Canadian Recreational Vehicle Association

What Canadian Recreational Vehicle Association does

The Canadian Recreational Vehicle Association (CRVA) is a Canadian not-for-profit trade association founded in 1974 and headquartered in Burlington, Ontario. It operates as the national membership body for the Canadian RV industry, representing RV manufacturers, component suppliers, finance and insurance providers, and service companies. Its core activities are developing and maintaining safety standards and codes for recreational vehicles in coordination with Transport Canada and the Canadian Motor Vehicle Safety Branch, and providing government advocacy on behalf of industry stakeholders.

CRVA's product surface is a public-facing digital platform (crva.ca) that combines a searchable manufacturer and supplier directory, RV type classifications across ten vehicle categories, an affordability calculator, NHTSA recall publications, RV show listings, and consumer education resources. It does not manufacture RVs or technology products; rather, it provides a coordination, certification, and advocacy layer that connects consumers with certified member manufacturers and dealers.

CRVA's business model is a non-profit membership-based model. Revenue is derived from membership fees paid by manufacturers, component suppliers, and service providers, though pricing and revenue figures are not publicly disclosed. The organization is governed by a Board of Directors, operates with a small staff of 1-10 employees, and partners strategically with the Recreational Vehicle Dealers Association of Canada (RVDA), Go RVing Canada, the Canadian Camping and RV Council (CCRVC), and the U.S.-based RV Industry Association.

Name

Canadian Recreational Vehicle Association

Legal name

Canadian Recreational Vehicle Association

Website

https://crva.ca

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

1–10 employees

Short description

The Canadian Recreational Vehicle Association is a non-profit trade association founded in 1974 that represents Canadian RV manufacturers, component suppliers, and service providers. It develops safety standards with Transport Canada, advocates for industry stakeholders, and operates a consumer-facing manufacturer directory at crva.ca.

Ownership category

akta.pro rank

Headquarters

HQ city

Burlington

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Fees: As a not-for-profit association, CRVA derives revenue from membership fees paid by RV manufacturers, component suppliers, and service providers in the industry.

Distribution channels3 records

Marketing channels5 records

Core offering

The Canadian Recreational Vehicle Association (CRVA) is a not-for-profit trade association that serves Canadian RV manufacturers, component suppliers, and service providers through industry advocacy, standards and code development with Transport Canada, and consumer-facing member directories. It operates as a membership-based body that promotes professional standards, publishes NHTSA recall information, and connects consumers with certified manufacturers, suppliers, and dealers across Canada.

Product overview

The Canadian Recreational Vehicle Association (CRVA) is a not-for-profit trade organization operating for over 50 years that serves as a membership-based directory and advocacy body for the Canadian RV industry. The CRVA does not manufacture products but provides a platform connecting consumers with RV manufacturers (including brands like Airstream, Winnebago, Jayco, Forest River, and Canadian manufacturers like Northlander Industries and Pleasure-Way), supplier members (covering components, finance, insurance, and certification), and industry resources. The core offering is a searchable directory of member manufacturers and suppliers, supplemented by educational resources on RV types and specifications, an affordability calculator, NHTSA recall information publication, and government advocacy services. The association also facilitates RV industry events and maintains partnerships with Go RVing Canada, RVDA of Canada, and Transport Canada.

