FODERE

What FODERE does

FODERE is a privately held, boutique data center consulting firm headquartered in St. Louis, Missouri, operating since 2020 with a staff of 1–10 employees under co-founders Tricia Davies (CEO) and Tad Davies (President). The firm sells independent advisory services to enterprise and mid-market organizations that own, operate, or evaluate data centers, with Tad Davies drawing on 35+ years of industry experience spanning mainframes through cloud. Its service portfolio is organized into two practices: Business Centric Consulting (data center strategy, CIO/IT advisory, build-vs-buy, outsource/insource/colocation analysis, RFI/RFQ/RFP management, and financial modeling) and Facility Centric Consulting (owner's representation, facility health checks, conceptual planning, CFD-based capacity planning, maintenance audits, and decommissioning). Notable clients have included MasterCard, Duke Energy, Commerce Bank, Garmin, BJC HealthCare, Trinity Health, the US Department of Treasury, and the University of Michigan, with the firm reporting it has helped clients contract for over $100M of colocation, managed services, and cloud commitments.

The firm operates on a fixed-fee, module-based engagement model rather than long-term retainers, with senior practitioners engaging directly with CIOs, COOs, CTOs, VPs of IT/Infrastructure, and data center facility leaders. FODERE also distributes two proprietary spreadsheet-based analytical tools — a Data Center Cost Modeling Tool and a Data Center Outage Cost Calculator — that complement its advisory work. Demand generation runs almost entirely through industry thought leadership: 10+ consecutive years presenting at Data Center World, AFCOM webinars, articles in Data Center Knowledge and the AFCOM Journal, and board participation in the Data Center Institute. The company holds SBA Women Owned Small Business (WOSB) certification awarded in August 2020, positioning it for federal contracting set-asides. There is no disclosed institutional funding, parent company, or M&A activity.

Technically, FODERE is a services business rather than a technology products company. Its intellectual property is concentrated in consulting methodologies, industry frameworks, and the two spreadsheet tools — there is no proprietary platform, API, or software product beyond the cost/outage calculators. The firm's competitive position rests almost entirely on the depth and credibility of its senior practitioners and its standing within the AFCOM/Data Center Institute professional community rather than on technology differentiation or AI-driven automation.

Name

FODERE

Legal name

Fodere

Website

https://fodereconsulting.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

FODERE is a boutique St. Louis-based data center consulting firm offering fixed-fee, module-based advisory services across business and facility strategy to enterprise and mid-market organizations, led by co-founders Tricia Davies (CEO) and Tad Davies (President).

Ownership category

akta.pro rank

Product category

Data Center Consulting Services

NAICS

Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro industry

PRIMARYBPAHAEAF

Data, Analytics & AI Consulting

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Technology & Digital Consulting

SECONDARYBPAJALAI

Data Center Tenant Representation

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Real Estate Leasing Services (Tenant Representation)

Keywords

• Data center consulting
• IT advisory services
• Facility consulting
• Build vs buy analysis
• Infrastructure strategy

Headquarters

HQ city

St Louis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Consulting Services: Fodere generates revenue through consulting engagements structured as fixed-fee, module-based projects. They offer both Business Centric consulting (data center strategy, build vs. buy analysis, RFI/RFP management, financial modeling) and Facility Centric consulting (health checks, capacity planning, maintenance audits, decommissioning). Engagements are typically short-term with defined deliverables rather than long-term retainer relationships.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

FODERE provides data center consulting services across two practice areas: Business Centric Consulting (data center strategy alignment, CIO/IT advisory, build vs. buy analysis, outsource/insource/colocation analysis, RFI/RFQ/RFP management, and financial modeling) and Facility Centric Consulting (owner's representation, facility health checks, new data center conceptual planning, capacity planning with CFD modeling, maintenance program audits, and decommissioning). The firm also offers two spreadsheet-based tools — a Data Center Cost Modeling Tool and a Data Center Outage Cost Calculator — to support client decision-making. Engagements are delivered via fixed-fee, module-based projects by senior practitioners with decades of data center lifecycle experience.

