What jvm.de does

Jung von Matt is an independent creative agency network headquartered in Hamburg, Germany, founded in 1991 and structured as Jung von Matt Aktiengesellschaft (AG). The company operates 39 wholly-owned specialised agencies across 10 countries (Germany, Austria, Switzerland, United Kingdom, Czech Republic, Poland, China, South Korea, and the United States) with approximately 1,349 employees from 41 nationalities. Its service portfolio spans full-service creative advertising, brand strategy, digital products, sports marketing, music and sonic branding, performance media, corporate communications, spatial experiences, and strategy consulting, organised under sub-brands including JvM SPORTS, JvM NERD, JvM TECH, JvM MUSIC, JvM IMPACT, BRAND IDENTITY, Milla & Partner, netzeffekt, JUNE, blish, and LEAP PARTNERS.

The company's underlying technology stack is composed primarily of partner platforms rather than proprietary infrastructure: JvM TECH delivers digital products, front-end and back-end development, UX/UI design, and composable headless architecture built on Contentful (with an in-house WEKit toolkit), Shopify, Scayle, and Bloomreach. Applied AI capability is limited to specific campaign contexts, notably the Imagine 1024 generative AI campaign trained on archaeological visual data for Archäologisches Landesmuseum BW and AI-powered brand voice work within JvM MUSIC. VR/AR experiences have been delivered for Apple Vision Pro (e.g., the ERGO Tinymap app). Pricing is quote-based and not publicly disclosed.

The business model is professional services with an enterprise-field-sales go-to-market: dedicated client service directors and account teams engage major brands through long-term partnerships and project-based mandates, with new business funnelled through [email protected], [email protected], and office-specific contacts. Revenue is generated across multiple specialised service lines (creative agency services, digital/tech, sports marketing, music and sound production, brand identity). Named enterprise customers span Automotive (BMW, MINI, SIXT, HYUNDAI, Opel, BVG), Sportswear (Adidas), Technology (Bosch), Finance (ERGO Group, Erste Group), Food and Beverage (HARIBO, BULDAK), Cosmetics (Cosnova), and Government and Nonprofit (Hamburg Marketing, Laut gegen Nazis, Archäologisches Landesmuseum BW). The company maintains 100% independent, employee-owned status with no disclosed private equity, venture capital, or parent company ownership.

Name

jvm.de

Legal name

Jung von Matt Aktiengesellschaft

Website

https://jvm.com

Company type

Private

Founded year

1991

Operating status

Operating

Short description

Jung von Matt is an independent Hamburg-based creative agency network operating 39 specialised agencies across 10 countries with 1,349 employees, providing enterprise clients with full-service advertising, brand strategy, digital products, sports marketing, music branding, and technology services.

Ownership category

akta.pro rank

Product category

Creative Advertising Services

NAICS

Advertising Agencies (541810), Graphic Design Services (54143)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Creative & Brand Campaign Development (BPAFAAAB)

akta.pro secondary industries

Creative Concepting & Campaign Development (BPAFAEAD), Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Environmental & Experiential Brand Design (Retail/Exhibit/Signage) (MPAAAEAG)

Keywords

• Creative advertising services
• Brand strategy consulting
• Digital marketing agency
• Sports marketing services
• Brand identity design

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices13 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Creative Agency Services: Full-service creative advertising including campaign development, brand strategy, and creative production across all media channels
2. Digital & Tech Services: Web development, digital product building, UX/UI design, and technology consulting through specialized TECH division
3. Sports Marketing: Sports marketing, athlete partnerships, and sports industry creative campaigns through dedicated SPORTS division
4. Music & Sound Production: Music-driven brand experiences including AI-powered brand voices and sonic branding
5. Brand Identity Services: Brand strategy, brand design, and brand identity development through specialized BRAND IDENTITY division

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Jung von Matt is a full-service independent creative agency group that develops marketing communications, brand strategies, and digital products for global enterprise brands. The agency offers creative campaign development, brand strategy and identity design, digital product building, sports marketing, media planning and buying, music-driven brand experiences, and spatial experiences through 39 specialized agencies across 10 countries.

