vehicle tracking
V-Tracking (Vehicle Tracking Pvt. Ltd.) is a Karachi-based, PTA-licensed GPS/GPRS vehicle tracking and fleet management provider founded in 2004. It serves Pakistani enterprises across banking, telecom, logistics, and FMCG alongside individual vehicle owners via subscriptions and hardware sales.
- Company typePrivate
- Founded2004
- HeadquartersKarachi, Pakistan
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What vehicle tracking does
V-Tracking (Vehicle Tracking Pvt. Ltd.) is a Karachi-headquartered provider of GPS and GPRS-based vehicle tracking and fleet management services, founded in 2004 as a domestic pioneer in the category and operating as a subsidiary of the Milestone Group. The company holds a Vehicle Tracking System (VTS) license issued by the Pakistan Telecommunication Authority and is certified to ISO 9001:2015, supporting both regulated and unregulated use cases. It operates offices in Karachi, Hyderabad, Multan, and Islamabad, backed by a deployment infrastructure of 40+ certified installers, 18+ operations officers, 8 mobile testing units, and 12 installation bays.
The core platform delivers real-time vehicle location, fleet management modules, OBD-based diagnostics, cold chain monitoring, waste management telemetry, and the V-Tracking 3.0 mobile application, with hardware tier products including the V-BIKE ADVANCE two-wheeler device and a Smart Camera Tracking family that integrates Mobile Digital Video Recorder (MDVR) hardware with Advanced Driver Assistance Systems (ADAS), Driver Monitoring Systems (DMS), and face recognition. Connectivity options include terrestrial GSM/GPRS and satellite through an Iridium Value Added Reseller arrangement, and distribution is reinforced through a co-branded JazzTrack product with Jazz/Mobilink. Adjacent vertical offerings span genset, solar, mining, and oil & gas telemetry.
Revenue mechanics combine hardware sales (e.g., V-BIKE ADVANCE retailing at PKR 12,000) with recurring subscription services for tracking, monitoring, and fleet management. The customer base is dual-sided: individual vehicle owners on the long tail, and enterprise fleet operators across banking (HBL, MCB, UBL, Standard Chartered, Bank Al Habib), telecom (Jazz, Zong, Mobilink, Ufone, Warid), logistics (DHL, TCS), FMCG (Unilever), oil & gas (PSO), and insurance (EFU). As a private company, V-Tracking does not disclose revenue or funding, and operational scale is inferred from its multi-city footprint, partner roster, and certified installer base.
vehicle tracking firmographics
Firmographics- Name
- vehicle tracking
- Legal name
- Vehicle Tracking (Pvt.) Ltd.
- Website
- https://v-tracking.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Short description
- V-Tracking (Vehicle Tracking Pvt. Ltd.) is a Karachi-based, PTA-licensed GPS/GPRS vehicle tracking and fleet management provider founded in 2004. It serves Pakistani enterprises across banking, telecom, logistics, and FMCG alongside individual vehicle owners via subscriptions and hardware sales.
- Ownership category
- akta.pro rank
vehicle tracking industry classification
Industry- Product category
- Vehicle Tracking and Fleet Management
- NAICS
- Support Activities for Road Transportation (4884), Support Activities for Transportation (488)
- SIC
- Measuring & Controlling Devices, Nec (3829), Computer Communications Equipment (3576)
- akta.pro primary industry
- Vehicle Diagnostics, Predictive Maintenance & Remote Monitoring (TLAEAFAE)
- akta.pro secondary industries
- Driver Behavior, Safety Scoring & Usage-Based Telematics (TLAEAFAF), Fleet, Asset Tracking & Telematics Location Platforms (BPAMANAF), Speed Management, Geofencing & Policy Enforcement (TLAEANAH), Equipment & Tool Tracking (Powered/Non-Powered) (TLABAJAD)
Keywords
Where vehicle tracking is headquartered
LocationHeadquarters
- HQ city
- Karachi
- HQ country
- Pakistan
- HQ region
- Asia
Offices4 records
Markets served
vehicle tracking business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Vehicle Tracking Hardware Sales: Sale of GPS tracking devices and monitoring equipment including bike trackers, vehicle tracking units, container locks, and specialized sensors. One-time hardware purchase with optional subscription services.
