maschinenfabrik fromag

What maschinenfabrik fromag does

Maschinenfabrik FRÖMAG GmbH & Co. KG is a German, family-owned Mittelstand mechanical engineering company headquartered in Fröndenberg an der Ruhr that develops and manufactures CNC-controlled machines for keyseating (Nutenziehen), slotting (Stoßen), profiling, and broaching (Räumen) operations. Its product portfolio centers on electromechanical, servo-driven CNC platforms — including the Rapida E and Rapida CNCE keyseating/profiling lines, FSR vertical and FTR horizontal broaching machines, the patented Kurzhubräumen short-stroke broaching system, and custom Motorblockmaschine slotting machines for engine block processing — together with original tooling, a retrofit modernization program, refurbished used machines, and contract manufacturing (Lohnfertigung) services. All current machines run on the proprietary APC2 control platform with a 15-inch multilingual touchscreen, with the next-generation APC3 platform scheduled for unveiling at AMB Stuttgart in September 2026, featuring modular software architecture and OPC-UA machine-data connectivity.

The company serves manufacturing customers in automotive (engine block machining), wind energy, material handling/conveyor systems, food processing, and general industrial applications requiring precision keyways, splines, and profiles. Its go-to-market combines direct enterprise sales from German headquarters, a wholly-owned US subsidiary (Mitts & Merrill, Tavares, Florida) for the American market, and an event-driven channel anchored on international trade shows including AMB (Stuttgart), EMO (Europe), and CCMT (China). Revenue is generated via quote-based hardware sales of new machines, recurring original tooling and spare-parts revenue, retrofit services on the installed base, subcontracting job-shop work for workpieces up to 16 tonnes, and refurbished used machine sales. The company is ISO 9001 certified, holds a patent on its short-stroke broaching procedure, and explicitly aligns its operations to medium- and long-term goals consistent with family ownership and no external capital.

Name

maschinenfabrik fromag

Legal name

Maschinenfabrik FRÖMAG GmbH & Co. KG

Website

https://froemag.de

Company type

Private

Operating status

Operating

Short description

Maschinenfabrik FRÖMAG is a German family-owned manufacturer of CNC-controlled keyseating, slotting, profiling, and broaching machines, serving automotive, wind energy, material handling, food processing, and general industrial customers globally via direct sales and its US subsidiary Mitts & Merrill.

Ownership category

akta.pro rank

Product category

Industrial Machine Tools

NAICS

Machine Tool Manufacturing (333517), Metalworking Machinery Manufacturing (33351)

SIC

Machine Tools, Metal Cutting Types (3541), Metalworkg Machinery & Equipment (3540)

akta.pro industry

PRIMARYIMAHADAA

CNC Machine Tools (Turning, Milling, Machining Centers)

Industrials, Manufacturing & Construction/Industrial Machinery & Heavy Equipment/Machine Tools & Metalworking Equipment

SECONDARYIMAHADAB

Metal Cutting Tools, Tooling & Workholding (Cutters, Inserts, Chucks, Fixtures)

Industrials, Manufacturing & Construction/Industrial Machinery & Heavy Equipment/Machine Tools & Metalworking Equipment

SECONDARYIMAHAHAH

Industrial Controllers & Control Systems (PLCs, PACs, CNC Controllers)

Industrials, Manufacturing & Construction/Industrial Machinery & Heavy Equipment/Industrial Automation & Robotics Equipment

SECONDARYIMAHADAC

Metal Forming & Fabrication Machines (Presses, Bending, Shearing, Stamping)

Industrials, Manufacturing & Construction/Industrial Machinery & Heavy Equipment/Machine Tools & Metalworking Equipment

Keywords

• CNC keyseating machines
• Broaching machines
• Slotting machines
• CNC machine tools
• Special machine manufacturing

Headquarters

HQ city

Fröndenberg

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. CNC Machine Tool Sales: Sale of keyseating, slotting, and broaching machines including Rapida E, Rapida CNCE, FSR, FTR, and special/custom machines. Machines are sold directly to manufacturing companies.
2. Subcontracting (Lohnfertigung): Job shop services for keyseating, profiling, and broaching operations on customer parts. Handles keyway widths 1-300mm, lengths up to 2500mm, and internal diameters 10-1000mm.
3. Retrofit Services: Modernization of existing FRÖMAG machines with latest control systems and technical updates. Includes 1-year warranty and up to 30% faster setup time improvements.
4. Original Tools and Equipment: Sale of original FRÖMAG tools including standard keyway tools (Type A, Type P), inch-standard tools (Type AA, Type AP), multi-spline tools (DIN ISO 14, 5471, 5472), and tool equipment.
5. Used Machines: Sale of refurbished and maintained used machines directly from the manufacturer.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Maschinenfabrik FRÖMAG is a family-owned German mechanical engineering company that develops, manufactures, and sells CNC-controlled keyseating, slotting, profiling, and broaching machines for industrial manufacturers. The company offers a complete product line including the Rapida E keyseating and profiling machine, Rapida CNCE CNC keyseating machine, FSR vertical internal broaching machines, FTR horizontal table-type broaching machines, short stroke broaching machines, and motor block slotting machines, along with original tools, retrofit services, and used machines.