Product overview

Jung von Matt is an independent global creative company from Europe founded in 1991 in Hamburg. The company operates as a network of specialized agencies across 34 offices in 10 countries with 1,349 employees and 41 nationalities. The core offering is full-service creative and marketing services including advertising, digital, social media, experiential marketing, and PR. The portfolio includes specialized sub-brands: JvM NERD (gaming, Web3, nerd culture), JvM TECH (digital products and technology development), JvM SPORTS (sports marketing), JvM MUSIC (music-driven brand experiences), JvM IMPACT (media planning and buying), Jung von Matt BRAND IDENTITY (brand strategy and design), JUNE (corporate communications), blish (production), Milla & Partner (spatial experiences), LEAP PARTNERS (strategy consulting), and netzeffekt (performance marketing). Each agency operates independently while sharing the JvM brand and philosophy of creative excellence.

Differentiator

Problem solved

Functional benefit

Brands

• JvM NERD: Full service creative and media agency for Gaming, Nerd-Culture, Fandom Communities, Web3 and Next-Generation Consumers
• JvM SPORTS
• JvM MUSIC
• JvM TECH
• JvM IMPACT
• Jung von Matt BRAND IDENTITY
• navos
• netzeffekt
• Milla & Partner
• 180heartbeats + Jung von Matt
• blish
• JUNE Corporate Communications
• LEAP PARTNERS

Products and services

• Jung von Matt Core Agency (Full-service creative advertising) Full-service independent creative agency offering advertising, social media, digital, CRM, experiential marketing, and point-of-sale materials for global enterprise brands across 34 offices.
• JvM SPORTS (Sports marketing) Sports marketing agency providing strategic and creative services for brands, athletes, clubs, associations, publishers, and start-ups, with campaigns, sponsorships, and sports business expertise. Named Agency of the Year 2024 in Germany and the US.
• JvM NERD (Gaming, Web3, and next-generation consumer marketing) Full-service creative and media agency for gaming, nerd-culture, fandom communities, Web3, and next-generation consumers, working with entertainment, gaming, and film industry clients.
• JvM TECH (Digital products and technology services) Digital products and technology agency specializing in user-centric design, front-end and back-end development, UI/UX design, innovation workshops, digital strategy, and technical consulting. Headless-first company partnering with Contentful, Shopify, Scayle, and Bloomreach.
• Jung von Matt BRAND IDENTITY Brand strategy and brand design agency helping clients create brand identities with purpose and strong personality, including brand modernization, visual identity systems, and brand design.
• JvM MUSIC (Music-driven brand experiences) Creative agency specialized in music-driven brand experiences, combining music culture, audio innovation, and brand storytelling, including AI-powered brand voices and sonic branding.
• JvM IMPACT (Media planning and buying) Full-service media agency specializing in comprehensive media solutions, including strategic consulting, planning, buying, activation, and data-driven marketing across paid media channels.
• netzeffekt (Performance marketing) Performance marketing agency specializing in digital marketing that turns traffic into sales through the optimal balance of media, UX, and data-driven insights. Offices in Munich and Vienna.
• Milla & Partner (Spatial experiences) Specialists for spatial experiences that design unique environments, events, exhibitions, trade fair stands, learning spaces, roadshows, and pop-up formats, headquartered in Stuttgart.
• JUNE Corporate Communications Corporate communications agency specializing in communication strategy, media and public relations, corporate publishing, CEO positioning, change communication, and crisis communications.
• LEAP PARTNERS (Strategy and innovation consultancy) Strategy and innovation consultancy partnering with leaders to find new and sustainable ways to grow, including vision and business strategy, CMO-Agenda development, and business transformation initiatives.
• blish (Production agency) Production agency offering corporate and desktop publishing, graphics, creative retouching, image processing, motion design, display advertising, and photography for asset creation.
• Jung von Matt DONAU (Austria) Austria's most awarded creative agency for brand communication, creating outstanding communication solutions for partners and clients in Austria with 84 employees.
• 180heartbeats + Jung von Matt (Poland) Independent creative agency with strong digital competence, specializing in branding, communication, brand experience events, and tech applications for Polish and international markets, with 460+ awards including 22 EFFIEs.
• KASPEN/Jung von Matt (Czech Republic) Czech creative agency enhancing brand performance since 2002 through strategic insight and bold creativity, serving 5 markets with 30 professionals.
• navos (Public dialogue consultants) Public dialogue consultants specializing in corporate communications and public relations.

