baristocraat - ee299

What baristocraat - ee299 does

Baristocraat is a privately held Dutch company headquartered in Burgh-Haamstede, Zeeland, that supplies professional coffee machines, coffee consumables, and complementary hydration systems to Dutch businesses. Founded and led by Marco Cadovius, the company operates with a 1-10 employee team and runs a sales-led B2B motion complemented by a small B2C storefront on baristocraat.nl.

Its core offering spans three machine brands: Nespresso Professional systems (Aguila 220/420/440, Gemini CS100/CS200/CS220, Momento, Zenius), Thermoplan Black&White 3/4/4c espresso machines, and Touch One/Two capsule machines manufactured in France. Machines are sold new, rented under 12-48 month contracts, or supplied refurbished (Gemini CS100, Zenius) with 12-month warranties. Complementing the hardware, Baristocraat distributes eight varieties of Café Royal coffee pads in 50-unit boxes and Aquablu hydration systems with vitamin-enriched flavored water.

Revenue is generated through one-time machine sales, multi-year rental contracts tied to exclusive consumable purchase obligations (Baristocraat Garantie), pay-per-drink hydration subscriptions (€0.27-0.46/drink across START/GROWTH/ENTERPRISE tiers), and maintenance/service fees. Distribution is direct via the Dutch e-commerce site, phone (+31 111 23 40 00), and email, with a Trustpilot-rated storefront and SEO-driven content targeting Dutch SMBs, hospitality, events, and individual consumers.

Name

baristocraat - ee299

Legal name

Baristocraat

Website

https://baristocraat.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Baristocraat is a Dutch B2B supplier of professional coffee machines, coffee pads, and hydration systems, offering sales, rental, refurbishment, and maintenance services to businesses and consumers across the Netherlands.

Ownership category

akta.pro rank

Product category

Commercial Coffee Equipment Supply and Services

NAICS

Coffee and Tea Manufacturing (311920)

SIC

Wholesale-Professional & Commercial Equipment & Supplies (5040)

akta.pro primary industry

Coffee, Espresso & Tea Appliances Retail (CRACADAC)

Keywords

• Professional coffee machines
• Coffee machine rental
• Machine maintenance services
• Office coffee supply
• Hydration solutions

Headquarters

HQ city

Burgh-Haamstede

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Coffee Machine Sales: Sale of new and refurbished professional coffee machines including Nespresso Aguila, Gemini, Momento, Zenius, Touch, and Thermoplan Black&White series. Machines are available as new, custom-configured, or refurbished units.
2. Coffee Machine Rental: Rental of Nespresso machines for events, trade shows, or temporary use. Rental periods range from 12 to 48 months with flexible contract durations. Both new and refurbished machines are available for rent.
3. Coffee Pads and Beans Sales: Sale of Café Royal branded coffee pads (Lungo, Espresso, Ristretto, Decaffeinato, flavored variants) in boxes of 50 units. Also includes coffee beans. Customers are contractually obligated to purchase coffee products exclusively from Baristocraat when renting or leasing machines.
4. Service and Maintenance Contracts: Preventive and corrective maintenance services for coffee machines. Free service under the Baristocraat Garantie for machines under 3 years old when purchasing Baristocraat products. Additional paid maintenance, repair, and cleaning services available for all machine types including Thermoplan.
5. Touch Coffee Machine Sales: Sale of Touch One and Touch Two professional capsule coffee machines manufactured in France (Nice) with the patented ACE (Easy Serving) system.
6. Aquablu Hydration Systems (Pay-per-Drink): Subscription-based hydration solution with all-inclusive equipment, service, flavors, CO2, and warranty. Customers pay per drink consumed based on estimated monthly usage. Contract durations of 24 to 60 months.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Baristocraat supplies and rents professional coffee machines (Nespresso Professional, Thermoplan, and Touch brands) to Dutch businesses and consumers, including new, custom-configured, and refurbished units with 12-month warranties. The company complements the hardware with Café Royal coffee pads and beans, Aquablu hydration systems under a Pay-per-Drink subscription, and bundled maintenance, repair, and rental services for all Nespresso Professional machine models.

