Estetikcentrum AB

What Estetikcentrum AB does

Estetikcentrum AB is a private medical-aesthetic clinic headquartered in central Malmö, Sweden, founded in 2016 and operating from a single location at Studentgatan 6. The clinic offers a horizontally integrated service portfolio spanning eight categories: plastic surgery (breast augmentation, rhinoplasty, abdominoplasty, facelifts, liposuction, mommy makeovers), injectable treatments (fillers, wrinkle treatments, Profhilo, Sculptra, skinboosters, thread lifts, polynucleotides), advanced skincare (Alma Rejuve, fractional CO2 laser, diode laser hair removal, microneedling, plasma pen, LPG), medical treatments (migraine, hyperhidrosis, PRP, hair restoration, IV vitamin drips), dental care (general dentistry, Invisalign, veneers, whitening, implants), weight management programs (Allurion gastric balloon, Saxess, CM Slim), massage therapy, and a small e-commerce shop. The clinic is staffed by 11-50 employees including four plastic surgeons, an ENT surgeon, dentists, anesthesiologists, nurses, skin therapists, and massage therapists, with the chief physician (Dr Ali Bagher) overseeing medical operations.

The business operates on a sales-led, direct-to-consumer model with consultation-driven conversion (surgeon consultations 590 SEK, nurse/injection consultations 390 SEK). Patients book online, by phone, or in-person, and revenue is recognized at point of service across predominantly one-time transactional purchases. The clinic addresses affordability barriers through interest-free financing partnerships with Resurs Bank (up to 100,000 SEK over 24 months), Svea Bank (up to 60,000 SEK over 36 months), Klarna, and Epassi (wellness benefit vouchers). A VIP program offering 10% discounts and priority access supports retention. Marketing is multi-channel: blog content (21+ educational articles), active social media (LinkedIn, Facebook, Instagram, TikTok), email newsletters, and an annual Beauty Event fair.

The target market is primarily southern Swedish consumers seeking elective aesthetic procedures, with explicit international patient outreach via a multilingual website (Swedish, Danish, English, Persian, Arabic) targeting Middle Eastern and Scandinavian diaspora. The clinic holds no disclosed funding, operates as a private Swedish limited company, and competes on a combination of surgeon credentials (international affiliations: ISAPS, IPRAS, ISPRES), comprehensive one-roof service breadth, strong review ratings (4.4-5.0 across 1,500+ reviews), and a 5-year implant warranty. No revenue, headcount trend, or ownership data is publicly disclosed.

Name

Estetikcentrum AB

Legal name

Estetikcentrum AB

Website

https://estetikcentrum.se

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Estetikcentrum AB is a Malmö-based, private medical-aesthetic clinic offering plastic surgery, injectables, skincare, dental care, massage, and weight-loss programs to Swedish and international consumers, with 11-50 employees and a single-location, sales-led model.

Ownership category

akta.pro rank

Product category

Plastic Surgery and Aesthetic Services

NAICS

Offices of Physicians (6211), Offices of Dentists (62121)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Plastics / Cosmetic & Dermatologic Surgery Centers (HLAFAIAK)

akta.pro secondary industries

Cosmetic Dermatology (Aesthetic Injectables) (HLAKACAE), Facial Plastic & Reconstructive Surgery (ENT) (HLAKAMAG), Professional Skincare & Facial Treatments (CRABALAF)

Keywords

• Plastic surgery clinic
• Aesthetic medical services
• Cosmetic surgery
• Dermatology treatments
• Dental aesthetic services

Headquarters

HQ city

Malmö

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Surgical Procedures: One-time surgical procedures including breast augmentation (from 55,900 SEK), rhinoplasty (from 69,900 SEK), abdominoplasty (from 54,900 SEK), facelifts (from 129,900 SEK), liposuction, mommy makeovers, and other body/face surgeries. Revenue recognized at point of service delivery.
2. Injection Treatments: Injectable treatments including wrinkle treatments (1,995 SEK per area), fillers (from 2,795 SEK), Profhilo (3,700 SEK), Sculptra (4,995 SEK), skinboosters, and thread lifts. Repeat treatments typically required every 6-12 months creating some recurring revenue opportunity.
3. Skincare and Body Treatments: Professional skincare treatments including facials (from 795 SEK), microneedling (from 1,695 SEK), Alma Rejuve (from 1,795 SEK), laser hair removal, plasma pen treatments, and LPG body treatments. One-time treatments or packages.
4. Dental Services: Complete dental care including examinations (1,100 SEK), Invisalign orthodontic treatment (from 29,900 SEK), teeth whitening, veneers (8,500 SEK per veneer), extractions, fillings, root canals, crowns and bridges. Mix of one-time and recurring dental care.
5. Health and Weight Programs: Weight management programs including Allurion gastric balloon (49,900 SEK for 6 months), Saxess weight loss program (14,900 SEK), dietary counseling, InBody measurements, and CM Slim treatments. Program-based revenue with coaching components.
6. Medical Treatments: Medical treatments including migraine treatment, hyperhidrosis treatment, scar treatment, PRP/blood plasma treatments (2,990 SEK), vitamin drops, Hair Saver/Hair Rescue, and Femilift vaginal treatments.
7. Massage Services: Thai massage, Swedish massage, hot stone massage, and foot massage offered as standalone treatments (from 395 SEK for 25 min Swedish massage to 1,395 SEK for 110 min temple massage). Package discounts available.
8. Products and E-commerce: Online shop selling skincare products (Dermaceutic K Ceutic 595 SEK), lip balm (40 SEK), water bottles, and other health/wellness products. Gift cards available from 250 SEK.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Estetikcentrum AB is a Malmö, Sweden-based aesthetic and plastic surgery clinic offering a comprehensive range of cosmetic and medical-aesthetic services. It provides surgical procedures (breast, body, face), injectable treatments (Botox, fillers), advanced skincare, dental care, massage therapy, and weight-loss programs delivered by a multidisciplinary team of board-certified surgeons, dentists, nurses, and therapists under one roof.

