simply scrumptious
- Company typePrivate
- Founded-
- HeadquartersOrillia, Canada
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
simply scrumptious firmographics
Firmographics- Name
- simply scrumptious
- Legal name
- Simply Scrumptious Bakery
- Website
- https://simplyscrumptious.ca
- Company type
- Private
- Operating status
- Operating
- Ownership category
- akta.pro rank
simply scrumptious industry classification
Industry- Product category
- Artisan Bakery
- NAICS
- Baked Goods Retailers (445291), Retail Bakeries (311811)
- SIC
- Bakery Products (2050)
- akta.pro primary industry
- Retail Bakeries (Bread & Daily Bakery) (THAFAFAA)
- akta.pro secondary industry
- Bread & Pastry Specialty Stores (CRAHAGAC)
Keywords
Where simply scrumptious is headquartered
LocationHeadquarters
- HQ city
- Orillia
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
simply scrumptious business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Direct Retail Sales: Direct sales of handcrafted baked goods, savory meals, and pantry items to consumers through the company website and physical storefront. One-time purchase model for individual products.
- Custom Orders: Custom cake and baked goods orders placed via email or phone, requiring 25% deposit. Primarily for special occasions.
- Wholesale Orders: Wholesale inquiries handled via [email protected] for bulk purchasing.
- Gift Cards: Digital and physical gift cards available for purchase online or in store.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual bakery items priced per unit |
| Unit Pricing | Pay-as-you-go | Savory meal portions with size options |
| Unit Pricing | Pay-as-you-go | Pantry items with size/volume options |
| Unit Pricing | Pay-as-you-go | Custom orders with deposit requirement |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
simply scrumptious product offering
Product offeringCore offering
Simply Scrumptious is a local artisan bakery that produces and sells handcrafted baked goods, savory meals, and pantry items for everyday consumption and special occasions. The product range spans sweet items (tarts, cookies, pastries, scones, cakes), savory meals (pies, lasagna, quiche, sausage rolls), and pantry items (English clotted cream, Ontario honey, maple syrup), with custom cake design available for celebrations. Products are sold via the company's physical storefront in Orillia, Ontario, paired with online ordering for in-store pickup.
Product overview
Simply Scrumptious is a local bakery offering handcrafted baked goods and savory meals through both a physical storefront and e-commerce platform. The product portfolio includes: Sweet items (tarts including Coconut Cream Tart, Butter Tart, Bakewell Tart, Lemon Meringue Tart, Cheesecake Tart, and Fern Tart; cookies and bars including Empire Biscuit, Millionaire Shortbread Bar, Traditional Shortbread Bar, Coconut Macaroon, Snowballs, and Thumbprints; pastries including Chocolate Eclair, Custard Slice, Strawberry and Cream Flakey Puff, and Scones; and cakes including Carrot Cake and Custom Cakes); Savory items (ready-to-eat meals including Lasagna, Sheppard's Pie, Meat Pie in various varieties, Quiche, Pasty, Sausage Roll, Beef Roll, Eccle, and Scotch Pie); and Pantry items (English Clotted Cream, Mad River Buzz Honey, and PyrValley Maple Syrup). The company also offers Custom Cake design services for special occasions. Products are available for online ordering with in-store pickup at the Orillia, Ontario location.
Differentiator
Problem solved
Functional benefit
Products and services
- Pantry Items Shelf-stable pantry products including imported English Clotted Cream, 100% raw Ontario wildflower honey from Mad River Buzz, and small-batch maple syrup from PyrValley (Coldwater, ON), available in multiple sizes/volume options.
- Savory Meals Handcrafted homecooked savory meals available fresh or frozen, including Sheppard's Pie, Lasagna, Meat Pies (Steak, Steak and Onion, Steak and Mushroom, Steak and Kidney, Chicken Pot Pie, Chicken and Leek), Quiche (Spinach and Cheese or Ham and Cheese), Pasty, Sausage Roll, Beef Roll, Eccle, and Scotch Pie, in multiple size options.
- Sweet Baked Goods Handcrafted sweet items including tarts (Coconut Cream Tart, Butter Tart, Bakewell Tart, Lemon Meringue Tart, Cheesecake Tart, Fern Tart, Egg Custard Tart), cookies and bars (Empire Biscuit, Millionaire Shortbread Bar, Traditional Shortbread Bar, Coconut Macaroon, Snowballs, Thumbprints, Pineapple Crescent), pastries (Chocolate Eclair, Custard Slice, Strawberry and Cream Flakey Puff), and scones (Caramel, Cherry, Cranberry, Orange Cranberry, White Chocolate Cranberry).
- Custom Cakes Custom cake design service for special occasions where customers can customize designs based on inspiration or original ideas. Orders are handled via email or phone and require a 25% deposit, with most custom orders completed within two weeks.
- Coconut Cream Tart Gluten-free tart with a crispy shredded coconut crust filled with light and airy coconut cream, priced at $3.00.
- Empire Biscuit Shortbread cookie with raspberry jam filling and icing on top, decorated with a slivered cherry, priced from $1.75.
