Dyrham Park Country Club

What Dyrham Park Country Club does

Dyrham Park Country Club is a privately held members' golf and country club operated by Dyrham Park Country Club Ltd, headquartered on Galley Lane in Barnet, Hertfordshire. The estate consists of over 200 acres of parkland anchored by a Grade-II listed Palladian Mansion, originally recorded as the 14th-century seat of the Durham family and renamed Dyrham Park in 1880; the current club was established in the early 1960s. The principal facility is an 18-hole parkland golf course (one of the first in Hertfordshire to carry slope ratings from all three tees), supported by 300+ yard driving range, 3-tiered chipping green, 9-hole putting green, practice nets, and two indoor academies equipped with SkyTrak launch monitors, C swing video analysis, putting lasers, and a centre-cup putting machine. The club extends well beyond golf to a heated outdoor swimming pool (May–September), four padel courts run in partnership with Rocks Lane, a Reformer Pilates studio operated with Jazzi Pilates, snooker tables, a Bridge club, fine-dining and bistro venues, five meeting rooms (capacity 6–150 delegates), the Grand Hall with Minstrel's Gallery for weddings and celebrations, and a Pro Shop that is a Ping Custom Fitting Room (the largest Ping demo range in Hertfordshire). No central software platform is disclosed; padel is managed via the PlayTomic app and the website is built on ClubNet.

The club serves approximately 650 members across age-tiered categories, plus visitors, golf societies, charities, corporate clients, and wedding/meeting bookers. Revenue is generated through roughly ten distinct streams: annual membership subscriptions (Full 7-day from £2,900, 5-day from £2,385, age-banded Executive £525–£2,875, Twilight £750, Winter £695, Junior £225, Junior Academy £265, Corporate and a Business Hub co-working tier at £120/month), visitor green fees, Pro Shop equipment sales (under TGI buying group membership), PGA-led coaching, society/corporate golf day packages (£60–£80 per person), weddings and celebrations, meeting room hire (£35 half-day / £50 full-day per delegate), swimming lessons, and usage-based padel court fees. Distribution is wholly direct: members and bookers transact via phone, email, online enquiry forms, the website, Twitter/X, the PlayTomic app, and on-site visit; corporate accounts (Woodhouse Estates, Wilson Wright, Riverstone Living) are managed directly. Customer acquisition relies on the public website, social media, email, society referrals, and the club's Junior Open (a Herts Order of Merit and Justin Rose Telegraph Junior Championship qualifier) as marketing channels.

Operationally the club is run under a private limited company structure with no disclosed parent or external investor, no patents or trademarks, and no M&A or funding history. The management team is anchored by Head Professional Matthew Blake (a Today's Golfer Top 50 coach and Ping Custom Fitter of the Year for England and Wales) and Assistant Head Professional James Noakes, who runs the Junior and Ladies academies. The club holds England Golf Safe Golf Accreditation and is a signatory of the R&A Women in Golf Charter. The pricing model and academy cohort size (~150 junior camp attendees per year since 2018) point to a relatively diversified base across individuals, corporates, and event bookers, though all revenue ultimately depends on the single physical estate.

Name

Dyrham Park Country Club

Legal name

Dyrham Park Country Club Ltd

Website

https://dyrhampark.com

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

1–10 employees

Short description

Dyrham Park Country Club is a privately held UK members' golf and country club on a 200-acre Grade-II listed estate in Barnet, Hertfordshire, operating an 18-hole parkland course, practice facilities, padel and Pilates courts, a swimming pool, and event spaces, serving approximately 650 members plus visitors, corporate clients, wedding parties, and meeting bookers.

Ownership category

akta.pro rank

Product category

Country Club and Golf Course Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)

akta.pro secondary industry

Golf Courses & Golf Facilities (MPAKAEAD)

Keywords

• Golf country club
• Country club membership
• Golf course facilities
• Wedding event venue
• Sports leisure club