Product overview

Estetikcentrum is a comprehensive aesthetic and healthcare clinic offering a multi-service platform centered around eight core areas: (1) Surgical Operations including breast augmentation, rhinoplasty, abdominoplasty, liposuction, facelifts, and mommy makeovers; (2) Injection Treatments including fillers, wrinkle treatments, Sculptra, Profhilo, skinboosters, thread lifts, and polynucleotides; (3) Advanced Skin Care using technologies like Alma Rejuve laser, fractional CO2 laser, diode laser hair removal, microneedling, Plasma Pen, and exosome treatments; (4) Medical Treatments for migraines, sweating, hair restoration, blood plasma therapy, and vitamin infusions; (5) Dental Care including general dentistry, Invisalign orthodontics, veneers, and whitening; (6) Health & Weight Programs including Allurion gastric balloon and Saxess injection-based weight loss; (7) Massage Therapy including Thai and Swedish massage; (8) an Online Shop for skincare products and supplements. The clinic provides integrated care under one roof with online consultation options and multiple financing partnerships.

Differentiator

Problem solved

Functional benefit

Products and services

• Plastic Surgery Procedures
• Injectable Treatments
• Advanced Skincare and Laser Treatments
• Dental Aesthetic Services
• Massage Therapy
• Weight Loss Programs
• ENT Surgery
• Anesthesia Services

Quantifiable outcome

• 5-year capsule warranty on breast implants
• +1 more outcomes

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Akademikliniken: One of the largest private plastic surgery and aesthetic clinic chains in Sweden and the Nordics, offering comparable surgical, injection, and skincare services. Directly comparable to Estetikcentrum as a multi-specialty aesthetic provider serving Swedish consumers.
• Art Clinic: Swedish private clinic chain specializing in plastic surgery, aesthetic injections, and skincare treatments. Closely comparable to Estetikcentrum in service mix, surgeon-led model, and southern Sweden patient base.
• Conturkliniken: Swedish plastic surgery and aesthetic clinic offering breast surgery, facial procedures, and non-surgical treatments. Comparable to Estetikcentrum in surgical focus, Swedish market positioning, and consultation-driven patient funnel.
• Plastikkirurggruppen: Swedish group of board-certified plastic surgeons providing aesthetic and reconstructive procedures. Directly comparable to Estetikcentrum's surgical offering and surgeon-led delivery model.
• Nordiska Kliniken: Swedish aesthetic clinic offering cosmetic surgery, injectables, and skin treatments. Comparable multi-specialty aesthetic provider operating in the same Swedish consumer market as Estetikcentrum.
• Bellakliniken: Swedish aesthetic and plastic surgery clinic offering surgical and non-surgical cosmetic treatments. Comparable to Estetikcentrum in service breadth and Swedish patient demographic.
• MyBeautyClinic: Swedish multi-service aesthetic clinic offering injectables, skincare, and body treatments. Comparable non-surgical segment of Estetikcentrum's offering, with overlapping Swedish consumer base.
• Elitemedica: Swedish private clinic specializing in plastic surgery and aesthetic medicine. Comparable to Estetikcentrum in surgical focus, surgeon credentials, and premium positioning.

Broad incumbents

• Aleris Plastikkirurgi: Large Nordic private healthcare group with a plastic surgery vertical offering aesthetic and reconstructive procedures. Comparable in surgical offering but operates as part of a broader healthcare portfolio rather than as an aesthetic specialist.
• Capio plastikkirurgi: Major Nordic private healthcare provider operating plastic surgery clinics as part of a wider medical services portfolio. Overlaps with Estetikcentrum on surgical procedures but does not specialize as an aesthetic clinic.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtiktok.com/@estetikcentrum.se
• Facebookfacebook.com/estetikcentrum
• LinkedInlinkedin.com/company/estetikcentrum-ab
• Instagraminstagram.com/estetikcentrumab

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Estetikcentrum AB