- Subscription Monitoring Services: Recurring subscription services for real-time tracking, monitoring, and recovery support. Includes 24/7 call center support, location services, and fleet management features.
- Motorcycle/Bike Tracking Services: Specialized tracking services for two and three wheelers, launched in 2015 with VTS license from PTA. Includes kill/start engine via SMS and geographical fencing.
- Product Retail (Shop): Direct consumer retail sales through company shop including V-BIKE ADVANCE at ₨12,000.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | One-time purchase | V-BIKE ADVANCE |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels4 records
vehicle tracking product offering
Product offeringCore offering
Vehicle Tracking (Pvt.) Ltd. (V-Tracking) sells and operates GPS/GPRS-based vehicle tracking and asset monitoring solutions across Pakistan. Core deliverables include tracking hardware (e.g., V-BIKE ADVANCE motorcycle tracker), a customer-facing mobile app and web portal, 24/7 control-room monitoring, vehicle immobilization, geographical fencing, recovery support, and a fleet of specialized industry modules (cold chain, fuel, genset, container, waste, solar, axel-load, smart camera).
Product overview
V-Tracking (Vehicle Tracking Pvt. Ltd.) operates as a comprehensive GPS/GPRS-based vehicle tracking and asset monitoring platform. The core offering consists of the V-BIKE ADVANCE motorcycle tracker and the V-Tracking 3.0 mobile application for Android and iOS. The company provides specialized monitoring modules including Cold Chain Monitoring, Deep Freezers Surveillance, Axel Load Monitoring, Genset Monitoring, Tanker Lorries Fuel Monitoring, Solar Panel Monitoring, and Smart Camera Tracking System. Additional fleet and asset management services include Fleet Management, Waste Management, Inland Cargo Containers (G-900), and Dam Mining Machinery tracking. The platform supports multiple tracking technologies including GPS, GSM/GPRS, RFID, and satellite-based Iridium tracking for coverage in non-GSM areas. The company is an Iridium Value Added Reseller and operates as Pakistan's largest tracking service provider since 2004.
Differentiator
Problem solved
Functional benefit
Brands
- JazzTrack: Pakistan's first tracking company offering services for Jazz Business M2M/IoT Solutions. Premium Smart Auto Services offered in partnership with Millstone Group.
Products and services
- V-BIKE ADVANCE GPS/GPRS-based tracking device designed specifically for motorcycles and rickshaws, offering real-time location tracking, engine immobilization via SMS, geographical fencing, and mobile app monitoring for individual two/three-wheeler owners and dealers.
- V-Tracking 3.0 Mobile Application Android and iOS application providing real-time vehicle monitoring, movement reports, trip display, and speed analysis for individual customers and fleet managers.
- JazzTrack (M2M/IoT Tracking Service) M2M/IoT-based tracking service offered in partnership with Jazz telecom for enterprise business customers, marketed as Pakistan's first such tracking offering on a telecom M2M platform.
- OBD Tracking & Monitoring On-Board Diagnostics-based tracking solution that plugs into vehicle OBD ports for vehicle monitoring and data logging; award-winning OBD-Tracker implemented in 32 countries.
- Cold Chain Monitoring Temperature monitoring service for freezer and chiller units that sends alerts when temperature rises above or drops below specified thresholds, protecting perishable goods during transport and storage.
- Deep Freezers Surveillance Monitoring solution for ice cream and beverage company freezers, providing temperature monitoring, anti-theft features, and continuous compressor operation surveillance.
- Axel Load Monitoring Digitized solution for real-time monitoring of truck, prime mover, and container axle loads to prevent highway deterioration from excessive weight.
- Genset Monitoring Comprehensive monitoring solution for generator sets including fuel levels, usage history, battery status, temperature sensing, and performance analysis with 24/7 operational support.
- Trucks and Containers Monitoring Dual-hardware solution combining GSM/GPRS device in prime movers with satellite-based equipment on containers for continuous tracking in both GSM and non-GSM areas.
- Tanker Lorries Fuel Monitoring Intelligent probe system that monitors tanker whereabouts, fuel levels, water levels, and density to detect adulteration and prevent pilferage during fuel transport.
- Solar Panel Monitoring GSM/GPRS tracking solution to monitor and protect solar panels from theft or unauthorized removal, with real-time location tracking and tampering alerts.
