants relax, breathe deeply, and find balance from the comfort of their home, held Fridays at 10:30 AM.
• Speakers Bureau Program providing a platform to help shape and capture Rainbow Elders' stories of their lived experience and share them through online/live presentations (coming soon).
• Monthly Newsletter Monthly email newsletter including upcoming programs, full program calendar, hot lunch menus, community events, and stories from around GenPride.

Quantifiable outcome

• 36,000 LGBTQ+ elders in King County served through programs and training partnerships
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• City of Seattle Human Services DepartmentcoreOthersMajor government funding partner providing operational support for GenPride's programs and services. The City of Seattle Human Services Department is a key public funder enabling free community programming for LGBTQ+ seniors.
• King County Veterans, Seniors and Human Services Levy (VSHSL)coreOthersGovernment funding partner providing financial support through the Veterans, Seniors and Human Services Levy. GenPride is also listed as a VSHSL Hub Services Center for the community.
• Banner BankminorGTM or Marketing PartnerAnnual sponsor of GenPride. Banner Bank has served businesses and consumers with full-service banking solutions since 1890.
• WaymominorGTM or Marketing PartnerAnnual sponsor of GenPride. Waymo is positioned as 'The World's Most Experienced Driver'.
• DML InsuranceminorGTM or Marketing PartnerAnnual sponsor of GenPride. DML Insurance is a local insurance provider.
• Pride PlacecoreStrategic or Co-development PartnerPride Place is Washington's first LGBTQ+-affirming affordable senior housing development and community hub. GenPride's center is physically located within Pride Place at 1521 Broadway, making it a foundational co-location partner. Pride Place provides the physical infrastructure for GenPride's operations.
• Aging and Disability Services for Seattle and King CountycoreChannel Partner/ Reseller/ DistributorKey referral partner. GenPride connects community members with Aging and Disability Services for caretaker dyads and comprehensive elder services coordination.
• Department of Social and Health ServicescoreChannel Partner/ Reseller/ DistributorReferral partner connecting community members with Medicaid, Food Assistance, and Financial Support services through Washington State's Department of Social and Health Services.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Human Rights Campaign Foundation: Large national LGBTQ+ advocacy organization with aging-related programming including the Long-Term Care Equality Index. Adjacent rather than directly competing, but operates in overlapping LGBTQ+ elder advocacy and training space.
• SAGE (Services & Advocacy for GLBT Elders): National LGBTQ+ aging advocacy and services organization and the most direct national peer to GenPride. SAGE operates the National Resource Center on LGBTQ+ Aging and provides comparable training, advocacy, and direct services, but at national scale rather than a single community center.

Regional players

• Senior Services of Seattle/King County (Sound Generations): Regional nonprofit providing a broad portfolio of senior services including meals, transportation, and case management in the same King County geography as GenPride. Not LGBTQ+-specific, but operates the meal programs and senior services that GenPride complements for the LGBTQ+ subset.
• Aging and Disability Services for Seattle and King County: GenPride's key referral partner and the regional Area Agency on Aging for Seattle/King County. Operates overlapping elder services infrastructure, though not LGBTQ+-specific, making it a complementary rather than directly competing organization.
• PFund Foundation: Upper Midwest LGBTQ+ foundation funding LGBTQ+ organizations and serving LGBTQ+ elders and community members. Comparable as a regional LGBTQ+ nonprofit ecosystem participant, though its model is grantmaking rather than direct service.

Direct peers

• LGBTQ+ Elder Initiative: Philadelphia-based initiative providing advocacy, training, and resources for LGBTQ+ older adults. Directly comparable mission, with similar focus on training services for senior-serving organizations and community programming for LGBTQ+ elders.
• PRIDE Institute: Provides behavioral health and recovery services for the LGBTQ+ community, with an elder-services intersection. Comparable as a mission-aligned LGBTQ+ organization serving older adults, though focused more on clinical services.
• Openhouse: San Francisco-based nonprofit providing housing, community programs, and wellness services for LGBTQ+ seniors. The closest geographic analog to GenPride and its co-location model with affordable LGBTQ+ affirming senior housing, though operating in a different city.

Others

• Pride Place (Seattle): The LGBTQ+-affirming affordable senior housing development where GenPride's center is co-located. Operates as the foundational infrastructure partner and housing provider that anchors GenPride's service model.

Emerging players

• FORGE: National transgender aging and disability organization providing training, resources, and advocacy. Comparable to GenPride's Trans Support Group and training services in scope, but with a narrower trans-specific focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/genprideseattle
• LinkedInlinkedin.com/company/genpride-generations-aging-with-pride

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Genpride Llc