avdata
Avdata is an Australian family-owned company that provides billing, usage monitoring, and access control services to airport owners, truckwash operators, and water and waste facility operators across Australia using its proprietary MACS*Plus* touch-key platform.
- Company typePrivate
- Founded1998
- HeadquartersMitchell, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What avdata does
Avdata is an Australian family-owned company founded in 1998 that provides outsourced billing, usage monitoring, and access control services to operators of airports, truckwashes, and water and waste facilities. The company's core product is the MACS*Plus* (Monitoring and Access Control System Plus) platform, which combines rugged outdoor-rated controllers, iButton touch-memory read heads, solenoid valves, and wireless modems to identify users, switch service on or off (e.g., water flow), and transmit usage data back to Avdata's billing system. The technology stack is supplemented by an online member portal that gives clients access to usage data, reports, and configuration tools, including remote system reconfiguration without on-site visits.
Avdata earns revenue primarily through transaction-fee billing services: it calculates charges according to each client's individual rate structures, issues invoices, processes payments, collects revenue into a trust account, and deposits net proceeds monthly into client accounts. Additional revenue streams include hardware sales (iButton touch-keys), prepaid key credit for infrequent users, and direct sales of access control systems. The company operates a month-to-month service model with no long-term contracts, targeting airport owners (160+ across Australia), truckwash operators (100+), water and waste facility operators, and downstream livestock transporters who carry the 12,000+ active touch-keys enabling nationwide truckwash access.
The company's go-to-market is sales-led and relationship-driven rather than marketing-intensive, relying on direct outreach, obligation-free evaluations, and word-of-mouth referrals in a niche where it has operated for over 25 years. Avdata is headquartered in Mitchell, ACT, with a team of 1-10 employees, and operates exclusively in Australia with no international expansion, no external funding, and no disclosed partnerships or acquisitions.
avdata firmographics
Firmographics- Name
- avdata
- Legal name
- Avdata Australia
- Website
- https://avdata.com.au
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Avdata is an Australian family-owned company that provides billing, usage monitoring, and access control services to airport owners, truckwash operators, and water and waste facility operators across Australia using its proprietary MACS*Plus* touch-key platform.
- Ownership category
- akta.pro rank
avdata industry classification
Industry- Product category
- Access Control and Billing Systems
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Airports, Flying Fields & Airport Terminal Services (4581), Water Supply (4941)
- akta.pro primary industry
- Digital Self-Service & Customer Portals (web/mobile, e-bill, notifications, consumption dashboards) (EUANAIAI)
- akta.pro secondary industry
- iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG)
Keywords
Where avdata is headquartered
LocationHeadquarters
- HQ city
- Mitchell
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
avdata business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Airport Billing Services: Avdata provides billing services to airport owners, charging aircraft operators for landings, parking, and passenger charges. Revenue is collected into a trust account and deposited monthly into client accounts. Charges are calculated based on aircraft maximum take-off weight or flat fees per landing.
- Truckwash Billing Services: Billing services for truckwash operators who charge livestock transporters per minute of water usage. Avdata calculates bills according to each truckwash's specific rates and charges, sends invoices, processes payments, and deposits revenue monthly.
- Water and Waste Facility Billing: Monitoring and billing for standpipes and waste disposal stations. Clients can handle billing themselves or hand full responsibility to Avdata for monthly revenue payment.
- Touch-Key Sales: Sale of electronic touch-keys to transporters for accessing truckwashes and facility operators for access control. Keys can be purchased from saleyards or directly from Avdata.
- Prepaid Key Credit: Drivers who use truckwashes infrequently can preload touch-keys with credit for timed access to facilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Truckwash charge rates vary by facility |
| Usage-based | Monthly | Airport landing charges vary by facility |
| Unit Pricing | Pay-as-you-go | Touch-key pricing set by saleyards |
| Usage-based | Pay-as-you-go | Prepaid touch-key access |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
avdata product offering
Product offeringCore offering
Avdata provides tailored billing services and access control systems for airports, truckwashes, and water and waste facilities across Australia. The company's MACS*Plus* platform uses touch-memory read heads and ruggedised iButton touch-keys to control facility access and record usage data, which Avdata then processes into invoices, collects revenue into trust accounts, and deposits monthly into client accounts. It serves more than 160 airport owners, 100+ truckwashes, and standpipe/waste facility operators with usage-based billing and detailed online reporting.
Product overview
Avdata provides a unified hardware-and-service platform centered on the MACS*Plus* (Monitoring and Access Control System Plus) system, which uses rugged touch-memory read heads and iButton touch-keys to control facility access and record usage data for billing. The platform encompasses three main service offerings: Airport Billing Services (tracking landings, parking, and passenger charges across 160+ airports), the National Truckwash System (electronic touch-key access for approximately 100 truckwashes with 12,000+ active keys), and Water and Waste Solutions (standpipe access control and waste disposal monitoring). All three services share the same MACS*Plus* technology core, web portal for data access, and monthly billing/revenue deposit service, enabling clients to monitor usage and payments online.