Product overview

FODERE is a data center consulting firm providing advisory and technical consulting services organized into two main practice areas: Business Centric Consulting and Facility Centric Consulting. Business Centric services include Data Center Strategy Review, CIO and IT Advisory, Build vs. Buy Analysis, Outsource/Insource/Colo Analysis, RFI/RFQ/RFP Management, and Financial Modeling. Facility Centric services include Owner's Representative, DC Facility Analysis/Health Check, New Data Center Conceptual Planning, Capacity Planning with CFD Modeling, Maintenance Audits, and DC Decommissioning. Additionally, FODERE offers two proprietary software tools: a Data Center Cost Modeling Tool and a Data Center Outage Cost Calculator. The firm operates on a module-based, fixed-fee engagement model rather than long-term contracts.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Centric Consulting Advisory practice addressing data center strategy alignment with business goals, including build vs. buy analysis, provider selection (colocation, managed services, cloud), RFI/RFQ/RFP creation and management, and financial modeling. Targeted at CIOs, COOs, and senior IT leaders.
• Facility Centric Consulting Technical consulting for data center facility operations, including facility health checks, risk assessments, capacity planning with CFD modeling, maintenance program audits, owner's representation, conceptual planning for new data centers, and decommissioning. Targeted at data center facilities and operations leadership.
• Data Center Strategy Review Service aligning data center strategy with business priorities, addressing portfolio size, current state, risk, resiliency, recovery options, and operational choices including colocation, managed services, cloud, and hybrid.
• CIO and IT Advisory Services Third-party advisory providing senior-level guidance unencumbered by internal or vendor biases, including alignment assessments across IT and business priorities.
• Build vs. Buy Analysis Evaluation of data center investment options including colocation, managed services, and cloud solutions. Fodere's Build vs. Buy engagements have totaled over $100M in contracted services.
• Outsource vs. Insource vs. Colocation Analysis Analysis of IT delivery model options focusing on current-state costs, transition costs, risk evaluation (security and availability), and technical considerations such as application latency.
• RFI, RFQ, and RFP Creation and Process Management Procurement services for colocation, managed services, and cloud services including process design, vendor evaluation, negotiation, and contract review.
• Financial Modeling and Current Spend Analysis Development of financial models comparing data center costs against third-party provider fees using 10 or 15-year comparisons and metrics aligned with provider pricing structures.
• Data Center Strategy (Facility) Alignment of facility-level data center strategy with business priorities, including C-level conversations, technical knowledge of IT and facility details, and annual strategy re-evaluation.
• Owner's Representative and Consultant Project execution support including stakeholder engagement, team building, technical skills across disciplines, and acquisition/management processes for data center projects.
• Data Center Facility Analysis / Health Check Assessment of data center robustness covering site, architectural, mechanical, electrical, fire protection, security, monitoring, and maintenance disciplines with prioritized recommendations.
• New Data Center Conceptual Planning High-level planning providing basis of design, budget, and schedule guidance for new data center projects including site, architectural, mechanical, electrical, fire protection, security, and monitoring disciplines.
• Capacity Planning and CFD Modeling Capacity planning services using Computational Fluid Dynamics (CFD) modeling to determine actual vs. apparent capacity, including custom deliverables for technical and executive audiences.
• Maintenance Program Audit Rigorous investigation of maintenance programs combining review of SOWs, written processes, schedules, and contracts with site surveys and personnel interviews.
• Data Center Decommissioning Management of disposition of critical assets including generators, electrical gear, UPS, PDUs, CRACs, heat rejection units, fire suppression systems, access floor, and racks with 7x24 web-based monitoring.
• Data Center Cost Modeling Tool Spreadsheet-based tool to help organizations determine actual all-in costs of their data centers, including 5-10 year projections and comparison metrics for evaluating competing service delivery options.
• Data Center Outage Cost Calculator Spreadsheet tool to help businesses calculate the actual cost of a data center outage, providing a template with guidance on various cost categories affected by outages.

Quantifiable outcome

• Clients have contracted for over $100M of data center services with Fodere's guidance

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• AFCOMcoreStrategic or Co-development PartnerAFCOM is an association of data center professionals that advances the industry through vendor-neutral education and peer-to-peer networking. Fodere's President Tad Davies is an active member and past board member of the Data Center Institute (AFCOM's think tank). Fodere participates in AFCOM webinars, Data Center World conferences, and co-authors industry publications with AFCOM.
• Data Center InstitutecoreStrategic or Co-development PartnerThe Data Center Institute is AFCOM's think tank focused on emerging trends around innovation, technological change, macro-economic shifts, and workforce dynamics shaping the data center industry. Tad Davies served as a board member for many years and continues to actively contribute to industry predictions and white papers.
• U.S. Small Business Administration (SBA)minorOthersThe SBA awarded Fodere Women Owned Small Business (WOSB) status in August 2020, making the company eligible for federal contracts set aside for the WOSB program.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Accenture: Global professional services firm with extensive cloud and infrastructure advisory and implementation capabilities. Comparable because its data center and cloud strategy teams compete for the same enterprise IT transformation engagements as Fodere.
• Cushman & Wakefield: Global commercial real estate services firm with a Data Center Advisory Group offering strategy, transaction, and project advisory. Comparable because it serves enterprise clients on data center site selection, leasing, and operational strategy similar to Fodere's offerings.
• IDC: Global market intelligence and advisory firm providing IT infrastructure and data center research and consulting. Comparable because it serves enterprise technology decision-makers with strategic advisory that overlaps with Fodere's data center strategy engagements.
• JLL (Jones Lang LaSalle): Global real estate and investment management firm with a data center advisory practice covering site selection, facility strategy, and capital planning. Comparable because it addresses the same enterprise data center facility and strategy needs, though as part of a much broader commercial real estate platform.
• CBRE Group: Global real estate services firm with a dedicated Data Center Solutions group providing advisory, transaction, and project management services. Comparable because it competes for the same data center strategy, colocation, and build-vs-buy engagements but at much larger scale and broader scope.
• KPMG: Big Four professional services firm with technology advisory and data center transformation practices. Comparable because it provides enterprise IT and infrastructure strategy consulting overlapping with Fodere's CIO advisory and build-vs-buy offerings.
• Gartner: Leading IT research and advisory firm covering infrastructure, cloud, and data center strategy. Comparable because enterprise CIOs engage Gartner for independent guidance that overlaps with Fodere's CIO/IT advisory and build-vs-buy services.
• Deloitte: Global professional services firm with a dedicated data center and cloud infrastructure advisory practice. Comparable because its technology consulting teams advise enterprise clients on data center strategy, transformation, and procurement at much larger scale.

Direct peers

• Uptime Institute: Independent advisory organization focused on data center performance, efficiency, and tier certification. Comparable because it offers vendor-neutral consulting, assessments, and education serving the same enterprise data center operators that Fodere advises.
• 451 Research (S&P Global): Independent IT and data center industry research and advisory firm (now part of S&P Global) providing strategic insight to enterprise infrastructure buyers. Comparable because it delivers vendor-neutral data center and cloud advisory that directly overlaps with Fodere's positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/fodere-consulting

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FODERE