sleep boutique
- Company typePrivate
- Founded1976
- HeadquartersCalgary, Canada
- Headcount—
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
sleep boutique firmographics
Firmographics- Name
- sleep boutique
- Legal name
- Sleep Boutique
- Website
- https://sleepboutique.ca
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Ownership category
- akta.pro rank
sleep boutique industry classification
Industry- Product category
- Custom Mattress Manufacturing
- NAICS
- Mattress Manufacturing (337910)
- SIC
- Retail-Furniture Stores (5712), Household Furniture (2510)
- akta.pro primary industry
- Mattress & Bed Retail (Innerspring, Foam, Hybrid) (CRAIABAA)
- akta.pro secondary industries
- Sleep Accessories Retail (Toppers, Pads, Wedges, Blankets, White Noise) (CRAIABAF), Bed Frames, Foundations & Headboards Retail (CRAIABAE)
Keywords
Where sleep boutique is headquartered
LocationHeadquarters
- HQ city
- Calgary
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
sleep boutique business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Custom Mattress Sales: One-time sale of custom-built mattresses made to order. Products include personalized mattresses, custom sizes, oversized mattresses, Empress Collection, Luxury/Adjustable Collection, Natural Latex mattresses, RV mattresses, Institutional mattresses, and specialty foam products.
- Mattress Accessories: Sales of mattress accessories including toppers, box springs, bed pillows, custom bed frames, adjustable metal frames, couch cushion foam, RV foam, and specialty/custom foam products.
- Financing Services: Partnership with Paybright to offer 0% financing options for Canadian residents, enabling higher-ticket purchases through installment payments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Custom Natural Latex Mattresses |
| Unit Pricing | Pay-as-you-go | Oversized Mattresses |
| Unit Pricing | Pay-as-you-go | RV Mattresses |
| Unit Pricing | Pay-as-you-go | Box Springs/Foundations |
| Unit Pricing | Pay-as-you-go | ROHO Mattresses for Limited Mobility |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
sleep boutique product offering
Product offeringCore offering
Sleep Boutique designs and builds made-to-order mattresses and complementary sleep and furniture products in Calgary. Its portfolio includes personalized, custom-sized, oversized, natural-latex, RV, institutional, supportive-housing, ROHO, and specialty-foam products configured for different dimensions, materials, firmness levels, and operating environments.
Product overview
Sleep Boutique is a Calgary-based custom mattress manufacturer offering made-to-order mattresses and sleep products. Their core products include personalized mattresses (branded as evrbed), custom-sized mattresses, oversized mattresses (including specialty sizes like Alaskan King and Family Beds), and natural latex mattresses. They serve diverse markets with specialized products: RV mattresses (CHI models, Cortez, Memory and Latex variants), institutional and supportive housing mattresses (waterproof, fire-rated with various cover options), ROHO insert mattresses for mobility-limited individuals, and commercial specialty mattresses. Their product ecosystem includes complementary accessories such as mattress toppers, boxsprings, custom bed frames, adjustable metal frames, and specialty foam products for furniture, RVs, and custom projects. All products are built to order in their Calgary workshop, with a focus on modular, replaceable, and customizable designs that can be adjusted over time.
Differentiator
Problem solved
Functional benefit
Products and services
- evrbed A personalized modular mattress whose cooling cover and internal components can be replaced as needs change, allowing the mattress configuration to be updated over its lifecycle.
- Custom Sized Mattresses Made-to-order mattresses in nonstandard sizes and shapes, including antique three-quarter, RV king, RV bunk, boat, bunk-bed, European, and IKEA sizes, with custom thickness options.
- Oversized Mattresses Extra-large custom mattresses offered in Wyoming King, Texas King, Alberta King, Alaskan King, and Family Bed configurations, with modular construction that can provide different firmness levels on each side.
- Von Epica Kona An oversized mattress with a 3-inch Talalay Latex top layer, a High-Density Foam core and base, and as many as 10 adjustable internal sections; listed from $3,739 CAD.