- Smart Camera Tracking System (MDVR) Advanced MDVR system with AT525 device featuring HD 1080P video, ADAS, DSM algorithms, face recognition, and live streaming capabilities for fleet operators.
- Fleet Management Comprehensive fleet management solution with real-time tracking, nationwide recovery, driver performance analysis, and ideal route generation using hybrid AssetPack equipment.
- Waste Management Garbage collection and disposal monitoring solution with RFID-tagged bins and trucks, load measurement, camera surveillance, and en-route monitoring capabilities for municipal and private waste operators.
- Inland Cargo Containers (G-900) GSM/GPRS digital door lock for container security that reports real-time location and door status, with RFID protection and dual SIM capability for multi-network communication.
- Dam Mining Machinery Monitoring Satellite-based monitoring solution for construction and mining machinery work hours and efficiency, using Iridium and Global Star satellite constellations for uninterrupted data in GSM and non-GSM areas.
Quantifiable outcome
- 24/7 customer support with hotline 021-111-887-225
- +2 more outcomes
Companies that use vehicle tracking
Customer profileNamed customers12 records
Segments10 records
Ideal customer profiles4 records
vehicle tracking technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature8 records
vehicle tracking partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- IridiumcoreV-Tracking is an Iridium Value Added Reseller, providing satellite-based hybrid tracking products and services for areas beyond GSM coverage. Iridium satellite constellation enables tracking in non-GSM areas for cargo containers, mining machinery, and remote assets.
- Jazz (Pakistan Mobile Communications Ltd)corePakistan's 1st Tracking Company offering services for Jazz Business M2M/IoT Solutions. JazzTrack is the first tracking company to partner with Jazz for M2M/IoT services.
- MobilinkcoreGSM network service provider with agreement for network connectivity for tracking services across Pakistan.
- ZongcoreGSM network service provider with agreement for network connectivity for tracking services across Pakistan.
- UfonecoreGSM network service provider with agreement for network connectivity for tracking services across Pakistan.
- WaridcoreGSM network service provider with agreement for network connectivity for tracking services across Pakistan.
- AssetLink (US Company)coreUS-based company providing AssetPack hybrid equipment for fleet and container monitoring. Enables haulage companies to monitor prime movers and containers in GSM and non-GSM areas through Iridium satellite constellation.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
vehicle tracking competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights4 records
Customer concentration
vehicle tracking social profiles
Digital presencevehicle tracking compliance and trust
Trust signalCompliance1 record
vehicle tracking financial estimates
Financial estimateRevenue estimate
Valuation estimate
vehicle tracking leadership team
Management profileNumber of profiles
vehicle tracking funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
vehicle tracking M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about vehicle tracking
What does vehicle tracking do?
Vehicle Tracking (Pvt.) Ltd. (V-Tracking) sells and operates GPS/GPRS-based vehicle tracking and asset monitoring solutions across Pakistan. Core deliverables include tracking hardware (e.g., V-BIKE ADVANCE motorcycle tracker), a customer-facing mobile app and web portal, 24/7 control-room monitoring, vehicle immobilization, geographical fencing, recovery support, and a fleet of specialized industry modules (cold chain, fuel, genset, container, waste, solar, axel-load, smart camera).
Is vehicle tracking a public or private company?
vehicle tracking is a private company. It is classified as corporate owned and is currently operating.
When was vehicle tracking founded?
vehicle tracking was founded in 2004.
Where is vehicle tracking based?
vehicle tracking is headquartered in Karachi, Pakistan, in the Asia region.
How does vehicle tracking make money?
Four revenue lines are on record. Vehicle Tracking Hardware Sales are the primary driver. The others are subscription Monitoring Services, motorcycle/Bike Tracking Services and product Retail (Shop).
Does vehicle tracking have an API?
No public API is recorded for vehicle tracking.
What industry is vehicle tracking in?
vehicle tracking's product category is Vehicle Tracking and Fleet Management. Its primary akta.pro industry code is TLAEAFAE, Vehicle Diagnostics, Predictive Maintenance & Remote Monitoring, with a secondary code of TLAEAFAF, Driver Behavior, Safety Scoring & Usage-Based Telematics. Its NAICS code is 4884 and its SIC code is 3829.