wohnungsbaugenossenschaft aufbau gera eg

What wohnungsbaugenossenschaft aufbau gera eg does

WBG "Aufbau" Gera eG is a registered housing cooperative (eingetragene Genossenschaft) headquartered in Gera, Thuringia, founded on 29 August 1956 (originally as AWG "EKM" Gera) and operating today under member-democratic governance via a Vorstand, Aufsichtsrat, and Vertreterversammlung. The cooperative manages approximately 4,300–4,400 residential and commercial units across Gera (multiple districts including Bieblach, Debschwitz, Lusan, Untermhaus), Jena (Nord, Lobeda, Zentrum, Zwätzen), and Kauern, serving roughly 4,900 members. The portfolio spans modern new-builds, renovated GDR-era Plattenbau prefabricated housing, and historic Altbau, with features including elevators, barrier-reduced apartments, balconies, and a tenant-enabled balcony solar (Balkonkraftwerk) program up to 600W.

The business model is subscription/recurring rental income from warmmiete (all-inclusive) leases, with rents ranging from approximately €320 for a 1-room apartment to over €1,300 for large renovated family units. Members must purchase 3–11 cooperative shares at €154 each depending on apartment size, granting lifelong tenancy rights (no Eigenbedarfskündigung), democratic voting rights, and potential interest on shares from retained profits. Distribution is fully direct-to-consumer via a website apartment-search portal, dedicated Wohntelefon hotline, WhatsApp inquiry line, and two physical offices (Goethestraße HQ and the Bieblach Aufbau-Service center), staffed by named rental consultants.

Beyond core rental, the cooperative has built an integrated service ecosystem: an in-house handyman team (Hauswarte plus electricians, tilers, painters, locksmiths), 24-hour Havarie emergency services (via partners bauIntern and ASI), social management, nursing/care coordination, household support services, and technical modernization — all delivered through wholly-owned subsidiaries (Aufbau GmbH Wohnbau u. Verwaltung, Schönes Wohnen Jena GmbH) and a partner network including ASB Regionalverband Ostthüringen and Sanitäts- und Gesundheitshaus Carqueville GmbH. The cooperative reported a €2M Jahresüberschuss and object debt of €84.15/m² (less than half the Thuringia industry average) at its 2025 Vertreterversammlung, indicating sustained financial health underpinned by member-equity and low leverage.

Name

wohnungsbaugenossenschaft aufbau gera eg

Legal name

WBG »Aufbau« Gera eG

Website

https://die-aufbau.de

Company type

Private

Founded year

1956

Operating status

Operating

Headcount range

1–10 employees

Short description

WBG "Aufbau" Gera eG is a 70-year-old member-owned housing cooperative managing ~4,300 residential and commercial units across Gera, Jena, and Kauern, serving ~4,900 members through warm-rent leases, lifelong tenancy rights, and an integrated service ecosystem covering maintenance, care, and social management.

Ownership category

akta.pro rank

Product category

Residential Housing Rental

NAICS

All Other Support Services (561990)

SIC

Services-To Dwellings & Other Buildings (7340), Services-Membership Organizations (8600)

akta.pro primary industry

Homeowners Association (HOA) Management (BPAJAHAB)

akta.pro secondary industries

Master-Planned Community & POA Management (BPAJAHAD), Association Compliance, Governance & Board Support Services (BPAJAHAN), New Development / Declarant Transition Management (BPAJAHAK)

Keywords

• Cooperative housing Germany
• Rental apartments Thuringia
• Residential property management
• Tenant member services
• Affordable housing cooperative

Headquarters

HQ city

Gera

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Others

Revenue model

1. Residential and Commercial Rental Income: The cooperative generates the vast majority of its revenue from renting approximately 4,300 residential and commercial units to its members and tenants. Rent is quoted as warmmiete (all-inclusive rent including utilities). Typical rental prices range from approximately €320 for a 1-room apartment to over €1,300 for large renovated units.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

WBG „Aufbau" Gera eG is a registered housing cooperative (Genossenschaft) that owns and rents approximately 4,300-4,400 residential and commercial units across Gera, Jena, and Kauern in Thuringia, Germany. The cooperative offers apartments ranging from 1-room studios to 5+ room family units across modern new-builds, renovated Plattenbau, and historic Altbau properties. Beyond rental housing, the cooperative delivers a suite of in-house and partner-provided services including handyman repairs, 24-hour emergency response, household support, social management, nursing/care services, modernization works, and a balcony solar (Balkonkraftwerk) program. Members (Genossen) hold cooperative shares and gain lifelong tenancy rights, democratic participation, and member benefits such as a baby bonus.

