What Findus Norge As does

Findus Norge AS is a Norwegian frozen food producer and a subsidiary of UK-based Nomad Foods, the pan-European frozen food platform that also owns Bird's Eye and Goodfella's. The company produces and markets a portfolio of frozen convenience foods — including breaded fish products (Fish & Crisp), gluten-free fish fingers, stuffed fish (Kapteinens Fylte), ready meals (pasta, pytt i panne, Frozen Take Away, World Selection), frozen vegetables (broccoli, cauliflower, peas, asparagus beans, Brussels sprouts, wok mixes), and potato products (Chippy Chips) — sold primarily through Norwegian retail supermarket chains. All fish products are 100% MSC- or ASC-certified, and the company has a dedicated Foodservices division serving professional chefs and catering operators.

The company's underlying technology centers on fresh-steaming and flash-freezing vegetables within hours of harvest to preserve taste, texture, vitamins, and minerals, and on quick-freezing sustainably sourced fish to lock in freshness and nutrition. Packaging innovation includes 50% recycled plastic in the WOK product line. Sub-brands such as Green Cuisine (plant-based) and World Selection (international-inspired) extend the addressable consumer occasion beyond traditional frozen fish and vegetables.

The business model is a classic CPG wholesale-to-retail model: products are sold through Norwegian grocery chains, with revenue generated through unit volume at retail price points that are not publicly disclosed. Pricing is not on the website. There is no direct e-commerce channel listed; the website (findus.no) functions as a content and recipe hub rather than a transactional storefront. The company has no publicly disclosed revenue, no headcount disclosure, and no venture capital backing, operating as an integrated business unit within the Nomad Foods corporate structure.

Name

Findus Norge As

Legal name

Findus Norge AS

Website

https://findus.no

Company type

Private

Founded year

1941

Operating status

Operating

Short description

Findus Norge AS is a Norwegian frozen food producer offering fish, vegetables, ready meals, and snacks to Norwegian households through retail supermarket chains, operating as a subsidiary of Nomad Foods.

Ownership category

akta.pro rank

Product category

Frozen Foods

NAICS

Seafood Product Preparation and Packaging (31171), Frozen Specialty Food Manufacturing (311412), Frozen Food Manufacturing (31141), Packaged Frozen Food Merchant Wholesalers (42442)

SIC

Prepared Fresh Or Frozen Fish & Seafoods (2092), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Food And Kindred Products (2000)

akta.pro primary industry

Frozen Prepared Foods & Meals Manufacturing (AFAKACAH)

akta.pro secondary industries

Frozen Meat, Poultry & Seafood Manufacturing (AFAKACAG), Frozen Prepared Meat & Seafood Meals (AFANAFAC), Frozen Side Dishes (Vegetables, Potatoes, Grains) (CRADADAI), Frozen Ethnic & International Meals (CRADADAE), Frozen Foods Wholesale (Packaged & Private Label) (AFAIAHAA)

Keywords

• Frozen food products
• Frozen seafood
• Frozen vegetables
• Ready meals
• Frozen snacks

Headquarters

HQ city

Oslo

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Distribution channels1 record

Marketing channels3 records

Core offering

Findus Norge AS produces and distributes frozen food products including fish, vegetables, ready meals, snacks, and wok products for the Norwegian retail market. The company sells these products under multiple sub-brands (Fish & Crisp, Green Cuisine, Frozen Take Away, Kapteinens Fylte, World Selection) through Norwegian supermarket chains.

Product overview

Findus Norge AS is a Norwegian frozen food company offering a diverse portfolio of frozen food products across multiple categories. The product line includes fish products (Fish & Crisp breaded fillets and nuggets, gluten-free fish fingers, fish gratin), ready meals (pasta dishes, pytt i panne, frozen take-away meals), vegetables (broccoli & cauliflower, peas, asparagus beans, Brussels sprouts), and potato products (fries). The core offering centers on frozen convenience foods designed for quick preparation while maintaining nutritional value and taste. Products are distributed through retail channels and the company emphasizes sustainable sourcing with 100% MSC or ASC certified fish.

Differentiator

Problem solved

Functional benefit

Brands

• Fish & Crisp: Premium breaded fish product line inspired by British fish and chips tradition
• Green Cuisine
• Frozen Take Away
• Kapteinens Fylte
• World Selection

Products and services

• Fish & Crisp Frozen fish-based product line sold in Norwegian retail stores under the Fish & Crisp sub-brand.
• Green Cuisine Frozen vegetable-based product line sold in Norwegian retail stores under the Green Cuisine sub-brand.
• Frozen Take Away Frozen ready meals line designed for convenient at-home consumption by Norwegian consumers.
• Kapteinens Fylte Frozen stuffed fish products sold in Norwegian retail stores under the Kapteinens Fylte sub-brand.
• World Selection Frozen international cuisine and wok products sold in Norwegian retail stores under the World Selection sub-brand.

Quantifiable outcome

• Frozen food can reduce food waste by up to 47% compared to fresh alternatives
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Nomad FoodscoreOthersNomad Foods is identified as the parent company of Findus. Findus website links to www.nomadfoods.com as part of its corporate affiliations. Nomad Foods is a major European frozen food company.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Frosta: German frozen food manufacturer specializing in frozen vegetables, fish, and ready meals with a "100% natural" positioning. Directly competes with Findus in the frozen prepared-foods category with similar premium, sustainability-focused messaging.
• Bird's Eye: UK flagship frozen food brand owned by the same parent company (Nomad Foods). Offers an almost identical product portfolio of breaded fish, vegetables, and ready meals, making it the closest direct comparable in a different European market.
• Iglo: German frozen food brand under Nomad Foods offering fish fingers, vegetables, and ready meals. Directly comparable in category mix, target consumer, and brand maturity to Findus Norge within the same corporate portfolio.

Broad incumbents

• Tyson Foods: Global protein and prepared foods giant producing frozen chicken, fish, and ready meals. Competes with Findus's chicken-based ready meals and breaded fish products in selected European markets.
• Orkla Foods Norge: Norwegian food conglomerate operating multiple frozen and shelf-stable food brands in Norway. Competes with Findus across frozen vegetables, ready meals, and fish products within the same retail channels.
• Nomad Foods (parent): Pan-European frozen food group that owns Findus Norge, Bird's Eye, Iglo, and other brands. Provides portfolio-level strategic context and is the publicly listed parent (NYSE: NOMD) for benchmarking purposes.
• McCain Foods: Global frozen food leader best known for frozen potato products (fries) but expanding into ready meals and vegetables. Competes with Findus's Chippy Chips line and adjacent frozen meal categories across European retail.
• Dr. Oetker (Ristorante/Frozen): Major European frozen food company producing frozen pizza, ready meals, and fish products. Overlaps with Findus's ready meal and breaded fish categories in Norwegian retail.

Regional players

• Coop (Norwegian retailer private label): Norwegian retailer with an extensive frozen private-label range competing directly with Findus on price in Norwegian supermarkets. Represents the primary private-label competitive threat in the same channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Findus Norge As