Quantifiable outcome

• 10.5B impressions for #LikeABosch campaign - YouTube Leaderboard Top 5
• +4 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• ScaylecoreTechnology or IntegrationStrategic eCommerce partnership where Scayle and JvM TECH provide combined technology and services with outstanding user and brand experiences to help businesses grow. Partnership focuses on integrating Scayle's technology with JvM TECH's services for digital flagship stores.
• ContentfulcoreTechnology or IntegrationHeadless content platform partnership where JvM TECH builds on Contentful and developed WEKit, a Contentful-centered toolkit for high velocity content sites. JvM TECH is positioned as a headless-first company partnered with Contentful.
• ShopifycoreTechnology or IntegrationECommerce partnership where Shopify provides the platform tools and JvM TECH brings brands Momentum through ideas, bespoke brand experiences and technical execution. Both partners share love for composable architecture.

Scale indicators21 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Droga5: Award-winning independent creative agency (now part of Accenture Song) known for brand transformation and high-profile campaigns. Comparable on creative reputation, enterprise client focus, and category-defining campaign output.
• Forsman & Bodenfors: Swedish-origin independent creative agency network. Comparable as a Northern European independent network with multi-office presence, creative reputation, and enterprise clients across automotive and consumer brands.
• Serviceplan Group: Largest independent agency group in Europe, headquartered in Munich. Directly comparable as a German-rooted, family-owned creative and communications house offering full-service advertising, digital, and tech capabilities across multiple markets.
• Wieden+Kennedy: Privately-held independent creative agency network with global offices. Closely comparable on independence, creative excellence, multi-office model, and enterprise brand stewardship (Nike, Coca-Cola).
• Scholz & Friends: Independent German creative agency group with full-service advertising, digital, and brand identity offerings. Closely comparable in geography, independence positioning, and full-service creative model.
• Mother (Agency): Independent creative agency with offices in London, New York, and Los Angeles. Comparable as a creatively-led, independent network serving major consumer brands with award-winning campaign work.

Broad incumbents

• BBDO Worldwide: Global creative network within Omnicom and one of the largest agency networks worldwide. Comparable on enterprise creative services and global footprint, though bundled within a holding-company offering media and production at scale.
• DDB Worldwide: Global creative network within Omnicom. Comparable on full-service creative offerings and enterprise client base, though broader in scope and operating inside a holding-company structure.
• Accenture Song: Accenture's creative, digital, and technology services arm. Comparable on integrated creative-tech offerings to enterprise clients and as a competitor for the same CMO budgets, though with consulting-scale resources and bundled capabilities.
• TBWA Worldwide: Global creative agency network within Omnicom, known for disruptive creative work. Comparable on creative excellence and global enterprise client base, though operating inside a holding-company structure rather than independently.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/JungvonMatt
• YouTubeyoutube.com/channel/UC7btTDGfb0nRvtMuhD3nT4g
• Facebookfacebook.com/jungvonmatt
• LinkedInlinkedin.com/company/254797
• Instagraminstagram.com/jungvonmatt
• TikToktiktok.com/@jungvonmatt

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries27 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about jvm.de