Product overview

WBG 'Aufbau' Gera eG operates as a regional housing cooperative managing approximately 4,400 residential and commercial units in Gera, Jena, and Kauern. Its core product is the rental apartment portfolio, offered through an online apartment search portal on its website. The company supplements its housing offering with a broad suite of service modules: in-house handyman and 24-hour emergency services, household support, social management, nursing/care services, technical modernization, and a balcony solar (Balkonkraftwerk) program. It also offers cooperative membership with lifelong tenancy rights and member benefits such as a baby bonus. The portfolio spans modern new-builds, renovated prefabricated housing (Plattenbau), historic Altbau, student housing, and retirement-friendly units across multiple districts.

Differentiator

Problem solved

Functional benefit

Products and services

• Wohnungsangebot (Mietwohnungen) Rental apartments ranging from 1- to 5+ rooms in Gera, Jena, and Kauern, with features such as balconies, built-in kitchens, accessible design, elevators, and modernized/new construction. Apartments are listed and searchable via the cooperative's online portal.
• Online-Wohnungssuche (Apartment Search Portal) Searchable apartment listing portal allowing prospective tenants to filter by district, number of rooms, warm rent, and amenities (elevator, barrier-free, kitchen window, bathroom window, bathtub, shower, built-in kitchen, furnished, maisonette), with options to save favorites and submit inquiries via form or WhatsApp.
• WhatsApp-Kontakt / Service-Kommunikation Direct inquiry and communication via WhatsApp at +49 365 823 310, enabling prospective and current tenants to contact the rental service, submit apartment inquiries, and receive support through a messaging channel integrated with the website.
• Handwerkerservice (Inhouse Handwerkerteam) In-house handyman team providing repair, maintenance, and modernization services including plumbing, electrical work, tiling, painting, masonry, and carpentry. Services cover minor home repairs, emergency response, tree care, and accessibility modifications such as bathtub-to-shower conversions, threshold lowering, and door widening.
• 24-Stunden-Notrufdienst / Havarieservice 24-hour emergency hotline for urgent maintenance situations outside business hours, with coverage in Gera provided by bauIntern Service GmbH and in Jena by ASI Anlage, Service, Instandhaltung GmbH.
• Haushaltsnahe Dienstleistungen (Household Support Services) Range of household support services including cleaning, window washing, laundry, ironing, gardening, shopping assistance, meal delivery, beauty services (pedicure, hairdresser visits), transportation services, and seasonal services such as balcony planting, delivered through a partner network.
• Beratung & Betreuung (Social Management) Social management and advisory services for tenants covering daily life support such as childcare, babysitting, administrative tasks, tax returns, companionship for appointments, trip organization, dementia care, and transportation for wheelchair users, delivered through in-house staff and a partner network.
• Pflegedienstleistungen (Care Services) Nursing and care-related services including treatment care (blood pressure, blood sugar, wound dressing, compression stockings), basic care (bathing, showering, washing), and additional services such as walks, cognitive training, home emergency call systems, and assistance with subsidies for mobility aids, including home adaptations for accessibility.
• Photovoltaik für Balkone (Balkonkraftwerk) Program enabling tenants to install plug-in balcony solar power systems (steckerfertige PV-Anlagen / Balkonkraftwerke). The cooperative provides guidelines, pre-approval, and mandates a maximum 600W output, CE certification, professional installation by a listed electrician, liability insurance, and registration with the grid operator and Bundesnetzagentur.
• Genossenschaftliche Mitgliedschaft (Cooperative Membership) Cooperative membership providing lifelong tenancy rights, protection against termination for personal need (Eigenbedarfskündigung), democratic participation via the Vertreterversammlung, member referrals, and potential interest on business shares. Membership shares range from 3 to 11 units (each €154) depending on apartment size.
• Babybonus Member benefit program offering financial bonuses for tenant families upon the birth of a child.
• Technische Modernisierungsarbeiten (Modernization Services) Modernization and renovation services for tenants including painting/wallpapering, tile work, interior door replacement, flooring, awning and balcony glazing installation, smoke detector installation, and accessibility modifications such as bathtub-to-shower conversion and threshold lowering.

