bau hopkins

What bau hopkins does

BAU Hopkins (legal name BAU/HOPKINS, Inc.) is a private, independent manufacturers' representative firm founded in 1988 through the merger of B. A. Underwood, Inc. of Needham, MA and Hopkins Group Ltd. of West Warwick, RI, by principals J. Richard (Dick) Feibelman and Alan M. Hopkins. The company represents approximately 35 equipment manufacturers across three product categories — chemical control equipment (metering pumps, chlorination feeders, polymer feed systems, chemical injectors, sealless magnetic-drive pumps), instrumentation (flow meters, water quality monitors, gas detection, digital panel meters, chlorine residual analyzers), and process equipment (centrifuges, screw presses, filters, digesters, sludge dewatering systems, odor control, PFAS adsorbers, activated carbon systems). All sales activity is directed at municipal water and wastewater treatment facilities across the six New England states (Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, Vermont).

The business model is commission-based: BAU Hopkins does not manufacture or take title to equipment; instead it earns commissions on sales of its represented manufacturers' engineered equipment to municipal end users. The firm maintains a field sales engineering team organized by territory (Greater Boston Area, Maine/New Hampshire/Vermont, Rhode Island/Connecticut, Massachusetts/New Hampshire), supported by an inside sales/estimating function and a service technician for end-user support. Headquarters are at 65 Holbrook Street, Suite 250, Norfolk, MA 02056. Go-to-market is sales-led and relationship-driven, supplemented by a website, downloadable product brochures and line cards, manufacturer co-branded webinars, and press releases announcing new representation partnerships and major project installations. Recent portfolio additions (VIRON International in October 2025, Andritz and De Nora in 2021, Electro Scan in 2021) and capital project execution (PFAS treatment system at Cate Springs Well, Mansfield, MA, October 2024) indicate active expansion of addressable scope within the existing municipal customer base.

Name

bau hopkins

Legal name

BAU/HOPKINS, Inc.

Website

https://bauhopkins.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

1–10 employees

Short description

BAU Hopkins is a private, independent manufacturers' representative firm selling engineered water and wastewater treatment equipment — chemical feed systems, instrumentation, and process equipment — from 35+ represented brands to municipal utilities across the six New England states.

Ownership category

akta.pro rank

Headquarters

HQ city

Norfolk

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Manufacturer's Representative / Commission-based Sales: BAU Hopkins operates as a multi-line manufacturer's technical representative serving the Municipal Water Treatment Markets in New England. The company earns revenue through commissions from manufacturers whose product lines they represent, selling engineered equipment to municipal water and wastewater treatment facilities.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

BAU Hopkins is a multi-person, multi-line manufacturers' representative organization that sells and supports engineered equipment for municipal water and wastewater treatment facilities across New England. The firm represents more than 35 leading equipment manufacturers across three product categories—chemical control equipment (metering pumps, chlorination feeders, polymer feed systems, chemical injectors, sealless centrifugal pumps, chemical monitoring scales), process equipment (centrifuges, sludge dewatering, filtration, digestion, odor control, PFAS removal), and instrumentation (flow meters, water quality monitors, gas detectors, digital panel meters). Revenue is earned via commissions paid by the manufacturers whose product lines BAU Hopkins sells into municipal accounts.

Product overview

BAU Hopkins is a multi-person, multi-line manufacturers' representative organization specializing in engineered equipment for the municipal water and wastewater treatment markets in New England. The company represents over 35 equipment manufacturers across three main product categories: Chemical Control Equipment (metering pumps, chlorination feeders, polymer feed systems, chemical injectors, sealless pumps, chemical monitoring equipment), Instrumentation (water quality monitoring, flow meters, gas detection, digital meters, analyzers), and Process Equipment (sludge dewatering, filtration, separation, digestion, odor control, lifting equipment). The portfolio includes leading brands such as Pulsafeeder, Pulsatron, Verder, LMI, Andritz, Netzsch, Tonka Water, PAX Water Technologies, and De Nora, serving municipal water treatment facilities with comprehensive engineered equipment solutions for water and wastewater processing needs.

