cokin

What cokin does

Cokin (legally Cokin KT s.a.s.u.) is a privately held French manufacturer of optical filters and modular filter holder systems for still photography and videography, headquartered in Rungis near Paris. Founded in 1978 by photographer Jean Coquin, who invented the square filter system and the original CREATIVE universal filter holder, the company has built a four-decade brand with what it describes as several million users across more than 40 countries. Its product architecture is centered on a modular ecosystem of square filters and holders offered in four sizes (S, M, L, XL), with proprietary adaptor rings spanning lens diameters from 36mm to 127mm.

The product portfolio spans three material tiers: the entry-level CREATIVE line using CR39 organic resin, the mid/premium NUANCES line using B270 Schott mineral glass (launched July 2015), and the flagship NUANCES Extreme line using hard mineral glass (launched January 2018). Supporting the filters are aluminum EVO filter holders (2017) and the NX-Series system optimized for wide-angle lenses (16-35mm). Specialized offerings include NUANCES Clearsky light-pollution filters, Infrared 720 mineral-glass filters, screw-in filter formats, industrial filters, and bundled kits (Starter through Professional) priced from €204.90 to €609.00. The catalog exceeds 378 SKUs with individual filters starting at €15.50 and holder systems from €10.50.

Cokin operates a dual-channel go-to-market: direct-to-consumer e-commerce via cokin.com with French and English localization for the European market, paired with a global distributor and retailer network with dedicated retailer locator pages. Revenue is generated entirely through unit-priced hardware sales with no subscription or recurring component, serving three core segments: professional photographers, amateur/enthusiast photographers, and videographers, with landscape, long-exposure, and night photography as the primary use cases. Marketing is executed through YouTube tutorials, email newsletter, and on-site educational content. No funding rounds, acquisitions, leadership changes, or AI capabilities are disclosed in the available data.

Name

cokin

Legal name

Cokin KT s.a.s.u.

Website

https://cokin.com

Company type

Private

Founded year

1978

Operating status

Operating

Short description

Cokin is a French manufacturer of optical filters and modular filter holder systems for photography and videography, founded in 1978 by Jean Coquin. It sells CREATIVE resin filters, NUANCES mineral-glass filters, and NX-Series wide-angle systems through e-commerce and a global distributor network serving amateur and professional photographers.

Ownership category

akta.pro rank

Product category

Photography Lens Filters

NAICS

Optical Goods Retailers (456130)

SIC

Photographic Equipment & Supplies (3861), Optical Instruments & Lenses (3827)

akta.pro primary industry

Lenses & Optical Accessories (Lenses, Filters, Adapters, Teleconverters) (CRACAPAF)

Keywords

• Photographic lens filters
• Square filter systems
• Neutral density filters
• Filter holder accessories
• Camera optics

Headquarters

HQ city

Rungis

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Photographic Filter Sales: Cokin generates revenue primarily through the sale of photographic filters, filter holders, adaptor rings, and accessories. Products are sold as one-time purchases with no subscription model. The company offers multiple product lines at different price points to serve different customer segments from amateur to professional photographers.
2. Filter Kit Sales: Bundled kit products combining filters with holders and accessories, offering curated solutions for specific photography use cases (landscape, long exposure, portrait, etc.).

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Cokin manufactures and sells optical filters and modular filter holder systems for photography and videography. Its portfolio spans the CREATIVE line of CR39 resin filters, NUANCES and NUANCES Extreme mineral glass filters, EVO and NX-Series filter holders, screw-in filters, adaptor rings, and bundled kits, available in four sizes (S, M, L, XL) with prices ranging from approximately €4.00 to €609.00.

Product overview

Cokin is a French photography filter company offering a comprehensive ecosystem of lens filters and accessories for photographers. The product portfolio centers on three main filter lines: the CREATIVE system (original 1978 invention using CR39 resin), the NUANCES premium glass line (Schott B270 glass), and the NUANCES Extreme hard mineral glass line. Supporting these are the EVO aluminium filter holders (2017) and the advanced NX-Series system optimized for wide-angle lenses. Products are available in four sizes (S/M/L/XL) with corresponding adaptor rings for lens compatibility. Cokin also offers screw-in filter formats, specialized filters (Clearsky for light pollution, Infrared 720 for artistic effects), and bundled kits for various photography applications including landscape, long exposure, and portrait work.

Differentiator

Problem solved

Functional benefit

Products and services

• CREATIVE Filter System The original modular square filter system invented by Jean Coquin in 1978, featuring CR39 organic resin filters, modular filter holders, and adaptor rings across four sizes (S, M, L, XL) for amateur and enthusiast photographers.
• NUANCES Extreme Filters Premium hard mineral glass filters launched in January 2018 with ultra-resistant mineral glass and outstanding color neutrality, available in ND, GND (soft, hard, reverse), and special effects variants.
• NUANCES Filters High-quality glass filters made from B270 Schott mineral glass with exceptional color neutrality, launched July 2015.
• NUANCES Clearsky Filters Light pollution reduction filter for night-time urban photography that corrects orange color casts caused by streetlights.
• Nuances Infrared 720 Filters 100mm infrared filter made of mineral glass for creating unique artistic effects; one of few mineral glass IR filters on the market.
• EVO Filter Holders Aluminium modular filter holders launched in 2017, featuring a detachable plate for screw-on circular polarizing filter mounting and integrated light-tight foam protection for high-density ND filters.
• NX-Series Filter System Premium filter holder system optimized for wide-angle lenses (16-35mm) with ultra-thin design and metallic frames to reduce vignetting, supporting up to 3 filters simultaneously via an intelligent pressure ball guide system.
• NX-Series Filter Kits Complete kits including filter holder, frames, adaptor rings, and filters, available in Starter (€204.90), Long Exposure (€264.90), Landscape (€359.00), Expert (€509.00), Professional (€609.00), Discovery (€249.90), Golden Hour (€309.00), and Backpacker (€409.00) configurations.
• NUANCES Screw-in Filters NUANCES screw-in filters available in Clearsky, ND, ND variable, Polarizer, and UV variants for direct lens mounting.
• Filter Holder Adaptor Rings Intermediate rings that attach filter holders to camera lenses, available in multiple diameters (36mm to 127mm) and compatible with S, M, L, and XL size systems.
• Filter Accessories Protective cases, caps, modular bellows, and carrying cases for filter systems, including Jean cases, protective wallets, and spare parts kits.
• Industrial Filters Filters designed for industrial photography and specialized applications.

Quantifiable outcome

• Instant creative results without post-processing - 'placing a filter in front of a lens takes no more than 3 seconds'
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@cokinfrance266/videos
• LinkedInlinkedin.com/company/cokin

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about cokin