dbk insurance solutions
DBK Insurance Solutions is a privately held, Wodonga-based insurance brokerage serving personal and commercial clients across Australia. It operates as a five-person Authorised Representative of Ausure and a Steadfast network member, placing policies across 18+ lines via direct consultation.
- Company typePrivate
- Founded2011
- HeadquartersWodonga, Australia
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What dbk insurance solutions does
DBK Insurance Solutions Pty Ltd is a privately held insurance brokerage based in Wodonga, Victoria, serving the Albury-Wodonga region and clients across Australia. Founded in 2011 by Lesley Bownds, a Certified Insurance Professional with 40+ years of industry experience, alongside co-founder Di Ryan, the firm operates as a five-person team delivering personal and commercial insurance broking services. The company is an Authorised Representative of Ausure Pty Ltd (AFSL 238433) and a member of the Steadfast network, which provides regulatory authorisation, multi-carrier access, and national marketing support.
The product portfolio spans 18+ insurance lines, split between personal insurance (home and contents, car, caravan and trailer, boat, landlords, and residential strata) and commercial insurance (business packages, commercial motor, fleet motor, heavy motor, workers compensation, public liability, professional indemnity, cyber, trade, farm, marine, and industrial special risks). Underlying technology is conventional: a website with product information, online claims submission forms, and contact inquiries, with no proprietary digital platform or AI capabilities. Service is delivered through direct consultation, phone, and face-to-face meetings at the Lawrence Street office.
The business model is sales-led professional services: revenue is generated on a commission basis by placing policies with multiple insurers on behalf of clients, with pricing customised per risk profile and contract cadences typically multi-year. Go-to-market relies on direct client relationships, referrals, the Steadfast network's national advertising, and the regional reputation of the principal. There are no external investors, no funding rounds, and no disclosed revenue figures; the firm operates as a self-sustaining regional practice with deep adviser expertise as its primary differentiator.
dbk insurance solutions firmographics
Firmographics- Name
- dbk insurance solutions
- Legal name
- DBK Insurance Solutions Pty Ltd
- Website
- https://dbkinsurance.com.au
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- DBK Insurance Solutions is a privately held, Wodonga-based insurance brokerage serving personal and commercial clients across Australia. It operates as a five-person Authorised Representative of Ausure and a Steadfast network member, placing policies across 18+ lines via direct consultation.
- Ownership category
- akta.pro rank
dbk insurance solutions industry classification
Industry- Product category
- Insurance Brokerage
- NAICS
- Insurance Agencies and Brokerages (52421)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Small Business BOP (Main Street) (FSAJAFAA)
- akta.pro secondary industries
- Mid-Market Commercial Package (Package Policies) (FSAJAFAB), Habitational / Residential Property Managers BOP (FSAJAFAN)
Keywords
Where dbk insurance solutions is headquartered
LocationHeadquarters
- HQ city
- Wodonga
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
dbk insurance solutions business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Insurance Broking Services: Revenue generated through insurance broking services, placing insurance policies on behalf of clients with various insurers. The company is an Authorised Representative of Ausure Pty Ltd and operates within the Steadfast network of insurance brokers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Customized insurance solutions tailored to individual client needs |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
dbk insurance solutions product offering
Product offeringCore offering
DBK Insurance Solutions is a regional insurance brokerage that places personal and commercial insurance policies on behalf of clients with multiple insurers. It acts as an Authorised Representative of Ausure Pty Ltd and a member of the Steadfast network, delivering tailored coverage across home, contents, motor, boat, caravan, landlords and strata on the personal side, and business packages, commercial and fleet motor, cyber, farm, industrial special risks, marine, professional indemnity, public liability, trade and workers compensation on the commercial side.
Product overview
DBK Insurance Solutions is an insurance broker offering a portfolio of personal and commercial insurance products. The personal insurance portfolio includes boat, car, caravan/trailer, home and contents, landlords, and residential strata insurance. The commercial insurance portfolio includes business insurance packages, commercial motor, cyber, farm, fleet motor, heavy motor, industrial special risks (ISR), marine, professional indemnity, public liability, trade, and workers compensation insurance. The company provides tailored solutions for individuals, families, and businesses across Australia, acting as an authorised representative of Ausure Pty Ltd.
Differentiator
Problem solved
Functional benefit
Products and services
- Home and Contents Insurance Flexible personal insurance protecting homes and belongings from fire, hailstorm, cyclone and other events, with new-for-old replacement of contents and building calculators to size coverage accurately. For homeowners and residents in the Albury-Wodonga region and across Australia.
- Car Insurance
- Boat Insurance
- Caravan and Trailer Insurance
- Landlords Insurance
- Residential Strata Insurance
- Business Insurance Packages
- Commercial Motor Insurance
- Fleet Motor Insurance
- Heavy Motor Insurance
- Cyber Insurance
- Farm Insurance
- Industrial Special Risks Insurance (ISR)
- Marine Insurance
- Professional Indemnity Insurance
- Public Liability Insurance
- Trade Insurance
- Workers Compensation Insurance
Companies that use dbk insurance solutions
Customer profileSegments3 records
Ideal customer profiles3 records
dbk insurance solutions technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
dbk insurance solutions partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Ausure Pty LtdcoreDBK Insurance Solutions is an Authorised Representative of Ausure Pty Ltd ABN 94 096 971 854 AFSL 238433. Ausure provides the regulatory authorization and compliance framework under which DBK operates as an insurance broker. All advisers are ASIC Tier 1 accredited Authorised Representatives of Ausure Pty Ltd.
