ausure horizon insurance

Name

ausure horizon insurance

Legal name

Ausure Pty Ltd

Website

https://ausurehorizon.com.au

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

Ausure Horizon Insurance is an Australian insurance brokerage network operating 250+ Authorized Representative brokers nationwide from Brisbane. It generates commission-based revenue from commercial and personal insurance placement under a Steadfast Group affiliation.

Ownership category

akta.pro rank

Product category

Insurance Brokerage

NAICS

Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411), Fire, Marine & Casualty Insurance (6331)

akta.pro primary industry

Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ)

Keywords

• Commercial insurance brokerage
• Business insurance solutions
• Professional indemnity coverage
• Small business insurance
• Claims management services

Headquarters

HQ city

Brisbane

HQ country

Australia

HQ region

Oceania

Offices9 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Commission: Ausure and its authorized representatives receive commission from insurers based on a percentage of the premium paid (excluding taxes, charges, and levies). Commission percentage ranges from 0% to 38% of the base premium. The representative receives a portion of this commission (e.g., 80% of commission as shown in FSG example).
2. Broker Fees: An additional broker fee may be charged to process policy cancellations or to cover the complexity of services provided. Fee amounts are not publicly disclosed.
3. Premium Funding Commission: If premium funding is arranged for clients, Ausure and its representatives receive commission from the funding provider, typically up to 4% of the funded premium amount.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Ausure Horizon Insurance is an Australian insurance brokerage network that connects authorized representative brokers with multiple insurers to arrange business and personal insurance policies. The firm operates under its own Australian Financial Services Licence (AFSL 238433) and provides broking services across commercial lines including tradie, farm, retail, hospitality, liability, and professional indemnity insurance, supported by dedicated claims management.

Product overview

Ausure is an insurance broking network operating as an Authorised Representative (AR) network, providing access to insurance products through over 250 brokers across Australia. The company offers a comprehensive portfolio of insurance products including Business Insurance, Trade Cover/Tradies Insurance, Retail & Hospitality Insurance, Farm Insurance, Public & Products Liability, Professional Indemnity, Management Liability, Cyber Insurance, Commercial Motor & Fleet, Plant and Machinery, Commercial Property, Landlord Insurance, Corporate Travel, Personal Accident, Transit & Logistics, Building & Construction, Trade Credit, Industrial Special Risks, and specialty products like PassportCard travel insurance. The network has access to policies from more than 150 national and international insurers and is part of the Steadfast Group.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Insurance
• Tradie Insurance
• Farm Insurance
• Retail Insurance
• Hospitality Insurance
• Liability Insurance
• Professional Indemnity Insurance
• Claims Management Service

Quantifiable outcome

• $25,000 premium saving for a property developer on ISR cover, reducing premium from $76,000 to $50,000 with improved coverage through broker collaboration
• +1 more outcomes

Named customers3 records

Segments7 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

20 partnerships are on record, tiered major, key, core and supporting.

