south florida audubon society

Name

south florida audubon society

Legal name

South Florida Audubon Society

Website

https://browardaudubon.org

Company type

Private

Founded year

1956

Operating status

Operating

Ownership category

akta.pro rank

Product category

Wildlife Conservation Services

NAICS

Environment, Conservation and Wildlife Organizations (813312), Nature Parks and Other Similar Institutions (712190)

akta.pro industry

PRIMARYBPAGAGAB

Wildlife Conservation & Species Protection

Business & Public Services/Nonprofit, NGO & Social Services/Environmental & Conservation Organizations

SECONDARYBPAGAIAC

Wildlife Rescue, Rehabilitation & Release

Business & Public Services/Nonprofit, NGO & Social Services/Animal Welfare & Wildlife Rescue

SECONDARYTHAJAIAC

Wildlife Watching & Encounters (Birding, Whale Watching, Primates)

Travel & Hospitality/Tours, Attractions & Experiences/Nature & Wildlife Experiences (National Parks, Wildlife Encounters, Eco-tours)

Keywords

• Wildlife conservation programs
• Habitat restoration services
• Environmental education
• Volunteer stewardship
• Coastal dune restoration

Headquarters

HQ city

Fort Lauderdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Membership and Donations: SFAS operates as a 501(c)(3) nonprofit supported primarily through membership fees, individual donations, and corporate sponsorships. The organization runs donation campaigns via its website and third-party payment platforms.
2. Grants: SFAS receives grant funding from organizations such as the Community Foundation of Broward, Florida Power & Light (FPL), and the National Audubon Society's Audubon in Action program to fund conservation programs, habitat restoration, and organizational capacity building.
3. Birding Beyond Travel Programs: SFAS partners with Birding Beyond to offer conservation-focused birding travel experiences, with revenue derived from program fees and cruise/travel arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

South Florida Audubon Society is a 501(c)(3) nonprofit that delivers volunteer-driven bird and habitat conservation programs across Broward County, including eagle nest monitoring, sea turtle hatchling rescue, burrowing owl protection, shorebird stewardship, coastal dune restoration, and urban native plant habitat management. It supplements these field programs with environmental education, citizen science participation, a quarterly newsletter (The Warbler), and conservation-focused international birding travel through Birding Beyond.

Product overview

South Florida Audubon Society is a 501(c)(3) nonprofit chapter of Audubon Florida and the National Audubon Society, serving Broward County since 1956. The organization operates a suite of conservation programs, educational services, and publications organized around a central mission of bird and habitat protection. Its product portfolio includes The Warbler newsletter (a PDF-based publication), the Birding Beyond international conservation travel program, and multiple volunteer-driven field programs covering eagle monitoring (EagleWatch), sea turtle hatchling rescue, burrowing owl protection (Project Perch), shorebird stewardship, coastal dune restoration, Port Everglades wetland stewardship, and urban habitat restoration at M.E. DePalma Park through the Plants for Birds initiative. Supporting services include environmental education and outreach, citizen science participation, and volunteer coordination. The organization does not offer a commercial software product, public API, or AI/ML-powered technology platform.

Differentiator

Problem solved

Functional benefit

Brands

• Project Perch: A conservation initiative dedicated to safeguarding the Florida burrowing owl, addressing threats from habitat loss and urban development. Spearheaded in 2008 by avian biologist Kelly Heffernan and the South Florida Audubon Society.
• Birding Beyond
• The Warbler
• Plants for Birds