Quantifiable outcome

• Object debt reduced to 84.15 €/m² — less than half the Thuringia industry average
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• ASB Regionalverband Ostthüringen e.V.coreStrategic or Co-development PartnerASB is described as one of the largest partners in the cooperative's extensive social services network, providing care, support, and household services to resident members.
• Sanitäts- und Gesundheitshaus Carqueville GmbHcoreStrategic or Co-development PartnerOne of the largest partners in the social network providing healthcare and medical support services to residents. The cooperative relies on this partnership to deliver healthcare-adjacent services including medical equipment and home health support.
• bauIntern Service GmbHcoreTechnology or IntegrationProvides 24-hour emergency/breakdown (Havarie) services for Gera outside of business hours. Located at Christian-Schmidt-Straße 11, 07545 Gera.
• ASI Anlage, Service, Instandhaltung GmbHcoreTechnology or IntegrationProvides 24-hour emergency/breakdown services for Jena outside of business hours. Located at Göschwitzer Str. 22, 07745 Jena.
• GdW - Bundesverband deutscher Wohnungs- und Immobilienunternehmen e.V.minorOthersFederal association of German housing and real estate companies. WBG Aufbau Gera is a member. The GdW awarded the cooperative the Bauherrenpreis 2003 for its Eiselstraße project.
• Verband Thüringer Wohnungs- und Immobilienwirtschaft e.V. (VTW)minorOthersThuringian housing and real estate association. Acts as the statutory audit association (Prüfungsverband) for the cooperative. Awarded the cooperative the Innovation Award 2003 for the Eiselstraße project. Presented the annual accounts at the 2026 Vertreterversammlung.
• Aufbau GmbH Wohnbau u. Verwaltung (Subsidiary)coreStrategic or Co-development PartnerWholly-owned subsidiary of the cooperative, responsible for construction management and property administration services for the housing portfolio.
• Schönes Wohnen Jena GmbH (Subsidiary)coreStrategic or Co-development PartnerWholly-owned subsidiary focused on housing management and services in the Jena market area.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• LEG Immobilien SE: Major listed German residential landlord (~165,000 units), primarily in North Rhine-Westphalia; comparable in residential rental focus and tenant-service orientation but operates as a broad, publicly-traded incumbent rather than a member-owned cooperative.
• TAG Immobilien AG: Listed residential real estate company with a portfolio concentrated in northern and eastern Germany, including Thuringia-adjacent regions; competes for the same rental customer base as WBG Aufbau but at much larger scale and with a for-profit M&A-driven growth model.
• Deutsche Wohnen SE: Large listed German residential property company (now part of Vonovia) operating urban multifamily housing; comparable core offering of managed rental apartments to a broad tenant base, but at metropolitan scale and under a for-profit listed-company structure.
• Grand City Properties SA: Listed real estate company focused on German residential properties, including portfolios in eastern German cities; comparable in residential rental focus and urban apartment management but operates as a broad, for-profit, M&A-driven incumbent.
• Vonovia SE: Germany's largest residential property company with ~550,000 units nationwide, including a significant portfolio in eastern Germany; comparable in core business (residential rental and property management) but operates at national scale under a listed, for-profit model rather than the cooperative structure of WBG Aufbau.

Regional players

• Gewobag Wohnungsbau-Aktiengesellschaft Berlin: Berlin's largest municipal housing company with ~75,000 units; comparable in residential rental management and tenant-services orientation, but a publicly held municipal incumbent in a different geography from WBG Aufbau.
• HOWOGE Wohnungsbaugesellschaft mbH: Large municipal housing company in Berlin managing ~80,000 units under a public-interest ownership model; comparable in mission-driven residential rental and member/tenant services but operates at metropolitan Berlin scale and under municipal ownership rather than member cooperative ownership.
• Wohnungsbaugenossenschaft Erfurt eG: Housing cooperative in Erfurt, Thuringia, with similar Genossenschaft structure and tenant base to WBG Aufbau; directly comparable cooperative-housing model in the same federal state, but serves the Erfurt market rather than Gera/Jena.
• degewo AG: Berlin municipal housing company managing ~75,000 units; comparable in residential rental operations and tenant services but a publicly held Berlin incumbent serving a different regional market than WBG Aufbau.

Direct peers

• Wohnungsgenossenschaft Carl Zeiss Jena eG: Housing cooperative in Jena with overlapping footprint and identical cooperative legal form; the most directly comparable peer, competing for the same Jena-based tenants and members with the same Genossenschaft governance and member-services model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/aufbaugera
• Facebookfacebook.com/die.aufbau
• Instagraminstagram.com/dieaufbau
• LinkedInlinkedin.com/company/wbg-aufbau-gera-eg

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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