• Melbourne City Football ClubmajorGTM or Marketing Partner · 1 January 2026Ausure is a sponsor of Melbourne City Football Club. Partnership announced in mid-2026, with Chris and Tara Shanks (Ausure network brokers) featured in coverage of the partnership.
• EIB Melbourne Insurance ServiceskeyChannel Partner/ Reseller/ Distributor · 1 January 2023EIB Melbourne joined Ausure as an Authorised Representative in 2023. Led by Director Kieran Lacey, it operates across the Greater Melbourne Area specializing in business insurance, management liability, professional indemnity, and private client coverage.
• Status Insurance BrokerskeyChannel Partner/ Reseller/ Distributor · 1 January 2023Status Insurance Brokers joined the Ausure network in 2023 with Director Taela Bloemers. Based in Ormeau, QLD on the Gold Coast. The team provides business insurance, tradie insurance, motor fleet, transit and logistics, plant and machinery, professional indemnity, and public liability insurance.
• 150+ National and International InsurerscoreOthersAusure has arrangements with a wide range of insurers and underwriters enabling access to policies from more than 150 national and international insurers. Key selected partners include Chubb, QBE, Allianz, Zurich, NTI, CGU, and Market Lane Insurance Group.
• Newcastle KnightsmajorGTM or Marketing PartnerAusure is a premium partner of the Newcastle Knights NRL team, marking the fourth consecutive year of collaboration in 2026. The partnership provides brand visibility on a national stage through broadcast matches, community engagement initiatives, and grassroots regional programs including NRL Hogs tours to remote communities.
• ChubbkeyGTM or Marketing PartnerMajor sponsor of Ausure events including the 30th Anniversary Conference Welcome Dinner (sponsored jointly with QBE) and the annual Bridge to Brisbane charity run. Chubb provides strategic support and exclusive arrangements for Ausure brokers.
• QBEkeyGTM or Marketing PartnerGold sponsor of the Ausure 30th Anniversary Conference Welcome Dinner (jointly with Chubb) and sponsor of the Young Achiever Award. QBE Qnect provides strategic support and exclusive arrangements.
• NTI LimitedkeyGTM or Marketing PartnerMajor sponsor of the Ausure Awards Gala Dinner and long-term Gold Sponsor. NTI supports the Ausure network with marine, transport, and specialized insurance products and provides placement support.
• Zurich InsurancekeyGTM or Marketing PartnerGold sponsor of the Ausure 30th Anniversary Conference, sponsor of the Sunset Cocktail Cruise (with Allianz), and key partner through the Z Zurich Foundation matching donations to RizeUp Australia up to $10,000. Head of AR Mel Starfield leads the partnership.
• Allianz InsurancekeyGTM or Marketing PartnerKey insurer partner awarded 'Mike Dunn Insurer of the Year' for the second consecutive year in 2026. Sponsor of the Sunset Cocktail Cruise (with Zurich). Allianz provides strategic support and exclusive arrangements for the Ausure network.
• Market Lane Insurance GroupkeyTechnology or IntegrationAwarded Underwriting Agency of the Year at the 2026 Ausure Conference. Provides specialized underwriting products and services to Ausure brokers.
• National Insurance Brokers Association (NIBA)keyOthersAusure is a member of NIBA and subscribes to and is bound by the Insurance Brokers Code of Practice. NIBA provides industry standards, training resources, and a framework for professional conduct.
• Australian Financial Complaints Authority (AFCA)keyOthersAusure is a member of AFCA, providing consumers and small businesses with access to independent dispute resolution for financial complaints. More complex complaints may take 45 days to resolve.
• RizeUp AustraliasupportingOthersAusure's Charity of Choice for the 2026 Conference. A national organization creating real, lasting change for families fleeing domestic and family violence. Donations matched by Z Zurich Foundation up to $10,000.
• Newcastle Insurance GroupkeyChannel Partner/ Reseller/ DistributorNewcastle Insurance Group joined Ausure in early 2025. Led by Gavin Walker, it is one of the Hunter region's leading business insurance brokers with over 25 years of experience. Principal Gavin Walker joined Ausure from a competitor AR network.
• InsuranceTek Pty LtdkeyChannel Partner/ Reseller/ DistributorInsuranceTek joined Ausure as the newest Authorised Representative, led by Principal Broker Mark Adams. Based in Mundaring, WA. Offers building and construction, business, commercial motor, farm, landlords, personal accident, plant and machinery, professional indemnity, public liability, retail, hospitality, and tradie insurance.
• DUAL AustraliasupportingGTM or Marketing PartnerDUAL is an underwriting agency partner supporting the Ausure network. Hosts the DUAL Advanced Adventure Program (Ausure participating since 2017) and the DUAL Signature Charity Event supporting the Black Dog Institute, which Ausure supports.
• Black Dog InstitutesupportingOthersLeading organization dedicated to improving mental health and preventing suicide through research, education, and innovation. Ausure supports the annual DUAL Signature Charity Event raising funds for the Black Dog Institute.
• Hollard InsurancesupportingGTM or Marketing PartnerHollard's Aspire Women Leaders Program is a year-long national initiative designed to recognize and develop the next generation of female leaders in insurance. Joanna King of Ausure Strategic Tasmania was selected from 60+ applicants with 26 women chosen. Previous participant includes Ausure CFO Ellie Laidlaw.
• Insuranet Insurance Brokers (Ausure Insuranet)keyChannel Partner/ Reseller/ DistributorBased in Canberra and founded by Matthew Bone, specializes in complex risk placements with a focus on ISR, construction and corporate insurance programs. Part of the Ausure Collective and collaborated with Newcastle Insurance Group on a $25,000 savings case.

Scale indicators9 records

Recent moves12 records

Expansion highlights4 records

Direct peers

• AUB Group Limited: ASX-listed Australian insurance broker network operating a partnership/aggregation model similar to Ausure, with multiple brokerage brands and a national footprint. Directly comparable as one of Australia's leading AR-style insurance broking groups.
• Honan Insurance Group: Australian mid-market commercial insurance brokerage offering tailored business insurance across similar SMB and corporate segments. Comparable in product breadth (commercial, professional indemnity, cyber) and client profile.
• Insurance House (IHG): Australian insurance broker network operating with a partnership/aggregation model across regional and metropolitan Australia. Comparable in target SMB and mid-market segments and AR-network style distribution.
• PSC Insurance Group: ASX-listed Australian specialty insurance broker group with a network of brokerages across commercial and specialty lines. Comparable in network structure and specialty lines focus (professional indemnity, management liability, ISR).
• Steadfast Network Brokers (broader Steadfast broker network): Other brokerages within the Steadfast Group network that Ausure is part of, sharing access to insurer arrangements, training, and Steadfast's infrastructure. Highly comparable business model and market positioning within Australia.

Broad incumbents

• Arthur J. Gallagher & Co (Australia): Global insurance broker with substantial Australian operations offering commercial, specialty, and risk management services. Overlaps with Ausure in commercial and specialty lines (cyber, management liability, ISR) but serves a broader market including large corporate and global clients.
• Aon (Australia): Global insurance and reinsurance broker operating in Australia across commercial, corporate, and specialty segments. Comparable in product range and advisory positioning, with significant scale advantage over Ausure.
• Marsh (Australia): Global insurance broker and risk advisor with significant Australian presence, competing across commercial, corporate, and specialty lines. Comparable in specialty placement capability (ISR, cyber, professional indemnity) but with much larger scale and global reach.

Emerging players

• BizCover: Australian digital-first commercial insurance broker targeting SMBs with an online quote-and-bind platform. Competes with Ausure in the SMB segment through a technology-enabled model rather than broker-led distribution.

Others

• Ansvar Insurance (specialty underwriting agency partnering with brokers): Australian specialty underwriting agency working through brokers like Ausure to deliver niche products (e.g., faith-based, community, professional lines). Comparable in underwriting agency awards (Market Lane won at Ausure) and the broader distribution ecosystem.

Market position

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/AusureInsurance
• LinkedInlinkedin.com/company/ausure-horizon-insurance

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ausure horizon insurance