a mother's haven

What a mother's haven does

A Mother's Haven is a privately held, independently operated baby boutique and parent education center founded in 2002 and headquartered in Encino, California. The company serves expectant and new parents in the San Fernando Valley / Los Angeles area through a single physical storefront at 16101 Ventura Blvd (Suite #230), supplemented by an e-commerce store at amothershaven.com. It combines four interlocking service lines: (1) structured prenatal, postnatal, and specialty classes (childbirth prep, newborn care, breastfeeding, pediatric CPR, Mommy & Me, Daddy & Me, yoga, music, sign language); (2) retail sales of children's apparel, nursery essentials, sleep, feeding and nursing products, toys, gifts, and adult/maternity apparel; (3) short-term rentals of hospital-grade Medela Symphony Plus breast pumps and baby scales; and (4) professional lactation consultations and pre/postnatal lactation check-ins. There is no proprietary technology platform underlying the business — operations rely on standard e-commerce, a class booking/calendar app, and in-person delivery at the boutique.

The company makes money through one-time consumer transactions across all four lines (class packages, individual retail purchases, rental fees, professional service fees) plus volume-discount bundles such as 'Buy 5 Yoga Classes, Get 1 Free' and 'Book 3 Prenatal Classes, Get 10% Off Mommy & Me.' Customer acquisition is driven by organic social media (Instagram, Facebook, YouTube, Twitter/X), an email newsletter, content marketing through a blog, and community word-of-mouth in the Los Angeles market. The business has operated continuously for over 20 years, carries multiple 5-star customer testimonials, and was featured on KTLA5 Los Angeles Unscripted. No headcount, revenue, funding, ownership structure, or management team details are publicly disclosed.

Name

a mother's haven

Legal name

A Mother's Haven

Website

https://shopthehaven.com

Company type

Private

Founded year

2002

Operating status

Operating

Short description

A Mother's Haven is a privately held Encino, California baby boutique and parent education center, founded 2002, offering prenatal/postnatal classes, retail baby products, breast pump and scale rentals, and lactation consultations to expectant and new parents in the Los Angeles area.

Ownership category

akta.pro rank

Product category

Parenting Education & Baby Retail Services

NAICS

Other Individual and Family Services (624190)

SIC

Retail-Family Clothing Stores (5651)

akta.pro primary industry

Infant & Toddler Sleep, Feeding & Diapering Support Programs (EDACAGAJ)

akta.pro secondary industry

Lactation, Postpartum & Perinatal Support Services (HLAFAJAN)

Keywords

• Baby boutique
• Prenatal classes
• Lactation consultation
• Parenting education
• Baby equipment rental

Headquarters

HQ city

Encino

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Product Sales: Retail sales of baby products including clothing, nursery items, feeding supplies, toys, gifts, and wellness products through both physical boutique and online store.
2. Education Classes: Revenue from prenatal classes (childbirth prep, breastfeeding, newborn care), postnatal classes (Mommy & Me, Daddy & Me), and specialty classes (yoga, sign language, music). Classes are sold individually or in packages with volume discounts.
3. Equipment Rentals: Rental of hospital-grade breast pumps and baby scales to customers on a short-term basis.
4. Professional Services: Lactation consultation services and prenatal/postnatal lactation check-ins provided by certified professionals.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

A Mother's Haven operates a baby boutique and parent education center offering prenatal and postnatal group classes, Mommy & Me and Daddy & Me parenting programs, yoga, music, and sign language classes, one-on-one lactation consultations, hospital-grade breast pump and baby scale rentals, and a retail assortment of children's apparel, nursery essentials, sleep, feeding and nursing products, and gifts. The company combines retail, professional support services, and classroom-based parent education into a single local destination for expectant and new parents in the Los Angeles area.

Product overview

A Mother's Haven is a brick-and-mortar baby boutique and parent support center offering a unified platform combining educational classes with retail products. The core service includes Prenatal Classes (Baby Feeding Prep/Breastfeeding, Childbirth Prep, Newborn Care, Pediatric CPR, Pregnancy Circle) and Mommy & Me/Daddy & Me group parenting classes, complemented by Yoga, Music (including Bilingual Baby Beats), Sign Language, and social events like Mommy Mixer. The retail boutique sells Children's Apparel, Nursery Essentials, Sleep Products, Feeding + Nursing Products, Play + Learn items, Adult Apparel, and Gifts. Additional services include Breast Pump Rental (Medela Symphony Plus), Baby Scale Rental, Rental Delivery, Lactation Consultation, and Pre & Postnatal Lactation Check-In. The company operates from a physical location in Encino, CA, and has been serving expectant and new parents since 2002.

