Wesley Village

What Wesley Village does

Wesley Village is a non-profit 501(c)(3) senior living community headquartered in Denison, Texas (2800 Loy Lake Road), operating continuously since April 1987 when it was founded through a ministry initiative of the Sherman-McKinney District of the North Texas Conference of the United Methodist Church. The company provides three core services: Independent Living (self-directed residential apartments ranging from 288 sq ft studios to 864 sq ft two-bedroom units, all on a single ground-floor level with 120 sq ft patios), Assisted Living (support with activities of daily living such as medication assistance, meals, bathing, and dressing, directed by an R.N.), and The Meadows of Wesley Village (a 39-unit low-income senior housing property for adults aged 62+ with limited income, operating since 2002). Wesley Village's underlying technology is conventional senior-living physical infrastructure — wireless emergency call alert systems, security call buttons, fire and smoke detectors, Direct TV, and WiFi — with no proprietary software platform or digital product.

Wesley Village serves approximately 50+ residents at the main campus plus up to 39 residents at The Meadows, with a staff of 30+ caring professionals. Its business model is a monthly recurring subscription: residents pay monthly fees that bundle utilities (except telephone), three restaurant-style meals daily, housekeeping, planned activities, on-site 24/7 staff, security, local transportation Monday through Thursday, bi-monthly housekeeping, and wireless emergency call. Assisted living services are charged in addition to the base monthly fee. Pricing is quote-based and not publicly disclosed; fees are historically adjusted annually with 30 days' notice. Secondary revenue streams include guest dining tickets (sold at $10 each from the office) and charitable donations accepted under its 501(c)(3) status. Go-to-market is direct-to-consumer through the website, phone outreach (903.465.6463), in-person tours, and church-community referrals from the United Methodist network. Wesley Village is the only faith-based not-for-profit independent and assisted living retirement community in the Grayson County, Texas area.

Name

Wesley Village

Legal name

Wesley Village Retirement Home, Inc.

Website

https://wesleyvillage.org

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Wesley Village is a non-profit, faith-based senior living community in Denison, Texas offering independent and assisted living plus affordable housing through The Meadows, serving approximately 90 older adults across two properties with monthly subscription pricing.

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Assisted Living Facilities for the Elderly (623312)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Market-Rate Independent Living (Private Pay) Communities (HLADAAAA)

akta.pro secondary industries

Faith-Based / Nonprofit Assisted Living Providers (HLADABAH), Affordable/Subsidized Independent Living (HUD/LIHTC) Communities (HLADAAAB)

Keywords

• Senior living services
• Independent living community
• Assisted living facility
• Low-income senior housing
• Retirement community services

Headquarters

HQ city

Denison

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Monthly Residential Fees: Wesley Village charges monthly fees for independent and assisted living accommodations. Fees include utilities (except telephone), meals, housekeeping, transportation, and activities. Assisted living services are available at additional cost. The monthly fees and assisted living service fees have historically been adjusted annually with 30 days notice.
2. Guest Dining Fees: Guests can dine with residents for a nominal fee. Tickets can be purchased in the office for $10 each.
3. Charitable Donations: As a 501(c)(3) non-profit organization, Wesley Village accepts charitable donations to support their mission of providing assistance and support through health, wellness, activities, programs, and nutrition for seniors.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Wesley Village is a non-profit faith-based senior living community in Denison, Texas, providing ground-floor Independent Living apartments, Assisted Living with daily activity support, and low-income senior housing (The Meadows). Monthly fees bundle housing, utilities, three daily meals, Wi-Fi, housekeeping, transportation, planned activities, 24/7 on-site staff, security, and a wireless emergency call system.

Product overview

Wesley Village is a faith-based not-for-profit retirement community offering a portfolio of senior living services since 1987. The core offerings consist of Independent Living (self-directed apartments with included services), Assisted Living (support with daily activities), and The Meadows (affordable housing for seniors 62+ with limited income). All residents receive dining services, housekeeping, transportation, and access to planned activities. The community operates as a single-level campus with apartment floor plans ranging from 288 to 864 square feet.

Differentiator

Problem solved

Functional benefit

Brands

• The Meadows of Wesley Village: A not-for-profit senior housing community providing low-income housing opportunities for seniors aged 62 and over with limited income in Grayson County area since 2002.

