Việt Báo

What Việt Báo does

Việt Báo is a Vietnamese digital news portal (vietbao.vn) operated by the Institute of Market Research - International Communication (Viện nghiên cứu Thị trường - Truyền thông quốc tế), a state-affiliated research institute under the supervision of Vietnam's Ministry of Culture, Sports and Tourism and the Department of Domestic Information and Foreign Information. The portal was officially licensed on June 7, 2018 under permit 148/GP-TTĐT and serves a horizontal general Vietnamese readership across 11 content verticals: foreign affairs, society, business, sports, culture-entertainment, home living, travel, automotive-technology, science, and health, plus a dedicated Vietnamese diaspora category. Content is delivered through five formats — text articles, video, photo galleries, infographics, and eMagazine — and the site is globally accessible without geographic restrictions.

The underlying technology is a conventional CMS-driven online news platform with multimedia asset delivery; no proprietary software, AI/ML models, mobile applications, public APIs, or SDKs are disclosed in the source data. Distribution extends beyond the owned website to an RSS feed service (vietbao.vn/rss.html) covering all main categories and subcategories, and a social media presence under the @VietBao handle. The company maintains a dual-office footprint with headquarters at 7 Nguyễn Thị Minh Khai in Ho Chi Minh City and a branch office at 61 Thợ Nhuộm in Hanoi.

The business model is advertising-led: rate-card material is referenced (QC 2025 - VietBao.pdf) but pricing is not publicly disclosed, no subscription, paywall, or e-commerce monetisation is documented, and no revenue figures are available. There are no disclosed funding rounds, enterprise customers, advertising partners, patents, trademarks, awards, or management team details in the input data. With 11-50 employees and no disclosed external capital, the operation runs as a relatively small, state-supervised digital publishing unit monetising audience reach across multiple categories and content formats.

Name

Việt Báo

Legal name

Việt Báo

Website

https://vietbao.vn

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Việt Báo is a state-licensed Vietnamese online news portal (vietbao.vn) operated by a government-affiliated research institute, publishing text, video, photo, infographic, and eMagazine content across 11 verticals for a general Vietnamese reader audience and monetising via advertising.

Ownership category

akta.pro rank

Headquarters

HQ city

Ho Chi Minh City

HQ country

Vietnam

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Distribution channels2 records

Marketing channels3 records

Core offering

Việt Báo is a Vietnamese online news portal that publishes aggregated news articles, video, photo galleries, infographics, and eMagazine content across categories including politics, foreign affairs, society, business, sports, culture, travel, automotive-technology, science, and health. The portal is operated by the Institute of Market Research - International Communication under the supervision of the Vietnamese Ministry of Culture, Sports and Tourism and offers RSS feed subscription services for content syndication.

Product overview

Việt Báo is a comprehensive Vietnamese online news portal and media platform operated by the Institute of Market Research - International Communications (CPI) under the Ministry of Culture, Sports and Tourism. The platform offers a unified news portal experience delivering content across multiple categories including Foreign Affairs, Society, Business, Sports, Culture-Entertainment, Home Living, Travel, Automotive-Technology, Science, and Health. Content is distributed through multiple formats including text articles, Video Content, Photo Gallery, Infographic, and eMagazine. The platform also provides RSS Feed Service for content subscription, allowing users to receive updates across various categories and subcategories.

Differentiator

Problem solved

Functional benefit

Products and services

• Việt Báo News Portal A comprehensive Vietnamese online news portal providing coverage across multiple content categories including foreign affairs, society, business, sports, culture-entertainment, home living, travel, automotive-technology, science, and health. The platform delivers text articles, video, photo galleries, infographics, and eMagazine content to Vietnamese readers.
• RSS Feed Service Really Simple Syndication (RSS) service allowing users and third-party platforms to subscribe and automatically receive news updates directly from Việt Báo, covering all main categories and subcategories.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights4 records

Direct peers

• Báo Mới: Vietnamese news aggregator pulling headlines from many Vietnamese news sources. Comparable to Việt Báo in its portal/aggregator positioning and audience of general Vietnamese readers seeking consolidated news.
• VietnamPlus: Official state-affiliated Vietnamese news agency portal. Comparable to Việt Báo in state-affiliated positioning and broad multi-category news coverage aimed at general and international audiences.
• VnExpress: Vietnam's largest online newspaper and news portal, covering politics, business, sports, lifestyle, and more in similar multi-category verticals with multimedia formats. It is the most direct comparable to Việt Báo as a general-interest Vietnamese news destination.
• Zing News: Vietnamese digital news platform offering multi-category coverage with multimedia formats. Highly comparable as a web-based, multi-vertical Vietnamese news destination with similar content formats.
• Tuổi Trẻ Online: Major Vietnamese online news portal operated by the Tuổi Trẻ newspaper, covering politics, society, business, and lifestyle. Comparable in audience breadth and editorial scope to Việt Báo.
• Thanh Niên: Established Vietnamese online news portal with broad multi-category coverage. Operates a similar web-first, multi-section news format to Việt Báo and targets the same general Vietnamese audience.
• VietnamNet: Vietnamese online news portal with strong coverage of politics, business, and society. Comparable as a general-interest Vietnamese digital news destination with similar vertical structure.
• Dân Trí: Vietnamese online news portal covering society, politics, business, and lifestyle. Operates with a similar broad-category digital news model and serves the same Vietnamese general readership.
• Người Lao Động: Vietnamese online news portal covering politics, society, business, and lifestyle. Comparable as a multi-vertical general-interest Vietnamese digital news destination.
• Lao Động: Vietnamese online news portal with broad coverage including politics, society, business, and sports. Operates a comparable multi-category digital news format serving general Vietnamese readers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/vietbao2020
• LinkedInlinkedin.com/company/vietbao-vn

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Việt Báo