Differentiator
Problem solved
Functional benefit
Products and services
- Airport Billing Services
Quantifiable outcome
- Trusted by more than 160 airport owners across Australia
- +3 more outcomes
Companies that use avdata
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
avdata technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
avdata partnerships and signals
Strategic signalScale indicators8 records
Recent moves5 records
Expansion highlights4 records
avdata competitors and assessment
Company assessmentBroad incumbents
- Sensus (Xylem): Sensus, now part of Xylem, provides smart meters, AMI networks, and utility data management for water and gas utilities. Comparable in the metering + data + billing workflow that Avdata addresses for water and waste.
- Badger Meter: Badger Meter manufactures water metering products and offers related software for utility billing and analytics. Closely comparable to Avdata's water metering and billing hardware/software stack, but at much larger global scale.
- Tyler Technologies: Tyler Technologies' Utility Billing solution serves municipal water, sewer, and waste billing needs at scale across the US. Comparable to Avdata's water/waste billing offering but as part of a much broader public-sector software portfolio.
- Aclara (Hubbell): Aclara, part of Hubbell, provides smart infrastructure solutions for electric, gas, and water utilities including AMI meters and consumer engagement. Comparable to Avdata's water-utility metering and customer-data workflow.
- Itron: Itron is a global leader in utility metering (water, gas, electric) and associated data collection and billing infrastructure. Overlaps with Avdata's metering/hardware business for water utilities at much larger scale and broader scope.
- Landis+Gyr: Landis+Gyr is a global smart-metering and grid-management company serving electricity, gas, and water utilities. Overlaps with Avdata's utility metering and managed-data-services concept at much larger scale.
Direct peers
- Harris Computer (InHance / Vertex utilities CIS): Harris Computer's utility CIS products (InHance, Vertex OneBill) provide customer information, billing, and consumption analytics for water, waste, and gas utilities — directly comparable to Avdata's metering-and-billing platform for water/waste operators.
- FATHOM Water Management: FATHOM provides cloud-based utility billing and customer information services for water utilities, closely mirroring Avdata's water/waste billing service line on a SaaS delivery model. Both target municipal and regional water/waste operators with outsourced billing.
Emerging players
- OPW Fueling Solutions (Dover): OPW provides fuel-site access control, identification systems, and payment/management software for truckstops and commercial fuel sites. Conceptually similar to Avdata's truckwash access-control + transaction-fee billing model, but for fuel rather than wash bays.
- Kamstrup: Kamstrup is a privately held Danish metering company focused on smart heat, water, and electricity meters plus related data analytics. Comparable to Avdata's focus on rugged metering hardware with embedded billing-readiness, but serving European utilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
avdata social profiles
Digital presenceavdata financial estimates
Financial estimateRevenue estimate
Valuation estimate
avdata leadership team
Management profileNumber of profiles
avdata funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
avdata M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about avdata
What does avdata do?
Avdata provides tailored billing services and access control systems for airports, truckwashes, and water and waste facilities across Australia. The company's MACS*Plus* platform uses touch-memory read heads and ruggedised iButton touch-keys to control facility access and record usage data, which Avdata then processes into invoices, collects revenue into trust accounts, and deposits monthly into client accounts. It serves more than 160 airport owners, 100+ truckwashes, and standpipe/waste facility operators with usage-based billing and detailed online reporting.
Is avdata a public or private company?
avdata is a private company. It is classified as family owned and is currently operating.
When was avdata founded?
avdata was founded in 1998. It employs 1 to 10 people.
Where is avdata based?
avdata is headquartered in Mitchell, Australia, in the Oceania region.
How does avdata make money?
Five revenue lines are on record. Airport Billing Services are the primary driver. The others are truckwash Billing Services, water and Waste Facility Billing, touch-Key Sales and prepaid Key Credit.
Who are avdata's main competitors?
Broad incumbents on record are Sensus (Xylem), Badger Meter, Tyler Technologies, Aclara (Hubbell), Itron and Landis+Gyr. Direct peers are Harris Computer (InHance / Vertex utilities CIS) and FATHOM Water Management. Emerging players are OPW Fueling Solutions (Dover) and Kamstrup.
Does avdata have an API?
No public API is recorded for avdata.
What industry is avdata in?
avdata's product category is Access Control and Billing Systems. Its primary akta.pro industry code is EUANAIAI, Digital Self-Service & Customer Portals (web/mobile, e-bill, notifications, consumption dashboards), with a secondary code of HDAEAHAG, iBPMS (Intelligent BPM Suites) & Process Automation Suites. Its NAICS code is 518 and its SIC code is 4581.