Headquarters

HQ city

Barnet

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Membership Subscriptions: The club generates primary recurring revenue from membership subscriptions across multiple categories: Full 7-day (£2,900/year), 5-day (£2,385/year), Executive (£525–£2,875 depending on age band), Twilight (£750/year), Winter (£695/year), Corporate (£120/month for Business Hub), Junior Academy (£265/year), and Junior (£225/year).
2. Visitor Green Fees: Non-members and visitors pay green fees to play the 18-hole parkland course. Prices vary by season (summer vs winter) and package.
3. Pro Shop Sales: The on-site Pro Shop sells golf equipment, apparel and accessories, and provides club and trolley repairs. As a member of the TGI buying group (Europe's leading golf professional buying group), the shop offers competitive pricing across stocked brands and can supply additional brands through the group.
4. Golf Academy / Lessons: PGA Professionals Matthew Blake and James Noakes offer paid coaching programmes, including group sessions in the Ladies Academy and Mens & Womens Academy (from £650/year) and individual lessons.
5. Golf Day Packages: The club sells golf day packages to societies, charities, and corporate groups. Packages range from £60–£80 per person depending on season, including golf, catering, and optional enhancements.
6. Weddings & Celebrations: The Grand Hall, Minstrel's Gallery, and function rooms host weddings, celebrations, dinner dances, private parties, Bar and Bat Mitzvahs, and other events, generating food, beverage, and venue-hire revenue.
7. Meetings & Corporate Events: Five flexible meeting rooms (capacity 6–150 delegates) are hired for board meetings, training days, client events, and product launches. Delegate packages start from £35/person half-day and £50/person full-day.
8. Swimming Lessons: Resident swimming instructor Leigh Harvey provides swimming lessons for all ages and abilities, from babies (from 8 weeks old) to athletes.
9. Padel Court Fees: Revenue from padel court bookings by members (discounted) and non-members, managed via the PlayTomic app.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Dyrham Park Country Club operates a private members' golf and country club set on a 200-acre estate with a Grade-II listed Palladian Mansion in Barnet, Hertfordshire. It sells annual memberships across multiple tiers (Full 7-day, 5-day, Executive, Twilight, Winter, Corporate, Junior, Junior Academy) and provides access to an 18-hole parkland golf course, practice facilities, indoor golf academies, padel courts, outdoor swimming pool, snooker, bridge, Pilates, dining, and a Pro Shop. The club also hosts weddings, celebrations, corporate meetings, and golf day packages for outside groups.

Product overview

Dyrham Park Country Club is a traditional country club offering a comprehensive portfolio of golf, leisure, hospitality, and event services centered around a Grade-II listed Palladian Mansion set in 200 acres. The core product is the 18-hole parkland golf course complemented by diverse membership tiers (Full 7-day, 5-day, Executive, Twilight, Corporate, Winter, and Social/Summer memberships) catering to different lifestyles. The club provides extensive practice facilities including driving range, indoor academies with video analysis and launch monitors, and professional instruction through the Golf Academy. Beyond golf, the portfolio includes Padel Courts (4 courts via Rocks Lane partnership), Reformer Pilates Studio (via Jazzi Pilates partnership), heated swimming pool, snooker, and bridge facilities. Event services encompass Meeting & Conference Facilities (5 rooms, 6-150 delegates), Wedding Services, Celebration Events, and Golf Day Packages (Summer, Winter, and Christmas options). Additional offerings include the Pro Shop with Ping custom fitting, Business Hub coworking space, and academies for juniors, women, and general beginners. The approximately 650-member club positions itself as a family-oriented venue combining business and leisure.

