Alternéo

Urban Public Transportationalterneo.re

Company typePrivate
Founded-
HeadquartersSaint-Pierre
Headcount—
GTM typeB2C
OfferingServices

Alternéo firmographics

Firmographics

Name: Alternéo
Legal name: SEMITTEL
Website: https://alterneo.re
Company type: Private
Operating status: Operating
Ownership category
akta.pro rank

Alternéo industry classification

Industry

Product category: Urban Public Transportation
NAICS: Bus and Other Motor Vehicle Transit Systems (485113)
SIC: Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)
akta.pro primary industry: Public Transit Bus Operators (Municipal/Regional) (TLAFAAAI)
akta.pro secondary industry: Shared Mobility (Carshare, Bikeshare, Scootershare) (TLAFAAAO)

Keywords

Urban public transport
Bus network services
Demand responsive transport
Bike sharing service
Contactless ticketing systems

Where Alternéo is headquartered

Location

Headquarters

HQ city: Saint-Pierre

Offices3 records

Markets served

Alternéo business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

Public Transport Fares: Revenue generated from ticket sales, subscriptions, and occasional travel passes. Fare types include single tickets, 10-journey passes, day passes, monthly and annual subscriptions. Ticketing available through agencies, bus, automatic distributors, and mobile M-Ticket app.

Pricing tiers

Model	Billing	Price
Transaction based/ take rate	Pay-as-you-go	Occasional travel tickets
Subscription	Annual	Subscription plans
One time/ perpetual license	Pay-as-you-go	Contactless card replacement

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Alternéo product offering

Product offering

Core offering

Alternéo operates the urban public transport network of CIVIS on Réunion Island (France), serving six communes with 50 bus lines and 101 vehicles that transport around 21,000 passengers daily. The offering combines fixed-route bus services with on-demand transport (TAD'néo / Mobinéo), bike sharing (Altervélo Libre and Longue Durée), car sharing (Autopartage), night bus (Noctambus), school transport, and a seasonal panoramic tourist bus, supported by the Pass'nGo contactless smart card and the M-Ticket mobile application.

Product overview

Alternéo is the commercial brand of the CIVIS urban public transport network serving southern Réunion Island. The offering consists of a core transit platform providing fixed-route bus services across 50 lines (101 vehicles, 21,000 daily passengers) supplemented by on-demand transport (TAD'néo/Mobinéo), active mobility options (bike sharing, long-term bike rental, car sharing), and a seasonal panoramic bus tour. The digital ecosystem includes the Pass'nGo contactless ticketing system, M-Ticket mobile app, real-time journey planning, schedules, and disruption information. The company also provides an Open Data portal with public APIs for developer access to transit data under ODbL licensing.

Differentiator

Problem solved

Functional benefit

Brands

Pass'nGo: Contactless card and ticket system for loading subscriptions and occasional tickets
M-Ticket
TAD'néo / Mobinéo
Altervélo
Noctambus
Autopartage
Transports scolaires

Products and services

Alternéo Bus Network The main urban public transport service for residents and visitors of the CIVIS territory (Saint-Pierre, Saint-Louis, Petite-Ile, L'Etang-Salé, Cilaos, and Les Avirons), providing scheduled fixed-route bus transport on 50 lines with a fleet of 101 vehicles.
Pass'nGo Rechargeable contactless smart card system that lets passengers load subscriptions and occasional tickets; available in nominative, declarative, and anonymous variants and able to hold multiple transport titles at once.
M-Ticket Mobile application for Android and iOS that allows passengers to purchase and validate transport tickets directly from their smartphone, eliminating the need for a physical ticket.
TAD'néo / Mobinéo Demand-responsive transport service operating in zones with limited fixed-route coverage; passengers can book rides in advance for on-demand pickup and drop-off.
Altervélo Libre Self-service bike sharing service allowing users to rent bicycles for short-term use at designated stations throughout the CIVIS territory.
Altervélo Longue Durée Long-term bicycle rental service designed for extended use beyond the short-term Altervélo Libre bike-sharing trips.
Autopartage Car sharing service allowing users to access shared vehicles for transportation needs across the CIVIS territory.
Noctambus Night bus service operating during late hours to provide nocturnal transportation across the CIVIS territory.
Transports scolaires Dedicated school transport service providing student transportation to and from educational institutions within the CIVIS territory.
Bus panoramique Seasonal panoramic bus tour service offering scenic views of the Route aux 400 virages (Road of 400 Bends) in Cilaos, available at standard bus ticket prices and purchasable via the M-Ticket application.
Open Service (Open Data) Open Data portal with public APIs and web services providing developers with access to Alternéo transit data such as schedules, routes, stops, and real-time disruption information, licensed under ODbL (Open Database License).