Differentiator

Problem solved

Functional benefit

Products and services

• Prenatal Education Classes A bundle of in-person prenatal classes covering childbirth preparation, newborn care, infant feeding, and pediatric CPR/Safety, sold individually and via multi-class bundles. Targeted at expectant parents in the Los Angeles area, typically in the third trimester, seeking structured in-person education before delivery.
• Mommy & Me Classes Recurring group classes for mothers and their babies/young children focused on socialization, developmental play, and parent support. Offered as both free and paid class series depending on topic, targeting local new mothers seeking community-based activities with their infants and toddlers.
• Daddy & Me Classes Dedicated father-and-child group classes designed to engage dads in early childhood bonding and developmental play. Targeted at new and expecting fathers who want structured father-baby/child time and peer community.
• Yoga Classes Group yoga classes for expectant and new mothers (and babies/toddlers in select sessions), available individually and as a Buy 5 Get 1 Free bundle. Targets pregnant women and mothers seeking low-impact exercise and in-person community.
• Music Classes Group music classes for young children and their caregivers focused on early musical exposure and developmental engagement. Targeted at parents of infants and toddlers seeking structured music-and-movement activities.
• American Sign Language Class Group American Sign Language class teaching parents and caregivers basic signs to use with infants and young children for early communication. Targeted at new and expecting parents interested in pre-verbal communication strategies.
• Lactation Consultation One-on-one professional lactation consultation services delivered by certified lactation consultants to breastfeeding mothers experiencing latch, supply, or feeding difficulties. Sold as individual sessions targeted at new mothers needing personalized breastfeeding support.
• Pre & Postnatal Lactation Check-In Shorter lactation-focused check-in sessions for expectant and new mothers covering prenatal breastfeeding preparation and early postpartum breastfeeding troubleshooting. Targeted at mothers wanting brief, focused lactation guidance before or shortly after birth.
• Breast Pump Rental Rental of hospital-grade Medela breast pumps (e.g., Medela Symphony) for short-term or ongoing use by nursing mothers, with optional local delivery service. Targeted at new mothers who need hospital-grade equipment without long-term ownership.
• Baby Scale Rental Rental of professional infant scales for at-home use, often used by parents tracking newborn weight gain, especially during early breastfeeding or lactation consultations. Targeted at new parents who need short-term access to a clinical-grade baby scale.
• Baby Boutique Retail Direct-to-consumer retail assortment of children's apparel, nursery essentials, sleep products, feeding and nursing products, play and learn products, adult apparel, and gift cards, sold both in-store at the Encino location and online at amothershaven.com / shopthehaven.com. Targeted at expectant parents, parents of infants and young children, and gift-givers in the Los Angeles area.
• Rental Delivery Service Local delivery and pickup service for rented breast pumps and baby scales, enabling customers to receive and return rental equipment without visiting the storefront. Targeted at local Los Angeles customers who rent Medela breast pumps or baby scales from A Mother's Haven.

Named customers5 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• MedelacoreTechnology or IntegrationMedela is featured prominently as the provider of hospital-grade Symphony breast pumps available for rent at the boutique. The partnership provides customers with access to professional-grade breastfeeding equipment. The Medela Symphony Plus breast pump with 2-Phase Expression technology is specifically highlighted as the recommended pump for rental.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• The Pump Station & Nurtury: Santa Monica, CA-based baby boutique offering prenatal and postnatal classes, breastfeeding support, baby gear retail, and lactation consultations. Operates the same hybrid retail + education + clinical service model that defines A Mother's Haven, and is the closest geographic and conceptual direct peer in Southern California.
• Magic Beans: Massachusetts-based independent baby and kids store with multiple locations offering baby gear, clothing, and a robust schedule of parent-child classes, story times, and events. Mirrors A Mother's Haven's combination of specialty retail and parent education programming.
• Albee Baby: New York City-based baby boutique with a strong online and showroom presence, carrying strollers, car seats, nursery furniture, and apparel. Comparable to A Mother's Haven as a specialty baby retailer focused on curated product assortment and customer education.
• Sprout San Diego: San Diego-based baby and children's boutique offering curated apparel, gear, gifts, and parenting classes/events. Closely matches A Mother's Haven's boutique-plus-education positioning in another Southern California market.
• Bump Club and Beyond: Chicago-area baby and maternity retailer that hosts prenatal and parent-child classes, events, and pop-ups alongside a curated product assortment. Comparable hybrid model combining community-based education with specialty baby retail.

Others

• La Leche League International: Global nonprofit providing mother-to-mother breastfeeding support, education, and lactation resources. Comparable as the dominant community-based lactation and parent education organization, though it does not operate retail; relevant to A Mother's Haven's lactation consultation and breastfeeding class lines.

Peers

• Babylist:

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/A_Mothers_Haven
• YouTubeyoutube.com/@shopthehaven
• Facebookfacebook.com/Mothers.Haven
• Instagraminstagram.com/amothershaven

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about a mother's haven