Differentiator

Problem solved

Functional benefit

Products and services

• Full 7-Day Membership Annual subscription providing full 7-day access to all club facilities — the 18-hole parkland golf course, practice facilities, clubhouse, pool, padel courts, and social amenities — for member, spouse, and children under 21. From GBP 2,900 per year.
• 5-Day Golf 7-Day Social Membership Annual subscription providing 5-day access to the golf course and practice facilities with 7-day access to social facilities including pool, padel, and dining for the member, spouse, and children under 21. From GBP 2,385 per year.
• Executive Membership Age-banded annual membership for individuals aged 18-39, with progressive pricing from GBP 525 to GBP 2,875 depending on age bracket, providing access to golf and social facilities.
• Twilight Membership Annual subscription granting full practice-facility access anytime and restricted golf course access from 2:30 PM in summer and 12:00 PM in winter, with a discounted social add-on. From GBP 750 per year.
• Winter Membership Seasonal annual subscription allowing golfers to play the course and use club facilities during the winter months. From GBP 695 per year.
• Corporate Membership Limited annual membership package for businesses providing access to golf, clubhouse, and social facilities, plus brand promotion opportunities through tee sponsorship, website, and club brochures.
• Junior Academy Membership Annual subscription for juniors offering a Sunday afternoon group coaching session, course play afterwards, pathway to handicap, junior team and county playing opportunities, at a Safe Golf Accredited facility. GBP 265 per year.
• Junior Membership Annual subscription for juniors with a handicap index below a threshold who do not qualify for the Academy, granting playing rights. GBP 225 per year.
• Business Hub Co-working Membership Monthly co-working and networking membership providing access to the Hub and bar area 7 days a week (7am-9pm) and leisure facilities (excluding golf) during operational hours. GBP 120 per month; existing Dyrham Park members receive a waived joining fee.
• Women's Academy Annual beginner women's coaching programme with two monthly group coaching sessions led by a PGA Professional, discounted green fees with a full member, and an academy log book, with an Academy Plus option from GBP 1,300 per year including six individual lessons. From GBP 650 per year.
• Men's & Women's Academy (Beginner Pathway) Annual beginner pathway programme offering two monthly group coaching sessions with a PGA Professional, social meet-ups, unrestricted practice facility access, restricted golf course access, discounted green fees, and a buddy/mentor system. From GBP 650 per year.
• Individual Golf Lessons Paid one-to-one coaching delivered by PGA Head Professional Matthew Blake and Assistant Head Professional James Noakes using the indoor Swing Studio's putting lasers, video cameras, and SkyTrak launch monitor.
• 18-Hole Parkland Golf Course Access (Visitor Green Fees) Visitor green-fee access to the 18-hole parkland golf course with tree-lined fairways and water hazards, slope-rated from white, yellow, and red tees; pricing varies by season and package. Tee times are booked via the Pro Shop.
• Meeting & Conference Room Hire Hire of five flexible meeting and function rooms (Terrace Room up to 150 delegates, Cedar up to 50, Fountain up to 30, Garden up to 20, Board Room 6-8 delegates) for board meetings, training days, client events, and product launches. Half-day packages from GBP 35 plus VAT pp; full-day from GBP 50 plus VAT pp.
• Golf Day Packages (Summer, Winter, Christmas) Customisable golf day packages for societies, charities, and corporate groups, with summer (from GBP 80 pp) and winter/Christmas (from GBP 60 pp) tiers and a minimum of 12 players; include catering such as breakfast bap, tea and coffee, halfway-house refreshments, and one- or two-course meals.
• Wedding Venue Hire and Catering Wedding services using the Grade-II listed Palladian Mansion, the Grand Hall with Minstrel's Gallery, sumptuous function rooms, and 200 acres of parkland, with in-house catering for ceremonies and receptions.
• Celebration & Private Event Hosting Event hosting for dinner dances, private parties, Bar and Bat Mitzvahs, and corporate celebrations in the Grand Hall and function rooms with food, beverage, and venue-hire packages.
• Pro Shop and Ping Custom Fitting On-site golf retail shop stocking leading equipment, apparel, and accessories from Ping and other brands (including the largest range of Ping demonstration clubs in Hertfordshire), plus club and trolley repairs and Ping custom club fitting.
• Padel Court Bookings and Padel Membership Access to four deluxe padel courts operated in partnership with Rocks Lane Padel, with padel membership offering discounted court fees, advance booking privileges, and entry to the Dyrham Park Padel League; bookings managed via the PlayTomic app.
• Practice Facilities Comprehensive practice amenities including a 300-plus yard driving range, a 3-tiered chipping green with bunkers and mounds, four refurbished practice nets, a 9-hole putting green maintained to course standards, and two indoor academies with launch monitor and video analysis.
• Outdoor Heated Swimming Pool and Lessons Heated outdoor swimming pool open May to early September plus paid swimming lessons delivered by resident instructor Leigh Harvey for all ages and abilities, from babies (8 weeks old) to Commonwealth athletes.
• Reformer Pilates Studio Reformer Pilates studio located in the main clubhouse, operated in partnership with Jazzi Pilates, delivering a scheduled pilates programme and managed via www.jazzipilates.com.
• Snooker Facilities Two full-sized snooker tables on the second floor with panoramic views, run by a members-led Snooker Club meeting twice weekly with competitions and tournaments.
• Bridge Club Members' Bridge Club meeting every Wednesday from 11 AM in an air-conditioned card room, open to members, visitors, and players of all abilities.
• Clubhouse and Dining Clubhouse hospitality comprising the Grand Hall with Minstrel's Gallery, a formal dining room seating up to 140 guests, a bistro and bar area, and patio dining in summer months.
• Junior Open (Herts Order of Merit & Justin Rose Telegraph Junior Championship Qualifier)

Quantifiable outcome

• The club was one of the first in Hertfordshire to have its course slope rated from all three tees (white, yellow & red)
• +3 more outcomes