Companies that use Alternéo

Customer profile

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Alternéo technology and API

Technology

Technology focussed No

API detail

Has API: Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Alternéo partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

CINEO (Groupement d'entreprises)coreStrategic or Co-development PartnerCINEO is the business group awarded the Délégation de Service Public (public service delegation) contract for operating the CIVIS urban transport network. SEMITTEL operates as the mandataire of this group to manage the Alternéo network.
CitywaycoreTechnology or IntegrationCityway designed and developed the Alternéo digital platform including the website, journey planning tools, ticketing system, and open data portal. The technology platform powers all customer-facing services.
SFRminorOthersSFR provides web hosting services for the alterneo.re website and digital infrastructure.
SEMITTELcoreStrategic or Co-development PartnerSEMITTEL is the operating entity (mandataire) of the CINEO group for the Délégation de Service Public, responsible for managing the Alternéo public transport network on behalf of CIVIS.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Alternéo competitors and assessment

Company assessment

Broad incumbents

Keolis: French public transport operator and SNCF subsidiary running dozens of urban and intercity bus/rail networks in France and internationally. Comparable as a major DSP concession competitor and potential bidder on the CIVIS contract.
Transdev: Global public transport operator active across France and overseas territories (and parent of Citalis on Réunion). Comparable as a broad incumbent that Alternéo must compete against for DSP renewals and is also the likely replacement operator.
RATP Dev: International subsidiary of RATP Group operating urban transit networks across France and overseas. Comparable as a broad incumbent that competes for French overseas-territory DSPs and could replace CINEO at contract renewal.

Regional players

Compagnie de Transports de l'Ouest (CTO): Historical operating entity for western Réunion bus services, now rebranded under Kar'Ouest. Comparable as a fellow DSP-style urban bus operator on the same island sharing regulatory and labor market conditions.
SNCF TER Réunion: Rail operator on Réunion Island operated by SNCF. Comparable as the other organized public transport mode on the island, with overlapping rider base and potential intermodal complementarity (and competition) with Alternéo.
Car Jaune: Interurban bus operator on Réunion Island, also serving CIVIS-area destinations. Comparable as a fellow public bus network under the regional mobility ecosystem where Alternéo competes for intermodal rider share.
Kar'Ouest: Public transit operator for the western Réunion intercommunality (TCO). Comparable as a sister DSP-run urban bus network on Réunion serving a similar commuter population with multimodal extensions.

Direct peers

Citalis: Urban transit operator serving the northern Réunion basin (Saint-Denis area), operated by Transdev. Closest direct functional peer — same business model (DSP concession, urban bus network), same island regulatory and demographic context.
Ilévia: Public transit operator for the Lille metropolitan area in northern France (operated by Keolis). Comparable as a mid-sized urban bus/tram DSP operator of similar passenger scale and multimodal ambition.

Others

Cityway: Technology vendor that built Alternéo's journey planner, ticketing, and Open Data platform. Comparable as the enabling technology partner whose product roadmap and pricing directly shape Alternéo's digital capabilities and unit economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Alternéo compliance and trust

Trust signal

Compliance2 records

Alternéo financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Alternéo leadership team

Management profile

Number of profiles

Profiles1 record

Alternéo funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Alternéo M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alternéo

What does Alternéo do?

Is Alternéo a public or private company?

Alternéo is a private company. It is classified as corporate owned and is currently operating.

When was Alternéo founded?

Alternéo was founded in -1.

Where is Alternéo based?

Alternéo is headquartered in Saint-Pierre.

How does Alternéo make money?

One revenue line is on record: public Transport Fares.

Who are Alternéo's main competitors?

Broad incumbents on record are Keolis, Transdev and RATP Dev. Regional players are Compagnie de Transports de l'Ouest (CTO), SNCF TER Réunion, Car Jaune and Kar'Ouest. Direct peers are Citalis and Ilévia. Cityway is listed as an others.

Does Alternéo have an API?

Yes. Alternéo provides public Open Data APIs and webservices through its Open Service portal, enabling developers to access real-time transit data including routes, schedules, disruptions, and stop information. Developers can request an API key through the member registration page to access the Open Data services. Data is provided under ODbL (Open Database License) and includes GTFS-format schedule data. Developer documentation is at cityway-alterneo.3scale.net/docs.

What industry is Alternéo in?

Alternéo's product category is Urban Public Transportation. Its primary akta.pro industry code is TLAFAAAI, Public Transit Bus Operators (Municipal/Regional), with a secondary code of TLAFAAAO, Shared Mobility (Carshare, Bikeshare, Scootershare). Its NAICS code is 485113 and its SIC code is 4100.