Products and services

• EagleWatch Program A volunteer-based bald eagle nest monitoring initiative operating under the Audubon Florida EagleWatch Program, which tracks over 1,000 eagle nests statewide. Volunteers observe and report nesting activity to support eagle conservation and population data collection across Florida.
• Sea Turtle Hatchling Rescue Program A permitted sea turtle conservation program led by a Marine Turtle Permit holder from the Florida Fish and Wildlife Conservation Commission. Volunteers conduct nighttime beach surveys on Pompano Beach to locate and rescue disoriented hatchlings, improving survival rates along highly urbanized shorelines during the April–September nesting season.
• Project Perch A burrowing owl conservation initiative spearheaded in 2008 by avian biologist Kelly Heffernan and the South Florida Audubon Society, focused on safeguarding Florida burrowing owls from habitat loss and urban development through protection and population monitoring.
• Shorebird Steward Program A volunteer program in which trained Shorebird Stewards monitor beach-nesting areas, educate beach visitors, and promote responsible recreation to protect species such as Least Terns, Black Skimmers, Wilson's Plovers, and Snowy Plovers during the March–September nesting season.
• Dune Restoration Program A community-driven coastal habitat restoration initiative involving the planting of sea oats and other native dune flora to rebuild sand dunes, stabilize shorelines, protect nesting sea turtles and shorebirds, and strengthen natural coastal defenses against erosion, storms, and sea-level rise.
• Port Everglades Conservation Easement Stewardship A 99-year stewardship agreement with the Florida Department of Environmental Protection under which South Florida Audubon Society manages approximately 60 acres of wetland habitat at Port Everglades, including a 16.5-acre mangrove restoration project, biodiversity monitoring, environmental education, and advocacy for sustainable port operations.
• Plants for Birds at M.E. DePalma Park An urban habitat restoration and native planting initiative at M.E. DePalma Park in Wilton Manors, Florida, a 1.4-acre wildlife sanctuary maintained under a Memorandum of Understanding with the City of Wilton Manors. The program supports birds and pollinators through native plant cultivation, community volunteer events, and environmental education.
• Birding Beyond A conservation-focused international travel initiative that connects participants with global wildlife and ecosystems through guided birding tours, habitat exploration, and interpretive environmental education. Led by experienced naturalists, the program offers immersive experiences and fosters appreciation for both local and international conservation.
• Environmental Education and Outreach Structured educational programming for schools, community groups, and the public, including guided bird walks, presentations, workshops, and hands-on conservation activities. SFAS also participates in community events such as Water Matters Day, Earth Day, and National Public Lands Day.
• Citizen Science Programs Volunteer-based data collection initiatives including the Christmas Bird Count, Great Backyard Bird Count, and reporting programs for Florida-banded birds, contributing to long-term ornithological datasets used for conservation planning.
• The Warbler Newsletter The Warbler is the official newsletter of the South Florida Audubon Society, serving as the primary publication for conservation news, community stories, birding tips, and event information. First published in November 1955, it is distributed in PDF format.

