Challenge Consultancy
Challenge Consultancy (Challenge EDI) is a Brighton-based, privately held EDI training and consulting firm founded in 1985, delivering bespoke courses, consulting, e-Learning, and training films to UK public sector, corporate, university, parliamentary, and charity clients.
- Company typePrivate
- Founded1985
- HeadquartersBrighton, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Challenge Consultancy does
Challenge Consultancy (trading as Challenge EDI, legal entity Challenge Training and Consulting Ltd) is a Brighton-headquartered, privately held EDI training and consulting firm founded in 1985 by Femi Otitoju. It delivers Equality, Diversity and Inclusion services to UK and international clients across public sector (government, fire, police, health), corporates (global multinationals, retail), universities, parliaments, and charities, via a panel of expert consultants and trainers.
The core offering combines face-to-face and online training courses (Unconscious Bias, Inclusive Leadership, Cultural Awareness, Managing Diversity, Dignity at Work, Anti-Bullying and Harassment) with consulting services (mediation, coaching, facilitation, EDI impact assessments, policy and strategy development, train-the-trainer). Bespoke content assets include the accredited 'Same Difference' e-Learning programme and the 'Fair's Fair' and 'Talk to Me' training films, the latter two through a global distribution partnership with Video Arts. Minimum six and maximum 18 delegates per session, with travel surcharges outside the M25.
Commercial mechanics are professional services-led: per-trainer/consultant day rates, VAT on top, 14-day invoicing with a 5% surcharge after 60 days, plus tiered cancellation fees and licensing/royalty income from films and e-Learning. Go-to-market is enterprise field sales via website enquiries, phone, and relationship-based referrals; no channel reseller model is used beyond the Video Arts distribution relationship. The company has no disclosed external funding, no parent, and operates with a founder-led small-team model.
Challenge Consultancy firmographics
Firmographics- Name
- Challenge Consultancy
- Legal name
- Challenge Training and Consulting Ltd
- Website
- https://challcon.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Challenge Consultancy (Challenge EDI) is a Brighton-based, privately held EDI training and consulting firm founded in 1985, delivering bespoke courses, consulting, e-Learning, and training films to UK public sector, corporate, university, parliamentary, and charity clients.
- Ownership category
- akta.pro rank
Where Challenge Consultancy is headquartered
LocationHeadquarters
- HQ city
- Brighton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Challenge Consultancy business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Training Delivery: Face-to-face and online training courses delivered to client organisations. Fees are charged per trainer or consultant, with minimum delegate requirements of 6 and maximum of 18 per session. Invoices due within 14 days.
- Consulting Services: Mediation, coaching, facilitation, EDI impact assessment, policy development, and bespoke consultancy engagements. Charged per consultant day or per engagement.
- Film and E-Learning Licensing: Distribution of proprietary training films (Fair's Fair, Talk to Me) and e-Learning programmes (Same Difference) to client organisations for staff induction and ongoing training.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Per engagement | Per trainer/consultant daily rate |
| Unit Pricing | Per engagement | Delegate-based training |
| Other | One-time | Cancellation fees |
| Other | Per engagement | Written reports |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Challenge Consultancy product offering
Product offeringCore offering
Challenge Consultancy (trading as Challenge EDI) delivers bespoke Equality, Diversity and Inclusion (EDI) training and consulting services to organisations across the UK. The company provides face-to-face and online training courses covering unconscious bias, inclusive leadership, cultural awareness, dignity at work, and anti-bullying, alongside consulting services such as mediation, coaching, EDI impact assessments, and policy development. It also produces proprietary e-learning programmes (Same Difference) and training films (Fair's Fair, Talk to Me) licensed to client organisations for staff induction and ongoing training.