Differentiator

Problem solved

Functional benefit

Products and services

• CRVA Membership
• RV Industry Advocacy Services
• RV Manufacturer Directory
• RV Supplier Members Directory
• RV Types Classification System Educational resource classifying recreational vehicles into types including Class A, Class B, Class C Motorhomes, Fifth Wheels, Folding Campers, Hybrid Trailers, Park Models, Toy Haulers, Travel Trailers, and Truck Campers with specifications and price ranges.
• RV Affordability Calculator Online calculator tool that helps consumers assess RV affordability based on their financial situation.
• NHTSA Recall Information Publication Regular publication of National Highway Traffic Safety Administration RV recall notices to inform Canadian consumers about vehicle safety recalls from manufacturers.
• RV Shows and Events Platform Information platform for RV industry events including the Toronto Spring Camping and RV Show, connecting consumers with industry exhibitions.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• Departments of Travel and TourismminorStrategic or Co-development Partner · 1 January 2026CRVA coordinates with Departments of Travel and Tourism for advocacy and promotion of RV tourism in Canada.
• Recreational Vehicle Dealers Association of Canada (RVDA)coreStrategic or Co-development PartnerCRVA works hand-in-hand with RVDA of Canada as an industry partner, coordinating advocacy efforts and dealer relations for the Canadian RV industry.
• Go RVing CanadacoreStrategic or Co-development PartnerCRVA collaborates with Go RVing Canada on industry marketing initiatives to promote the RV lifestyle and camping in Canada.
• Canadian Camping and RV Council (CCRVC)coreStrategic or Co-development PartnerCRVA partners with the Canadian Camping and RV Council along with other industry organizations to advocate for the RV industry.
• Transport Canada / Canadian Motor Vehicle Safety BranchcoreStrategic or Co-development PartnerCRVA works with Transport Canada's Canadian Motor Vehicle Safety Branch to develop safety standards and codes for recreational vehicles.
• RV Industry AssociationcoreStrategic or Co-development PartnerCRVA works closely with the RV Industry Association to develop standards and codes designed specifically for Recreational Vehicles.
• Care Camps CanadaminorOthersCRVA's 50th anniversary campaign raised over $80,000 for Care Camps Canada, a charity providing camping experiences for children with cancer.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• CSA Group: Canadian standards development and certification organization. Listed as a CRVA supplier member providing certification services, making it a direct enablement peer in the standards ecosystem that CRVA depends on for accreditation.

Broad incumbents

• NAHB RV Council: Council within the National Association of Home Builders focused on the RV and manufactured housing industry. A broader trade body that incorporates RV industry advocacy within a wider housing-and-shelter mandate, making it an adjacent incumbent rather than a pure specialist.
• Canadian Manufacturers & Exporters: Canada's largest industry association representing manufacturers across all sectors. Comparable in advocacy and government-relations function but at a much broader manufacturing-wide level rather than RV-specific.

Direct peers

• RV Industry Association: US-based national trade association for RV manufacturers, suppliers, and dealers. CRVA explicitly partners with RVIA on standards and codes, making it the most direct functional peer operating in the adjacent US market with overlapping membership (Airstream, Winnebago, Jayco, Forest River).
• Recreation Vehicle Dealers Association of America: US national trade association for RV dealers. Comparable structure and mandate to RVDA of Canada but operating in the much larger US market; useful as a US benchmark for the dealer-association arm of CRVA's partner ecosystem.
• Canadian Camping and RV Council: Coalition of Canadian RV and camping industry organizations advocating for the sector. CRVA partners with CCRVC alongside RVDA and Go RVing Canada, making it a directly comparable advocacy consortium operating in the same Canadian RV ecosystem.
• Recreational Vehicle Dealers Association of Canada: Canadian trade association representing RV dealers and operators CRVA's downstream channel. Cited as a "hand-in-hand" industry partner, RVDA serves the dealer segment of the same RV ecosystem while CRVA serves the manufacturer/supplier segment.
• Go RVing Canada: Canadian RV industry consumer-marketing organization promoting RV lifestyle and camping. CRVA collaborates with Go RVing Canada on joint consumer outreach, making it a peer-level industry body focused on demand generation rather than standards.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/canadianrvassn
• YouTubeyoutube.com/channel/UCpQbywZfe_w1y82jjJanSEg/featured
• Facebookfacebook.com/canadianrvassociation
• LinkedInlinkedin.com/company/canadian-recreational-vehicle-association
• Instagraminstagram.com/canadianrvassociation

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Canadian Recreational Vehicle Association