Named customers9 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Rocks Lane PadelcoreTechnology or IntegrationDyrham Park has partnered with Rocks Lane Padel to install four deluxe padel courts on the estate. Rocks Lane manages padel operations and integrates Dyrham Park into its broader padel network. Dyrham Park members benefit from advance court booking (14 days), complimentary spectator tickets to FIP, Grade 1 & Euro Padel League events at other Rocks Lane venues, and are automatically enrolled as padel members.
• Jazzi PilatesminorStrategic or Co-development PartnerDyrham Park has partnered with Jazzi Pilates to launch a brand new Reformer Pilates Studio located in the main clubhouse. Jazzi Pilates delivers the pilates programme and manages registrations via www.jazzipilates.com.
• Ping (Golf Equipment Brand)coreTechnology or IntegrationThe Pro Shop has converted part of its space into a dedicated Ping Room stocked with the latest Ping clubs and equipment, offering the largest range of Ping demonstration clubs in Hertfordshire. Matthew Blake won Ping Custom Fitter of the Year for England and Wales.
• TGI Buying GroupminorChannel Partner/ Reseller/ DistributorThe Pro Shop is a member of the TGI buying group, Europe's leading golf professional buying group. Membership enables the shop to offer competitive prices on all brands stocked and to supply a range of other brands through the group, expanding product selection.
• PlayTomic (App)coreTechnology or IntegrationDyrham Park uses the PlayTomic app for padel membership management and court bookings. Members register using the same email address as their Dyrham Park profile. Non-padel members can book courts two days in advance.
• Leigh Harvey (Swimming Instructor)minorStrategic or Co-development PartnerDyrham Park has partnered with Leigh Harvey, a qualified swimming instructor (qualified in Australia in 2002), to provide swimming lessons for members and their families. Classes are available for all ages and abilities, from babies (8 weeks old) to commonwealth athletes. Leigh offers member discounts.
• Herts Golf (Hertfordshire Golf Union)coreStrategic or Co-development PartnerDyrham Park's Junior Open serves as a Herts Order of Merit Qualifier 2026. The club's junior programme is aligned with the county golf development pathway.
• The R&A (Justin Rose Telegraph Junior Championship)coreStrategic or Co-development PartnerDyrham Park's Junior Open serves as a Justin Rose Telegraph Junior Championship Qualifier 2026, connecting the club's junior programme to a national junior golf pathway.
• England Golf (Safe Golf)coreStrategic or Co-development PartnerDyrham Park Country Club has met the standards required by England Golf and shares the mission to safeguard the welfare of children, young people, and adults in golf. The club is a Safe Golf Accredited facility and has signed the R&A Women in Golf Charter.
• Woodhouse EstatesminorOthersWoodhouse Estates is listed as a Corporate Member of Dyrham Park Country Club.
• Wilson WrightminorOthersWilson Wright is listed as a Corporate Member of Dyrham Park Country Club.
• Riverstone LivingminorOthersRiverstone Living is listed as a Corporate Member of Dyrham Park Country Club.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• The Belfry Hotel & Resort: Large UK golf resort with hotel, meetings, and leisure. Broader portfolio and scale than Dyrham Park, but operates an overlapping golf + events + corporate proposition.
• Wentworth Club: One of the UK's most prestigious private golf and country clubs, with broader portfolio (multiple championship courses, health club, events). Comparable on premium membership and Surrey/Hertfordshire-style catchment but materially larger.

Direct peers

• Stoke Park: Iconic country club, spa, and events venue near London. Compares on heritage estate, premium membership, weddings, and corporate hospitality within easy reach of the capital.
• The Grove: Luxury Hertfordshire golf, leisure, spa, and events resort within the same M25/A1 catchment as Dyrham Park. Directly comparable on high-end country-club proposition, weddings, and corporate offerings.
• Hanbury Manor (Marriott): Historic country club and hotel in Hertfordshire offering golf, leisure, weddings, and meetings. Directly comparable Hertfordshire heritage estate with similar multi-revenue model.
• East Sussex National Golf Resort & Spa: South East England country club/resort combining golf, leisure, spa, and events. Comparable integrated revenue stack though geographically distinct.
• Royal Mid-Surrey Golf Club: Historic members' golf club near London with traditional course, practice facilities, and clubhouse functions. Comparable on premium membership model and accessibility from the South East.
• The Oxfordshire Golf Club: Premium multi-purpose golf, leisure and events venue outside London. Comparable on combining high-end golf membership with weddings and corporate functions.
• Foxhills Club & Resort: Multi-sport members club and resort in Surrey offering golf, tennis, leisure, and extensive event hosting. Highly comparable multi-revenue country-club model with broader sport amenities.
• The Shire London: Seve Ballesteros-designed golf club in Hertfordshire/North London border. Closely comparable golf-led country club serving a similar affluent commuter catchment as Dyrham Park.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/DyrhamPark
• LinkedInlinkedin.com/company/dyrham-park

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dyrham Park Country Club