- Von Epica Denali A layered oversized mattress with as many as 18 internal High-Density or High-Resiliency Foam and Latex components for extensive adjustability; listed from $4,699 CAD.
- Custom Natural Latex Mattresses Custom-built natural-latex mattresses using organic materials, including an Organic Zip-Away Cover and replaceable inner layers. The mattresses are breathable, durable, and described as naturally hypoallergenic.
- CHI Model 6 Mattress An approximately 8-inch RV mattress made with High Density Foam and a quilted cover on both sides, offered in Medium, Medium-Firm, Firm, and Extra-Firm configurations; listed from $539 to $811 CAD.
- CHI Model 8 Mattress A modular RV mattress with 2 to 3 inches more comfort foam than the CHI Model 6 and zipper access through a quilted cover; listed from $658 to $989 CAD.
- Chi Memory Mattress A modular RV mattress made with 6 inches of high-density foam and 2 to 3 inches of temperature-sensitive Memory Foam, listed from $715 to $1,129 CAD.
- Chi Latex Mattress A premium modular RV mattress made with 6 inches of high-density foam and 2 to 3 inches of Talalay Latex, listed from $1,139 to $1,990 CAD.
- Cortez Mattress An approximately 12.5-inch premium RV mattress with a no-flip Pocket Coil design, reduced motion transfer, and a plush quilted cover; listed from $959 to $1,295 CAD.
- RV Hide-a-Bed or Sofa Mattress A replacement RV sofa-bed mattress made with 4 inches of CHI high-density foam and available with a quilted cover; listed from $439 to $545 CAD.
- Institutional Mattresses Waterproof, wipe-clean mattresses for care environments, built with heavy-duty Healthcare Vinyl, Nylon with PU Coating, or PVC Vinyl Ultra Leather covers and configurable for group homes, special-needs programs, addiction centers, and care facilities.
- Supportive and Community Housing Mattresses Fire-rated, fluid-proof, durable mattresses for group homes, recovery centers, shelters, and supportive housing, offered with Foam Core or Pocket Coil Core and Healthcare Vinyl, Ultra Leather PU Vinyl, Nylon Plus, or Commercial-Grade Quilted Cover options.
- ROHO Insert Mattresses Custom mattresses designed for ROHO inserts to reduce pressure points for people with limited mobility, offered as ROHO Hybrid foam with Talalay Latex or Memory Foam and ROHO Pocket Coil configurations.
- Box Springs and Foundations Box springs and foundations made on site in multiple styles, including 2-inch Posture Board, 4-inch Posture Board, 8-inch Buffalo Box, and Lux Foam Foundation configurations, with customizable depths.
- Couch/Sofa Cushion Foam Custom-cut replacement foam for sofas and couches, available in 2-pound to 3-pound high-resiliency foam densities, multiple firmness levels, polyester wrap, and stuffing.
- RV Foam Custom-cut foam for RV mattresses, cushions, and bunks, including custom shapes and hinged cushions for Boler trailers, sailboats, and tent trailers.
- Custom/Specialty Foam Custom foam for furniture, camping, packaging, material handling, bench seats, chair seats, concrete cribbing, bay-window cushions, round bolsters, and headboards.
Quantifiable outcome
- Mattress lifespan can be extended indefinitely through component replacement rather than full replacement
- +1 more outcomes
Companies that use sleep boutique
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles6 records
sleep boutique technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
sleep boutique partnerships and signals
Strategic signalScale indicators3 records
Recent moves7 records
Expansion highlights6 records
sleep boutique competitors and assessment
Company assessmentBroad incumbents
- Sleep Country Canada: Canada's largest specialty mattress retailer with multi-brand and private-label assortment. Comparable as a Canadian mattress-buying destination but competes on breadth, brand partnerships, and financing rather than custom manufacturing.
