Auburn City Schools
Auburn City Schools is a public K-12 school district in Auburn, Alabama, serving roughly 9,400 students across 14 campuses through tax-funded public education with no tuition, supported by 1,174 full-time staff and a vendor ecosystem of standard edtech platforms.
- Company typePrivate
- Founded1961
- HeadquartersAuburn, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Auburn City Schools does
Auburn City Schools is a public K-12 school district serving approximately 9,438 students across 14 campuses in Auburn, Alabama, established by the Auburn City Council on October 3, 1961, following a 1959 citizen referendum. The district provides comprehensive K-12 education through elementary schools, middle and junior high schools, and Auburn High School (2,200-student capacity opened in 2017), with a 15:1 student-teacher ratio, 1,174 full-time employees, and a credentialed teaching corps in which 70% hold advanced degrees with 13.5 years average experience.
The technology stack combines classroom hardware (Apple MacBooks for staff, 1:1 iPads at the high school and junior high, and SMART Panels in every classroom under the nation's first SMART Showcase District designation) with a vendor ecosystem of standard edtech platforms: PowerSchool for the student information system and parent portal, ParentSquare for district communications, Schoology for learning management, Edgenuity for online curriculum, Kronos for workforce management, Clever for single sign-on, My School Bucks for meal payments, and My Ride K-12 (Tyler Technologies) for live bus tracking. Administrative document management runs on Softdocs' Etrieve platform.
The business model is a tax-funded public education system with no tuition or fees: revenue comes from a 16 mill Special School Tax, Alabama state foundation program funding, and federal programs, with capital projects funded through debt service. The Board of Education approved the 2035 Facilities Master Plan in January 2025, committing $366.8 million over 10 years to a second high school, a new middle school, and the demolition and rebuild of two elementary schools.
Auburn City Schools firmographics
Firmographics- Name
- Auburn City Schools
- Legal name
- Auburn City Schools
- Website
- https://auburnschools.org
- Company type
- Private
- Founded year
- 1961
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Auburn City Schools is a public K-12 school district in Auburn, Alabama, serving roughly 9,400 students across 14 campuses through tax-funded public education with no tuition, supported by 1,174 full-time staff and a vendor ecosystem of standard edtech platforms.
- Ownership category
- akta.pro rank
Auburn City Schools industry classification
Industry- Product category
- K-12 Public Education
- NAICS
- Elementary and Secondary Schools (6111), Elementary and Secondary Schools (611110)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public School Districts (K–12) (EDADABAA)
- akta.pro secondary industry
- Public K–12 Combined Schools (EDAJAAAE)
Keywords
Where Auburn City Schools is headquartered
LocationHeadquarters
- HQ city
- Auburn
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Auburn City Schools business model
Business model- GTM type
- B2C
- Offering type
- Services
Revenue model
- Public Education Funding: Funded through local taxes (16 mill Special School Tax), state funding, and federal programs. Capital projects funded through debt service instruments.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Auburn City Schools product offering
Product offeringCore offering
Auburn City Schools is a public K-12 school district operating 14 campuses serving approximately 9,400 students in Auburn, Alabama, founded in 1961. It delivers free public education from kindergarten through 12th grade, complemented by child nutrition, student transportation, health services, and special education programs. The district also operates the FACES Foundation as a supporting nonprofit entity and is funded by local taxes, state allocations, and federal grants.
Product overview
Auburn City Schools is a public K-12 school district serving Auburn, Alabama with approximately 9,400 students across 14 campuses. The district provides educational services including elementary, middle, and high school instruction, along with support programs such as Child Nutrition, Transportation (with My Ride K-12 tracking), Health Services, Special Education, and Curriculum & Instruction. The district utilizes technology platforms including PowerSchool (student information), ParentSquare (communication), Schoology (learning management), Edgenuity (eLearning), and Etrieve (document management).
Differentiator
Problem solved
Functional benefit
Brands
- FACES: Foundation for Auburn City Schools - a non-profit 501(c)(3) organization founded in 1986 that provides funding for grants to teachers promoting classroom enrichment and awards of excellence to outstanding educators
- SWIM
- Etrieve
Quantifiable outcome
- Average ACT score of 21.6 compared to 17.7 statewide
- +4 more outcomes
Companies that use Auburn City Schools
Customer profileNamed customers1 record
Segments3 records
Auburn City Schools technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature3 records
Auburn City Schools partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- SoftdocscoreAuburn City Schools migrated to the Etrieve document management and process automation platform provided by Softdocs. This partnership supports digital transformation of administrative processes.