Quantifiable outcome

• Over 16 acres of mangroves restored at Port Everglades through the Wetland Enhancement Project
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• National Audubon SocietycoreStrategic or Co-development PartnerSFAS is one of 45 chapters of Audubon Florida and the National Audubon Society. This affiliation provides brand credibility, shared conservation programs, access to the Audubon network, and support through the Audubon in Action program. The organization participates in national initiatives including Christmas Bird Count, Great Backyard Bird Count, and Plants for Birds.
• City of Wilton ManorscoreStrategic or Co-development PartnerFormal MOU signed in 2020 for cooperative management and enhancement of M.E. DePalma Park. SFAS organizes planting events, educational programs, and volunteer coordination at the 1.4-acre urban conservation space designated as a National Wildlife Federation Community Wildlife Habitat.
• Adopt-A-DunecoreStrategic or Co-development PartnerSFAS is an original Adopt-A-Dune Affiliate Partner. Lee Gottlieb, founder of Adopt-A-Dune, serves as Habitat Restoration Consultant on the SFAS Advisory Committee. The partnership focuses on large-scale coastal dune restoration along Broward County's 21.3-mile critically eroded coastline, engaging community volunteers in planting native dune vegetation.
• Florida Fish and Wildlife Conservation Commission (FWC)coreStrategic or Co-development PartnerSFAS operates its Sea Turtle Hatchling Rescue Program under FWC Marine Turtle Permits. Doug Young holds two Marine Turtle Permits from FWC. The partnership enables permitted volunteer programs on Broward County beaches and supports compliance with Florida Statutes Chapter 370 for sea turtle protection.
• South Florida Wildlife CenterminorStrategic or Co-development PartnerSFAS refers members and the public to South Florida Wildlife Center for injured or orphaned bird rescue. The center operates the Sawgrass Nature Center & Wildlife Hospital in Coral Springs as a resource for wildlife emergencies.
• Florida Department of Environmental ProtectioncoreStrategic or Co-development PartnerSFAS holds a landmark 99-year stewardship agreement with the Florida Department of Environmental Protection at Port Everglades, overseeing habitat conservation, biodiversity monitoring, and environmental education within the port's conservation easement area.
• Florida Shorebird AlliancecoreStrategic or Co-development PartnerSFAS participates in the Florida Shorebird Alliance, a statewide network coordinating monitoring, conservation, and volunteer stewardship programs for Florida's beach-nesting birds. Through this partnership, SFAS conducts Shorebird Steward Programs and collaborates with scientists, conservation organizations, and local governments.
• Audubon FloridacoreStrategic or Co-development PartnerSFAS is one of 45 chapters of Audubon Florida, participating in shared conservation programs, chapter coordination, and advocacy at the state level. Audubon Florida provides programmatic support and access to the broader Audubon conservation network.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• The Nature Conservancy: One of the largest global conservation nonprofits, operating in Florida with habitat preservation, land stewardship, and coastal resilience programs comparable to SFAS's mangrove restoration and dune work. Operates at vastly larger scale and budget but pursues adjacent conservation outcomes in overlapping Florida geographies.
• National Audubon Society: The national umbrella organization under which SFAS operates as one of 45 chapters. Audubon provides brand credibility, programmatic support (Audubon in Action), shared citizen-science platforms (Christmas Bird Count, eBird), and the Plants for Birds initiative that SFAS locally implements. Directly comparable as a bird-focused conservation nonprofit, but operating at national scale across all 50 states.
• National Wildlife Federation: National conservation nonprofit that operates the Community Wildlife Habitat designation program — the same designation M.E. DePalma Park holds. Comparable in community-based habitat restoration and education focus, but at substantially larger organizational scale.
• Defenders of Wildlife: National wildlife conservation nonprofit with active Florida programs focused on species protection and habitat conservation. Comparable mission around wildlife protection and policy advocacy, but operating at national scale with broader species mandate beyond birds.
• Audubon Florida: The Florida state-level parent organization of which SFAS is one of 45 chapters. Audubon Florida administers the EagleWatch Program that SFAS participates in, runs the annual Audubon Assembly where SFAS won Best Chapter in 2010, and coordinates statewide advocacy. Directly comparable mission and operating model at state scale.

Regional players

• Florida Wildlife Federation: State-level wildlife conservation nonprofit focused on habitat protection, species conservation, and policy advocacy throughout Florida. Comparable state-scale mission with overlapping focus on Florida wildlife and habitats, though broader than SFAS's bird-centric programming.
• Tampa Audubon Society: A Florida Audubon chapter serving the Tampa Bay region on the Gulf Coast. Operates similar birding field trips, conservation programs, and Audubon Florida chapter activities, but in a different geographic region of the state than SFAS.

Emerging players

• South Florida Wildlife Center: Wildlife rescue and rehabilitation organization operating the Sawgrass Nature Center & Wildlife Hospital in Coral Springs. SFAS formally refers injured or orphaned birds to this center, making it a direct operational partner with adjacent wildlife rescue services in the same South Florida geography.

Direct peers

• Audubon of the Everglades: Another South Florida Audubon chapter operating in Palm Beach County with the same chapter-based nonprofit structure, birding field trips, conservation advocacy, and Audubon Florida affiliation. Comparable volunteer-driven model and geographic focus on the Everglades ecosystem.
• Greater Miami Audubon Society: A fellow Audubon chapter serving the adjacent Miami-Dade County region in South Florida. Operates the same community-led nonprofit model with field trips, conservation programs, advocacy, and Audubon network affiliation, making it the most direct structural peer to SFAS in terms of programs and member engagement mechanics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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