What Sebrae does

Sebrae is a Brazilian non-profit organization that provides training, advisory services, and resources to micro and small business entrepreneurs. According to the source material, its offering is described as a unified service focused on small business development, helping entrepreneurs open, formalize, and grow their businesses, rather than a technology product portfolio. The institution operates under the brand "Sebrae" through its website (sebrae.com.br) and is positioned as a central support entity for the Brazilian small business ecosystem.

The organization's business model and revenue mechanics are not disclosed in the available source material. As a non-profit serving a distributed base of micro and small businesses, its funding sources, pricing, and go-to-market approach are unspecified. No customer segments, distribution channels, marketing channels, partnerships, awards, patents, subsidiaries, parent entity, management team, office locations, or operating geographies are disclosed. Its technology stack is explicitly noted as "Not disclosed in available source material," and no proprietary features, app, API, integrations, certifications, or product launches are documented.

The source data is materially thin: revenue, headcount, founded date, operating status, company type confirmation, and ownership structure are all marked as undetermined or unavailable. The legal name is "Sebrae" and the organization is categorized as non-profit with no public ticker, no app presence, and no disclosed subsidiaries or parent company. Without disclosed financials, leadership, or strategic action data, this analysis rests primarily on the institutional positioning described above.

Name

Sebrae

Legal name

Sebrae

Website

https://sebrae.com.br

Company type

Private

Founded year

1972

Headcount range

5,001–10,000 employees

Short description

Sebrae is a Brazilian non-profit organization that provides training, advisory services, and resources to micro and small business entrepreneurs across Brazil, helping them open, formalize, and grow their businesses.

Ownership category

akta.pro rank

Headquarters

HQ city

Brasília

HQ country

Brazil

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Core offering

Sebrae (Serviço Brasileiro de Apoio às Micro e Pequenas Empresas) is a Brazilian non-profit organization that provides advisory services, training, and resources to help entrepreneurs open, formalize, and grow their micro and small businesses. The organization delivers a unified service focused on small business development rather than a technology product portfolio, offering guidance and support across the lifecycle of a small enterprise.

Product overview

Sebrae (Serviço Brasileiro de Apoio às Micro e Pequenas Empresas) is a Brazilian business support organization that provides advisory services, training, and resources to help entrepreneurs open, formalize, and grow their businesses. The organization offers a unified service focused on small business development rather than a technology product portfolio.

Differentiator

Problem solved

Functional benefit

Products and services

• Entrepreneurship Advisory Services

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• BNDES (Banco Nacional de Desenvolvimento Econômico e Social): Brazilian national development bank providing financing, training, and support programs for micro, small, and medium enterprises. Comparable in mission to support SME development, though primarily a financial institution rather than a training provider.
• Endeavor: Global high-impact entrepreneurship support organization with strong Brazilian operations offering mentoring, networks, and programs for entrepreneurs. Comparable as a broader ecosystem player supporting SME growth, though focused on high-impact ventures rather than micro-businesses.
• Junior Achievement: Global non-profit delivering entrepreneurship and work-readiness education, including programs in Brazil. Comparable in mission (entrepreneurship education) and non-profit structure, though focused on youth audiences.

Direct peers

• SENAI (Serviço Nacional de Aprendizagem Industrial): Brazilian industrial training and support organization, sister institution within the 'S System,' providing technical training, consulting, and development services. Directly comparable in mandate, scale, and governance structure to Sebrae.
• SESC (Serviço Social do Comércio): Another 'S System' institution in Brazil offering social, educational, and development services funded through similar mandatory employer contributions. Comparable in institutional model and nationwide scale to Sebrae.
• SENAC (Serviço Nacional de Aprendizagem Comercial): Brazilian non-profit professional training organization that, like Sebrae, is part of Brazil's 'S System' and delivers training, advisory, and educational services to a defined segment of the workforce and businesses. Operates under an analogous institutional and funding structure.

Regional players

• SEBRAE-like counterparts (e.g., Canada's BDC, UK's Be The Business): BDC (Business Development Bank of Canada) is a Canadian government-backed institution providing financing, advisory, and training to small businesses. Comparable as a national small business development institution in a different geography, illustrating the cross-border category of state-backed SME support.

Emerging players

• Impact Hub: Global network of entrepreneurship hubs and innovation spaces offering incubation, training, and community for early-stage entrepreneurs. Comparable as a provider of entrepreneurship support services in a network/membership model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights4 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sebrae