YPSUM

Professional Hair Cutting Toolsypsum.it

YPSUM designs and sells a proprietary professional hair cutting tool and interchangeable Y-Blade cartridges (fine, medium, thick hair), serving professional stylists and resellers/distributors via quote-based direct sales and a professional training academy.

Company typePrivate
Founded-
HeadquartersMonticello Conte Otto, Italy
Headcount—
GTM typeB2B
OfferingHardware or Manufacturing

What YPSUM does

YPSUM, a brand owned and operated by Italy-based SAFE S.r.l., designs and sells a proprietary professional hair cutting system targeted at professional hairdressers and a secondary channel of resellers/distributors. The core product is the YPSUM Tool©, an innovative mechanical alternative to traditional scissors, paired with Y-Blades© — precision-engineered replaceable cartridges sold in three hair-type variants (fine, medium, thick), with a recommended replacement cadence of every 4-5 cuts that establishes a built-in consumable layer. The system supports nine distinct cutting techniques (Flat Zero, Sharp Zero, Side Carve, Side Twist, Contouring, Swirl) at 0° and 45° angles, applicable across cut, color, extension, and wig workflows.

YPSUM's commercial operations are anchored on a quote-based, direct-correspondence sales model: products are not transacted via standard e-commerce on the bilingual (English/Italian) ypsum.it website; instead, prospects complete request forms on product pages and are contacted by the sales team via email for pricing, with settlement via bank transfer. The company simultaneously operates a reserved professional area (email-gated demos and documentation) and recruits resellers/distributors as channel partners, while its CuttingYpsum Academy — scheduled to open its physical facility by end of 2025 with trainers already active in Italy — provides a training layer that ties stylists, channel partners, and brand identity into a single ecosystem.

The business is privately held (SAFE S.r.l., tax code 03033380241), headquartered in Monticello Conte Otto (registered office Cavazzale, VI), Italy, with operations described as an "emerging brand" in contemporary haircare. YPSUM has not disclosed external funding, revenue, or headcount, and its registered IP footprint consists of three trademarks (YPSUM©, YPSUM Tool©, Y-Blades©) without disclosed patents or broader regulatory clearances.

YPSUM firmographics

Firmographics

Name: YPSUM
Legal name: SAFE S.r.l.
Website: https://ypsum.it
Company type: Private
Operating status: Operating
Short description: YPSUM designs and sells a proprietary professional hair cutting tool and interchangeable Y-Blade cartridges (fine, medium, thick hair), serving professional stylists and resellers/distributors via quote-based direct sales and a professional training academy.
Ownership category
akta.pro rank

YPSUM industry classification

Industry

Product category: Professional Hair Cutting Tools
akta.pro industry: PRIMARYCRABALAD
Salon Hair Tools & Electricals (Dryers, Irons, Clippers)
Consumer Products & Retail/Beauty & Personal Care/Professional Salon & Spa Products
SECONDARYEDAOALAB
Hair Styling & Cutting
Education/Vocational, Technical & Trade Education/Beauty, Cosmetology & Personal Care Training
SECONDARYHSALAAAD
Haircutting & Styling Services
Home & Personal Services/Personal Care & Beauty Services/Hair Salons & Styling Services

Keywords

Professional haircutting tools
Interchangeable hair blades
Hair styling academy
Precision cutting instruments
Professional hair equipment

Where YPSUM is headquartered

Location

Headquarters

HQ city: Monticello Conte Otto
HQ country: Italy
HQ region: Europe

Offices2 records

Markets served

YPSUM business model

Business model

GTM type: B2B
Offering type: Hardware or Manufacturing
Cost components: Supply Chain, Operations, Marketing or Sales, Personnel

Revenue model

YPSUM Tool Sales: One-time hardware sales of the YPSUM Tool, which includes the cutting instrument, 9 Y-Blades (3 fine, 3 medium, 3 thick), user guide, and 24/7 customer support.
Y-Blade Refills: Replacement blade purchases for the YPSUM Tool. Blades are designed for precision cutting and require replacement after 4-5 cuts for optimal performance.