Product overview

Maschinenfabrik FRÖMAG is a German family-owned medium-sized mechanical engineering company with over 70 years of experience, developing and producing CNC-controlled machine tools for keyseating (Nutenziehen), slotting (Stoßen), and broaching (Räumen) operations. The product portfolio centers on electromechanical machine tools including the Rapida E and Rapida CNCE keyseating/profiling machines, FSR vertical and FTR horizontal broaching machines, the patented Kurzhubräummaschine short stroke broaching system, and custom Motorblockmaschine slotting machines for engine block processing. The company also operates through its US subsidiary Mitts & Merrill. Supporting the machine product lines, FRÖMAG offers original tooling and accessories, a retrofit modernization program for existing machines, used machine sales, and contract manufacturing subcontracting services. All machines feature electromechanical drives (no hydraulics), intuitive APC control systems, and options for automation, OPC-UA data integration, and remote support.

Differentiator

Problem solved

Functional benefit

Products and services

• Rapida E Keyseating and Profiling Machine used by industrial manufacturers for producing keyways and profiles in metal components.
• Rapida CNCE CNC-controlled keyseating machine for industrial manufacturers requiring automated, high-precision keyway production.
• FSR Vertical Internal Broaching Machine Vertical internal broaching machine for manufacturers performing internal broaching operations on workpieces.
• FTR Horizontal Table-Type Broaching Machine Horizontal table-type broaching machine for industrial manufacturers performing external or surface broaching operations.
• Short Stroke Broaching Machine Patented short-stroke broaching machine (Kurzhubräummaschine) for manufacturers requiring compact, efficient broaching operations.
• Motor Block Slotting Machine Specialized slotting machine for processing motor blocks, targeted at automotive and engine component manufacturers.
• Mitts & Merrill Machines Broaching and keyseating machines from FRÖMAG's US subsidiary Mitts & Merrill, serving North American industrial customers.
• Original Tools Original manufacturer tools and accessories for FRÖMAG keyseating, slotting, and broaching machines, supplied to existing machine customers.
• Retrofit Service Retrofit and modernization service upgrading existing keyseating, slotting, and broaching machines to current technology standards.
• Used Machines Pre-owned and refurbished FRÖMAG keyseating, slotting, and broaching machines offered for sale (Gebrauchtmaschinen).
• Subcontracting Services Subcontracting services in which FRÖMAG performs keyseating, slotting, profiling, or broaching work for industrial customers on its own machines.

Quantifiable outcome

• Setup times reduced by up to 30% after retrofit
• +3 more outcomes

Segments5 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature7 records

Partnerships

One partnership is on record.

• Mitts & MerrillcoreChannel Partner/ Reseller/ DistributorMitts & Merrill, based in Tavares/Florida, is part of the FRÖMAG group and serves as the leading US manufacturer and distributor for FRÖMAG keyseating machines. Additionally, Mitts & Merrill maintains a product line of tooling and equipment for previous generations of USA-made Mitts & Merrill keyseaters.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Apex Broaching Systems: US-based manufacturer of vertical and horizontal broaching machines serving automotive, aerospace, and general industrial markets. Closely comparable to FRÖMAG's FSR/FTR broaching product line and US customer base via Mitts & Merrill.
• Detroit Broach Company: Long-established American manufacturer of internal and external broaching machines, tools, and accessories. Directly competes with FRÖMAG's broaching machines and tooling in the US market.
• Lapointe Broaching Machines: Manufactures vertical and horizontal broaching machines and provides broaching tooling. Overlaps with FRÖMAG's FSR, FTR, short stroke broaching, and original tools offerings.
• Colonial Tool Group: North American manufacturer of broaching machines, tooling, and contract broaching services. Competes in the same niche of precision keyway and internal profile machining as FRÖMAG/Mitts & Merrill.
• Forst Technologies (Hoeflich / Forst Werkzeugbau): German manufacturer of keyseating cutters and machines. Shares FRÖMAG's regional Mittelstand base and serves the same keyseating tooling market with overlapping customer segments.
• SAMP Utensili / SAMP S.p.A. Italian manufacturer of keyseating machines and tools. Closely comparable to FRÖMAG's Rapida E and CNCE product lines and its DIN ISO-compliant tooling offering.

Broad incumbents

• DMG MORI: Global leader in CNC machine tools offering turning, milling, and additive systems. A broad incumbent whose portfolio covers the broader metalworking machinery market in which FRÖMAG operates.
• Trumpf: German-headquartered global machine tool and laser manufacturer. Large incumbent serving automotive, aerospace, and industrial customers with broad CNC machinery capabilities overlapping FRÖMAG's end markets.
• Makino: Japanese CNC machine tool maker specializing in horizontal machining centers, EDM, and metalcutting machinery. Competes with FRÖMAG indirectly through serving the same precision metalworking customer base.
• Haas Automation: Large US-based CNC machine tool manufacturer offering vertical machining centers, lathes, and rotary products. Broad incumbent with overlapping distribution and end-customer segments in the CNC machinery market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/feed/hashtag/?keywords=thisishowwedoit&highlightedUpdateUrns=urn%3Ali%3Aactivity%3A7009629115477549056

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about maschinenfabrik fromag