Products and services

• Independent Living Self-directed senior housing at Wesley Village for active seniors 55+, providing privacy and freedom with maintenance-free living. Bundled services include three daily meals, utilities, Direct TV, Wi-Fi, bi-monthly housekeeping, local transportation Monday through Thursday, planned activities, 24/7 on-site staff, security, and a wireless emergency call system. Ground-floor apartments range from efficiencies to two bedrooms, each with a 120 sq ft patio.
• Assisted Living Assisted living for seniors requiring support with activities of daily living such as medication assistance, meals, bathing, and dressing. Directed by an R.N., the program provides 24-hour compassionate support while preserving resident autonomy, privacy, and a sense of value. Available at additional cost beyond base monthly fees.
• The Meadows of Wesley Village Not-for-profit affordable senior housing community with 39 one-bedroom apartments for adults aged 62 and over with limited income (income limits: $22,800 single / $26,100 couple). Units are all-electric with water included, central heat and air, good neighbor emergency call system, and onsite laundry.
• Dining Services Home-cooked restaurant-style meals for Wesley Village residents, providing three nutritionally balanced meals daily. Guest dining tickets are available for purchase at the office for $10 each, allowing non-residents to dine with residents for a nominal fee.
• Floor Plans (Studio, One-Bedroom, Two-Bedroom, Bed & Bath) Single-story apartment floor plan options at Wesley Village ranging from 288 sq ft studios to 864 sq ft two-bedroom units, with all apartments featuring a 120 sq ft patio, front and back access, and full amenities as part of the bundled Independent Living offering.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• United Methodist ChurchcoreStrategic or Co-development PartnerWesley Village materialized from a vision of a dedicated group of individuals from the Sherman-McKinney District of the North Texas Conference of the United Methodist Church. It was built to serve the needs of the elderly without regard to religion, race, color, national origin, or sex. The organization continues to reflect Christian traditions of love and serving through its mission to enhance spiritual well-being of older adults.
• Sherman-McKinney District, North Texas Conference of the United Methodist ChurchcoreStrategic or Co-development PartnerThis district of the United Methodist Church originated the vision and extensive work that made Wesley Village feasible as a much-needed ministry. The founding group determined it was a feasible and much-needed ministry and oversaw the initial development in 1987.
• Texas Department of Health and Human Services (TDHS)coreOthersWesley Village is registered as TDHS 000765, indicating regulatory oversight and licensing by the Texas Department of Health and Human Services as a retirement community provider.
• Austin CollegeminorOthersSharon Jackson, Life Enrichment Manager, previously worked at Austin College before taking early retirement and joining Wesley Village in February 2022. This connection may provide opportunities for student involvement or community partnerships.

Scale indicators7 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Christian Care Centers: Faith-based nonprofit senior living provider operating multiple communities across Texas, including independent living, assisted living, and memory care. Most direct comparable because of its Texas footprint, faith-based nonprofit structure, and similar mix of care levels.
• Buckner Retirement Services: Texas-based nonprofit senior living operator affiliated with the Baptist tradition offering independent living, assisted living, and skilled nursing across multiple campuses. Comparable as a Texas nonprofit multi-care-level senior community with faith roots.
• Methodist Senior Services: Faith-affiliated nonprofit operator of senior living communities in the South and Midwest offering independent and assisted living. Highly comparable because of its Methodist heritage and nonprofit operating model.
• Presbyterian Senior Living: Faith-based nonprofit organization offering independent living, assisted living, and skilled nursing across multiple states. Comparable mission-driven, multi-care-level nonprofit model to Wesley Village.
• Good Samaritan Society: Large faith-based nonprofit senior care organization providing independent living, assisted living, and skilled nursing nationwide. Comparable as a faith-rooted nonprofit operating across the same care continuum.

Broad incumbents

• Brookdale Senior Living: Largest U.S. operator of senior living communities offering independent living, assisted living, and memory care across hundreds of locations. Comparable as a competitor for residents in the same care continuum but operates at vastly greater scale and as a for-profit.
• Atria Senior Living: National for-profit senior living operator with a strong Texas footprint offering independent and assisted living. Comparable care-level offerings to Wesley Village but for-profit, scaled, and broader in geographic reach.
• Sunrise Senior Living: Established national senior living provider focused on assisted living and memory care with upscale positioning. Comparable as an assisted-living competitor but for-profit and significantly larger.
• Sonida Senior Living: Regional for-profit senior living operator with communities across multiple states including Texas, offering independent and assisted living. Comparable independent/assisted living mix but for-profit and more geographically dispersed.

Regional players

• Belmont Village Senior Living: Senior living operator with select Texas communities offering independent, assisted, and memory care in upscale settings. Comparable care-level offerings and Texas presence, but for-profit and operates in larger metros rather than small North Texas towns.

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/WesleyVillageDenisonTexas
• LinkedInlinkedin.com/company/wesley-village-retirement-home-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wesley Village