GoInvest
GoInvest operates a mobile-first stock trading app serving individual retail investors in Uzbekistan, offering remote account opening, no minimum deposit, and commission-free account maintenance. It is backed by licensed broker KAP DEPO and is majority-owned by fintech Paynet following a 2026 strategic investment.
- Company typePrivate
- Founded2025
- HeadquartersTashkent, Uzbekistan
- Headcount1–10
- GTM typeB2C
- OfferingServices
What GoInvest does
GoInvest is a mobile-first stock trading platform serving retail investors in Uzbekistan. The consumer-facing GOINVEST application, available on iOS and Android, enables remote account opening in approximately five minutes, commission-free account maintenance, and trading with no minimum deposit — features explicitly designed to remove the friction of traditional broker office visits and minimum-balance barriers. The product exposes portfolio management, charts, order books, and instrument data on a single mobile screen.
Underlying the app is KAP DEPO Investment Company (LLC KAPITAL-DEPOZIT), a licensed capital-market intermediary founded in June 2005 that holds three discrete regulatory licenses from Uzbekistan's capital market authority: Investment Advisor, Investment Intermediary, and Trust Management. KAP DEPO provides the regulated brokerage rails, while GOINVEST is the digital distribution layer. KAP DEPO serves over 4,000 investors, more than 90% of whom are individual retail clients, and reports cumulative trading volume above 5.3 trillion soums.
GoInvest monetizes solely through transaction fees on executed trades; account maintenance is free and there is no minimum deposit requirement, making revenue directly proportional to retail trading activity. Distribution is product-led growth via App Store and Google Play listings, supplemented by organic social channels (Telegram, Instagram, LinkedIn). In August 2026, Paynet — a major Uzbekistan fintech — announced a strategic investment of 17.2 billion soums (~$1.45M USD) through subsidiary FurtherIT to acquire a 51% controlling stake, positioning GoInvest as the regulated investment vehicle within a broader fintech ecosystem. KAP DEPO was recognized in 2023 by the National Association of Investment Institutes (NAII) as the best investment intermediary for retail investors.
GoInvest firmographics
Firmographics- Name
- GoInvest
- Legal name
- GOINVEST LLC
- Website
- https://goinvest.uz
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- GoInvest operates a mobile-first stock trading app serving individual retail investors in Uzbekistan, offering remote account opening, no minimum deposit, and commission-free account maintenance. It is backed by licensed broker KAP DEPO and is majority-owned by fintech Paynet following a 2026 strategic investment.
- Ownership category
- akta.pro rank
Where GoInvest is headquartered
LocationHeadquarters
- HQ city
- Tashkent
- HQ country
- Uzbekistan
- HQ region
- Asia
Offices1 record
Markets served
GoInvest business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Transaction-based trading fees: The platform charges users only when they trade. Account maintenance is free, making the revenue model purely transaction-based where fees are earned on each buy/sell execution.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Commission-free account maintenance with transaction fees only |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
GoInvest product offering
Product offeringCore offering
GoInvest operates the GOINVEST mobile application, the first mobile stock trading app in Uzbekistan, enabling retail and institutional investors to open brokerage accounts remotely and trade securities on the Uzbekistan Stock Exchange directly from a smartphone. The platform is operated by licensed investment intermediary KAP DEPO (LLC KAPITAL-DEPOZIT) and offers pay-as-you-go pricing with no minimum deposit and free account maintenance.
Product overview
GOINVEST is a mobile-first stock trading platform and application for the Uzbekistan capital market. The product consists of the GOINVEST mobile app (available on iOS and Android) combined with brokerage services provided by KAP DEPO Investment Company (LLC KAPITAL-DEPOZIT), its parent broker entity established in 2005. The app serves as the consumer-facing interface enabling retail investors to trade stocks, access portfolios, open accounts remotely, and manage investments from smartphones with no minimum deposit required, while KAP DEPO provides the underlying investment intermediary, investment advisor, and trust management licensing and infrastructure.
Differentiator
Problem solved
Functional benefit
Products and services
- GOINVEST Mobile Trading App
Quantifiable outcome
- 4,000+ investors served with over 5.3 trillion soums in trading volume
Companies that use GoInvest
Customer profileSegments1 record
Ideal customer profiles1 record
GoInvest technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
GoInvest partnerships and signals
Strategic signalScale indicators4 records
Recent moves4 records
Expansion highlights4 records
GoInvest competitors and assessment
Company assessmentBroad incumbents
- Interactive Brokers: Global online broker serving retail and institutional clients with multi-asset trading via desktop and mobile apps. Comparable as a multi-country securities broker with technology-led execution, though far larger and broader in scope.
- eToro: Global multi-asset trading platform with a mobile app and social-trading features, monetizing primarily via spreads/commissions on retail trades. Comparable in mobile distribution and retail-brokerage model.
- Robinhood: US mobile-first commission-based retail brokerage targeting self-directed investors with no minimum deposits. Closest Western analog to GoInvest's mobile-only, zero-friction, transaction-fee revenue model.
- Trading 212: Mobile-first commission-free brokerage offering equities, ETFs, and CFDs to retail investors across Europe. Similar app-led acquisition, commission-on-execution economics, and retail-investor target audience.
- Plus500: Listed multi-asset mobile trading platform monetizing via spreads/commissions on retail trades. Comparable mobile-only distribution and transaction-revenue model, though primarily CFD-focused.
- Webull: Mobile-first retail brokerage with no minimums, commission-based trading, and analytics-heavy UX. Comparable product-led growth playbook and self-directed retail positioning.
Direct peers
- Freedom Holding Corp: Public financial-services holding company with brokerage operations across Central Asia (Kazakhstan, Uzbekistan, Kyrgyzstan). Operates a digital retail brokerage (Freedom Finance / Freedom Broker) competing in the same regional market as GoInvest with overlapping retail-investor audiences.
- T-Investments (Tinkoff Investments): Mobile-first retail brokerage embedded in a CIS digital bank, offering commission-based equity trading with no minimum deposit and a self-serve app. Highly comparable business model to GoInvest in a neighboring emerging CIS market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
GoInvest social profiles
Digital presenceGoInvest financial estimates
Financial estimateRevenue estimate
Valuation estimate
GoInvest leadership team
Management profileNumber of profiles
GoInvest funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GoInvest M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GoInvest
What does GoInvest do?
GoInvest operates the GOINVEST mobile application, the first mobile stock trading app in Uzbekistan, enabling retail and institutional investors to open brokerage accounts remotely and trade securities on the Uzbekistan Stock Exchange directly from a smartphone. The platform is operated by licensed investment intermediary KAP DEPO (LLC KAPITAL-DEPOZIT) and offers pay-as-you-go pricing with no minimum deposit and free account maintenance.
Is GoInvest a public or private company?
GoInvest is a private company. It is classified as corporate owned and is currently operating.
When was GoInvest founded?
GoInvest was founded in 2025. It employs 1 to 10 people.
Where is GoInvest based?
GoInvest is headquartered in Tashkent, Uzbekistan, in the Asia region.
How does GoInvest make money?
One revenue line is on record: transaction-based trading fees.
Who are GoInvest's main competitors?
Broad incumbents on record are Interactive Brokers, eToro, Robinhood, Trading 212, Plus500 and Webull. Direct peers are Freedom Holding Corp and T-Investments (Tinkoff Investments).
Does GoInvest have an API?
No public API is recorded for GoInvest.