- ParentSquarecoreParentSquare is used as the primary communication platform for Auburn City Schools, enabling district-wide announcements, messages, and updates to families.
- PowerSchoolcorePowerSchool provides the student information system and parent portal used for enrollment and student data management.
- Oakland Community CollegeminorReferenced as another Softdocs customer in promotional materials; not a direct partnership with Auburn City Schools.
- FACES FoundationcoreFACES is a community foundation supporting Auburn City Schools through grants to teachers, teacher awards (Carol Pittard, Dianne Wilson, Bill and Carol Ham Awards), and educational enrichment programs.
Scale indicators13 records
Recent moves13 records
Expansion highlights5 records
Auburn City Schools competitors and assessment
Company assessmentDirect peers
- Hoover City Schools: Another large Alabama public K-12 district serving a comparable suburban community with multiple campuses; comparable scale, governance structure, and funding model.
- Vestavia Hills City Schools: Top-rated Alabama public K-12 district commonly grouped with Auburn City Schools in statewide rankings; similar size, demographics, and academic-performance profile.
- Mountain Brook Schools: High-performing Alabama public K-12 district and frequent benchmark for Auburn; comparable suburban enrollment base, tuition-free public model, and emphasis on college readiness.
- Madison City Schools: Growing Alabama public K-12 district of comparable enrollment (~9,000–12,000 students) and similar suburban, family-oriented demographic, facing analogous capacity-expansion pressures.
- Homewood City Schools: Alabama public K-12 district of similar size and demographic profile, frequently cited alongside Auburn in statewide performance comparisons.
- Trussville City Schools: Alabama public K-12 district of comparable scale serving a fast-growing suburban community, frequently referenced in the same growth-management and facilities-planning conversations as Auburn City Schools.
Regional players
- Lee County Schools: County-level public K-12 district adjacent to Auburn City Schools, sharing regional workforce, transportation, and feeder patterns though operating in a more rural footprint.
- Opelika City Schools: Neighboring Lee County, Alabama public K-12 district of similar scale; competes for families in the greater Auburn-Opelika metro and shares labor and student markets with Auburn City Schools.
Broad incumbents
- Birmingham City Schools: Large urban Alabama public K-12 district; relevant comparison on funding, governance, and scale, though operating in a meaningfully different demographic and economic context.
Others
- PowerSchool Group: Provider of the student information system used by Auburn City Schools; not a competitor but a relevant ecosystem vendor enabling SIS, enrollment, and parent-portal functionality.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Auburn City Schools social profiles
Digital presenceAuburn City Schools financial estimates
Financial estimateRevenue estimate
Valuation estimate
Auburn City Schools leadership team
Management profileNumber of profiles
Auburn City Schools subsidiaries and ownership
Company hierarchySubsidiaries15 records
Auburn City Schools funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Auburn City Schools M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Auburn City Schools
What does Auburn City Schools do?
Auburn City Schools is a public K-12 school district operating 14 campuses serving approximately 9,400 students in Auburn, Alabama, founded in 1961. It delivers free public education from kindergarten through 12th grade, complemented by child nutrition, student transportation, health services, and special education programs. The district also operates the FACES Foundation as a supporting nonprofit entity and is funded by local taxes, state allocations, and federal grants.
Is Auburn City Schools a public or private company?
Auburn City Schools is a private company. It is currently operating.
When was Auburn City Schools founded?
Auburn City Schools was founded in 1961. It employs 1,001 to 5,000 people.
Where is Auburn City Schools based?
Auburn City Schools is headquartered in Auburn, United States, in the North America region.
How does Auburn City Schools make money?
One revenue line is on record: public Education Funding.
Who are Auburn City Schools's main competitors?
Direct peers on record are Hoover City Schools, Vestavia Hills City Schools, Mountain Brook Schools, Madison City Schools, Homewood City Schools and Trussville City Schools. Regional players are Lee County Schools and Opelika City Schools. Birmingham City Schools is listed as a broad incumbent. PowerSchool Group is listed as an others.
Does Auburn City Schools have an API?
No public API is recorded for Auburn City Schools.
What industry is Auburn City Schools in?
Auburn City Schools's product category is K-12 Public Education. Its primary akta.pro industry code is EDADABAA, Public School Districts (K–12), with a secondary code of EDAJAAAE, Public K–12 Combined Schools. Its NAICS code is 6111 and its SIC code is 8200.