Product overview

Baristocraat is a professional coffee supplier and service provider offering a comprehensive portfolio of coffee machines, coffee products, and hydration solutions for businesses in the Netherlands. The core offering consists of three main product categories: (1) Professional coffee machines including Nespresso Professional systems (Aguila, Gemini, Momento, Zenius series) available as new, custom-configured, or refurbished units with 12-month warranties; (2) Thermoplan Black&White 3/4/4c espresso machines for high-volume commercial environments; and (3) Touch series machines (Touch One, Touch Two) featuring steam boilers for cappuccino preparation. Complementing the hardware portfolio, Baristocraat offers Café Royal branded coffee pads in 8 varieties (Lungo, Lungo Forte, Espresso Forte, Ristretto, Decaffeinato, Hazelnoot, Karamel, Vanilla) suitable for all Nespresso Professional systems. Additional offerings include Aquablu hydration solutions with Pay-per-Drink subscription models, Nespresso machine rental services for events, and comprehensive maintenance/repair services including parts and cleaning supplies.

Differentiator

Problem solved

Functional benefit

Brands

• Touch: Professional capsule coffee machine series by Baristocraat with strak design, including Touch One, Touch Two, and Touch MINI models.

Products and services

• Nespresso Professional Coffee Machines Professional Nespresso coffee machines including the Aguila, Gemini, Momento, and Zenius series, supplied as new, custom-configured, or refurbished units for Dutch businesses and consumers.
• Thermoplan Black&White Coffee Machines Thermoplan Black&White 3, Black&White 4, and Black&White 4c professional espresso machines for high-volume commercial environments in the Netherlands.
• Touch Coffee Machines Touch One and Touch Two professional capsule coffee machines manufactured in Nice, France, featuring the patented ACE (Easy Serving) system, steam boiler for cappuccino, and capacitive touchscreen operation. Touch Two delivers up to 60 coffees per hour.
• Nespresso Aguila 440 Top-of-the-line Nespresso Professional all-in-one coffee and milk recipe machine with 4 extraction heads, 6 boilers, up to 9,200W power, and a patented milk foam system for maximum capacity.
• Nespresso Gemini CS100 Refurbished Fully restored Nespresso Gemini CS100 professional coffee machine rebuilt with new and original parts, sold with a 12-month warranty.
• Nespresso Zenius Refurbished Compact, elegant refurbished Nespresso Zenius machine that prepares a Grand Cru coffee in 40 seconds, with a 1.5L water reservoir and 15-capsule container.
• Café Royal Coffee Pads Swiss-premium Café Royal coffee pads in eight varieties (Lungo, Lungo Forte, Espresso Forte, Ristretto, Decaffeinato, Hazelnoot, Karamel, Vanilla), sold in boxes of 50 pads and compatible with Nespresso Professional systems.
• Aquablu Hydration Solutions Aquablu water dispensers providing vitamin-enriched flavored water through a Pay-per-Drink subscription with all-inclusive equipment, service, flavors, CO2, and warranty; available in START, GROWTH, and ENTERPRISE tiers over 24–60 month contracts.
• Nespresso Machine Rental Rental of Nespresso professional coffee machines for events, trade shows, temporary situations, or while personal machines are being repaired, with 12–48 month rental periods and both new and refurbished machines available.
• Machine Maintenance and Repair Services Repair, preventive, and corrective maintenance services for Nespresso Professional machines (including older models no longer serviced by other providers) and Thermoplan machines, with parts replacement and cleaning supplies available.

Quantifiable outcome

• Refurbished Nespresso machines come with 12-month warranty and feel like new at a reduced price
• +3 more outcomes

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and major.