Product overview
Challenge Consultancy (trading as Challenge EDI) offers a portfolio of Equality, Diversity and Inclusion training and consulting services. The core offering consists of face-to-face and online training courses covering Equality and Diversity topics (Unconscious Bias, Inclusive Leadership, Cultural Awareness, etc.) and Anti-Bullying and Harassment training. These are complemented by consulting services including Mediation/Coaching, EDI Impact Assessments, and Policy Development. The company also produces bespoke training films including the 'Same Difference' e-Learning programme and distributes resources like 'Fair's Fair' and 'Talk to me' through Video Arts. Bespoke films and Train the Trainer programmes provide customisation options for individual organisations.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 98% approval rating among training participants
- +3 more outcomes
Companies that use Challenge Consultancy
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles4 records
Challenge Consultancy technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Challenge Consultancy partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Video ArtscoreVideo Arts distributes Challenge EDI's proprietary training films 'Fair's Fair' and 'Talk to Me' globally. This distribution partnership enables Challenge's film-based training resources to reach organisations worldwide beyond their direct delivery capacity.
Scale indicators6 records
Recent moves1 record
Expansion highlights4 records
Challenge Consultancy competitors and assessment
Company assessmentDirect peers
- The Clear Company: UK-based equality, diversity and inclusion consultancy providing training, policy development and strategic advice to organisations across sectors — a directly comparable specialist competitor to Challenge in size and offering.
- Inclusive Employers: UK membership organisation (formerly ENEI) supporting employers on equality, diversity and inclusion. Delivers training, resources and consultancy comparable to Challenge's bespoke offerings, with strong brand recognition in the UK D&I space.
- EW Group: UK-based equality, diversity and inclusion training and consultancy firm. EW Group offers a similar portfolio of EDI training, consultancy and content development, and competes directly with Challenge for UK corporate and public-sector clients.
Broad incumbents
- Korn Ferry: Global organisational consulting firm with diversity, equity and inclusion advisory services as part of its talent management and leadership development portfolio.
- Mercer: Global consulting firm with a substantial diversity and inclusion practice serving multinational employers; offers broader HR and benefits consulting with EDI bundled into the portfolio rather than as a specialist offering.
- Deloitte: Big 4 professional services firm with a substantial human capital practice; offers inclusion and diversity consulting as part of broader transformation engagements that can undercut specialist firms on enterprise deals.
- PwC: Big 4 professional services firm with diversity and inclusion advisory services bundled with broader people and transformation consulting.
- Skillsoft: Global corporate learning and compliance training platform offering diversity, equity and inclusion courses as part of a broader enterprise learning and development portfolio; competes more on scale and content breadth than specialism.
Emerging players
- Purple: UK disability-focused inclusion consultancy and training provider. Narrower scope than Challenge but operates in the same EDI training market with comparable methodology, audience and bespoke delivery model.
- Mind Tools: UK-based professional development training provider offering soft skills, leadership and management content comparable to Challenge's training catalogue, with a stronger digital learning library and consumer/SMB reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Challenge Consultancy social profiles
Digital presenceChallenge Consultancy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Challenge Consultancy leadership team
Management profileNumber of profiles
Profiles4 records
Challenge Consultancy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Challenge Consultancy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Challenge Consultancy
What does Challenge Consultancy do?
Challenge Consultancy (trading as Challenge EDI) delivers bespoke Equality, Diversity and Inclusion (EDI) training and consulting services to organisations across the UK. The company provides face-to-face and online training courses covering unconscious bias, inclusive leadership, cultural awareness, dignity at work, and anti-bullying, alongside consulting services such as mediation, coaching, EDI impact assessments, and policy development. It also produces proprietary e-learning programmes (Same Difference) and training films (Fair's Fair, Talk to Me) licensed to client organisations for staff induction and ongoing training.
Is Challenge Consultancy a public or private company?
Challenge Consultancy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Challenge Consultancy founded?
Challenge Consultancy was founded in 1985. It employs 11 to 50 people.
Where is Challenge Consultancy based?
Challenge Consultancy is headquartered in Brighton, United Kingdom, in the Europe region.
How does Challenge Consultancy make money?
Three revenue lines are on record. Training Delivery is the primary driver. The others are consulting Services and film and E-Learning Licensing.
Who are Challenge Consultancy's main competitors?
Direct peers on record are The Clear Company, Inclusive Employers and EW Group. Broad incumbents are Korn Ferry, Mercer, Deloitte, PwC and Skillsoft. Emerging players are Purple and Mind Tools.
Does Challenge Consultancy have an API?
No public API is recorded for Challenge Consultancy.