- Casper Sleep: Large DTC mattress brand with retail stores, broad product line (foam, hybrid, adjustable bases). Comparable as a mainstream mattress competitor; competes with Sleep Boutique for consumer mindshare but with a fundamentally different (bed-in-a-box) delivery model.
- Endy (by Endy Sleep): Canadian-born DTC mattress brand offering compressed-shipping foam mattresses direct to consumers. Comparable as a Canadian mattress competitor targeting the same consumers but with a fundamentally different (mass-market, bed-in-a-box) business model.
- Tempur Sealy International: Global mattress manufacturer and retailer (Tempur-Pedic, Sealy, Stearns & Foster). Comparable as a premium-positioned mattress competitor with broad product lines and significant R&D; Sleep Boutique competes in the custom/premium niche.
Direct peers
- Savvy Rest: US-based custom organic latex mattress brand offering component-layer customization and natural materials. Closely comparable to Sleep Boutique's Custom Natural Latex and Evrbed modular product positioning around configurability and organic inputs.
- DLK Mattress / DLK on Design: Canadian custom mattress manufacturer focused on made-to-order builds and specialty sizing. Comparable on Canadian custom manufacturing and made-to-order positioning.
- Obasan: Canadian custom organic mattress maker offering made-to-order natural mattresses with component-level customization. Closely comparable to Sleep Boutique on geography (Canada), materials (organic latex/wool), and built-to-order model.
- Hästens: Swedish premium custom mattress manufacturer built to order using natural materials (horsetail, wool, cotton, flax). Comparable to Sleep Boutique on made-to-order, premium-positioned, natural-material custom mattress offering for discerning residential buyers.
Emerging players
- Helix Sleep: DTC mattress brand offering customized firmness and hybrid builds via online quiz. Comparable to Sleep Boutique's customizable firmness-per-side concept but delivers via compressed shipping at a lower price point.
- Essentia: Organic latex mattress brand built around natural, hypoallergenic sleep surfaces. Overlaps with Sleep Boutique's Custom Natural Latex line in materials and premium positioning for sleep-conscious consumers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
sleep boutique social profiles
Digital presencesleep boutique compliance and trust
Trust signalCompliance4 records
sleep boutique financial estimates
Financial estimateRevenue estimate
Valuation estimate
sleep boutique leadership team
Management profileNumber of profiles
Profiles1 record
sleep boutique funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
sleep boutique M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about sleep boutique
What does sleep boutique do?
Sleep Boutique designs and builds made-to-order mattresses and complementary sleep and furniture products in Calgary. Its portfolio includes personalized, custom-sized, oversized, natural-latex, RV, institutional, supportive-housing, ROHO, and specialty-foam products configured for different dimensions, materials, firmness levels, and operating environments.
Is sleep boutique a public or private company?
sleep boutique is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was sleep boutique founded?
sleep boutique was founded in 1976.
Where is sleep boutique based?
sleep boutique is headquartered in Calgary, Canada, in the North America region.
How does sleep boutique make money?
Three revenue lines are on record. Custom Mattress Sales are the primary driver. The others are mattress Accessories and financing Services.
Who are sleep boutique's main competitors?
Broad incumbents on record are Sleep Country Canada, Casper Sleep, Endy (by Endy Sleep) and Tempur Sealy International. Direct peers are Savvy Rest, DLK Mattress / DLK on Design, Obasan and Hästens. Emerging players are Helix Sleep and Essentia.
Does sleep boutique have an API?
No public API is recorded for sleep boutique.
What industry is sleep boutique in?
sleep boutique's product category is Custom Mattress Manufacturing. Its primary akta.pro industry code is CRAIABAA, Mattress & Bed Retail (Innerspring, Foam, Hybrid), with a secondary code of CRAIABAF, Sleep Accessories Retail (Toppers, Pads, Wedges, Blankets, White Noise). Its NAICS code is 337910 and its SIC code is 5712.