Differentiator

Problem solved

Functional benefit

Products and services

• ACCU-Tab Tablet Chlorination Systems Tablet chlorination systems combining calcium hypochlorite tablets and chlorinators as an alternative to gas or bleach for municipal water treatment.
• CDG Environmental Chlorine Dioxide Systems Chlorine dioxide make-up systems using GAS:SOLID technology with SAF-T-CHOR, a thermally stable solid-form sodium chlorite yielding pure gaseous chlorine dioxide, for municipal water treatment.
• clean water1 Polymer Blending and Feed Systems Polymer systems including Dynablend and Polyblend compact liquid blending units, DynaJet hybrid systems for mixing and feeding liquid and dry polymers, and custom factory pre-piped skid-mounted systems for municipal water and wastewater plants.
• Pulsafeeder PULSA Series Metering Pumps PULSA Series hydraulic diaphragm metering pumps, metering pump systems, and accessories for municipal water treatment chemical feed applications.
• LMI Solenoid Metering Pumps and Fluoride Saturators Solenoid metering pumps, pumping systems and accessories, and fluoride saturators for municipal water treatment chemical feed.
• Pulsatron Solenoid Metering Pumps Solenoid metering pumps and pumping systems and accessories for chemical feed applications in municipal water and wastewater treatment.
• Verder Peristaltic Hose and Tubing Pumps Peristaltic hose and tubing pumps for chemical and industrial fluid transfer applications in municipal water and wastewater treatment.
• Force Flow Chemical Monitoring and Control Equipment Chemical monitoring and control equipment including scales, ton and cylinder scales, drum, tank, tote and dry feeder scales, chemical dilution systems, indicators and monitors for municipal chemical feed operations.
• PSI Water Technologies On-Site Hypo Generation Systems On-site sodium hypochlorite generation systems for water treatment chemical generation at municipal water plants.
• Andritz Separation Equipment Separation specialist offering centrifuges, screw presses, fine screens, sludge dryers, drum thickeners, belt thickeners, belt presses, and comprehensive service solutions for municipal water and wastewater treatment solids handling.
• Esmil Sludge Dewatering Systems Cutting-edge sludge dewatering products including multi-disk screw press MDQ, multi-disk sludge thickener MDQ-T, multi-roller disk press JD, complete sludge dewatering systems, and containerized dewatering units for municipal wastewater plants.
• Tonka Water (Kurita) Filtration and Packaged Treatment Systems Filtration equipment including gravity and pressure filters, ion exchange systems, packaged water treatment plants, clarifiers, and dissolved air floatation systems for municipal water treatment.
• TIGG Activated Carbon Absorbers for PFAS Removal Liquid and vapor phase activated carbon absorbers, filters and systems for PFOA and PFOS (PFAS) removal applications at municipal water treatment plants.
• PAX Water Technologies Treatment Systems Water treatment systems including PAX TRS for trihalomethane removal from distribution networks, tank mixers, Monochlor RCS chloramines removal systems, Smart Boost free chlorine boosting systems, and Chemlocker reservoir dosing systems for municipal water distribution networks.
• VIRON Odorous and Corrosive Air Treatment Systems Complete system solutions for treating odorous and corrosive air streams including scrubbers, dampers, ductwork, fans, hoods and tanks, with field install and custom system design services in PVC, PP, CPVC, FRP, dual laminate, and SSTeelcoat materials for municipal wastewater facilities.
• De Nora Chlorination, Dechlorination, and Ozone Generation Equipment Chlorination and dechlorination equipment including cylinder-, wall-, ton-, electrically heated, and cabinet-mounted chlorinators, plus analytical instrumentation for residual chlorine, dissolved oxygen, pH, ORP, chlorine dioxide, conductivity, turbidity, and suspended solids, alongside ozone generation equipment for municipal water and wastewater treatment.
• Chemtrac Water Quality Monitoring Instrumentation Water quality monitoring and control instrumentation including streaming current monitors, particle counters, organics monitors, and chlorine residual analyzers for municipal water and wastewater treatment plants.
• Warminster Fiberglass Flumes and Equipment Flumes and fiberglass equipment including Parshall, Palmer-Bowles, and H-flumes, channel liners, metering manholes, fiberglass consoles, filter troughs, weir plates, scum baffles, gates and guides, all-weather shelters, and secondary containment buildings for municipal water and wastewater treatment plants.
• WTP Equipment Corp Screens and Grit Systems Screens, grit systems, and combined sewer overflow (CSO) equipment including bar screens, deep well bar screens, fine screens, conveyor screens, vortex grit removal, grit classifiers, grit collectors, screenings washing, dewatering press, and screw conveyors for municipal wastewater headworks.
• Integrity Municipal Systems Odor Control Odor control systems including biological two-stage H2S odor removal systems, carbon odor control MCS systems up to 1,400 CFM, BCS single bed systems up to 1,400 CFM, and dual bead systems up to 20,000 CFM for municipal wastewater treatment facilities.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• VIRON InternationalcoreChannel Partner/ Reseller/ Distributor · 1 October 2025VIRON International provides complete system solutions for treating odorous and corrosive air streams, including scrubbers, dampers, ductwork, fans, hoods, and tanks. Materials include PVC, PP, CPVC, FRP, dual laminate, and specialty coatings. BAU/HOPKINS represents VIRON in New England markets.
• AndritzcoreChannel Partner/ Reseller/ Distributor · 1 January 2021Andritz manufactures separation equipment for water and wastewater treatment including centrifuges, screw presses, fine screens, sludge dryers, drum thickeners, belt thickeners, and belt presses. BAU/HOPKINS represents Andritz in New England markets.
• Electro ScanminorChannel Partner/ Reseller/ Distributor · 1 January 2021Electro Scan provides next-generation water leak detection and water loss services. Technology automatically locates leaks within 3/8 inch and measures outflow in gallons per minute. Represented jointly by BAU/Hopkins and The JWB Company.
• De NoracoreChannel Partner/ Reseller/ Distributor · 1 January 2016De Nora provides electrode and water technologies including ozone generation equipment for water and wastewater treatment. Ozone is used for taste and odor control, THM & HAAs reduction, iron and manganese removal, cyanobacteria treatment, and emerging contaminants including pharmaceutical micropollutants, mycotoxins, and 1,4 dioxane. BAU/HOPKINS represents De Nora in New England markets.
• Multiple Manufacturers (Chemical Control Equipment)coreChannel Partner/ Reseller/ Distributor · 1 January 1988BAU Hopkins represents multiple manufacturers of chemical control equipment including metering pumps, chlorination feeders, polymer feed systems, and chemical injection equipment. Represented brands include: ACCU-Tab, CDG Environmental, clean water1, Con-V-Air Solutions, Finish Thompson Inc., Force Flow, Griffco, Koflo, LMI, PSI Water Technologies, Pulsafeeder, Pulsatron, SAF-T-FLO, and Verder.
• Multiple Manufacturers (Instrumentation)coreChannel Partner/ Reseller/ Distributor · 1 January 1988BAU Hopkins represents multiple manufacturers of instrumentation products including flow meters, water quality monitoring equipment, and analytical instruments. Represented brands include: BIF, Chemtrac, De Nora, Macurco Gas Detection, Precision Digital, and Warminster Fiberglass.
• Multiple Manufacturers (Process Equipment)coreChannel Partner/ Reseller/ Distributor · 1 January 1988BAU Hopkins represents multiple manufacturers of process equipment for water treatment and wastewater treatment including Andritz, Aqualitec, Esmil, Integrity Municipal Systems, McDermott, Netzsch, PAX Water Technologies, PHi-CA Mixing System, Reid Lifting, Syneco Systems, TIGG, Tonka Water (Kurita Brand), UNIFILT, VIRON, and WTP Equipment Corp.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The JWB Company: The JWB Company is a New England-based manufacturers' representative that jointly represents Electro Scan with BAU Hopkins, as documented in the product-launch data. It is the most direct comparable: same territory (New England), same rep-firm model, same municipal water-and-wastewater customer base, and explicit evidence of co-selling with BAU Hopkins on at least one line.
• Aqua-Aerobic Systems: Aqua-Aerobic Systems designs and manufactures wastewater treatment and aeration equipment for municipal applications and works through a network of regional representatives. It is a direct comparable: same municipal wastewater customer base, same reliance on regional rep firms in geographies like New England, and overlapping product categories (sludge handling, filtration, aeration).