- Steadfast NetworkcoreDBK Insurance Solutions is a member of the Steadfast network, one of Australia's largest general insurance broker networks. Steadfast provides access to multiple insurers, national marketing campaigns, and purchasing power benefits for member brokers. The partnership enables DBK to offer competitive coverage options from a wide range of insurers.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
dbk insurance solutions competitors and assessment
Company assessmentBroad incumbents
- Steadfast Group Limited: Steadfast is the ASX-listed parent of the broker network DBK belongs to. It is the largest aggregator of general insurance brokers in Australia and New Zealand, providing DBK with insurer access, marketing, and compliance infrastructure. Direct network-inclusion relationship rather than head-to-head competitor.
- Marsh Australia: Marsh is a global insurance broker and risk advisor with a strong Australian commercial lines practice. It competes with DBK on mid-market and larger commercial risks (ISR, professional indemnity, fleet) but is structured to serve enterprise rather than micro-SME clients.
- Aon Australia: Aon is a global insurance and reinsurance brokerage with a substantial Australian presence. It competes with DBK on commercial and personal lines offerings but at vastly larger scale, and serves as a comparator for commission structure, technology, and product breadth. Not a direct competitor on small regional accounts.
- Arthur J. Gallagher Australia: Gallagher is a major global insurance broker with a sizable Australian operation, particularly in commercial and specialty lines. It competes with DBK on fleet, commercial motor, and trade insurance but at a different scale and segment.
Emerging players
- BizCover: BizCover is an Australian insurtech platform that allows SMEs to compare and purchase business insurance online in minutes. It competes with DBK's small commercial lines business by offering instant, self-service quotation for trades, public liability, and basic business packages. Represents the digital disruption risk to DBK's traditional model.
- Strata Insurance Solutions: Strata Insurance Solutions is an Australian specialist broker focused on strata and residential property insurance, directly overlapping with one of DBK's core personal lines products (residential strata and landlords). A niche competitor for strata and habitational risks.
Direct peers
- Honan Insurance Group: Honan is a mid-sized Australian insurance broker with a similar SME and mid-market commercial focus, offering personal and commercial lines plus specialty capabilities. Comparable in business model and product breadth, though larger in scale and footprint.
- Insurance Brokers of Australia (IBA): IBA is a national network of independent insurance brokers operating across Australia, similar in go-to-market to DBK's Steadfast membership model. Both target SME and personal lines clients through local broker relationships. Direct competitor for sub-broker talent and regional books of business.
- Coverforce Insurance Broking: Coverforce is a competing Australian aggregator-owned insurance broker network that provides SME and mid-market brokers with AFSL authorization, insurer panels, and back-office services. Like DBK, its member brokers use Coverforce to access multiple insurers and serve regional clients. Closest head-to-head analog as a competing aggregator network.
Others
- Ausure Pty Ltd: Ausure is DBK's AFSL principal and parent aggregator. It provides the regulatory authorization under which DBK operates and is a direct comparator for sub-broker economics, compliance framework, and network benefits. Listed as a peer given its parent/sibling relationship to DBK's operating model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
dbk insurance solutions social profiles
Digital presencedbk insurance solutions financial estimates
Financial estimateRevenue estimate
Valuation estimate
dbk insurance solutions leadership team
Management profileNumber of profiles
Profiles5 records
dbk insurance solutions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
dbk insurance solutions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about dbk insurance solutions
What does dbk insurance solutions do?
DBK Insurance Solutions is a regional insurance brokerage that places personal and commercial insurance policies on behalf of clients with multiple insurers. It acts as an Authorised Representative of Ausure Pty Ltd and a member of the Steadfast network, delivering tailored coverage across home, contents, motor, boat, caravan, landlords and strata on the personal side, and business packages, commercial and fleet motor, cyber, farm, industrial special risks, marine, professional indemnity, public liability, trade and workers compensation on the commercial side.
Is dbk insurance solutions a public or private company?
dbk insurance solutions is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was dbk insurance solutions founded?
dbk insurance solutions was founded in 2011. It employs 1 to 10 people.
Where is dbk insurance solutions based?
dbk insurance solutions is headquartered in Wodonga, Australia, in the Oceania region.
How does dbk insurance solutions make money?
One revenue line is on record: insurance Broking Services.
Who are dbk insurance solutions's main competitors?
Broad incumbents on record are Steadfast Group Limited, Marsh Australia, Aon Australia and Arthur J. Gallagher Australia. Emerging players are BizCover and Strata Insurance Solutions. Direct peers are Honan Insurance Group, Insurance Brokers of Australia (IBA) and Coverforce Insurance Broking. Ausure Pty Ltd is listed as an others.
Does dbk insurance solutions have an API?
No public API is recorded for dbk insurance solutions.
What industry is dbk insurance solutions in?
dbk insurance solutions's product category is Insurance Brokerage. Its primary akta.pro industry code is FSAJAFAA, Small Business BOP (Main Street), with a secondary code of FSAJAFAB, Mid-Market Commercial Package (Package Policies). Its NAICS code is 52421 and its SIC code is 6411.