olive and linen

What olive and linen does

Olive and Linen is a privately held US-based direct-to-consumer e-commerce company that sells premium Turkish cotton home textiles, including peshtemal (flat woven) and terry towels, bathrobes, throws, blankets, shower curtains, bath mats, table runners, place mats, throw pillows, and aprons. The company's products are loomed in Turkey from long-staple Turkish cotton, with specialized construction techniques such as 4-ply muslin and yarn-dyed garment-washed finishes, and the business self-attests that its products are free of harmful chemicals. Pricing is positioned in the premium tier, with robes retailing between $98 and $130, towels and other textiles priced lower, and gift cards offered as auxiliary SKUs.

The company runs a primarily digital go-to-market: an owned Shopify storefront at oliveandlinen.com, a parallel emerging storefront at olivierahome.com under the Oliviera Home rebrand, content marketing through blog and social channels, email newsletter, and customer reviews. In parallel, a Trade Program offers wholesale pricing to Design Professionals, the Hospitality Industry, and Retail Businesses for project or resale use. Payment processing spans mainstream processors including Visa, Mastercard, Amex, Discover, PayPal, Apple Pay, Google Pay, Amazon Pay, Shop Pay, and Diners Club, and orders ship domestically with free US shipping over $100 and internationally via DHL Express.

Founded approximately nine years prior, Olive and Linen operated under that name before evolving into Oliviera Home, a broader expression of Mediterranean living that adds natural soaps and everyday essentials to the product surface. The company remains founder/owner-operated with no disclosed external investors, no parent company, and no disclosed management team, headcount, or revenue figures. Distribution is global in scope, with the US as the primary market.

Name

olive and linen

Legal name

Olive and Linen

Website

https://oliveandlinen.com

Company type

Private

Operating status

Operating

Short description

Olive and Linen is a privately held US-based direct-to-consumer e-commerce company that sells premium Turkish cotton home textiles — towels, robes, throws, and bath goods — to individual consumers, with a wholesale Trade Program for design, hospitality, and retail buyers.

Ownership category

akta.pro rank

Product category

Home Textiles

NAICS

Curtain and Linen Mills (31412), Textile Furnishings Mills (3141)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro industry

PRIMARYIMAOAKAB

Bath & Kitchen Linen Manufacturing (Towels/Washcloths/Bathmats/Dish Towels)

Industrials, Manufacturing & Construction/Textiles, Apparel & Leather Manufacturing/Home Textiles Manufacturing (Bedding/Towels/Curtains/Upholstery Textiles)

SECONDARYIMAOAKAA

Bed Linen & Bedding Manufacturing (Sheets/Pillowcases/Duvet Covers/Comforters/Blankets)

Industrials, Manufacturing & Construction/Textiles, Apparel & Leather Manufacturing/Home Textiles Manufacturing (Bedding/Towels/Curtains/Upholstery Textiles)

SECONDARYIMAOAKAG

Decorative & Soft Furnishings Manufacturing (Cushion Covers/Throws/Quilts)

Industrials, Manufacturing & Construction/Textiles, Apparel & Leather Manufacturing/Home Textiles Manufacturing (Bedding/Towels/Curtains/Upholstery Textiles)

SECONDARYCRAIALAB

Bath Linens Retail (Towels, Bath Mats, Robes)

Consumer Products & Retail/Home & Furniture Retail/Home Textiles Retail (Bedding, Bath Linens, Rugs)

Keywords

• Turkish cotton towels
• Home textiles
• Peshtemal towels
• Premium bath linens
• Wholesale home goods

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Direct E-commerce Sales: Retail sales of Turkish cotton home textiles through their own online storefront. Products include towels, robes, throws, blankets, shower curtains, bath mats, and decorative items. Both individual consumer and trade/business pricing available.
2. Trade/Wholesale Program: Business pricing program for Design Professionals, Hospitality Industry, and Retail Businesses. Offers substantial discounts for purchasing merchandise for resale or project use.
3. Gift Cards: Digital gift cards available for purchase as gifts.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Olive and Linen sells premium Turkish cotton home textiles — including peshtemal and terry towels, bathrobes, throws, blankets, shower curtains, bath mats, table runners, place mats, throw pillows, and aprons — through its own direct-to-consumer e-commerce storefront and a Trade Program for design professionals, hospitality businesses, and retailers. Products are handcrafted in Turkey from long-staple Turkish cotton and offered across more than 25 collections under the Oliviera Home brand.