- Butter Tart Traditional Canadian pastry with a dripping sugary sweet filling and homemade pastry crust, available in Plain, Raisin, and Pecan flavors, priced at $3.00.
- Meat Pie Homemade 5-inch meat pie available in Steak, Steak and Onion, Steak and Mushroom, Steak and Kidney, Chicken Pot Pie, and Chicken and Leek varieties, priced from $7.00 to $45.00.
- High Tea Box Personal High Tea Box featuring curated high tea selections, listed as 'Coming Soon' on the website.
- Gift Cards Digital and physical gift cards available for purchase online or in store, redeemable against Simply Scrumptious products.
- Wholesale Orders Wholesale bulk purchasing program for resellers and event organizers, handled via [email protected].
- Catering Services Catering service for events with optional delivery for qualifying minimum order values, coordinated via [email protected].
Companies that use simply scrumptious
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
simply scrumptious technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
simply scrumptious partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- English Clotted Cream SupplierminorImported authentic English clotted cream for sale, bringing traditional British cream tea experience to Canadian customers. Product is imported to Canada for the bakery to resell.
- Mad River Buzz (Bob and Peggy)minorLocal Ontario beekeepers supplying 100% raw Ontario wildflower honey from Creemore's Mad River. Hand-bottled, unpasteurized honey reflecting sustainable and regenerative beekeeping practices.
- PyrValleyminorSmall-batch maple syrup producer from Coldwater, ON. Collects sap from 1,300 lines and buckets across their property, offering authentic Canadian maple syrup.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
simply scrumptious competitors and assessment
Company assessmentDirect peers
- Stonemill Bakehouse: Canadian artisan bakery with broad portfolio of heritage-style breads, pastries and sweet baked goods sold through retail and wholesale. Comparable in product breadth, recipe-driven positioning, and small-batch production approach.
- Cobs Bread: Pan-Canadian artisan bakery chain known for handcrafted breads, pastries and sweet baked goods. Closest Canadian chain competitor with overlapping product mix and in-store retail format.
- Dufflet Pastries: Toronto-based artisan bakery producing premium cakes, tarts and baked goods for retail and wholesale. Most directly comparable Canadian peer operating in the same product categories and quality tier as Simply Scrumptious.
- The Cake Box: Canadian dessert retail chain specializing in custom cakes and sweet treats for special occasions. Directly comparable on the custom-order, special-occasion use case that anchors Simply Scrumptious's higher-AOV revenue.
Broad incumbents
- Panera Bread: Large North American bakery-cafe chain offering soups, sandwiches, baked goods and savory meals. Relevant broad incumbent that competes for the same "artisan lunch + bakery" occasion Simply Scrumptious targets with its savory meal line.
- Tim Hortons: Canada's dominant coffee-and-baked-goods chain with nationwide footprint. Defines the mainstream bakery price/quality benchmark that Simply Scrumptious positions above with its handcrafted, recipe-driven niche.
- Le Pain Quotidien: International bakery-cafe chain offering artisanal breads, pastries, tarts and light meals. Comparable as a broader incumbent in the artisanal bakery-cafe category where Simply Scrumptious competes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
simply scrumptious social profiles
Digital presencesimply scrumptious financial estimates
Financial estimateRevenue estimate
Valuation estimate
simply scrumptious leadership team
Management profileNumber of profiles
Profiles1 record
simply scrumptious funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
simply scrumptious M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about simply scrumptious
What does simply scrumptious do?
Simply Scrumptious is a local artisan bakery that produces and sells handcrafted baked goods, savory meals, and pantry items for everyday consumption and special occasions. The product range spans sweet items (tarts, cookies, pastries, scones, cakes), savory meals (pies, lasagna, quiche, sausage rolls), and pantry items (English clotted cream, Ontario honey, maple syrup), with custom cake design available for celebrations. Products are sold via the company's physical storefront in Orillia, Ontario, paired with online ordering for in-store pickup.
Is simply scrumptious a public or private company?
simply scrumptious is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was simply scrumptious founded?
simply scrumptious was founded in -1.
Where is simply scrumptious based?
simply scrumptious is headquartered in Orillia, Canada, in the North America region.
How does simply scrumptious make money?
Four revenue lines are on record. Direct Retail Sales are the primary driver. The others are custom Orders, wholesale Orders and gift Cards.
Who are simply scrumptious's main competitors?
Direct peers on record are Stonemill Bakehouse, Cobs Bread, Dufflet Pastries and The Cake Box. Broad incumbents are Panera Bread, Tim Hortons and Le Pain Quotidien.
Does simply scrumptious have an API?
No public API is recorded for simply scrumptious.
What industry is simply scrumptious in?
simply scrumptious's product category is Artisan Bakery. Its primary akta.pro industry code is THAFAFAA, Retail Bakeries (Bread & Daily Bakery), with a secondary code of CRAHAGAC, Bread & Pastry Specialty Stores. Its NAICS code is 445291 and its SIC code is 2050.