Pricing tiers

Model	Billing	Price
Other	Pay-as-you-go	Quote-based pricing for YPSUM Tool and Y-Blade refills

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

YPSUM product offering

Product offering

Core offering

YPSUM designs, manufactures, and sells a proprietary professional hair cutting instrument, the YPSUM Tool©, featuring an interchangeable Y-Blade© system available in fine, medium, and thick variants. The Multi-Angle Cutting System supports nine distinct cutting techniques in a single tool, replacing multiple conventional scissors. The company also operates CuttingYpsum Academy, a training and education program for professional stylists.

Product overview

YPSUM is a professional hair styling tool company offering a unified product portfolio consisting of the YPSUM Tool© (the core cutting instrument), Y-Blades© (replaceable blade cartridges available in three variants for fine, medium, and thick hair), and CuttingYpsum Academy (training services). The tool is designed as a complement to traditional scissors, providing hair professionals with precision cutting capabilities. Products are sold directly through the company website via a request-based ordering process rather than traditional e-commerce.

Differentiator

Problem solved

Functional benefit

Products and services

YPSUM Tool

Quantifiable outcome

Faster execution time compared to traditional scissors
+2 more outcomes

Companies that use YPSUM

Customer profile

Segments2 records

Ideal customer profiles2 records

YPSUM technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

YPSUM partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

YPSUM competitors and assessment

Company assessment

Broad incumbents

Andis: US-based manufacturer of professional hair clippers, trimmers, and blades widely used in salons. Comparable because it sells precision cutting hardware with replaceable blade consumables to the same professional stylist customer base.
BaByliss Pro: Professional hair styling tools brand offering dryers, straighteners, curling irons, and clippers for stylists. Comparable because it targets the same professional channel with hardware tools designed for salon use.
Hot Tools: Established professional hot-tools brand (curling irons, dryers) widely distributed through beauty supply and salons. Comparable because of its professional salon-channel focus on hair styling hardware.
Wahl: Long-established global manufacturer of professional hair clippers, trimmers, and styling tools sold through salons and barbershops. Comparable because it operates in the same professional hair-tools category with hardware-plus-consumables economics targeting stylists.
Dyson (Hair care): Premium technology brand that has entered professional hair tools (Supersonic, Airwrap). Comparable because it pairs proprietary engineering with a premium positioning aimed at stylists and stylists' clients, redefining an existing tool category.

Direct peers

Joewell: Japanese premium professional hair scissors brand widely used in high-end salons. Comparable because it represents the incumbent professional cutting tool category that YPSUM positions itself as a complementary alternative to.
Kamisori: Premium Japanese-crafted professional hair shears brand sold directly to stylists. Comparable as a high-end professional cutting-tool peer competing in the same craft category YPSUM targets.
Jaguar (scissors brand): Solingen-based premium professional hair scissors brand sold exclusively through certified salon channels. Comparable because it is a professional cutting-tool incumbent that YPSUM directly competes with/positions alongside.
Denman: Heritage professional hair tools brand best known for brushes and combs used by stylists globally. Comparable because it sells branded, purpose-built styling tools through professional salon channels with category-defining branding.

Emerging players

Shark Beauty: Emerging competitor in the premium styling-tool category leveraging technology-led branding. Comparable because it targets the same hair-styling tool market with novel, patented hardware approaches.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

YPSUM financial estimates

Financial estimate

Revenue estimate

Valuation estimate

YPSUM leadership team

Management profile

Number of profiles

YPSUM funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

YPSUM M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about YPSUM

What does YPSUM do?

Is YPSUM a public or private company?

YPSUM is a private company. It is classified as unknown and is currently operating.

When was YPSUM founded?

YPSUM was founded in -1.

Where is YPSUM based?

YPSUM is headquartered in Monticello Conte Otto, Italy, in the Europe region.

How does YPSUM make money?

Two revenue lines are on record. YPSUM Tool Sales are the primary driver. The others are Y-Blade Refills.

Who are YPSUM's main competitors?

Broad incumbents on record are Andis, BaByliss Pro, Hot Tools, Wahl and Dyson (Hair care). Direct peers are Joewell, Kamisori, Jaguar (scissors brand) and Denman. Shark Beauty is listed as an emerging player.

Does YPSUM have an API?

No public API is recorded for YPSUM.

What industry is YPSUM in?

YPSUM's product category is Professional Hair Cutting Tools. Its primary akta.pro industry code is CRABALAD, Salon Hair Tools & Electricals (Dryers, Irons, Clippers), with a secondary code of EDAOALAB, Hair Styling & Cutting.