Product overview

Olive & Linen is a home textiles company offering a diverse portfolio of Turkish cotton products. After 9 years of operation, the company rebranded to Oliviera Home, offering a refined expression of Mediterranean living. The core product line centers on Turkish Towels (Peshtemal) and Turkish Terry Towels, complemented by hand/kitchen towels, bath/beach towels, and towel sets/bundles. The bathrobe collection includes the Cloud Soft Turkish Towel Robe, Pixel Turkish Towel Robe, and Soho Supersoft Robe, all crafted from long-staple Turkish cotton. Additional offerings include shower curtains, throws, blankets, bath mats, table runners, place mats, throw pillows, aprons, and gift cards. Products are organized into sub-brands and collections including Linen Collection, Kitchen Collection, Terry Collections (Bliss, Dots, Striped, Ribbed Loom, Hydro, Everlush, Lush Loom, Stripes, Serene), and Flat Woven Collections (Allora, Allez, Amber Linen, Blair, Cloud Soft, Costa, Harlow, Lena, Newport, Pixel, Soho, Zipper, Aztec, Bodrum & Datca, Ella, Eversoft, Mila, Reversible, Terra, Whisper Weight, Kilim, Paros, Sylvie). The company also offers a Trade Program for Design Professionals, Hospitality Industry, and Retail Businesses with business pricing and substantial discounts.

Differentiator

Problem solved

Functional benefit

Products and services

• Cloud Soft Turkish Towel Robe Premium lightweight and absorbent bathrobe loomed from the finest long-staple Turkish cotton, available in Ivory and Black in sizes Small/Medium and Large/XL at 572g/20oz, made in Turkey and free of harmful chemicals. Targeted at consumers seeking a luxury Turkish cotton robe for personal home and spa use.
• Pixel Turkish Towel Robe Lightweight and absorbent Turkish cotton robe loomed from long-staple Turkish cotton, available in Black and Blue in sizes Small/Medium and Large/XL, designed to pair with Pixel Turkish Hand Towel and Pixel Turkish Towel. Targeted at consumers and trade buyers seeking coordinated Turkish cotton bathroom sets.
• Soho Supersoft Robe Hand-crafted 4-ply muslin robe made from premium long-staple Turkish cotton with a naturally crinkled texture and frayed edges, available in White, Sand, and Gray, designed to be super soft, breathable, and luxurious. Targeted at consumers seeking an artisan Turkish robe.
• Turkish Towels (Peshtemal) Flat woven (peshtemal) Turkish cotton towels offered across multiple collections for bath, beach, and home use. Targeted at consumers and trade buyers seeking lightweight, quick-drying traditional Turkish towels.
• Turkish Terry Towels Terry cloth Turkish cotton towels offered across multiple named collections (Bliss, Dots, Striped, Ribbed Loom, Hydro, Everlush, Lush Loom, Stripes, Serene). Targeted at consumers and trade buyers seeking plush Turkish cotton terry towels.
• Hand and Kitchen Towels Turkish cotton hand and kitchen towels available in Rustic and Everyday collections, designed for everyday household and kitchen use. Targeted at consumers and hospitality buyers needing premium kitchen and hand linens.
• Bath and Beach Towels Larger Turkish cotton towels sized for bath and beach use. Targeted at consumers seeking premium towels for bathing, pool, and beach settings.
• Towel Sets and Bundles Bundled sets of Turkish cotton towels and bath bundles offered for value pricing. Targeted at consumers outfitting a full bathroom or seeking coordinated towel sets.
• Shower Curtains Turkish textile shower curtains for residential bathrooms. Targeted at consumers and trade buyers coordinating full bathroom textile packages.
• Throws and Blankets Turkish cotton throws and blankets for living spaces and bedding. Targeted at consumers seeking lightweight, decorative throws for sofas and beds.
• Bath Mats Turkish cotton bath mats for residential bathrooms. Targeted at consumers and hospitality buyers seeking coordinated bath floor textiles.
• Table Runners Decorative table runners for dining tables. Targeted at consumers and design professionals styling residential or event dining settings.
• Place Mats Decorative place mats for dining tables. Targeted at consumers and design professionals seeking coordinated table settings.
• Throw Pillows Decorative throw pillows for living spaces. Targeted at consumers seeking coordinating accent pillows for sofas and beds.
• Aprons Kitchen aprons made from textile fabrics. Targeted at consumers seeking premium kitchen linens and gifts.
• Gift Cards Digital gift cards redeemable on Olive and Linen / Oliviera Home purchases. Targeted at consumers purchasing gifts.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature3 records

Scale indicators1 record

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/olive-and-linen

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about olive and linen