• NespressocoreChannel Partner/ Reseller/ DistributorBaristocraat is an authorized reseller and service provider for Nespresso Professional coffee machines, offering new, custom-configured, and refurbished machines including the Aguila, Gemini, Momento, Zenius, and Touch series. They also provide repair and maintenance services for all Nespresso machine models, including older models no longer serviced by other providers.
• Café RoyalcoreChannel Partner/ Reseller/ DistributorBaristocraat distributes Café Royal branded coffee pads and products. Café Royal is a Swiss premium coffee brand with a range of espresso, lungo, ristretto, decaffeinato, and flavored varieties sold in 50-pad boxes.
• ThermoplanmajorChannel Partner/ Reseller/ DistributorBaristocraat offers Thermoplan Black&White 3, Black&White 4, and Black&White 4c professional coffee machines along with compatible cleaning products and maintenance supplies.
• AquablucoreChannel Partner/ Reseller/ DistributorAquablu is a registered trademark hydration brand whose products (water dispensers with vitamin-enriched flavored water) are offered by Baristocraat under a distribution agreement. Baristocraat sells and rents Aquablu hydration systems using a Pay-per-Drink subscription model.
• Touch (French Manufacturer)majorTechnology or IntegrationTouch is a French manufacturer (family business from Nice, founded 1981 by Christian Ferrier) that produces professional capsule coffee machines with the patented ACE (Easy Serving) system. Baristocraat distributes Touch One and Touch Two machines in the Dutch market. The Touch TWO is produced in France and features hydraulic group with automatic closing/opening and capacitive touchscreen operation.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Peeze Koffie: Dutch specialty coffee roaster offering B2B office coffee solutions, machine leasing, and consumables across the Netherlands. Direct competitor in serving Dutch businesses with coffee machines, beans/pads, and service contracts.
• Simon Lévelt: Dutch coffee roaster and B2B office coffee provider with a national footprint, offering professional machines, beans, and service. Comparable in customer segment (Dutch B2B offices) and bundled machine-plus-consumables model.
• Koffie.nl: Dutch online coffee supplier serving both B2B offices and consumers with beans, pads, capsules, and machines. Comparable in Dutch market focus, multi-brand coffee product distribution, and bundled machine-plus-consumables sales.
• Animo B.V. Dutch manufacturer and supplier of professional coffee and hot beverage equipment for offices, hospitality, and foodservice. Comparable in serving Dutch B2B customers with professional coffee machines and related service.
• De Koffie Boer: Dutch B2B coffee service provider offering office coffee machines, beans/pads, and service contracts across the Netherlands. Comparable in serving Dutch SMB and corporate customers with full-service coffee solutions.

Emerging players

• BWT (Best Water Technology): European provider of water dispensers and hydration solutions for offices and foodservice, including point-of-use and bottled systems. Comparable to Baristocraat's Aquablu hydration offering in providing B2B hydration subscriptions and equipment.

Broad incumbents

• JDE Professional (Douwe Egberts Professional): Large incumbent office coffee division of JDE Jacobs offering machines, coffee, and full-service contracts across the Netherlands and Europe. Comparable B2B offering at much greater scale and brand recognition, with broader portfolio.
• Selecta Group: Pan-European vending and office coffee services operator offering machines, consumables, and managed services. Comparable in B2B coffee service contracts but operates at far larger scale across multiple countries.
• Franke Coffee Systems: Global manufacturer and supplier of professional semi-automatic and super-automatic coffee machines for offices and foodservice. Comparable in distributing premium professional machines (e.g., competes with Thermoplan portfolio) but at global scale.
• Lavazza Professional (Flavia / Klix): European B2B coffee and hot beverage systems provider with single-serve and bean-to-cup solutions for offices and hospitality. Comparable in offering professional capsule/pad machines and consumable subscriptions to B2B customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/baristocraat

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about baristocraat - ee299