Broad incumbents

• IDEX Corporation: IDEX owns multiple principals that BAU Hopkins represents — including Pulsafeeder, LMI, and Pulsatron — making it both a strategic partner and a powerful channel alternative. As a diversified industrial manufacturer, IDEX competes for the same chemical-feed, metering-pump, and water-treatment OEM business and could rationalize rep coverage in a downturn.
• Xylem Inc. Xylem is a global water technology company serving municipal water and wastewater utilities with pumps, treatment equipment, and smart metering. It is a broad incumbent that addresses the same end customers as BAU Hopkins but through direct sales, manufacturing, and a much wider portfolio — useful as a strategic anchor for understanding the addressable market BAU Hopkins serves via its rep principals.
• Watts Water Technologies: Watts Water designs and manufactures water treatment, filtration, and plumbing products for residential, commercial, and industrial markets including municipal applications. It is a broad incumbent in the same end markets, competing with several principals BAU Hopkins represents (e.g., filtration, flow control) while being orders of magnitude larger.
• Mueller Water Products: Mueller Water Products manufactures water infrastructure products including valves, hydrants, and pipe fittings used by municipal water utilities across North America. It targets the same municipal water-customer base as BAU Hopkins and represents an incumbent channel option for the principals BAU Hopkins carries in flow measurement and chemical feed.
• Andritz Separation: Andritz is one of BAU Hopkins' core principals for separation equipment (centrifuges, screw presses, sludge dewatering) and competes with other manufacturers BAU Hopkins carries such as Aqualitec and Esmil. As a global separation OEM, Andritz represents the broader competitive context for sludge-handling rep commissions.
• Hach Company (a Danaher company): Hach manufactures water quality testing and analytical instruments — including chlorine analyzers, streaming current monitors, and particle counters — overlapping with the instrumentation category BAU Hopkins carries (BIF, Chemtrac, De Nora analyzers). As part of Danaher's water platform, Hach is a broad incumbent competing for the same instrumentation wallet at municipal utilities.
• Veolia Water Technologies: Veolia Water Technologies provides municipal water and wastewater treatment solutions including ozone systems, filtration, and process chemicals globally. It overlaps with BAU Hopkins' De Nora ozone line and broader treatment-equipment principals, while operating as a global OEM/incumbent rather than a regional rep.
• De Nora Water Technologies: De Nora is another core principal of BAU Hopkins, supplying ozone generation, chlorination, and analytical instrumentation for municipal water and wastewater. As an established global water-treatment OEM, De Nora represents the broader channel and competitive landscape in which BAU Hopkins operates as a regional rep.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/bau-hopkins

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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